Sanitaryware Market
Sanitaryware comprises a variety of products, including toilets, wash basins, cisterns, and pedestals, among others. These essential fixtures are commonly used in both residential and commercial settings. Within the commercial sector, establishments such as offices, industries, malls, institutions, and hospitality facilities rely on these sanitaryware products. It is projected that the global sanitaryware market will experience a compound annual growth rate (CAGR) of 4.5% from 2023 to 2028, reaching USD 15,281 million by 2028. The growth of the sanitaryware market is primarily driven by macroeconomic factors, such as rapid urbanization, expanding economies, and increased consumer purchasing power. The rising demand for sanitaryware products is largely attributed to global property investments, including the construction of new buildings and the renovation of existing structures.
The sanitaryware market is primarily composed of ceramic, plastic, metal, and other materials. Ceramic holds the largest share of the sanitaryware market, accounting for approximately 55.8% of the global market in 2022. Due to its exceptional properties, such as lightfastness, versatility, durability, and aesthetic appeal, ceramic is the preferred material for manufacturing high-quality sanitaryware products.
In terms of geographical distribution, the Asia-Pacific region emerged as the dominant player in the sanitaryware market in 2022, capturing a significant share of 42.6%. This region is characterized by the presence of emerging countries and growing economies, such as India and Vietnam. The increasing number of middle-class families and subsequent rise in disposable income have expanded consumer spending capacity, driving the demand for sanitaryware products in the region. Furthermore, the ongoing urbanization process, driven by the pursuit of better job opportunities and improved living standards, has led to an increased need for building developments, thereby promoting the adoption of sanitaryware in households.
It is projected that the valuation of the North American sanitaryware market will reach USD 2,998 million by 2028. The demand for high-end luxury products has been on the rise, largely due to an increase in disposable income among consumers. This trend is particularly evident in the U.S., where the millennial population is propelling growth in the construction industry. Consequently, the commercial segment in North America is experiencing significant expansion, contributing to the growth of the sanitaryware market.
Key players in the global sanitaryware market include Kohler Co., Geberit AG, Toto Ltd., Roca Sanitario, S.A., LIXIL Corporation, Villeroy & Boch AG, Organizacion Corona S.A., Huida Sanitary Ware Co., Ltd., RAK Ceramics P.J.S.C, Eczacibasi Yatirim Holding Ortakligi A.S., Duratex S.A., Cersanit S.A., and Lecico Egypt S.A.E., among others.