South America Head Mounted Display Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Type (Integrated HMD, Discrete HMD, and Slide-On HMD), Application (Training & Simulation, Sports & Leisure, Imaging, Defense & Security, and Others), Co

South America Head Mounted Display Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Type (Integrated HMD, Discrete HMD, and Slide-On HMD), Application (Training & Simulation, Sports & Leisure, Imaging, Defense & Security, and Others), Component (Display Screens, Controllers, Sensors, Cameras, and Others), Technology (Augmented Reality, Virtual Reality, and Mixed Reality), Design (Head Mounted Display and Wearable Glasses), and Connection (Wired, Wireless, and Hybrid)

The head mounted display market in SAM is expected to grow from US$ 299.98 million in 2021 to US$ 1,578.14 million by 2028; it is estimated to grow at a CAGR of 26.8% from 2021 to 2028. Head-mounted displays are used in many other applications, such as virtual shopping, navigation, automotive, remote education, and remote assistance & maintenance. AR/VR technology in retail applications is used for visualizing product, showroom enhancement, and in house navigation. With the help of AR-based virtual fitting solution (Smart Mirror) customers can try a dress, top, or any other piece of clothing on their virtual models displayed in the mirror. In retail, HMDs are often included to improve customer experience with the help of VR based technologies. Further, the demand for AR technology will increase due to the rising innovations in AR headsets. For instance, in September 2019, Cambridge engineers, the UK, have developed a new AR head-mounted display that provides a realistic 3D viewing experience without the commonly associated side effects of eyestrain or nausea. Thus, rise in the adoption of AR/VR technologies in various application will drive the market growth.

Based on connection, the SAM head mounted display market is segmented into wired, wireless, and hybrid. The wireless segment led the SAM head mounted display market in 2020. Wireless devices are HMDs that do not require any wired connection for receiving any command. Instead, it has components such as diodes, receivers, and sensors that provide wireless commands and proceed with the transmission of signals. These are most widely used for gaming applications, sports applications, entertainment, and other leisure facilities. Also, it is the highest growing HMDs in the global head mounted displays market, according to the market research study.

In the SAM, Brazil had recorded the highest cases of COVID-19, followed by Ecuador, Chile, Argentina, and Peru. In 2020, the COVID-19 pandemic led to the disruption of numerous economic activities across the region. For combating the fatal effect of the deadly SARS-CoV-2, governments in South & Central America have taken an array of actions to protect the people from infection. However, the COVID-19 pandemic has positively affected the semiconductor industry and the adoption of new technologies has increased across the region, as production and sales have witnessed a growth in 2020. As growing consumer electronics demand from end-users and growth in demand for power electronics components is rising across different industries among the South American countries. Moreover, the demand for AR/VR technologies in the Brazilian healthcare sector is one of the major factors that has driven the market during FY 2020.

The SAM head mounted display market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. The process also serves the purpose of obtaining an overview and forecast for the SAM head mounted display market with respect to all the segments pertaining to the region. Also, multiple primary interviews have been conducted with industry participants and commentators to validate the data, as well as to gain more analytical insights into the topic. The participants who typically take part in such a process include industry experts, such as VPs, business development managers, market intelligence managers, and national sales managers along with external consultants, such as valuation experts, research analysts, and key opinion leaders specializing in the SAM head mounted display market. BAE Systems; Google LLC; Lenovo Group Limited; Microsoft Corporation; Samsung Electronics Co., Ltd; Seiko Epson Corporation; and Sony Corporation are among the key players operating in the market in this region.

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