Europe Hair Care Appliances Market Forecast to 2028 – COVID-19 Impact and Regional Analysis – by Product Type (Dryers & Blowers, Straighteners, Curlers, and Others) and Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online Retail, an

Europe Hair Care Appliances Market Forecast to 2028 – COVID-19 Impact and Regional Analysis – by Product Type (Dryers & Blowers, Straighteners, Curlers, and Others) and Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online Retail, and Others)    

The Europe hair care appliances market is expected to grow from US$ 3,285.15 million in 2022 to US$ 4,199.17 million by 2028. It is estimated to grow at a CAGR of 4.2% from 2022 to 2028.

Availability of Affordable Products

The use of hair care appliances, such as curlers, straighteners, and hair dryers, gives salon-like professional results. Many major manufacturers of appliances offer their products at affordable prices. Therefore, hair styling appliances have become an easy and pocket-friendly option to get well-groomed and styled hair. The retail landscape has transformed dramatically with rising number of organized stores, development of extensive retail infrastructure in several countries, change of customer buying behavior, and surging adoption of online shopping. Consumers are increasingly purchasing various goods from online shopping platforms owing to the availability of numerous products of different brands, heavy discounts, customer reviews and ratings, and home delivery services. Dyson, Koninklijke Philips N.V., and other hair care appliance manufacturers are selling their products through online retailers, including Amazon, eBay, and Sephora, to widen their customer base. Moreover, they have their own online shopping platforms where consumers can buy an authentic product at discounted price. With the growth of e-commerce, consumers have access to multiple hair care appliances at discounted prices. Thus, the availability of multiple appliances at affordable prices drives the hair care appliances’ market growth across the region.

Market Overview



The hair care appliances market in Europe is segmented into Germany, France, Italy, the UK, Russia, and the rest of Europe. The market growth in Europe is ascribed to the increasing acceptance of different hairstyles. Transforming lifestyle trends concerning the personal care industry have further influenced the region's hair care appliances market growth. Energy-efficient and low-power-consuming appliances are witnessing high demand in Europe due to greater cost-efficiency. Manufacturers of such devices get further impetus from favorable initiatives from governments and energy associations. For instance, European Union’s Ecodesign Directive strictly discourages using high-energy consuming hair care appliances such as hair drying and hair shaving devices. Thus, the demand for energy-efficient hair appliances is increasing in the region. The majority of hair care products and styling tools in Europe are sold through hair salons and hairdressers. Hairdressers and hair salons employ experts to help users and clients select the right product based on their hair type, hair issues, and personal preference. The expansion of beauty salons and hairdressers throughout the region is one of the major driving factors in the market. According to the UK National Hair & Beauty Federation (NHBF) report, more than 1,000 new hair and beauty salons were established in 2020. Moreover, the increasing promotions, including advertisements for hair care appliances in different media channels, are gaining customers’ attention in the region. Evolving fashion trends in hair styling, followed by a strong influence of social media among consumers, is one of the major factors driving the growth of the hair care appliances market. Furthermore, Koninklijke Philips N.V., BaBylissPRO, Dyson, and Panasonic are some of Europe's leading brands of hair care appliances. Due to increasing hair-related problems among consumers, product innovations by many market players, including various hair appliances, helped them expand their presence across the region.

Europe Hair Care Appliances Market Revenue and Forecast to 2028 (US$ Million)

Europe Hair Care Appliances Market Segmentation

The Europe hair care appliances market is segmented based on product type, distribution channel, and country.

Based on product type, the Europe hair care appliances market is segmented into dryers & blowers, straighteners, curlers, and others. The dryers & blowers segment held the largest market share in 2022. Based on distribution channel, the Europe hair care appliances market is segmented into supermarkets & hypermarkets, specialty stores, online retail, and others. The supermarkets & hypermarkets segment held the largest market share in 2022. Based on country, the Europe hair care appliances market is segmented into the UK, Germany, France, Italy, Russia, and rest of Europe. Germany dominated the market in 2022. Cloud Nine; Conair LLC; Dyson Limited; Instyler; Jemella Ltd.; Kiss Products Inc.; Koninklijke Philips N.V.; Revlon, Inc.; and Toni & Guy are the leading companies operating in the Europe hair care appliances market.

Reasons to Buy

Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Europe hair care appliances market.
Highlights key business priorities to assist companies to realign their business strategies
The key findings and recommendations highlight crucial progressive industry trends in the Europe hair care appliances market, thereby allowing players across the value chain to develop effective long-term strategies
Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
Scrutinize in-depth Europe market trends and outlook coupled with the factors driving hair care appliances market, as well as those hindering it
Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution


1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection:
3.2.2 Primary Interviews:
3.2.3 Hypothesis Formulation:
3.2.4 Macro-economic Factor Analysis:
3.2.5 Developing Base Number:
3.2.6 Data Triangulation:
3.2.7 Country Level Data:
4. Europe Hair Care Appliances Market Landscape
4.1 Market Overview
4.2 Europe PEST Analysis: Hair Care Appliances Market
4.3 Expert Opinion
5. Europe Hair Care Appliances Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Accessibility of Affordable Products
5.1.2 Increasing Influence of Social Media and Emphasis on Personal Appearance
5.2 Market Restraints
5.2.1 Rising Concerns Pertaining to Damage Caused by Heat of Hair Care Appliances
5.3 Market Opportunities
5.3.1 Technological Innovations of Hair Care Appliances
5.4 Future Trends
5.4.1 Surging Demand Among Men
5.5 Impact Analysis of Drivers and Restraints
6. Hair Care Appliances Market – Europe Analysis
6.1 Europe Hair Care Appliances Market –Revenue and Forecast to 2028 (US$ Million)
7. Europe Hair Care Appliances Market Analysis – By Product Type
7.1 Overview
7.2 Europe Hair Care Appliances Market, By Product Type (2021 and 2028)
7.3 Dyers and Blowers
7.3.1 Overview
7.3.2 Dryers and Blowers: Hair Care Appliances Market – Revenue and Forecast to 2028 (US$ Mn)
7.4 Straighteners
7.4.1 Overview
7.4.2 Straighteners: Hair Care Appliances Market – Revenue and Forecast to 2028 (US$ Mn)
7.5 Curlers
7.5.1 Overview
7.5.2 Curlers: Hair Care Appliances Market – Revenue and Forecast to 2028 (US$ Mn)
7.6 Others
7.6.1 Overview
7.6.2 Others: Hair Care Appliances Market – Revenue and Forecast to 2028 (US$ Mn)
8. Europe Hair Care Appliances Market Analysis – By Distribution Channel
8.1 Overview
8.2 Europe Hair Care Appliances Market, By Distribution Channel (2021 and 2028)
8.3 Supermarkets and Hypermarkets
8.3.1 Overview
8.3.2 Supermarkets and Hypermarkets: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Mn)
8.4 Specialty Stores
8.4.1 Overview
8.4.2 Specialty Stores: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Mn)
8.5 Online Retail
8.5.1 Overview
8.5.2 Online Retail: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Mn)
8.6 Others
8.6.1 Overview
8.6.2 Others: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Mn)
9. Europe Hair Care Appliances Market– Country Analysis
9.1 Overview
9.1.1 Europe: Hair Care Appliances Market, by Key Country
9.1.1.1 Germany: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
9.1.1.1.1 Germany: Hair Care Appliances Market, By Product Type
9.1.1.1.2 Germany: Hair Care Appliances Market, by Distribution Channel
9.1.1.2 France: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
9.1.1.2.1 France: Hair Care Appliances Market, By Product Type
9.1.1.2.2 France: Hair Care Appliances Market, by Distribution Channel
9.1.1.3 UK: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
9.1.1.3.1 UK: Hair Care Appliances Market, By Product Type
9.1.1.3.2 UK: Hair Care Appliances Market, by Distribution Channel
9.1.1.4 Italy: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
9.1.1.4.1 Italy: Hair Care Appliances Market, By Product Type
9.1.1.4.2 Italy: Hair Care Appliances Market, by Distribution Channel
9.1.1.5 Russia: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
9.1.1.5.1 Russia: Hair Care Appliances Market, By Product Type
9.1.1.5.2 Russia: Hair Care Appliances Market, by Distribution Channel
9.1.1.6 Rest of Europe: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
9.1.1.6.1 Rest of Europe: Hair Care Appliances Market, By Product Type
9.1.1.6.2 Rest of Europe: Hair Care Appliances Market, by Distribution Channel
10. Industry Landscape
10.1 Overview
10.2 Product launch
10.3 Product News
11. COMPANY PROFILES
11.1 Revlon, Inc.
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Products and Services
11.1.4 Financial Overview
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 Koninklijke Philips N.V.
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Products and Services
11.2.4 Financial Overview
11.2.5 SWOT Analysis
11.2.6 Key Developments
11.3 Dyson Limited
11.3.1 Key Facts
11.3.2 Business Description
11.3.3 Products and Services
11.3.4 Financial Overview
11.3.5 SWOT Analysis
11.3.6 Key Developments
11.4 Jemella Ltd.
11.4.1 Key Facts
11.4.2 Business Description
11.4.3 Products and Services
11.4.4 Financial Overview
11.4.5 SWOT Analysis
11.4.6 Key Developments
11.5 Instyler
11.5.1 Key Facts
11.5.2 Business Description
11.5.3 Products and Services
11.5.4 Financial Overview
11.5.5 SWOT Analysis
11.5.6 Key Developments
11.6 Kiss Products Inc.
11.6.1 Key Facts
11.6.2 Business Description
11.6.3 Products and Services
11.6.4 Financial Overview
11.6.5 SWOT Analysis
11.6.6 Key Developments
11.7 Toni & Guy
11.7.1 Key Facts
11.7.2 Business Description
11.7.3 Products and Services
11.7.4 Financial Overview
11.7.5 SWOT Analysis
11.7.6 Key Developments
11.8 Cloud Nine
11.8.1 Key Facts
11.8.2 Business Description
11.8.3 Products and Services
11.8.4 Financial Overview
11.8.5 SWOT Analysis
11.8.6 Key Developments
11.9 Conair LLC
11.9.1 Key Facts
11.9.2 Business Description
11.9.3 Products and Services
11.9.4 Financial Overview
11.9.5 SWOT Analysis
11.9.6 Key Developments
12. Appendix
12.1 About The Insight Partners
12.2 Word Index
LIST OF TABLES
Table 1. Europe Hair Care Appliances Market –Revenue and Forecast to 2028 (US$ Million)
Table 2. Germany Hair Care Appliances Market, By Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 3. Germany Hair Care Appliances Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 4. France Hair Care Appliances Market, By Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 5. France Hair Care Appliances Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 6. UK Hair Care Appliances Market, By Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 7. UK Hair Care Appliances Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 8. Italy Hair Care Appliances Market, By Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 9. Italy Hair Care Appliances Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 10. Russia Hair Care Appliances Market, By Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 11. Russia Hair Care Appliances Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 12. Rest of Europe Hair Care Appliances Market, By Product Type – Revenue and Forecast to 2028 (US$ Million)
Table 13. Rest of Europe Hair Care Appliances Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 14. List of Abbreviation
LIST OF FIGURES
Figure 1. Europe Hair Care Appliances Market Segmentation
Figure 2. Europe Hair Care Appliances Market Segmentation – By Country
Figure 3. Europe Hair Care Appliances Market Overview
Figure 4. Europe Hair Care Appliances Market, By Product Type
Figure 5. Europe Hair Care Appliances Market, By Country
Figure 7. PEST Analysis: Europe Hair Care Appliances Market
Figure 8. Expert Opinion
Figure 9. Europe Hair Care Appliances Market Impact Analysis of Drivers and Restraints
Figure 10. Europe: Hair Care Appliances Market – Revenue and Forecast to 2028 (US$ Million)
Figure 11. Europe Hair Care Appliances Market Revenue Share, By Product Type (2021 and 2028)
Figure 12. Europe Dryers and Blowers: Hair Care Appliances Market – Revenue and Forecast To 2028 (US$ Mn)
Figure 13. Europe Straighteners: Hair Care Appliances Market – Revenue and Forecast To 2028 (US$ Mn)
Figure 14. Europe Curlers: Hair Care Appliances Market – Revenue and Forecast To 2028 (US$ Mn)
Figure 15. Europe Others: Hair Care Appliances Market – Revenue and Forecast To 2028 (US$ Mn)
Figure 16. Europe Hair Care Appliances Market Revenue Share, By Distribution Channel (2021 and 2028)
Figure 17. Europe Supermarkets and Hypermarkets: Hair Care Appliances Market– Revenue and Forecast To 2028 (US$ Mn)
Figure 18. Europe Specialty Stores: Hair Care Appliances Market– Revenue and Forecast To 2028 (US$ Mn)
Figure 19. Europe Online Retail: Hair Care Appliances Market– Revenue and Forecast To 2028 (US$ Mn)
Figure 20. Europe Others: Hair Care Appliances Market– Revenue and Forecast To 2028 (US$ Mn)
Figure 21. Europe: Hair Care Appliances Market, by Key Country – Revenue (2021) (US$ Million)
Figure 22. Europe: Hair Care Appliances Market Revenue Share, by Key Country (2021 and 2028)
Figure 23. Germany: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
Figure 24. France: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
Figure 25. UK: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
Figure 26. Italy: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
Figure 27. Russia: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)
Figure 28. Rest of Europe: Hair Care Appliances Market– Revenue and Forecast to 2028 (US$ Million)

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