Middle East & Africa Printed Signage Materials Market Forecast to 2028-Regional Analysis by Material (Paper and Paperboard, Plastic, Metal, and Others); Application (Posters, PoP Displays, Backlit Displays, Billboards' Banners, Flags and Backdrops, Vehicle/Fleet Graphics, and Others); and End-Use Industry (BFSI, Retail, Transportation and Logistics, Healthcare, Sports and Entertainment, and Others)
The Middle East & Africa printed signage materials market is expected to grow from US$ 2,190.75 million in 2022 to US$ 2,636.55 million by 2028. It is estimated to grow at a CAGR of 3.1% from 2022 to 2028.
Growing Demand for Soft Signage Drive Middle East & Africa Printed Signage Materials Market
Digital signage has solid information-sharing capabilities. Digital signage displays video and other multimedia content for advertising and informational purposes. Digital screens can offer dynamic, entertaining content relevant to the audience. An outdoor shopping mall can use digital kiosks for wayfinding and advertising. Many companies across retail, hospitality, education, transportation, sports, banking, entertainment, and other industries extensively use digital signage to connect with their consumer base. The digital nature of digital signage allows for the rotation of multiple signs and advertisements within a single display, making them easier to swap out and update than printed signage. In addition, digital displays contain tracking tools that gather data on the effectiveness of sign messaging and location. Therefore, digital signage is becoming highly popular among small businesses, supermarkets, and department stores. Further, manufacturers nowadays offer innovative outdoor-specific screens designed to withstand wind, sunlight, high and low temperatures, and even moisture. In addition, outdoor screens are now designed to be easier to read, even in direct sunlight, giving the consumer a much better viewing experience. Owing to all these advantages, the popularity of digital signage is growing significantly, which is hampering the demand for printed signage. The low demand for printed signage restrains the growth of the Middle East & Africa printed signage materials market.
Middle East & Africa Printed Signage Materials Market Overview
The need for billboards, posters, flags, backdrops, etc., is increasing across all major industries, such as retail, banking and financial institutions (BFSI), and sports, in Middle East & African countries. Major countries in this region include South Africa, Saudi Arabia, and the UAE. Per a report, the retail sector in the GCC is expected to grow from US$ 253.2 billion in 2018 to US$ 308 billion by 2023, at a CAGR of 4%. According to industry experts at International Expo Consults, the innovative signage and printed signage solutions at the retail locations would play a massive part in the sector's growth. International Expo Consults hosts SGI Dubai, which is the largest exhibition for the signage and graphic imaging industry in the Middle East & North Africa (MENA). Further, the availability of raw materials; the ever-rising population base; the growth and expansion of several verticals; an introduction of new and innovative products; the growing range of functions in retail stores, corporate offices, hospitals, and hotels; and an increase in individual disposable income are among the notable growth determinants for the Middle East & Africa printed signage materials market in the Middle East & Africa.
Middle East & Africa Printed Signage Materials Market Revenue and Forecast to 2028 (US$ Million)
Middle East & Africa Printed Signage Materials Market Segmentation
The Middle East & Africa printed signage materials market is segmented into material, application, end-use industry, and country.
Based on material, the Middle East & Africa printed signage materials market is segmented into paper and paperboard, plastic, metal, and others. In 2022, the plastic segment registered a largest share in the Middle East & Africa printed signage materials market.
Based on application, the Middle East & Africa printed signage materials market is segmented into posters, pop displays, backlit displays, billboards' banners, flags and backdrops, vehicle/fleet graphics, and others. In 2022, the posters segment registered a largest share in the Middle East & Africa printed signage materials market.
Based on end-use industry, the Middle East & Africa printed signage materials market is segmented into BFSI, retail, transportation and logistics, healthcare, sports and entertainment, and others. In 2022, the retail segment registered a largest share in the Middle East & Africa printed signage materials market.
Based on country, the Middle East & Africa printed signage materials market is segmented into South Africa, Saudi Arabia, the UAE, and the Rest of Middle East & Africa. In 2022, the Rest of Middle East & Africa segment registered a largest share in the Middle East & Africa printed signage materials market.
3A Composites GmbH; Antalis; Avery Dennison Corp; IGEPA group GmbH & Co KG; Inapa Investimentos Particip Gestao SA; ORAFOL Europe GmbH; and Spandex AG are the leading companies operating in the Middle East & Africa printed signage materials market.
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Scrutinize in-depth Middle East & Africa market trends and outlook coupled with the factors driving the printed signage materials market, as well as those hindering it
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- 1. Introduction
- 1.1 Study Scope
- 1.2 The Insight Partners Research Report Guidance
- 1.3 Market Segmentation
- 2. Key Takeaways
- 3. Research Methodology
- 3.1 Scope of the Study
- 3.2 Research Methodology
- 3.2.1 Data Collection:
- 3.2.2 Primary Interviews:
- 3.2.3 Hypothesis formulation:
- 3.2.4 Macro-economic factor analysis:
- 3.2.5 Developing base number:
- 3.2.6 Data Triangulation:
- 3.2.7 Country level data:
- 4. Middle East & Africa Printed Signage Materials Market Landscape
- 4.1 Market Overview
- 4.2 Porter's Five Forces Analysis
- 4.3 Ecosystem Analysis
- 4.4 Expert Opinions
- 5. Middle East & Africa Printed Signage Materials Market — Key Market Dynamics
- 5.1 Key Market Drivers
- 5.1.1 Increasing Demand for Printed Signage from Retail Sector
- 5.1.2 Growing Awareness of the Advantages of Using Printed Signage in Various Industries
- 5.2 Market Restraints
- 5.2.1 Growing Popularity of Digital Signage
- 5.3 Market Opportunities
- 5.3.1 Growing Demand for Soft Signage
- 5.4 Future Trends
- 5.4.1 Rising Focus on Using Eco-Friendly Printed Signage
- 5.5 Impact Analysis of Drivers and Restraints
- 6. Printed Signage Materials – Middle East & Africa Market Analysis
- 6.1 Middle East & Africa Printed Signage Materials Market –Revenue and Forecast to 2028
- 7. Middle East & Africa Printed Signage Materials Market Analysis – By Material
- 7.1 Overview
- 7.2 Middle East & Africa Printed Signage Materials Market, By Material (2021 and 2028)
- 7.3 Paper and Paperboard
- 7.3.1 Overview
- 7.3.2 Paper and Paperboard: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- 7.4 Plastic
- 7.4.1 Overview
- 7.4.2 Plastic: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- 7.5 Metal:
- 7.5.1 Overview
- 7.5.2 Metal: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- 7.6 Others
- 7.6.1 Overview
- 7.6.2 Others: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast to 2028 (US$ Million)
- 8. Middle East & Africa Printed Signage Materials Market Analysis – By Application
- 8.1 Overview
- 8.2 Middle East & Africa Printed Signage Materials Market, By Application (2021 and 2028)
- 8.3 Posters
- 8.3.1 Overview
- 8.3.2 Posters: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast to 2028 (US$ Million)
- 8.4 PoP Displays
- 8.4.1 Overview
- 8.4.2 PoP Displays: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast to 2028 (US$ Million)
- 8.5 Backlit Displays
- 8.5.1 Overview
- 8.5.2 Backlit Displays: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast to 2028 (US$ Million)
- 8.6 Billboards’ Banners
- 8.6.1 Overview
- 8.6.2 Billboards’ Banners: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast to 2028 (US$ Million)
- 8.7 Flags and Backdrops
- 8.7.1 Overview
- 8.7.2 Flags and Backdrops: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast to 2028 (US$ Million)
- 8.8 Vehicle/ Fleet Graphics
- 8.8.1 Overview
- 8.8.2 Vehicle/ Fleet Graphics: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast to 2028 (US$ Million)
- 8.9 Others
- 8.9.1 Overview
- 8.9.2 Others: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast to 2028 (US$ Million)
- 9. Middle East & Africa Printed Signage Materials Market Analysis – By End-Use Industry
- 9.1 Overview
- 9.2 Middle East & Africa Printed Signage Materials Market, By End-Use Industry (2021 and 2028)
- 9.3 BFSI
- 9.3.1 Overview
- 9.3.2 BFSI: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- 9.4 Retail
- 9.4.1 Overview
- 9.4.2 Retail: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- 9.5 Transportation and Logistics
- 9.5.1 Overview
- 9.5.2 Transportation and Logistics: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- 9.6 Healthcare
- 9.6.1 Overview
- 9.6.2 Healthcare: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- 9.7 Sports and Entertainment
- 9.7.1 Overview
- 9.7.2 Sports and Entertainment: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- 9.8 Others
- 9.8.1 Overview
- 9.8.2 Others: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- 10. Middle East & Africa Printed Signage Materials Market – Country Analysis
- 10.1 Overview
- 10.1.1 Middle East and Africa: Printed Signage Materials Market, by Key Country
- 10.1.1.1 South Africa: Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- 10.1.1.1.1 South Africa: Printed Signage Materials Market, by Material
- 10.1.1.1.2 South Africa: Printed Signage Materials Market, by Application
- 10.1.1.1.3 South Africa: Printed Signage Materials Market, by End-Use Industry
- 10.1.1.2 Saudi Arabia: Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- 10.1.1.2.1 Saudi Arabia: Printed Signage Materials Market, by Material
- 10.1.1.2.2 Saudi Arabia: Printed Signage Materials Market, by Application
- 10.1.1.2.3 Saudi Arabia: Printed Signage Materials Market, by End-Use Industry
- 10.1.1.3 UAE: Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- 10.1.1.3.1 UAE: Printed Signage Materials Market, by Material
- 10.1.1.3.2 UAE: Printed Signage Materials Market, by Application
- 10.1.1.3.3 UAE: Printed Signage Materials Market, by End-Use Industry
- 10.1.1.4 Rest of Middle East and Africa: Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- 10.1.1.4.1 Rest of Middle East and Africa: Printed Signage Materials Market, by Material
- 10.1.1.4.2 Rest of Middle East and Africa: Printed Signage Materials Market, by Application
- 10.1.1.4.3 Rest of Middle East and Africa: Printed Signage Materials Market, by End-Use Industry
- 11. Industry Landscape
- 11.1 Product Launch
- 11.2 Merger & Acquisition
- 12. Company Profiles
- 12.1 3A Composites GmbH
- 12.1.1 Key Facts
- 12.1.2 Business Description
- 12.1.3 Products and Services
- 12.1.4 Financial Overview
- 12.1.5 SWOT Analysis
- 12.1.6 Key Developments
- 12.2 Avery Dennison Corp
- 12.2.1 Key Facts
- 12.2.2 Business Description
- 12.2.3 Products and Services
- 12.2.4 Financial Overview
- 12.2.5 SWOT Analysis
- 12.2.6 Key Developments
- 12.3 IGEPA group GmbH & Co KG
- 12.3.1 Key Facts
- 12.3.2 Business Description
- 12.3.3 Products and Services
- 12.3.4 Financial Overview
- 12.3.5 SWOT Analysis
- 12.3.6 Key Developments
- 12.4 Spandex AG
- 12.4.1 Key Facts
- 12.4.2 Business Description
- 12.4.3 Products and Services
- 12.4.4 Financial Overview
- 12.4.5 SWOT Analysis
- 12.4.6 Key Developments
- 12.5 ORAFOL Europe GmbH
- 12.5.1 Key Facts
- 12.5.2 Business Description
- 12.5.3 Products and Services
- 12.5.4 Financial Overview
- 12.5.5 SWOT Analysis
- 12.5.6 Key Developments
- 12.6 Antalis
- 12.6.1 Key Facts
- 12.6.2 Business Description
- 12.6.3 Products and Services
- 12.6.4 Financial Overview
- 12.6.5 SWOT Analysis
- 12.6.6 Key Developments
- 12.7 Inapa Investimentos Particip Gestao SA
- 12.7.1 Key Facts
- 12.7.2 Business Description
- 12.7.3 Products and Services
- 12.7.4 Financial Overview
- 12.7.5 SWOT Analysis
- 12.7.6 Key Developments
- 13. Appendix
- 13.1 About The Insight Partners
- 13.2 Glossary of Terms
- LIST OF TABLES
- Table 1. Middle East & Africa Printed Signage Materials Market –Revenue and Forecast to 2028 (US$ Million)
- Table 2. South Africa Printed Signage Materials Market, by Material – Revenue and Forecast to 2028 (US$ Million)
- Table 3. South Africa Printed Signage Materials Market, by Application – Revenue and Forecast to 2028 (US$ Million)
- Table 4. South Africa Printed Signage Materials Market, by End-Use Industry – Revenue and Forecast to 2028 (US$ Million)
- Table 5. Saudi Arabia Printed Signage Materials Market, by Material – Revenue and Forecast to 2028 (US$ Million)
- Table 6. Saudi Arabia Printed Signage Materials Market, by Application – Revenue and Forecast to 2028 (US$ Million)
- Table 7. Saudi Arabia Printed Signage Materials Market, by End-Use Industry – Revenue and Forecast to 2028 (US$ Million)
- Table 8. UAE Printed Signage Materials Market, by Material – Revenue and Forecast to 2028 (US$ Million)
- Table 9. UAE Printed Signage Materials Market, by Application – Revenue and Forecast to 2028 (US$ Million)
- Table 10. UAE Printed Signage Materials Market, by End-Use Industry – Revenue and Forecast to 2028 (US$ Million)
- Table 11. Rest of Middle East and Africa Printed Signage Materials Market, by Material – Revenue and Forecast to 2028 (US$ Million)
- Table 12. Rest of Middle East and Africa Printed Signage Materials Market, by Application – Revenue and Forecast to 2028 (US$ Million)
- Table 13. Rest of Middle East and Africa Printed Signage Materials Market, by End-Use Industry – Revenue and Forecast to 2028 (US$ Million)
- Table 14. Glossary of Terms, Middle East & Africa Printed Signage Materials Market
- LIST OF FIGURES
- Figure 1. Middle East & Africa Printed Signage Materials Market Segmentation
- Figure 2. Middle East & Africa Printed Signage Materials Market Segmentation – By Country
- Figure 3. Middle East & Africa Printed Signage Materials Market Overview
- Figure 4. Middle East & Africa Printed Signage Materials Market, by Material
- Figure 5. Middle East & Africa Printed Signage Materials Market, by Country
- Figure 6. Porter's Five Forces Analysis
- Figure 7. Middle East & Africa Printed Signage Materials Market – Ecosystem
- Figure 8. Expert Opinions
- Figure 9. Middle East & Africa Printed Signage Materials Market Impact Analysis of Drivers and Restraints
- Figure 10. Middle East & Africa: Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- Figure 11. Middle East & Africa Printed Signage Materials Market Revenue Share, By Material (2021 and 2028)
- Figure 12. Paper and Paperboard: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast To 2028 (US$ Million)
- Figure 13. Plastic: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast To 2028 (US$ Million)
- Figure 14. Metal: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast To 2028 (US$ Million)
- Figure 15. Others: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast To 2028 (US$ Million)
- Figure 16. Middle East & Africa Printed Signage Materials Market Revenue Share, By Application (2021 and 2028)
- Figure 17. Posters: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast To 2028 (US$ Million)
- Figure 18. PoP Displays: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast To 2028 (US$ Million)
- Figure 19. Backlit Displays: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast To 2028 (US$ Million)
- Figure 20. Billboards’ Banners: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast To 2028 (US$ Million)
- Figure 21. Flags and Backdrops: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast To 2028 (US$ Million)
- Figure 22. Vehicle/ Fleet Graphics: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast To 2028 (US$ Million)
- Figure 23. Others: Middle East & Africa Printed Signage Materials Market– Revenue and Forecast To 2028 (US$ Million)
- Figure 24. Middle East & Africa Printed Signage Materials Market Revenue Share, By End-Use Industry (2021 and 2028)
- Figure 25. BFSI: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast To 2028 (US$ Million)
- Figure 26. Retail: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast To 2028 (US$ Million)
- Figure 27. Transportation and Logistics: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast To 2028 (US$ Million)
- Figure 28. Healthcare: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast To 2028 (US$ Million)
- Figure 29. Sports and Entertainment: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast To 2028 (US$ Million)
- Figure 30. Others: Middle East & Africa Printed Signage Materials Market – Revenue and Forecast To 2028 (US$ Million)
- Figure 31. Middle East and Africa: Printed Signage Materials Market Share, by Key Country - Revenue (2021) (US$ Million)
- Figure 32. Middle East and Africa: Printed Signage Materials Market Revenue Share, by Key Country (2021 and 2028)
- Figure 33. South Africa: Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- Figure 34. Saudi Arabia: Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- Figure 35. UAE: Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
- Figure 36. Rest of Middle East and Africa: Printed Signage Materials Market – Revenue and Forecast to 2028 (US$ Million)
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