South & Central America Feminine Hygiene Products Market Forecast to 2030 - Regional Analysis - by Product Type [Menstrual Care Products (Sanitary Napkins, Tampons, Menstrual Cups, and Others), Cleaning and Deodorizing Products (Hair Removal Products, Hyg
South & Central America Feminine Hygiene Products Market Forecast to 2030 - Regional Analysis - by Product Type [Menstrual Care Products (Sanitary Napkins, Tampons, Menstrual Cups, and Others), Cleaning and Deodorizing Products (Hair Removal Products, Hygiene Wash, Intimate Spray, and Others), and Feminine Hygiene Products Underwear (Reusable Period Underwear, Reusable Incontinence Underwear, and Others)]; and Distribution Channel (Supermarkets and Hypermarkets, Drug Stores and Pharmacies, Health and Beauty Stores, Online Retail, and Others)The South & Central America feminine hygiene products market is expected to grow from US$ 1,223.20 million in 2022 to US$ 1,803.48 million by 2030. It is estimated to grow at a CAGR of 5.0% from 2022 to 2030.
Initiatives by Governments and Organizations Fuels South & Central America Feminine Hygiene Products Market
The increasing prices of feminine hygiene products owing to higher taxes prevent consumers from buying them. Thus, they search for alternatives, which can hamper their health. However, with increasing awareness about feminine hygiene, governments globally are taking various initiatives, such as reducing taxes on feminine hygiene products and distributing them free of cost. Brazil passed a bill in 2022 granting access to sanitary pads and other menstrual products to low-income students, homeless women, and prisoners. This was necessary because 25% of schoolgirls miss school during their periods and 6 million Brazilians do not have easy access to sanitary products.
Thus, initiatives taken by government bodies and organizations further create lucrative growth opportunities for the market.
South & Central America Feminine Hygiene Products Market Overview
The South & Central America feminine hygiene products market is segmented into Brazil, Argentina, and the Rest of South & Central America. Increasing awareness regarding feminine hygiene and menstrual health, changing cultural norms associated with menstruation and feminine hygiene, rising disposable income, and increasing working women population are a few factors driving the growth of the feminine hygiene products market in the region. Governments of various countries in the region, as well as several organizations, are taking steps to promote menstrual health and hygiene. They are implementing policies to improve access to affordable and quality feminine hygiene products, especially in schools and public places, which has propelled the growth of the feminine hygiene products market in the region. In October 2021, the President of Brazil announced the distribution of free sanitary pads to women in economically vulnerable situations, teenagers in school, and prison inmates.
In addition, manufacturers are continuously introducing innovative feminine hygiene products tailored to customer’s needs in South & Central America. These innovations include improved absorbency, better comfort, use of eco-friendly materials, and discreet packaging, which attracts more consumers. All these features are influencing the demand for feminine hygiene products in the region. In October 2022, Essity announced the launch of Issviva, a new menopause e-commerce platform, in the UK and Brazil. The platform will provide knowledge, solutions, and products to women during menopause.
South & Central America Feminine Hygiene Products Market Revenue and Forecast to 2030 (US$ Million)
South & Central America Feminine Hygiene Products Market Segmentation
The South & Central America feminine hygiene products market is segmented into product type, distribution channel, and country.
Based on product type, the South & Central America feminine hygiene products market is segmented into menstrual care products, cleaning and deodorizing products, and feminine hygiene underwear. The menstrual care products segment registered the largest South & Central America feminine hygiene products market share in 2022.
Based on distribution channel, the South & Central America feminine hygiene products market is segmented into supermarkets and hypermarkets, drug stores and pharmacies, health and beauty stores, online retail, and others. The others segment held the largest market share in 2022.
Based on country, the South & Central America feminine hygiene products market has been categorized into Brazil, Argentina, and the Rest of South & Central America. Brazil dominated South & Central America feminine hygiene products market in 2022.
Edgewell Personal Care Co, Kimberly-Clark Corp, Lune Group Oy Ltd, Mooncup Ltd, Ontex BV, Essity AB, and The Procter & Gamble Co are some of the leading companies operating in the feminine hygiene products market in the region.
Reasons to Buy
Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the South & Central America feminine hygiene products market. Highlights key business priorities in order to assist companies to realign their business strategies The key findings and recommendations highlight crucial progressive industry trends in the South & Central America feminine hygiene products market, thereby allowing players across the value chain to develop effective long-term strategies Develop/modify business expansion plans by using substantial growth offering developed and emerging markets Scrutinize in-depth South & Central America market trends and outlook coupled with the factors driving the feminine hygiene products market, as well as those hindering it Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution
1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. South & Central America Feminine Hygiene Products Market Landscape
4.1 Overview
4.2 Porter's Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
4.3.1 Raw Material Suppliers
4.3.2 Manufacturers
4.3.3 Distributors/Suppliers
4.3.4 End Consumers
5. South & Central America Feminine Hygiene Products Market - Key Industry Dynamics
5.1 Market Drivers
5.1.1 Rising Awareness of Menstrual Hygiene
5.1.2 Strategic Initiatives by Key Market Players
5.2 Market Restraints
5.2.1 Period Poverty and Social Stigma Associated with Menstruation
5.3 Market Opportunities
5.3.1 Initiatives by Governments and Organizations
5.4 Future Trends
5.4.1 Rising Adoption of Reusable and Eco-friendly Products
5.5 Impact of Drivers and Restraints:
6. Feminine Hygiene Products Market - South & Central America Market Analysis
6.1 South & Central America Feminine Hygiene Products Market Revenue (US$ Million), 2022 – 2030
6.2 South & Central America Feminine Hygiene Products Market Forecast and Analysis
7. South & Central America Feminine Hygiene Products Market Analysis - Product Type
7.1 Menstrual Care Products
7.1.1 Overview
7.1.2 Menstrual Care Products South & Central America Feminine Hygiene Products Market Revenue, and Forecast to 2030 (US$ Million)
7.1.3 Sanitary Napkins
7.1.3.1 Sanitary Napkins South & Central America Feminine Hygiene Products Market Revenue, and Forecast to 2030 (US$ Million)
7.1.4 Tampons
7.1.4.1 Tampons South & Central America Feminine Hygiene Products Market Revenue, and Forecast to 2030 (US$ Million)
7.1.5 Menstrual Cups
7.1.5.1 Menstrual Cups South & Central America Feminine Hygiene Products Market Revenue, and Forecast to 2030 (US$ Million)
7.1.6 Other Menstrual Care Products
7.1.6.1 Other Menstrual Care Products South & Central America Feminine Hygiene Products Market Revenue, and Forecast to 2030 (US$ Million)
7.2 Cleaning and Deodorizing Products
7.2.1 Overview
7.2.2 Cleaning and Deodorizing Products South & Central America Feminine Hygiene Products Market Revenue, and Forecast to 2030 (US$ Million)
7.2.3 Hair Removal Products
7.2.3.1 Hair Removal Products South & Central America Feminine Hygiene Products Market Revenue and Forecast to 2030 (US$ Million)
7.2.4 Hygiene Wash
7.2.4.1 Hygiene Wash South & Central America Feminine Hygiene Products Market Revenue and Forecast to 2030 (US$ Million)
7.2.5 Intimate Spray
7.2.5.1 Intimate Spray : South & Central America Feminine Hygiene Products Market Revenue and Forecast to 2030 (US$ Million)
7.2.6 Others Cleaning and Deodorizing Products
7.2.6.1 Others Cleaning and Deodorizing Products South & Central America Feminine Hygiene Products Market Revenue and Forecast to 2030 (US$ Million)
7.3 Feminine Hygiene Underwear
7.3.1 Overview
7.3.2 Feminine Hygiene Underwear South & Central America Feminine Hygiene Products Market Revenue and Forecast to 2030 (US$ Million)
7.3.3 Reusable Period Underwear
7.3.3.1 Reusable Period Underwear South & Central America Feminine Hygiene Products Market Revenue and Forecast to 2030 (US$ Million)
7.3.4 Reusable Incontinence Underwear
7.3.4.1 Reusable Incontinence Underwear South & Central America Feminine Hygiene Products Market Revenue and Forecast to 2030 (US$ Million)
7.3.5 Others Feminine Hygiene Underwear
7.3.5.1 Others Feminine Hygiene Underwear South & Central America Feminine Hygiene Products Market Revenue and Forecast to 2030 (US$ Million)
8. South & Central America Feminine Hygiene Products Market Analysis - Distribution Channel
8.1 Supermarkets and Hypermarkets
8.1.1 Overview
8.1.2 Supermarkets and Hypermarkets South & Central America Feminine Hygiene Products Market Revenue, and Forecast to 2030 (US$ Million)
8.2 Drug Stores and Pharmacies
8.2.1 Overview
8.2.2 Drug Stores and Pharmacies South & Central America Feminine Hygiene Products Market Revenue, and Forecast to 2030 (US$ Million)
8.3 Health and Beauty Stores
8.3.1 Overview
8.3.2 Health and Beauty Stores: South & Central America Feminine Hygiene Products Market Revenue and Forecast to 2030 (US$ Million)
8.4 Online Retail
8.4.1 Overview
8.4.2 Online Retail: South & Central America Feminine Hygiene Products Market Revenue and Forecast to 2030 (US$ Million)
8.5 Others
8.5.1 Overview
8.5.2 Others: South & Central America Feminine Hygiene Products Market Revenue and Forecast to 2030 (US$ Million)
9. South & Central America Feminine Hygiene Products Market – Country Analysis
9.1 South & Central America
9.1.1 South & Central America Feminine Hygiene Products Market Overview
9.1.2 South & Central America Feminine Hygiene Products Market Revenue and Forecasts and Analysis - By Countries
9.1.2.1 Feminine Hygiene Products Market Breakdown by Country
9.1.2.2 Brazil Feminine Hygiene Products Market Revenue and Forecasts to 2030 (US$ Million)
9.1.2.2.1 Brazil Feminine Hygiene Products Market Breakdown by Product Type
9.1.2.2.2 Brazil Feminine Hygiene Products Market Breakdown by Distribution Channel
9.1.2.3 Argentina Feminine Hygiene Products Market Revenue and Forecasts to 2030 (US$ Million)
9.1.2.3.1 Argentina Feminine Hygiene Products Market Breakdown by Product Type
9.1.2.3.2 Argentina Feminine Hygiene Products Market Breakdown by Distribution Channel
9.1.2.4 Rest of South & Central America Feminine Hygiene Products Market Revenue and Forecasts to 2030 (US$ Million)
9.1.2.4.1 Rest of South & Central America Feminine Hygiene Products Market Breakdown by Product Type
9.1.2.4.2 Rest of South & Central America Feminine Hygiene Products Market Breakdown by Distribution Channel
10. Competitive Landscape
10.1 Heat Map Analysis By Key Players
11. Company Profiles
11.1 Edgewell Personal Care Co
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Products and Services
11.1.4 Financial Overview
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 Kimberly-Clark Corp
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Products and Services
11.2.4 Financial Overview
11.2.5 SWOT Analysis
11.2.6 Key Developments
11.3 Lune Group Oy Ltd
11.3.1 Key Facts
11.3.2 Business Description
11.3.3 Products and Services
11.3.4 Financial Overview
11.3.5 SWOT Analysis
11.3.6 Key Developments
11.4 Mooncup Ltd
11.4.1 Key Facts
11.4.2 Business Description
11.4.3 Products and Services
11.4.4 Financial Overview
11.4.5 SWOT Analysis
11.4.6 Key Developments
11.5 Ontex BV
11.5.1 Key Facts
11.5.2 Business Description
11.5.3 Products and Services
11.5.4 Financial Overview
11.5.5 SWOT Analysis
11.5.6 Key Developments
11.6 Essity AB
11.6.1 Key Facts
11.6.2 Business Description
11.6.3 Products and Services
11.6.4 Financial Overview
11.6.5 SWOT Analysis
11.6.6 Key Developments
11.7 The Procter & Gamble Co
11.7.1 Key Facts
11.7.2 Business Description
11.7.3 Products and Services
11.7.4 Financial Overview
11.7.5 SWOT Analysis
11.7.6 Key Developments
12. Appendix
LIST OF TABLES
Table 1. South & Central America Feminine Hygiene Products Market Segmentation
Table 2. South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Table 3. Brazil Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million) – By Product Type
Table 4. Brazil Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million) – By Distribution Channel
Table 5. Argentina Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million) – By Product Type
Table 6. Argentina Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million) – By Distribution Channel
Table 7. Rest of South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million) – By Product Type
Table 8. Rest of South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million) – By Distribution Channel
Table 9. Company Positioning & Concentration
LIST OF FIGURES
Figure 1. South & Central America Feminine Hygiene Products Market Segmentation, By Country
Figure 2. Porter's Five Forces Analysis
Figure 3. Ecosystem: South & Central America Feminine Hygiene Products Market
Figure 4. South & Central America Feminine Hygiene Products Market - Key Industry Dynamics
Figure 5. Impact Analysis of Drivers and Restraints
Figure 6. South & Central America Feminine Hygiene Products Market Revenue and forecast to 2030 (US$ Million), 2022 – 2030
Figure 7. South & Central America Feminine Hygiene Products Market Share (%) – Product Type, 2022 and 2030
Figure 8. Menstrual Care Products: South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 9. Sanitary Napkins : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 10. Tampons : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 11. Menstrual Cups : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 12. Other : Menstrual Care South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 13. Cleaning and Deodorizing Products : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 14. Hair Removal Products : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 15. Hygiene Wash : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 16. Intimate Spray : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 17. Others : Cleaning and Deodorizing Products South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 18. Feminine Hygiene Underwear : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 19. Reusable Period Underwear : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 20. Reusable Incontinence Underwear : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 21. Others Feminine Hygiene Underwear South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 22. South & Central America Feminine Hygiene Products Market Share (%) – Distribution Channel, 2022 and 2030
Figure 23. Supermarkets and Hypermarkets : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 24. Drug Stores and Pharmacies : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 25. Health and Beauty Stores : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 26. Online Retail : South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 27. Others: South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 28. South & Central America Feminine Hygiene Products Market Revenue , by Key Countries, 2022 (US$ Million)
Figure 29. Feminine Hygiene Products Market Breakdown by Key Countries, 2022 and 2030 (%)
Figure 30. Brazil Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 31. Argentina Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)
Figure 32. Rest of South & Central America Feminine Hygiene Products Market Revenue and Forecasts To 2030 (US$ Million)