Sports Food Market Forecasts to 2030 – Global Analysis By Type (Meal Replacement Products, Weight Loss Products, Sports Supplements, Sports Food, Sports Drinks and Other Types), Formulation, Consumer, Application and By Geography

Sports Food Market Forecasts to 2030 – Global Analysis By Type (Meal Replacement Products, Weight Loss Products, Sports Supplements, Sports Food, Sports Drinks and Other Types), Formulation, Consumer, Application and By Geography

According to Stratistics MRC, the Global Sports Food Market is accounted for $75.9 billion in 2023 and is expected to reach $150.9 billion by 2030 growing at a CAGR of 10.3% during the forecast period. Sports food is a food, or a food combination, that has been particularly prepared to assist athletes in achieving specific dietary or performance objectives. Appropriate food and nutrition are required for peak performance. Because of its benefits, athletes frequently consume multivitamin supplements, which can be attributed to these sport food products' greater accessibility in department stores, supermarkets, and online.

According to MuscleBlaze, Whey supplements were utilized by 40% of gym-goers in India in 2019. According to a study published in the New England Journal of Medicine, Obesity is estimated to affect around half of the U.S. population by 2030. Eurostat estimates that 52.7% of European Union citizens are overweight.

Market Dynamics

Driver

Surging urbanization

Consumer demand has been fueled by the rise in urbanisation across all industries. In addition, people are being influenced by the changing lifestyle to develop healthy eating habits, which is fueling the market for sports food products including energy bars, protein bars, and sports gels. Additionally, the change in consumption patterns has prompted sports food producers to create new products that might hasten the achievement of consumers' health objectives. These elements are accelerating the market's expansion.

Restraint

Adverse effects on health

Sports supplements can be purchased over the counter and online. They contain hidden substances like androgenic steroids. It issued a warning that using supplements is likely to be hazardous. Their use is anticipated to raise blood urea or creatinine levels in healthy individuals. The improper usage or excessive ingestion of supplements might have negative health impacts and possibly hurt athletes. The market is thus being constrained by negative consequences brought on by sports nutrition, particularly steroids.

Opportunity

Change in lifestyle patterns

The use of sports nutrition products has been significantly influenced by the recent significant rise in awareness of health and fitness. It is also projected that the developing athletics trend would increase consumer demand for dietary supplements. Other factors that could potentially boost sales over the course of the predicted period include the rise in fitness clubs, high illness prevalence, expanding acceptance of healthy lifestyles, shifting food choices, and rising awareness of obesity and diabetes.

Threat

Availability of substitutes

It is believed that the availability of such items is preventing the global sports food market from growing further since a huge number of low-cost counterfeit products negatively impact the sales of genuine businesses. The cost of sports nutrition is high. However, the sector continues to face difficulties as a result of the slow uptake of sports food caused by unfavourable customer perception. Sports nutrition products are becoming more widely available, but many consumers still have a bad opinion of them. The market's growth is anticipated to be hampered as a result.

Covid-19 Impact

Due to gym and fitness centre closures because of lockdown, the pandemic had a significant detrimental impact on the sports food industry. Use of natural and clean label products is likely to gain significant traction as people's concerns about their health grow. Increased interest in health and fitness as well as the reopening of gyms and fitness facilities would contribute to market growth in the post-COVID-19 scenario.

The adult segment is expected to be the largest during the forecast period

The adult segment is estimated to have a lucrative growth, due to rising expenditure on health goods and supplements and rising awareness about well-being. Additionally, customers in this age group are particularly interested in sports and fitness. The need for women's sports nutrition in this age range is being driven by the increase in the number of working women. As disposable income rises and concerns about maintaining a healthy lifestyle grow, supplement use is rising.

The post-workout segment is expected to have the highest CAGR during the forecast period

The post-workout segment is anticipated to witness the fastest CAGR growth during the forecast period, due to numerous advantages of post-workout supplements as well as increased awareness of post-workout supplements. Post-workout supplements provide several benefits, including the ability to restore damaged muscles and improve muscle development, recovery, and mass maintenance. A growing number of people are becoming aware of the benefits of post-workout supplements including branched-chain amino acids, glutamine, and casein.

Region with Largest share

North America is projected to hold the largest market share during the forecast period owing to increasing awareness about health and fitness. One of the main drivers of demand for goods in the area is the rise of online fitness classes, the creation of new fitness facilities, and the rising popularity of athleticism among the younger generation. The region's growing health clubs and gyms, combined with government initiatives to support sporting events, are fueling demand for the products.

Region with highest CAGR

Europe is projected to have the highest CAGR over the forecast period, owing to increasing focus on sustainability and ethical concerns regarding the consumption of animal-derived food products. Future exports of sports nutrition supplements are anticipated to increase as a result of investments in the study and development of vegan substitutes for animal products used in clinical and athletic nutrition. The regional market is expected to rise due to a high demand for supplements and an increase in the number of athletes.

Key players in the market

Some of the key players profiled in the Sports Food Market include The Coca-Cola Company, GlaxoSmithKline plc, GNC Holdings LLC, Nestlé S.A., Abbott Laboratories, Clif Bar & Company, Glanbia plc, PepsiCo, The Bountiful Company, BA Sports Nutrition, Quest Nutrition, Lovate Health Sciences, Post Holdings, MusclePharm, Reckitt Benckiser Group Plc and Danone S.A.

Key Developments

In August 2022, Spacemilk, an American sports nutrition brand signed an agreement with NextFerm Technologies, an Israeli food technology start-up to supply ProteVin, a non-GMO protein alternative. The agreement was valued at around US$ 3 million for a 4.5 years supply.

In May 2021, Pepsico launched Gatorlyte which is created for athletes who needed ""rapid rehydration,"" according to the manufacturer. Gatorlyte comes in three flavours cherry lime, orange, and strawberry kiwi. It has less sugar than standard Gatorade and a five-electrolyte combination that includes sodium, potassium, calcium, chloride, and magnesium.

Types Covered
• Meal Replacement Products
• Weight Loss Products
• Sports Supplements
• Sports Food
• Sports Drinks
• Other Types

Formulations Covered
• Gummies
• Tablets
• Capsules
• Liquid
• Powder
• Soft gels

Consumers Covered
• Geriatric
• Adult
• Children

Applications Covered
• Post-workout
• Weight Loss
• Pre-workout
• Other Applications

Regions Covered
• North America
US
Canada
Mexico
• Europe
Germany
UK
Italy
France
Spain
Rest of Europe
• Asia Pacific
Japan
China
India
Australia
New Zealand
South Korea
Rest of Asia Pacific
• South America
Argentina
Brazil
Chile
Rest of South America
• Middle East & Africa
Saudi Arabia
UAE
Qatar
South Africa
Rest of Middle East & Africa

What our report offers
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements