South & Central America Smart Bike Market Forecast to 2028 – COVID-19 Impact and Regional Analysis – by Connectivity (Bluetooth and Wi-Fi), Handle Type (Fixed Handle Type and Moving Handle Type), and Application (Residential and Commercial)

South & Central America Smart Bike Market Forecast to 2028 – COVID-19 Impact and Regional Analysis – by Connectivity (Bluetooth and Wi-Fi), Handle Type (Fixed Handle Type and Moving Handle Type), and Application (Residential and Commercial)

The South & Central America smart bike market is expected to grow from US$ 42.01 million in 2022 to US$ 67.32 million by 2028. It is estimated to grow at a CAGR of 8.2% from 2022 to 2028.

Rising Interest in Smart Bikes in Developing Nations is Driving the South & Central America Smart Bike Market

The growing consumer demand for the technologically advanced smart bike is influencing manufacturers to expand their business. Consumers' rising interest in smart bikes is likely to bring lucrative opportunities for startups to develop more advanced bikes in the coming years. The company offers bikes at nearly one-fourth the price of leading players. They also offer a 1-year complimentary subscription to Flexnest classes. Such a rising number of startups in this field, coupled with competitive prices, can be expected to offer ample opportunities for market growth during the forecast period. Furthermore, various companies are adopting the inorganic development strategy of mergers and acquisitions for business growth. For instance, In June 2021, Cult.fit announced that they acquired TREAD, a Bengaluru-based connected fitness startup. The acquisition will help Cult.fit launch its hardware-at-home business vertical. With this acquisition, the company has taken its first step toward launching smart fitness hardware products. Thus, through mergers and acquisitions, companies are trying to penetrate deep into the market and expand their customer base, creating lucrative opportunities for market expansion, in developing nations, in the years to come. This, in turn, can be expected to create several future growth opportunities for the South & Central America smart bike market .

South & Central America Smart Bike Market Overview

The South & Central America smart bike market is spread across Brazil, Argentina, and the Rest of South & Central America. South & Central American countries have been slow adopters of technologies. Moreover, a limited number of smart bike manufacturing enterprises have a presence in this region. Among all South & Central American countries, Brazil is estimated to be the most significant contributor to the revenue of the South & Central America smart bike market during the forecast period. The market growth can largely be attributed to increasing awareness regarding health issues in the country. According to the LANDGEIST, in 2021, the southern part of South & Central America is more obese than the rest of the region. Argentina had the highest number of obese people in South & Central America, with 28.3% of the Argentine population being considered obese. Then comes Chile, with 28% of obese population, and third is Uruguay, with a 27.9% obese population. Due to rising health issues, people in the region are moving toward exercising and physical training, which has increased the demand for smart bikes in South & Central America. With the surge in demand, bike manufacturers are expanding their businesses in the region. For instance, since 2015, BODY BIKE International is exporting indoor cycles to the Brazil market. They have selected Casa do Fitness as their distributor in the country.

South & Central America Smart Bike Market Revenue and Forecast to 2028 (US$ Million)

South & Central America Smart Bike Market Segmentation

The South & Central America smart bike market is segmented into Connectivity, handle type, and application, and country.

Based on connectivity, the South & Central America market is sub segmented into Bluetooth and wi-fi. The Bluetooth segment held the larger South & Central America smart bike market share in 2022.

Based on handle type, the South & Central America market is segmented into fixed handle type and moving handle type. The fixed handle type segment held a larger South & Central America smart bike market share in 2022.

Based on application, the South & Central America market is segmented into residential and commercial. The residential segment held the larger South & Central America smart bike market share in 2022.

Based on country, the South & Central America market is segmented into Brazil, Argentina, and the Rest of South & Central America. Brazil dominated the South & Central America smart bike market share in 2022.

Johnson Health Tech, Keiser Corporation, Life Fitness, MAD DOGG ATHLETICS, Nautilus, Inc., Peloton Interactive, Inc., and Wahoo Fitness are the leading companies operating in the South & Central America smart bike market.

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