Playout Automation & Channel-in-a-Box Market Size and Forecast (2021 - 2031), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Offering (Solution and Services), Coverage (National Broadcasters and International Broadca

Playout Automation & Channel-in-a-Box Market Size and Forecast (2021 - 2031), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Offering (Solution and Services), Coverage (National Broadcasters and International Broadcasters), Vertical (Media & Entertainment, Telecommunications, Education & Corporate Sector, and Other), and Application (Broadcast, Cable, Streaming, and Others)


The playout automation & channel-in-a-box market size was valued at US$ 20.6 billion in 2023 and is expected to reach US$ 63.3 billion by 2031; it is estimated to record a CAGR of 15.1% from 2023 to 2031.

Playout automation and channel-in-a-box technologies play a crucial role in enhancing the visual and content quality delivered to the audience by facilitating cutting, mixing, scheduling, ingesting, and SD to HD conversion. These technologies offer a comprehensive solution where broadcasters can import video, overlays, and advertisements, create content by incorporating logos, and then schedule and play it for broadcasting. Additionally, channel-in-a-box solutions provide advertising billing functionality, enabling broadcasters to monetize their content effectively. This all-inclusive package encompasses input interfaces for video intake, storage interfaces for content retrieval, output interfaces for seamless video playback, real-time video processing for digital video effects, and comprehensive management of payments and business operations. The growing demand for enhanced content quality, efficient content management, and streamlined revenue generation are driving factors behind the adoption of playout automation and channel-in-a-box technologies in the broadcasting industry.

The future trends of the playout automation & channel-in-a-box market indicate significant growth and advancements in the industry. One key trend is the increasing adoption of playout automation solutions to streamline content delivery and ensure seamless broadcasting and distribution. These solutions offer efficiency gains and cost-effectiveness, making them appeal to meet the escalating demands for video content across various industries. Another trend is the expansion of Channel-in-a-Box solutions, which provide a turnkey playout server solution for broadcasting private TV channels. These solutions offer accessibility in both standard definition (SD) and high definition (HD), catering to the evolving needs of broadcasters. The playout automation & channel-in-a-box market is also witnessing the integration of advanced technologies such as high-definition (HD) and ultra-high-definition (UHD) content consumption, over-the-top (OTT) services, and the growing demand for video content across different industries. These factors are driving the demand for playout automation and channel-in-a-box solutions.

The playout automation & channel-in-a-box market in the Middle East and Africa (MEA) is experiencing significant growth and is expected to contribute to the overall market expansion. The region is witnessing advancements in playout automation and channel-in-a-box technologies, driven by factors such as the need for improved channel presentation, ease of procedures, and the entry of small and medium-sized businesses into the broadcasting industry. The MEA region is anticipated to witness significant growth in the global market. The expansion can be attributed to the rapid development in the region, including the Middle East, and the increasing adoption of advanced playout automation solutions. The playout automation & channel-in-a-box market in the MEA region is influenced by various regulatory bodies, government agencies, and organizations that play a role in shaping the industry landscape. Overall, the playout automation & channel-in-a-box market in the Middle East and Africa presents promising opportunities for broadcasters and TV operators to enhance their operations and deliver seamless cross-platform campaigns.


1. Introduction
1.1 Scope of the Study
1.2 Market Definition, Assumptions and Limitations
1.3 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness Analysis
3. Research Methodology
4. Playout Automation and Channel-in-a-Box Market Landscape
4.1 Overview
4.2 PEST Analysis
4.3 Ecosystem Analysis
4.3.1 List of Vendors in the Value Chain
5. Playout Automation and Channel-in-a-Box Market - Key Market Dynamics
5.1 Key Market Drivers
5.2 Key Market Restraints
5.3 Key Market Opportunities
5.4 Future Trends
5.5 Impact Analysis of Drivers and Restraints
6. Playout Automation and Channel-in-a-Box Market - Global Market Analysis
6.1 Playout Automation and Channel-in-a-Box - Global Market Overview
6.2 Playout Automation and Channel-in-a-Box - Global Market and Forecast to 2031
7. Playout Automation and Channel-in-a-Box Market – Revenue Analysis (USD Million) – By Offering, 2021-2031
7.1 Overview
7.2 Solution
7.3 Services
8. Playout Automation and Channel-in-a-Box Market – Revenue Analysis (USD Million) – By Coverage, 2021-2031
8.1 Overview
8.2 National Broadcasters
8.3 International Broadcasters
9. Playout Automation and Channel-in-a-Box Market – Revenue Analysis (USD Million) – By Vertical, 2021-2031
9.1 Overview
9.2 Media and Entertainment
9.3 Telecommunications
9.4 Education and Corporate Sector
9.5 Other
10. Playout Automation and Channel-in-a-Box Market – Revenue Analysis (USD Million) – By Application, 2021-2031
10.1 Overview
10.2 Broadcast
10.3 Cable
10.4 Streaming
10.5 Others
11. Playout Automation and Channel-in-a-Box Market - Revenue Analysis (USD Million), 2021-2031 – Geographical Analysis
11.1 North America
11.1.1 North America Playout Automation and Channel-in-a-Box Market Overview
11.1.2 North America Playout Automation and Channel-in-a-Box Market Revenue and Forecasts to 2031
11.1.3 North America Playout Automation and Channel-in-a-Box Market Revenue and Forecasts and Analysis - By Offering
11.1.4 North America Playout Automation and Channel-in-a-Box Market Revenue and Forecasts and Analysis - By Coverage
11.1.5 North America Playout Automation and Channel-in-a-Box Market Revenue and Forecasts and Analysis - By Vertical
11.1.6 North America Playout Automation and Channel-in-a-Box Market Revenue and Forecasts and Analysis - By Application
11.1.7 North America Playout Automation and Channel-in-a-Box Market Revenue and Forecasts and Analysis - By Countries
11.1.7.1 United States Playout Automation and Channel-in-a-Box Market
11.1.7.1.1 United States Playout Automation and Channel-in-a-Box Market, by Offering
11.1.7.1.2 United States Playout Automation and Channel-in-a-Box Market, by Coverage
11.1.7.1.3 United States Playout Automation and Channel-in-a-Box Market, by Vertical
11.1.7.1.4 United States Playout Automation and Channel-in-a-Box Market, by Application
11.1.7.2 Canada Playout Automation and Channel-in-a-Box Market
11.1.7.2.1 Canada Playout Automation and Channel-in-a-Box Market, by Offering
11.1.7.2.2 Canada Playout Automation and Channel-in-a-Box Market, by Coverage
11.1.7.2.3 Canada Playout Automation and Channel-in-a-Box Market, by Vertical
11.1.7.2.4 Canada Playout Automation and Channel-in-a-Box Market, by Application
11.1.7.3 Mexico Playout Automation and Channel-in-a-Box Market
11.1.7.3.1 Mexico Playout Automation and Channel-in-a-Box Market, by Offering
11.1.7.3.2 Mexico Playout Automation and Channel-in-a-Box Market, by Coverage
11.1.7.3.3 Mexico Playout Automation and Channel-in-a-Box Market, by Vertical
11.1.7.3.4 Mexico Playout Automation and Channel-in-a-Box Market, by Application
Note - Similar analysis would be provided for below mentioned regions/countries
11.2 Europe
11.2.1 Germany
11.2.2 France
11.2.3 Italy
11.2.4 United Kingdom
11.2.5 Russia
11.2.6 Rest of Europe
11.3 Asia-Pacific
11.3.1 Australia
11.3.2 China
11.3.3 India
11.3.4 Japan
11.3.5 South Korea
11.3.6 Rest of Asia-Pacific
11.4 Middle East and Africa
11.4.1 South Africa
11.4.2 Saudi Arabia
11.4.3 U.A.E
11.4.4 Rest of Middle East and Africa
11.5 South and Central America
11.5.1 Brazil
11.5.2 Argentina
11.5.3 Rest of South and Central America
12. Industry Landscape
12.1 Mergers and Acquisitions
12.2 Agreements, Collaborations, Joint Ventures
12.3 New Product Launches
12.4 Expansions and Other Strategic Developments
13. Competitive Landscape
13.1 Heat Map Analysis by Key Players
13.2 Company Positioning and Concentration
14. Playout Automation and Channel-in-a-Box Market - Key Company Profiles
14.1 Evertz
14.1.1 Key Facts
14.1.2 Business Description
14.1.3 Products and Services
14.1.4 Financial Overview
14.1.5 SWOT Analysis
14.1.6 Key Developments
Note - Similar information would be provided for below list of companies
14.2 Pebble Beach Systems
14.3 Imagine Communications
14.4 Avid Technology, Inc.
14.5 Grass Valley
14.6 Brightcove Inc.
14.7 ENCO Systems
14.8 PlayBox Technology
14.9 Axel Technology Srl
14.10 Aplomb Technology
15. Appendix
15.1 Glossary
15.2 About The Insight Partners
15.3 Market Intelligence Cloud

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