Vehicle-to-Grid (V2G) Market Forecasts to 2030 – Global Analysis By Vehicle Type (Battery Electric Vehicles (BEV), Plug In Hybrid Electric Vehicles (PHEV) and Fuel Cell Vehicles (FCVs)), Component (Electric Vehicle Supply Equipment (EVSE), Smart Meters, H

Vehicle-to-Grid (V2G) Market Forecasts to 2030 – Global Analysis By Vehicle Type (Battery Electric Vehicles (BEV), Plug In Hybrid Electric Vehicles (PHEV) and Fuel Cell Vehicles (FCVs)), Component (Electric Vehicle Supply Equipment (EVSE), Smart Meters, Home Energy Management (HEM), Software Solutions and Other Components), Battery Type, Capacity, Charging Type, Application and By Geography

According to Stratistics MRC, the Global Vehicle-to-Grid (V2G) Market is accounted for $3.22 billion in 2024 and is expected to reach $11.33 billion by 2030 growing at a CAGR of 23.3% during the forecast period. Vehicle-to-Grid (V2G) technology is a cutting-edge energy management system that permits electric vehicles (EVs) and the electrical grid to exchange power in both directions. EVs can function as mobile energy storage devices owing to V2G technology, returning electricity to the grid during times of high demand or power outages and recharging during off-peak hours when energy demand is lower. By reducing wind power's unpredictability, this dynamic system improves energy efficiency, stabilizes the grid, and incorporates renewable energy sources.

According to the International Energy Agency (IEA), V2G technology can help balance electricity supply and demand, reduce peak loads, and integrate renewable energy sources more effectively. The IEA estimates that V2G technology can reduce peak electricity demand by up to 20%.

Market Dynamics:

Driver:

Demand for renewable integration and grid stability

The power grid now faces difficulties like unpredictability and variability as a result of the integration of renewable energy sources like solar and wind. In order to solve these problems, V2G systems store excess energy during times of high production and return it to the grid during periods of low supply. This feature guarantees a consistent energy supply without depending on non-renewable peaking power plants, helping grid operators maintain stability. Moreover, as the use of renewable energy increases in both urban and rural areas, V2G systems are becoming essential for balancing national and local energy demands.

Restraint:

Exorbitant V2G infrastructure initial costs

The substantial initial investment needed to deploy Vehicle-to-Grid (V2G) systems is one of the main barriers to the market. Bidirectional chargers, which are necessary to allow energy to flow between EVs and the grid, are significantly more expensive than conventional unidirectional chargers. Additionally, there are additional costs associated with upgrading the current grid infrastructure to support the bidirectional energy flow. These costs include improved power electronics, software platforms, and communication networks. These high upfront costs serve as a deterrent for many utility providers, fleet operators, and individual EV owners, slowing market penetration, particularly in areas where consumers are price sensitive.

Opportunity:

Development of smart grid infrastructure

The V2G market has a significant opportunity as smart grid infrastructure grows. V2G capabilities perfectly complement the sophisticated automation and communication technologies that smart grids rely on. Real-time energy management is made possible by the bidirectional energy flow made possible by V2G systems, which also improve grid flexibility. Furthermore, V2G solutions are anticipated to become more popular as more nations make investments in modernizing their energy grids because they provide a scalable platform for controlling distributed energy resources (DERs) and maximizing energy efficiency.

Threat:

Risks of overload and grid reliability

The management of energy supply and demand becomes more complex when V2G systems are integrated into current power grids. Abrupt increases in EV energy injection or withdrawal could destabilize the grid in the absence of strong grid management systems, possibly leading to power outages or worse grid performance. Moreover, in some regions grid infrastructure may be too old or poorly maintained to manage the two-way energy flow needed for V2G, which could lead to overload and further restrict adoption in those areas.

Covid-19 Impact:

The COVID-19 pandemic affected the vehicle-to-grid (V2G) market in a variety of ways. Due to supply chain disruptions, factory closures, and a slowdown in global economic activity, the pandemic caused delays in the development and deployment of V2G infrastructure. The crisis's uncertainty also resulted in lower investments in electric vehicles (EVs) and clean energy technologies. However, the pandemic highlighted the need for energy systems that are more adaptable and resilient, which sparked a renewed interest in decentralized solutions like V2G. Because they saw V2G technologies as potential drivers of grid stability and clean energy integration, some governments and energy providers stepped up their efforts to promote them as part of post-pandemic recovery plans.

The Electric Vehicle Supply Equipment (EVSE) segment is expected to be the largest during the forecast period

The Vehicle-to-Grid (V2G) market is expected to be dominated by the Electric Vehicle Supply Equipment (EVSE) segment. In order to enable V2G functionality, EVSE comprises the infrastructure needed for electric vehicle (EV) charging. EVs can charge from or discharge energy back into the grid owing to these systems, which enable two-way communication between the car and the grid. The increasing use of EVs, government subsidies for EV infrastructure, and the requirement for grid balancing solutions are the main factors propelling this market's expansion. Moreover, the need for sophisticated EVSE solutions is increasing as more areas adopt electric vehicles and integrate renewable energy sources, making it a key component of the V2G market.

The Peak Power Sales segment is expected to have the highest CAGR during the forecast period

In the Vehicle-to-Grid (V2G) market, the Peak Power Sales segment is projected to have the highest CAGR. During peak times, when grid demand outpaces supply and energy prices rise, peak power sales use V2G technology to balance supply and demand for electricity. In order to maintain grid stability and prevent outages, V2G systems enable electric vehicles to release stored energy into the grid, adding an extra power source during these periods. Additionally, V2G systems are becoming increasingly useful in controlling intermittency and peak load demands as the use of renewable energy sources, like solar and wind, keeps growing.

Region with largest share:

The Vehicle-to-Grid (V2G) market is anticipated to be dominated by the Asia-Pacific (APAC) region. Rapid increases in the use of electric vehicles (EVs), robust government programs supporting green energy, and large investments in smart grid infrastructure are the main causes of this. With extensive EV deployments and a strong push to integrate renewable energy sources into the grid, nations like China, Japan, and South Korea are leading the way. Furthermore, the need for V2G technologies is also being fueled by the region's increasing emphasis on lowering carbon emissions and improving grid stability.

Region with highest CAGR:

In the Vehicle-to-Grid (V2G) market, the North American region is anticipated to grow at the highest CAGR. Strong government support for the integration of renewable energy sources, rising investments in EV infrastructure, and developments in smart grid technology are the main drivers of this growth. With laws encouraging EV adoption, tax breaks, and programs to lessen grid reliance on non-renewable energy, the US and Canada are major contributors. Moreover, the increasing emphasis on grid resilience and energy independence, along with notable developments in bidirectional charging technologies, positions North America as a rapidly growing market for V2G solutions.

Key players in the market

Some of the key players in Vehicle-to-Grid (V2G) market include ABB Ltd., Hitachi, Ltd, EnerDel, Inc, Honda Motor Co., Ltd., Mitsubishi Electric Corporation, Energie Baden Wuerttemberg AG (EnBW), Daimler AG, Nissan Motor Corporation, Endesa SA, Denso Corporation, Nuvve Corporation, OVO Energy Ltd, AC Propulsion, Inc, ENGIE Group and Qualcomm Inc.

Key Developments:

In November 2024, Honda Motor Co., Ltd. has signed a sponsorship agreement with World Athletics ahead of the World Athletics Championships Tokyo 25 as an official global partner. Based on this sponsorship agreement, Honda will provide vehicles from its fleet of electrified vehicles as the official transportation at the WCH Tokyo 25.

In May 2024, Hitachi Energy and Aibel have signed separate framework agreements with German renewable energy company, RWE, for multiple high-voltage direct current (HVDC) systems to accelerate the integration of offshore wind power into the grid. The agreement follows the signing of a Capacity Reservation Agreement (CRA) last November that reserves the engineering and production capacity to develop three major HVDC projects.

In March 2024, ABB is collaborating with Green Hydrogen International (GHI) on a project to develop a major green hydrogen facility in south Texas, United States. As part of the Memorandum of Understanding (MoU) ABB’s automation, electrification and digital technology will be assessed for deployment at GHI’s Hydrogen City project.

Vehicle Types Covered:
• Battery Electric Vehicles (BEV)
• Plug In Hybrid Electric Vehicles (PHEV)
• Fuel Cell Vehicles (FCVs)

Components Covered:
• Electric Vehicle Supply Equipment (EVSE)
• Smart Meters
• Home Energy Management (HEM)
• Software Solutions
• Other Components

Battery Types Covered:
• Lithium-ion
• Nickel-Metal Hydride
• Lead-acid
• Ultra-capacitors

Capacities Covered:
• 20-40kWh
• 41-70kWh
• 71-100kWh
• Above 100kWh

Charging Types Covered:
• Unidirectional Charging
• Bidirectional Charging

Applications Covered:
• Domestic
• Commercial
• Peak Power Sales
• Spinning Reserves
• Base Load Power
• Other Applications

Regions Covered:
• North America
US
Canada
Mexico
• Europe
Germany
UK
Italy
France
Spain
Rest of Europe
• Asia Pacific
Japan
China
India
Australia
New Zealand
South Korea
Rest of Asia Pacific
• South America
Argentina
Brazil
Chile
Rest of South America
• Middle East & Africa
Saudi Arabia
UAE
Qatar
South Africa
Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancementsBenchmarking of key players based on product portfolio, geographical presence, and strategic alliances