Australia Chocolate Market

Australia Chocolate Market, By Product Type (Milk, Dark, White), By Category (Tablets, Countline, Boxed Chocolates, and Others (Assorted Chocolates, Chocolate Pouches & Bags, etc.)), By Distribution Channel (Departmental Stores, Convenience Stores/Forecourt Retailers, Supermarkets/Hypermarkets, Online, and Others (Specialty Stores, Duty-free Shops, Kiosks, Pharmacies, etc.)), By Region, Competition, Forecast & Opportunities, 2028F


The Australia chocolate market is poised for robust growth in the forecast period, driven by factors like heightened health awareness, increased disposable income, and growing chocolate demand among children. Noteworthy catalysts propelling the Australian chocolate market include the rapid expansion of the FMCG sector's e-commerce landscape and the proliferation of product choices by industry participants. Moreover, the surge in consumer inclination towards healthier options and the escalating demand for premium chocolates are pivotal factors influencing the market's ascent.

Organic Chocolate Segment on the Rise

The preference for organic and naturally derived products is on the rise in Australia, prompting producers to incorporate organic chocolates into their product portfolios. In 2022, Australians allocated an average of USD 135.70 per capita on chocolate products. To cater to health-conscious consumers, leading chocolate manufacturers have introduced healthier alternatives, including organic, vegan, sugar-free, and gluten-free chocolates.

Dominance of "Liquor" in Chocolate Production

The majority of chocolate consumed in Australia is formulated from "liquor," a paste sourced from industry giants like Mondelez, Mars, Nestle, and The Hershey Company. In 2021, 49% of adult Australians regularly indulged in candy and chocolate consumption. By 2022, Australia boasted 429 chocolate and confectionery producers.

Upsurge in Boxed Assortments and Artisanal Chocolates

The trend of gifting chocolates, especially during Easter, along with the inclination towards boxed assortments and artisanal chocolates, is fueling market growth. As premium chocolates become symbolic of affluence, consumer preference for these products surges. The allure of boxed assortments as presents, coupled with the eco-friendly and natural attributes of artisanal chocolates, further drives their demand. Furthermore, artisanal chocolates offer vegan options devoid of animal-derived ingredients, contributing to their popularity.

Growing Premiumization Driving Market Expansion

The appetite for premium chocolates is burgeoning nationwide, fostering the establishment of specialty chocolate shops. Australia's high per capita income and discerning taste preferences are driving interest in premium chocolate offerings. Businesses are capitalizing on this trend by expanding their premium product offerings, capitalizing on consumers' willingness to invest in products associated with elevated social status.

Wide Product Range Nurturing Growth

Consumers' increasing focus on health-conscious dietary choices is steering them towards products with lower fat and sugar content. Recognizing this trend, chocolate manufacturers are diversifying their product range to incorporate healthier options and ethically produced choices. Innovations like functional foods integrated into chocolates to enhance nutritional value and the introduction of organic chocolates are resonating with the health-conscious population, boosting chocolate consumption.

In conclusion, the Australian chocolate market's trajectory is marked by an array of factors including health awareness, premiumization, innovation, and evolving consumer preferences, all contributing to its vibrant growth prospects.

Market Segmentation

The Australia chocolate market is segmented on the basis of product type, category, distribution channel, region, and competitional landscape. Based on product type, the market is further segmented into milk chocolates, dark chocolates, and white chocolates. Based on category, the market is further split into tablets, countline, boxed chocolates, and others (assorted chocolates, chocolate pouches & bags, etc.). Based on distribution channel, the market is further segmented into departmental stores, convenience stores/forecourt retailers, supermarkets/hypermarkets, online, and others (specialty stores, duty-free shops, kiosks, pharmacies, etc.). The market analysis also studies the regional segmentation to devise regional market segmentation, divided among Australia Capital Territory & New South Wales, Northern Territory & Southern Australia, Western Australia, Queensland, Victoria & Tasmania.

Company Profiles

Mondelēz Australia Pty. Ltd., Mars Australia Pty. Ltd., Lindt & Sprüngli (Australia) Pty Ltd, Nestlé Australia Limited, Ferrero Australia Pty. Ltd., Darrell Lea Confectionery Co. Pty. Ltd, AE Haigh Pty Ltd., Stuart Alexander & Co Pty Ltd., J.H. Whittaker & Sons (Aust) Limited, Monsieur Truffe, etc. are also actively entering the market in recent years and further strengthening the market growth.

Report Scope:

In this report, Australia chocolate market has been segmented into following categories, in addition to the industry trends which have also been detailed below:
  • Australia Chocolate Market, By Product Type:
  • Milk
  • Dark
  • White
  • Australia Chocolate Market, By Category:
  • Tablets
  • Countline
  • Boxed Chocolates
  • Others
  • Australia Chocolate Market, By Distribution Channel:
  • Departmental Stores
  • Convenience Stores/Forecourt Retailers
  • Supermarkets/Hypermarkets
  • Online
  • Others
  • Australia Chocolate Market, By Region:
  • Australia Capital Territory & New South Wales
  • Northern Territory & Southern Australia
  • Western Australia
  • Queensland
  • Victoria & Tasmania
Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Australia chocolate market.

Company Information
  • Detailed analysis and profiling of additional market players (up to five).
Please Note: Report will be updated with the latest data and delivered to you within 3-5 working days of order. Single User license will be delivered in PDF format without printing rights


1. Introduction
1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered
2. Research Methodology
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations
3. Executive Summary
3.1. Market Overview
3.2. Market Forecast
3.3. Key Regions
3.4. Key Segments
4. Voice of Customer Analysis (B2C Model Analysis)
4.1. Sample Size Determination
4.2. Respondent Demographics
4.2.1. By Gender
4.2.2. By Age
4.2.3. By Occupation
4.3. Brand Awareness
4.4. Factors Influencing Purchase Decision
4.5. Sources of Awareness
5. Australia Chocolate Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.1.2. By Volume
5.2. Market Share & Forecast
5.2.1. By Product Type Market Share Analysis (Milk, Dark, White)
5.2.2. By Category Market Share Analysis (Tablets, Countline, Boxed Chocolates, and Others (Assorted Chocolates, Chocolate Pouches & Bags, etc.))
5.2.3. By Distribution Channel Market Share Analysis (Departmental Stores, Convenience Stores/Forecourt Retailers, Supermarkets/Hypermarkets, Online, and Others (Specialty Stores, Duty-free Shops, Kiosks, Pharmacies, etc.))
5.2.4. By Region Market Share Analysis
5.2.4.1. Australia Capital Territory & New South Wales Market Analysis
5.2.4.2. Northern Territory & Southern Australia Market Share Analysis
5.2.4.3. Western Australia Market Share Analysis
5.2.4.4. Queensland Market Share Analysis
5.2.4.5. Victoria & Tasmania Market Share Analysis
5.2.5. By Top 5 Companies Market Share Analysis, Others (2022)
5.3. Australia Chocolate Market Mapping & Opportunity Assessment
5.3.1. By Product Type Mapping & Opportunity Assessment
5.3.2. By Category Market Mapping & Opportunity Assessment
5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
5.3.4. By Regional Market Mapping & Opportunity Assessment
6. Australia Milk Chocolate Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.1.2. By Volume
6.2. Market Share & Forecast
6.2.1. By Category Market Share Analysis
6.2.2. By Distribution Channel Market Share Analysis
7. Australia Dark Chocolate Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.1.2. By Volume
7.2. Market Share & Forecast
7.2.1. By Category Market Share Analysis
7.2.2. By Distribution Channel Market Share Analysis
8. Australia White Chocolate Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.1.2. By Volume
8.2. Market Share & Forecast
8.2.1. By Category Market Share Analysis
8.2.2. By Distribution Channel Market Share Analysis
9. Market Dynamics
9.1. Drivers
9.1.1. Rising demand of artisanal chocolates
9.1.2. Availability of wide range of products
9.1.3. Rising premiumization of chocolates
9.2. Challenges
9.2.1. High pricing
9.2.2. High competition among brands
10. Impact of COVID-19 on Australia Chocolate Market
10.1. Impact Assessment Model
10.1.1. Key Segments Impacted
10.1.2. Key Regions Impacted
10.1.3. Key Distribution Channel Impacted
11. Market Trends & Developments
11.1. Rising demand of vegan chocolates
11.2. Changing lifestyle
11.3. Increasing urbanization
11.4. Increasing affordability
11.5. Increase in online presence
12. Porter’s Five Forces Model
12.1. Competitive Rivalry
12.2. Bargaining Power of Buyers
12.3. Bargaining power of Suppliers
12.4. Threat of New Entrants
12.5. Threat of Substitutes
13. SWOT Analysis
13.1. Strengths
13.2. Weaknesses
13.3. Opportunities
13.4. Threats
14. Policy & Regulatory Landscape
15. Australia Economic Profile
16. Competitive Landscape
16.1. Company Profiles
16.1.1. Mondelēz Australia Pty. Ltd.
16.1.1.1. Company Details
16.1.1.2. Product & Services
16.1.1.3. Financials (As Per Availability)
16.1.1.4. Key Market Focus & Geographical Presence
16.1.1.5. Recent Developments
16.1.1.6. Key Management Personnel
16.1.2. Mars Australia Pty. Ltd.
16.1.2.1. Company Details
16.1.2.2. Product & Services
16.1.2.3. Financials (As Per Availability)
16.1.2.4. Key Market Focus & Geographical Presence
16.1.2.5. Recent Developments
16.1.2.6. Key Management Personnel
16.1.3. Lindt & Sprüngli (Australia) Pty Ltd
16.1.3.1. Company Details
16.1.3.2. Product & Services
16.1.3.3. Financials (As Per Availability)
16.1.3.4. Key Market Focus & Geographical Presence
16.1.3.5. Recent Developments
16.1.3.6. Key Management Personnel
16.1.4. Nestlé Australia Limited
16.1.4.1. Company Details
16.1.4.2. Product & Services
16.1.4.3. Financials (As Per Availability)
16.1.4.4. Key Market Focus & Geographical Presence
16.1.4.5. Recent Developments
16.1.4.6. Key Management Personnel
16.1.5. Ferrero Australia Pty. Ltd.
16.1.5.1. Company Details
16.1.5.2. Product & Services
16.1.5.3. Financials (As Per Availability)
16.1.5.4. Key Market Focus & Geographical Presence
16.1.5.5. Recent Developments
16.1.5.6. Key Management Personnel
16.1.6. Darrell Lea Confectionery Co. Pty. Ltd
16.1.6.1. Company Details
16.1.6.2. Product & Services
16.1.6.3. Financials (As Per Availability)
16.1.6.4. Key Market Focus & Geographical Presence
16.1.6.5. Recent Developments
16.1.6.6. Key Management Personnel
16.1.7. AE Haigh Pty Ltd
16.1.7.1. Company Details
16.1.7.2. Product & Services
16.1.7.3. Financials (As Per Availability)
16.1.7.4. Key Market Focus & Geographical Presence
16.1.7.5. Recent Developments
16.1.7.6. Key Management Personnel
16.1.8. Stuart Alexander & Co Pty Ltd.
16.1.8.1. Company Details
16.1.8.2. Product & Services
16.1.8.3. Financials (As Per Availability)
16.1.8.4. Key Market Focus & Geographical Presence
16.1.8.5. Recent Developments
16.1.8.6. Key Management Personnel
16.1.9. J.H. Whittaker & Sons (Aust) Limited
16.1.9.1. Company Details
16.1.9.2. Product & Services
16.1.9.3. Financials (As Per Availability)
16.1.9.4. Key Market Focus & Geographical Presence
16.1.9.5. Recent Developments
16.1.9.6. Key Management Personnel
16.1.10. Monsieur Truffe
16.1.10.1. Company Details
16.1.10.2. Product & Services
16.1.10.3. Financials (As Per Availability)
16.1.10.4. Key Market Focus & Geographical Presence
16.1.10.5. Recent Developments
16.1.10.6. Key Management Personnel
17. Strategic Recommendations/Action Plan
17.1. Key Focus Areas
17.2. Target Product Type
17.3. Target Distribution Channel
18. About Us & Disclaimer
(Note: The companies list can be customized based on the client requirements.)

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