South America Printing Machinery and Equipment Market to 2030 – Regional Analysis – by Operation (Manual and Automatic), Product Type (Offset lithography, Flexography, Screen, Digital, and Others), Substrate Type (Plastic, Paper & Paperboard, Metal, and O

South America Printing Machinery and Equipment Market to 2030 – Regional Analysis – by Operation (Manual and Automatic), Product Type (Offset lithography, Flexography, Screen, Digital, and Others), Substrate Type (Plastic, Paper & Paperboard, Metal, and Others), and End Use (Commercial, Publication, and Others)


The South America printing machinery and equipment market is expected to grow from US$ 4,247.99 million in 2023 to US$ 7,640.79 million by 2030. It is estimated to grow at a CAGR of 8.7% from 2023 to 2030.

Rising Demand for Personalization Fuels South America Printing Machinery and Equipment Market


Web-to-print platforms have gained popularity as they enable customers to customize, and order printed products online. These platforms are integrated with printing machinery and equipment to automate the printing process, reducing human intervention and streamlining operations. The growing demand for web-to-print solutions is anticipated to offer lucrative opportunities for printing equipment manufacturers to develop compatible machinery and equipment.

Further, printing machinery and equipment are vital in producing personalized brochures, flyers, catalogs, and direct mail campaigns. Variable data printing technology enables the incorporation of personalized text and images, resulting in engaging and targeted marketing materials. Personalization allows companies to create marketing materials tailored to customers’ preferences and needs. In May 2022, Landa Digital Printing announced the unveiling of the Landa S10P Nanographic Printing Press. The Landa S10P’s capabilities allow for customization and personalization of in-store solutions. As the demand for personalization continues to grow across industries, the printing machinery and equipment market can seize these opportunities by developing and offering innovative solutions that support customization and web-to-print capabilities.

South America Printing Machinery and Equipment Market Overview

The printing machinery and equipment market in SAM is segmented into Brazil, Argentina, and the Rest of SAM. The packaging and labeling industry of SAM has experienced robust growth, fueled by e-commerce expansion, changing consumer preferences, and increased focus on brand differentiation. As a result, the region is witnessing a rising demand for printing machinery and equipment specialized for packaging and label printing, such as flexographic presses, digital label printers, and wide-format printers. For instance, in April 2023, Laborprint a printing company in Brazil acquired EFI VUTEk h3 superwide-format printer from Electronics for Imaging Inc (company). Such procurement from the end users have been propelling the demand for printing products across the region and driving the market growth for printing machinery and equipment across the South America region. Moreover, the presence of large number of printing companies in the South American countries is another major factor likely to sustain the growth of printing machinery and equipment market across the region. For instance, till December 2022, Brazil alone had more than 1,300 commercial printing companies actively operating across the region. Such companies have been constantly generating the demand for printing equipment across the region and have been driving the market growth.

South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)


South America Printing Machinery and Equipment Market Segmentation

The South America printing machinery and equipment market is segmented into operation type, product type, substrate type, end user, and country.

Based on operation type, the South America printing machinery and equipment market is segmented into manual and automatic. The automatic segment held a larger South America printing machinery and equipment market share in 2023.

Based on product type, the South America printing machinery and equipment market is segmented into offset lithography, flexography, screen, digital, and others. The digital segment held the largest South America printing machinery and equipment market share in 2023.

Based on substrate type, the South America printing machinery and equipment market is segmented into plastic, paper and paperboard, metal, and others. The paper and paperboard segment held the largest South America printing machinery and equipment market share in 2023.

Based on end use, the South America printing machinery and equipment market is segmented into commercial, publication and others. The publication segment held the largest South America printing machinery and equipment market share in 2023.

Based on country, the South America printing machinery and equipment market is segmented into Brazil, Argentina, and the Rest of South America. Brazil dominated the South America printing machinery and equipment market in 2023.

Canon Inc, Honeywell International Inc, HP Inc, Manroland Goss Web Systems GmbH, Toshiba Corp, Xerox Holdings Corp, and Zebra Technologies Corp. are some of the leading companies operating in the South America printing machinery and equipment market.

Reasons to Buy

Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the South America printing machinery and equipment market.
Highlights key business priorities in order to assist companies to realign their business strategies
The key findings and recommendations highlight crucial progressive industry trends in the South America printing machinery and equipment market, thereby allowing players across the value chain to develop effective long-term strategies
Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
Scrutinize in-depth South America market trends and outlook coupled with the factors driving the printing machinery and equipment market as well as those hindering it
Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution


1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection:
3.2.2 Primary Interviews:
3.2.3 Hypothesis Formulation:
3.2.4 Macro-Economic Factor Analysis:
3.2.5 Developing Base Number:
3.2.6 Data Triangulation:
3.2.7 Country Level Data:
3.2.8 Company Profile:
3.2.9 Sources:
3.2.10 Calculation Base and Assumptions
3.2.11 List of Companies Analysed
4. South America Printing Machinery and Equipment Market Landscape
4.1 Market Overview
4.2 PEST Analysis
4.2.1 South America
4.3 Ecosystem Analysis
4.4 Expert Opinion
5. South America Printing Machinery and Equipment Market- Key Market Dynamics
5.1 Market Drivers
5.1.1 Growing Packaging Industry
5.1.2 Rising Mass Media Industry
5.2 Market Restraint
5.2.1 Transformation of Marketing and Advertising Activities
5.3 Market Opportunities
5.3.1 Rising Demand for Personalization
5.4 Market Trends
5.4.1 Increasing Adoption of Advanced Technology for Eco-Friendly Printing Process
5.5 Impact Analysis of Drivers and Restraints
6. Printing Machinery and Equipment Market– South America Market Analysis
6.1 South America Printing Machinery and Equipment Market Forecast and Analysis
7. South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 – Operation.
7.1 Overview
7.2 South America Printing Machinery and Equipment Market, By Operation (2022 and 2030)
7.3 Manual
7.3.1 Overview
7.3.2 Manual: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
7.4 Automatic
7.4.1 Overview
7.4.2 Automatic: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
8. South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 – Product Type
8.1 Overview
8.2 South America Printing Machinery and Equipment Market, By Product Type (2022 and 2030)
8.3 Offset Lithography
8.3.1 Overview
8.3.2 Offset Lithography: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
8.4 Flexography
8.4.1 Overview
8.4.2 Flexography: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
8.5 Screen
8.5.1 Overview
8.5.2 Screen: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
8.6 Digital
8.6.1 Overview
8.6.2 Digital: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
8.7 Others
8.7.1 Overview
8.7.2 Others: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
9. South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 – Substrate Type
9.1 Overview
9.2 South America Printing Machinery and Equipment Market, By Substrate Type (2022 and 2030)
9.3 Plastic
9.3.1 Overview
9.3.2 Plastic: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
9.4 Paper and Paperboard
9.4.1 Overview
9.4.2 Paper and Paperboard: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
9.5 Metal
9.5.1 Overview
9.5.2 Metal: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
9.6 Others
9.6.1 Overview
9.6.2 Others: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
10. South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 – End Use
10.1 Overview
10.2 South America Printing Machinery and Equipment Market, By End Use (2022 and 2030)
10.3 Commercial
10.3.1 Overview
10.3.2 Commercial: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
10.4 Publication
10.4.1 Overview
10.4.2 Publication: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
10.5 Others
10.5.1 Overview
10.5.2 Others: South America Printing Machinery and Equipment Market Revenue and Forecast To 2030 (US$ Million)
11. South America Printing Machinery and Equipment Market– Country Analysis
11.1 South America: Printing Machinery and Equipment Market
11.1.1 South America: Printing Machinery and Equipment Market, by Key Country
11.1.1.1 Brazil: Printing Machinery and Equipment Market– Revenue and Forecast to 2030 (US$ Million)
11.1.1.1.1 Brazil: Printing Machinery and Equipment Market, By Operation
11.1.1.1.2 Brazil: Printing Machinery and Equipment Market, By Product Type
11.1.1.1.3 Brazil: Printing Machinery and Equipment Market, By Substrate Type
11.1.1.1.4 Brazil: Printing Machinery and Equipment Market, By End Use
11.1.1.2 Argentina: Printing Machinery and Equipment Market– Revenue and Forecast to 2030 (US$ Million)
11.1.1.2.1 Argentina: Printing Machinery and Equipment Market, By Operation
11.1.1.2.2 Argentina: Printing Machinery and Equipment Market, By Product Type
11.1.1.2.3 Argentina: Printing Machinery and Equipment Market, By Product Type
11.1.1.2.4 Argentina: Printing Machinery and Equipment Market, By Substrate Type
11.1.1.2.5 Argentina: Printing Machinery and Equipment Market, By End Use
11.1.1.3 Rest of SAM: Printing Machinery and Equipment Market– Revenue and Forecast to 2030 (US$ Million)
11.1.1.3.1 Rest of SAM: Printing Machinery and Equipment Market, By Operation
11.1.1.3.2 Rest of SAM: Printing Machinery and Equipment Market, By Product Type
11.1.1.3.3 Rest of SAM: Printing Machinery and Equipment Market, By Substrate Type
11.1.1.3.4 Rest of SAM: Printing Machinery and Equipment Market, By End Use
12. Industry Landscape
12.1 Overview
12.2 Market Initiative
12.3 Product Development
12.4 Mergers & Acquisitions
13. Company Profiles
13.1 Canon Inc
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Manroland Goss Web Systems GmbH
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Honeywell International Inc
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 Zebra Technologies Corp
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 Toshiba Corp
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 3D Systems Corp
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 HP Inc
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 Xerox Holdings Corp
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
14. Appendix
14.1 About The Insight Partners
14.2 Word Index
LIST OF TABLES
Table 1. South America Printing Machinery and Equipment Market, Revenue and Forecast, 2020–2030 (US$ Million)
Table 2. South America: Printing Machinery and Equipment Market, By Key Country – Revenue and Forecast to 2030 (US$ Million)
Table 3. Brazil: Printing Machinery and Equipment Market, By Operation – Revenue and Forecast to 2030 (US$ Million)
Table 4. Brazil: Printing Machinery and Equipment Market, By Operation – Sales and Forecast to 2030 (Million Units)
Table 5. Brazil: Printing Machinery and Equipment Market, By Product Type – Revenue and Forecast to 2030 (US$ Million)
Table 6. Brazil: Printing Machinery and Equipment Market, By Product Type – Sales and Forecast to 2030 (Million Unit)
Table 7. Brazil: Printing Machinery and Equipment Market, By Substrate Type – Revenue and Forecast to 2030 (US$ Million)
Table 8. Brazil: Printing Machinery and Equipment Market, By End Use – Revenue and Forecast to 2030 (US$ Million)
Table 9. Argentina: Printing Machinery and Equipment Market, By Operation – Revenue and Forecast to 2030 (US$ Million)
Table 10. Argentina: Printing Machinery and Equipment Market, By Operation – Sales and Forecast to 2030 (Million Units)
Table 11. Argentina: Printing Machinery and Equipment Market, By Product Type – Revenue and Forecast to 2030 (US$ Million)
Table 12. Argentina: Printing Machinery and Equipment Market, By Product Type – Sales and Forecast to 2030 (Million Unit)
Table 13. Argentina: Printing Machinery and Equipment Market, By Substrate Type – Revenue and Forecast to 2030 (US$ Million)
Table 14. Argentina: Printing Machinery and Equipment Market, By End Use – Revenue and Forecast to 2030 (US$ Million)
Table 15. Rest of SAM: Printing Machinery and Equipment Market, By Operation – Revenue and Forecast to 2030 (US$ Million)
Table 16. Rest of SAM: Printing Machinery and Equipment Market, By Operation – Sales and Forecast to 2030 (Million Units)
Table 17. Rest of SAM: Printing Machinery and Equipment Market, By Product Type – Revenue and Forecast to 2030 (US$ Million)
Table 18. Rest of SAM: Printing Machinery and Equipment Market, By Product Type – Sales and Forecast to 2030 (Million Unit)
Table 19. Rest of SAM: Printing Machinery and Equipment Market, By Substrate Type – Revenue and Forecast to 2030 (US$ Million)
Table 20. Rest of SAM: Printing Machinery and Equipment Market, By End Use – Revenue and Forecast to 2030 (US$ Million)
Table 21. List of Abbreviation
  
List of Figures
Figure 1. South America Printing Machinery and Equipment Market Segmentation
Figure 2. South America Printing Machinery and Equipment Market Segmentation – Country
Figure 3. South America Printing Machinery and Equipment Market Overview
Figure 4. South America Printing Machinery and Equipment Market, By Type
Figure 5. South America Printing Machinery and Equipment Market, By Product Type
Figure 6. South America Printing Machinery and Equipment Market, By Substrate Type
Figure 7. South America Printing Machinery and Equipment Market, By End Use
Figure 8. South America Printing Machinery and Equipment Market, By Country
Figure 9. South America: PEST Analysis
Figure 10. South America Printing Machinery and Equipment Market Ecosystem Analysis
Figure 11. South America Expert Opinion
Figure 12. South America Printing Machinery and Equipment Market: Impact Analysis of Drivers and Restraints
Figure 13. South America Printing Machinery and Equipment Market, Forecast and Analysis (US$ Million)
Figure 14. South America Printing Machinery and Equipment Market, By Operation (2022 and 2030)
Figure 15. Manual: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 16. Automatic: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 17. South America Printing Machinery and Equipment Market, By Product Type (2022 and 2030)
Figure 18. Offset Lithography: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 19. Flexography: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 20. Screen: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 21. Digital: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 22. Others: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 23. South America Printing Machinery and Equipment Market, By Substrate Type (2022 and 2030)
Figure 24. Plastic: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 25. Paper and Paperboard: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 26. Metal: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 27. Others: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 28. South America Printing Machinery and Equipment Market, By End Use (2022 and 2030)
Figure 29. Commercial: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 30. Publication: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 31. Others: South America Printing Machinery and Equipment Market Revenue and Forecast to 2030 (US$ Million)
Figure 32. South America: Printing Machinery and Equipment Revenue, by Key Country (2022) (US$ Million)
Figure 33. South America: Printing Machinery and Equipment Revenue Share, by Key Country (2022 and 2030)
Figure 34. Brazil: Printing Machinery and Equipment Market– Revenue and Forecast to 2030 (US$ Million)
Figure 35. Argentina: Printing Machinery and Equipment Market– Revenue and Forecast to 2030 (US$ Million)
Figure 36. Rest of SAM: Printing Machinery and Equipment Market– Revenue and Forecast to 2030 (US$ Million)

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings