KSA Graphic Design Market Size and Forecast (2021 - 2031), Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Component (Software and Services), Type (Logo and Brand Identity Design, Web and App Design, Advertising Design, Building

KSA Graphic Design Market Size and Forecast (2021 - 2031), Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Component (Software and Services), Type (Logo and Brand Identity Design, Web and App Design, Advertising Design, Building and Construction Design, and Others), and End User (SMEs and Large Enterprises)

The KSA graphic design market was valued at US$ 409.48 million in 2023 and is expected to reach US$ 551.86 million by 2031; it is estimated to record a CAGR of 3.8% from 2023 to 2031.

The e-commerce sector in KSA is also expanding rapidly. According to the regional report from Agility Logistics, the Saudi e-commerce sector generated over US$ 10 billion in revenue in 2023, ranking 28th among the world's largest online markets. Dr. Mohammed bin Duleim Al-Qahtani, an economic expert and scholar at King Faisal University, estimates that the Saudi e-commerce sector would grow at an annual growth rate of 13.5%, outpacing the global average of 11.2%. The scholar predicts that the value of the sector is likely to surge from US$ 21 billion in 2024 to more than US$ 30 billion by 2027 and US$ 44 billion by 2030. Thus, the growing digitization and flourishing e-commerce sector are creating a significant demand for graphic design software and services, thereby bolstering the KSA graphic design market.

In May 2024, Zain KSA, a telecommunications company, announced its plan to invest US$ 427 million (SAR 1.6 billion) to expand its 5G network and digital service ecosystem in the country. It will expand its current 5G network coverage to ~122 cities across the country. Further, Qualcomm Technologies, Inc. and Zain KSA announced an expanded partnership at LEAP 2023 to create cloud-native, virtualized, and O-RAN-compliant 5G infrastructure in Saudi Arabia. Through their partnership, Qualcomm and Zain plan to focus on future 5G networks employing Open RAN technology, with an aim to make cellular infrastructure more innovative, competitive, and cost-efficient. In October 2023, Saudi Telecom Company (STC) announced its plan to expand its 5G network in nearly 75 cities across Saudi Arabia. Such initiatives by the government and companies in next-generation networks foster digitization in the country. A subsequent shift to digital platforms in various industries underlines the need for designs that are more captivating and aligned with brand identity and value. Thus, increasing digitization fuels the growth of the KSA graphic design market.

Alphagraphics, SmartTouch, SolutionDots, iSpectra, Adobe, Autodesk Inc., Eagle Alliance Technology, Eurisko, Hive Studio, and MenaBloom are among the key KSA graphic design market players that are profiled in this market study.

The overall KSA graphic design market size has been derived using both primary and secondary sources. Exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the KSA graphic design market size. the process also helps obtain an overview and forecast of the market with respect to all the market segments. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain analytical insights. This process includes industry experts such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants such as valuation experts, research analysts, and key opinion leaders, specializing in the KSA graphic design market.

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