Roasted Barley Market Forecasts to 2030 – Global Analysis By Form (Whole Roasted Barley, Flour and Other Forms), Nature, Application and By Geography

Roasted Barley Market Forecasts to 2030 – Global Analysis By Form (Whole Roasted Barley, Flour and Other Forms), Nature, Application and By Geography

According to Stratistics MRC, the Global Roasted Barley Market is accounted for $16.1 billion in 2023 and is expected to reach $24.1 billion by 2030 growing at a CAGR of 5.9% during the forecast period. Roasted barley, a versatile grain, undergoes a meticulous roasting process to enhance its flavour and aroma. Commonly associated with brewing, it serves as a key ingredient in stouts and porters, imparting a rich, coffee-like bitterness to the beverages. The roasting intensifies the barley's nutty and toasty notes, contributing to a well-balanced and complex profile. Beyond brewing, roasted barley finds application in various culinary delights, adding depth to soups, stews, and even baked goods. As a dietary staple, roasted barley also offers nutritional benefits, boasting fiber, vitamins, and minerals. Its ability to elevate both beverages and dishes makes roasted barley a cherished ingredient in the culinary world, celebrated for its depth of flavour and versatility.

Market Dynamics:

Driver:

Growing consumer awareness of the health benefits

As health-conscious consumers seek nutritious alternatives, roasted barley, with its high fiber content, antioxidants, and potential cholesterol-lowering properties, has emerged as a favored choice. The awareness of these health benefits has not only driven the demand for roasted barley in traditional applications like beverages and bakery items but has also prompted its inclusion in new and innovative health-focused products. Consumers are increasingly recognizing roasted barley as a wholesome and natural ingredient that aligns with their wellness goals, contributing to its market growth.

Restraint:

Fluctuations in raw material cost

The cultivation and production of barley are susceptible to various factors, including weather conditions and global supply chain disruptions, leading to unpredictable fluctuations in raw material prices. These cost variations can disrupt the profit margins of Roasted Barley Market players, affecting pricing strategies and overall market stability. Companies may face challenges in maintaining consistent product quality while navigating the uncertainties of raw material costs. Additionally, sharp increases in raw material prices may lead to higher production expenses, potentially translating into elevated retail prices for roasted barley products.

Opportunity:

Functional benefits beyond basic nutrition

Roasted barley boasts beta-glucan, a fiber proven to lower cholesterol, a major health concern for many. This directly addresses a functional need, attracting health-conscious buyers. As a result, these functional benefits extend the market beyond basic nutrition, attracting new demographics and expanding the roasted barley industry. This fosters innovation in product development, with companies highlighting these benefits to capture a wider audience encouraging the market growth.

Threat:

Lack of processing and convenience options

The absence of readily processed forms or convenient ready-to-use products may limit the versatility of roasted barley in various culinary applications. Consumers, seeking convenient and time-saving food options, may opt for alternatives with easier preparation methods, potentially neglecting roasted barley. The lack of diverse and easily accessible processed forms, such as flours or extracts, may restrict the incorporation of roasted barley into everyday cooking and baking. This limitation could impede market growth.

Covid-19 Impact

Due to disruptions in the supply chain, decreased consumer spending, and changes in consumption patterns. Lockdowns and restrictions affected production and distribution, leading to temporary market contractions. However, the increased focus on health and well-being among consumers positively impacted demand for nutritious ingredients, including roasted barley. As economies recover and consumer habits evolve, the market is expected to rebound, with opportunities emerging in the wake of heightened health consciousness, driving a renewed interest in wholesome and versatile products like roasted barley across various food and beverage segments.

The whole roasted barley segment is expected to be the largest during the forecast period

The whole roasted barley segment is estimated to have a lucrative growth, due to its nutty flavour and nutritional benefits, has garnered attention for its use in various food and beverage applications. As a rich source of fiber and antioxidants, it aligns with the growing demand for healthier food choices. Its incorporation in snacks, beverages, and bakery products has contributed to market expansion, appealing to health-conscious consumers seeking natural, minimally processed ingredients propel the roasted barley market.

The beverages segment is expected to have the highest CAGR during the forecast period

The beverages segment is anticipated to witness the highest CAGR growth during the forecast period, as it has become a popular ingredient in various beverages. It is commonly used in coffee substitutes, craft beers, and specialty drinks. The rising trend of health-conscious consumers has led to the inclusion of roasted barley in functional beverages, such as herbal teas and energy drinks. The unique and nutty notes of roasted barley contribute to the overall sensory experience, catering to a diverse consumer base.

Region with largest share:

Asia Pacific is projected to hold the largest market share during the forecast period owing to the factors such as increasing awareness of the health benefits of roasted barley, rising disposable incomes, and growing demand for convenience foods. In addition, rising disposable incomes in the region are leading consumers to spend more on food and beverages. This is creating a demand for premium and healthy food products, such as roasted barley are driving the market growth in this region.

Region with highest CAGR:

North America is projected to have the highest CAGR over the forecast period, owing to consumers in North America who are increasingly health-conscious, driving the demand for nutritious ingredients like roasted barley. Its high fiber content, vitamins, minerals, and low-glycemic index properties make it attractive for health-focused diets. Further roasted barley malt plays a role in beer and whiskey production, and with the rising popularity of craft beverages, the demand for roasted barley might see a boost.

Key players in the market

Some of the key players in the Roasted Barley Market include Muntons Malted Ingredients Inc, Boortmalt, Malteurop Group, Bairds Malt, Simpsons Malt , Interquell, Proximity Malt, Rahr Malting Company, Catle Malting, IREKS GmbH, Crisp Malting Group, Bries Malt & Ingredients Co., GrainCrop Limited, and Soufflet Group.

Key Developments:

In March 2024, Bairds Malt announced an additional expansion of production capacity at its Inverness malting site. This proposed new investment is in addition to Project Angel, completed last year, which added 79,000mt of capacity.

In January 2024, Muntons Launches Alcohol Free Malt Extract, originally revealed at this year’s SIBA BeerX Online, the alcohol-free liquid extract is now available to commercial brewers both in the UK and abroad.

In July 2022, Boortmalt and BASF collaborate to promote climate-smart agriculture, Collaboration is a first milestone of BASF’s Global Carbon Farming Program and supports Boortmalt target to reduce its indirect emissions in the value chain

Forms Covered:
• Whole Roasted Barley
• Flour
• Other Forms

Natures Covered:
• Conventional
• Organic

Applications Covered:
• Bakery
• Beverages
• Animal Feed
• Snacks & Convenience Food
• Other Applications

Regions Covered:
• North America
US
Canada
Mexico
• Europe
Germany
UK
Italy
France
Spain
Rest of Europe
• Asia Pacific
Japan
China
India
Australia
New Zealand
South Korea
Rest of Asia Pacific
• South America
Argentina
Brazil
Chile
Rest of South America
• Middle East & Africa
Saudi Arabia
UAE
Qatar
South Africa
Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements