Printed Tape Market Forecasts to 2028 – Global Analysis By Product (Natural Rubber Carton Sealing Tape, Acrylic Carton Sealing Tape and Hot Melt Carton Sealing Tape), Raw Material (Polyvinyl Chloride, Polypropylene and Other Raw Materials), Technology (Digital Printing, Flexography and Other Technologies), Printing Ink (Ultraviolet (UV) Curable, Solvent-Based and Water-Based), Application and By Geography
According to Stratistics MRC, the Global Printed Tape Market is accounted for $35.42 billion in 2022 and is expected to reach $55.59 billion by 2028 growing at a CAGR of 7.8% during the forecast period. Printed tapes are packaging supplies, or packaging accessories, that are used to close packages and prevent them from being opened. They are made similarly to regular tapes, with the difference being that they have a unique surface on the outside that allows the companies whose items are packed to advertise their brands. These goods can also be used to display instructions for opening and handling the package.
According to the Flexible Packaging Association, the flexible packaging industry had $31.8 billion in sales in the United States in 2018 in which food (retail and institutional), accounting for about 59% of shipment.
Market Dynamics:
Driver:
Increasing demand from end-use industry
In the end-use sector, printed tapes are becoming more popular. They are used to improve product traceability, guarantee brand visibility, and protect the goods during transit. Additionally, businesses are aiming for distinctive packaging that distinguishes their goods from competitors. In addition to delivering a message or warning directly on the tape used to seal the carton box, printed tapes give the end-user the opportunity to make their brand visible from the outside of the package. These tapes are used in sectors like transportation and logistics, consumer durables, and food and beverage.
Restraint:
Fluctuating raw material prices
The quality of raw materials directly influences the quality of printed tapes. Rising production costs are a direct result of higher raw material costs. The company's ability to produce a product is directly impacted by the changing price of raw materials. Additionally, when the cost of raw materials rises, the cost of production rises as well, ultimately raising the final cost of the finished good. Therefore, the global market for printed tapes will experience restraint in the years to come due to fluctuating raw material prices.
Opportunity:
Increase in investment by major player and expanding digital expertise
It is anticipated that the market for printed tapes will experience strong growth due to increased investment from key players for developing new products with a successful track record, as well as the development of cutting-edge 3D printing technologies, mostly in developing nations. The Asia-Pacific region, particularly China and India, is seeing a shift in the market for printed tapes. As a result, the majority of industries have enormous room for growth in these Asian nations. The printed tapes market is rapidly expanding, offering producers a wide range of options.
Threat:
Pollution
Different processes used to make plastic, pulp, or paper tape goods emit different substances into the environment, which can contaminate the water and the air. Even the non-degradable plastic tapes cannot be used. As a result, they severely damage the ecosystem. Therefore, the market expansion in the next years may be constrained by the increased pollution caused by printed tape.
Covid-19 Impact
The COVID-19 pandemic's global expansion has upset trade dynamics and increased interest in e-commerce globally. The globalization of lockdown regulations and people' rising reluctance to venture outside and shop for necessities have pushed many countries toward online shopping, yet even after package delivery was discontinued, the printed tapes industry remained constrained. Some of the major printed tapes end-users who were enormously hit by the pandemic include the Food & Beverages, Consumer Durables, and Transportation & logistics.
The polypropylene segment is expected to be the largest during the forecast period
The polypropylene segment is estimated to have a lucrative growth, due to the material's high durability as well as its ability to resist heat and moisture. Additionally, the high dimensional stability of the polymers combined with the inexpensive cost of the material is likely to increase demand in the printing application. 18 to 21 °C is the suggested application temperature. Therefore, the demand for printed tape will increase as polypropylene tapes are used more frequently than other tapes.
The digital printing segment is expected to have the highest CAGR during the forecast period
The digital printing segment is anticipated to witness the fastest CAGR growth during the forecast period, due to the superior printing quality and uniformity that digital technology offers. Additionally, the printing process involves fewer steps than other technologies, which speeds up the delivery of the finished product. Printer converters are incorporating digital printers into their printing presses to reap the benefits of increased productivity, dependability, and cost-effectiveness over longer runs.
Region with highest share:
Asia Pacific is projected to hold the largest market share during the forecast period owing to the expansion of industries including food and beverage, transportation, and logistics in emerging economies. One of the biggest producers and suppliers of printing tape and equipment is China, which is anticipated to give the printing tape sector with promising growth prospects. The need for printed tapes is rising as transportation activities and the import-export industry expand.
Region with highest CAGR:
North America is projected to have the highest CAGR over the forecast period, owing to the rising demand for packaging applications and the new printing technologies' capacity for complex artwork. Due to its use in transportation and logistical applications, the U.S. is anticipated to receive the largest revenue share. Additionally, the worldwide market benefits from changes in lifestyle and financial standing.
Key players in the market
Some of the key players profiled in the Printed Tape Market include Shurtape Technologies, LLC, DuPont, Canon Inc., FLEXcon Company, Inc., The 3M Company, Bron Tapes, Inc., HP Development Company, Windmill Tapes, NADCO Tapes & Labels, Inc., Preferred Tape Inc., SICPA HOLDING SA, Intertape Polymer Group, ProtoPak Engineering Corporation, Flint Group, Cenveo Corporation
Key Developments:
In February 2022, Windmill Tapes has launched new LT5C digital LED printer and Plotter Cutter. This Digital printer is expected to achieve an exceptional 600dpi print quality and is capable of printing virtually all material types and further enhance the company product portfolio.
In April 2022, 3M has collaborated with Innovative Automation to provide Robotic Tape System. This partnership will allow industrial manufacturers to take advantage of the benefits of 3M Tape in their assembly processes and also help in maximizing production, improving quality, reducing manual labor, and limiting re-work.
Products Covered:
• Natural Rubber Carton Sealing Tape
• Acrylic Carton Sealing Tape
• Hot melt Carton Sealing Tape
Raw Materials Covered:
• Polyvinyl Chloride
• Polypropylene
• Other Raw Materials
Technologies Covered:
• Digital Printing
• Flexography
• Gravure
• Lithography
• Screen Printing
• Other Technologies
Printing Inks Covered:
• Ultraviolet (UV) Curable
• Solvent-Based
• Water-Based
Applications Covered:
• Transportation & Logistics
• Food & Beverage
• Consumer Durables
• Cosmetics & Toiletries
• Other Applications
Regions Covered:
• North America
US
Canada
Mexico
• Europe
Germany
UK
Italy
France
Spain
Rest of Europe
• Asia Pacific
Japan
China
India
Australia
New Zealand
South Korea
Rest of Asia Pacific
• South America
Argentina
Brazil
Chile
Rest of South America
• Middle East & Africa
Saudi Arabia
UAE
Qatar
South Africa
Rest of Middle East & Africa
What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2020, 2021, 2022, 2025, and 2028
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
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