Rice Protein Market Forecasts to 2030 – Global Analysis By Product Type (Rice Protein Isolates, Rice Protein Concentrate and Other Product Types), Nature (Organic and Conventional), Source, Application and By Geography

Rice Protein Market Forecasts to 2030 – Global Analysis By Product Type (Rice Protein Isolates, Rice Protein Concentrate and Other Product Types), Nature (Organic and Conventional), Source, Application and By GeographyAccording to Stratistics MRC, the Global Rice Protein Market is accounted for $248.5 million in 2023 and is expected to reach $442.7 million by 2030 growing at a CAGR of 8.6% during the forecast period. Rice protein is a vegan protein that is sourced from both white and brown rice and is treated to enhance flavour and toughness. Since protein intake is essential for a healthy body and an active lifestyle, consumers are chasing it. Rice protein is a great source of gluten-free protein that is mostly produced from white and brown rice. By processing rice with certain enzymes to separate the protein and carbohydrates, rice protein may be produced. Rice protein has a wide range of uses and is regarded as one of the most well-known plant protein types due to its low fat and carbohydrate content.

According to the Agricultural and Processed Food Products Export Development Authority (APEDA), the country exported 3,948,161.03 metric ton of basmati rice to the world for the worth of INR 26,416.49 Crores (USD 3,540.40 Million) during the year 2021-22. In 2021, Saudi Arabia, Iran, Iraq, the United States, and the United Arab Emirates were the major importers of basmati rice.

Market Dynamics:

Driver:

Growing vegan lifestyle and high consumption of foods high in protein

The rising popularity of goods containing rice protein, because so many media outlets are actively touting the benefits of protein-infused foods to boost one's health, consumption of food products high in protein is in high demand. Over the projection period, it is projected that consumers seeking methods to embrace an active and healthy lifestyle and food companies profiting on this feature would drive the market. Since rice satisfies both their needs for protein and carbohydrates, most individuals consume it as their primary meal. Rice has been popular as a substantial source of high-quality protein in recent years. With its unique nutritional content, rice protein helps to fulfil dietary requirements for people thus enhancing the market.

Restraint:

Low knowledge of non-soy plant proteins

Due to its extremely high utilization and relatively expensive cost, soy protein commands a significant portion of the market in terms of value and volume. Other plant proteins, such as peas, are largely unknown in some regions of the world and only make up a little portion of the market, although seeing rapid expansion in terms of volume and value in established and developing markets. A factor limiting revenue and volume growth of the rice protein market globally is lower awareness of the nutritional benefits and distinctive amino acid composition of rice protein in both developed and emerging nations.

Opportunity:

Diseases associated to a lifestyle

Obesity, diabetes, and different cardiac conditions are lifestyle-related disorders that are on the rise. The excessive consumption of high-fat and low-nutrition food products contributes to a number of serious health issues. Consumers now pick healthy and safe products for their daily diets as a result of leading unhealthy and inactive lives that have a detrimental impact on their health. Global demand for food items enhanced with nutrients like rice proteins that are also low in calories, trans fats, and sugar is rising as these aspects become more widely known. Thus, rising health-conscious customers globally are projected to benefit the market's expansion.

Threat:

Elevated protein allergens

Food allergies are a significant concern that is limiting the market for protein additives. Over 90% of food allergy incidences worldwide are caused by peanuts, tree nuts, bovine milk, soybeans, and wheat. The incidence of allergies brought on by protein formulations has increased, particularly in babies. Rice protein is hypoallergenic and has a distinctive amino acid profile. Most customers who are allergic to these components choose formulations with rice protein thus hampering the market growth.

Covid-19 Impact

Production problems are being experienced by enterprises who sell and manufacture rice proteins. Because of the corona virus, factories are shut down, the supply chain is completely disrupted, and businesses are having trouble finding raw materials and personnel and resources in the midst of the corona virus outbreak, which has slowed down the worldwide market.

The rice protein isolates segment is expected to be the largest during the forecast period

The rice protein isolates segment is estimated to have a lucrative growth; due to the finished product has the bare minimum of carbohydrate, fat, and fiber, meaning that 90% to 95% of its weight is made up of protein. One of the key elements driving this product's increased popularity and, subsequently, its market is its high protein content. Their popularity has increased over time since they are less expensive and can readily replace a large number of other comparable items without significantly altering the colour or flavour. Due to their shown superiority over whey in terms of health and nutrition, consumers are embracing these products at a growing rate.

The food and beverages segment is expected to have the highest CAGR during the forecast period

The food and beverages segment is anticipated to witness the highest CAGR growth during the forecast period; due to the capacity of rice protein, primarily in the form of isolates, to equal the protein level of meat is what is driving its demand in the market. Numerous consumer needs, such as those for vegan, gluten-free, and high-protein food items, are satisfied by rice protein. In the production of chicken nuggets, sausages, patties, and other goods, rice proteins were employed as meat extenders in a variety of concentrations. The ingredient is becoming more well-known among those who are lactose intolerant since it is hypoallergenic and a nutritious replacement which is encouraging the growth of the market.

Region with largest share:

Asia Pacific is projected to hold the largest market share during the forecast period owing to the big population and a great amount of rice is produced there, Asia-Pacific is the world's largest market for rice protein. Several of the top nations in the Asia-Pacific region that produce rice include China, India, Bangladesh, and Indonesia. Since rice products are widely consumed in the area due to their affordability. China generated about 212.84 million metric tons of rice in 2021. However, the nation is anticipated to expand its rice output at the quickest pace throughout the projection period by volume. Compared to white rice, the demand for brown rice protein from organic sources is growing in the regional market, especially in Asia Pacific which is driving the growth of the market.

Region with highest CAGR:

North America is projected to have the highest CAGR over the forecast period, owing to customers transitioning to vegan diets more often in North America as a result of the rising need for protein supplements and sensitivity to animal proteins, which is boosting the rice protein market. Americans' growing understanding of the damaging effects of eating an animal-based diet on the environment is to blame for the rising popularity of veganism. The COVID-19 pandemic epidemic, which changed people's eating habits such they preferred consuming protein in fortified and functional items to boost their nutritional intake, is what caused the expansion.

Key players in the market

Some of the key players profiled in the Rice Protein Market include A. Costantino & C. spa, AIDP, Inc., Axiom Foods Inc. , Bioway, ETChem, Golden Grain Group Limited, Green Source Organics, Jiangxi Golden Agriculture Biotech, Kerry Group plc, North Coast Naturals, Nutrition Resource, Organic Ingredients Co.,Ltd, RiceBran Technologies, Shaanxi Fuheng, Shafi Gluco Chem, Südzucker AG, The Green Labs and The Scoular Company

Key Developments:

In June 2023, Kerry, a global leader in taste and nutrition, introduced Biobake™ EgR, an innovative enzyme solution that decreases the number of eggs needed in a wide variety of baking applications, enabling European manufacturers to make the switch from caged to free-range or organic eggs without facing increased costs.

In June 2023, Kerry, has announced the launch of its next generation Tastesense™ Advanced range of solutions, aimed at transforming the low and zero-sugar product market with an exceptional ability to deliver unparalleled sweetness and full-bodied mouthfeel, as well as sustainability benefits.

In June 2022, RiceBran Technologies Expands Mermentau, LA Facility to meet increasing demand from the rapidly growing companion animal market, the expansion is expected to increase capacity of the facility's SRB stabilizing capabilities, enabling RiceBran to meet growing demand for North American-sourced ingredients for the companion animal market.

Product Types Covered:
• Rice Protein Isolates
• Rice Protein Concentrate
• Textured/Hydrolyzed
• Other Product Types

Natures Covered:
• Organic
• Conventional

Sources Covered:
• Rice Barn
• Rice Endosperm

Applications Covered:
• Food & Beverage
• Sports & Energy Nutrition
• Bakery & Confectionery
• Meat Analogues & Extenders
• Pharmaceuticals
• Cosmetics
• Animal Feed
• Dairy Alternatives
• Beverages
• Other Applications

Regions Covered:
• North America
US
Canada
Mexico
• Europe
Germany
UK
Italy
France
Spain
Rest of Europe
• Asia Pacific
Japan
China
India
Australia
New Zealand
South Korea
Rest of Asia Pacific
• South America
Argentina
Brazil
Chile
Rest of South America
• Middle East & Africa
Saudi Arabia
UAE
Qatar
South Africa
Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements