Print Label Market Forecasts to 2030 – Global Analysis By Product (Wet-glue labels, Linerless labels and Other products), Technology (Gravure, Screen and Inkjet), Material, End User and By Geography

Print Label Market Forecasts to 2030 – Global Analysis By Product (Wet-glue labels, Linerless labels and Other products), Technology (Gravure, Screen and Inkjet), Material, End User and By Geography

According to Stratistics MRC, the Global Print Label Market is accounted for $49.87 billion in 2024 and is expected to reach $71.14 billion by 2030 growing at a CAGR of 6.1% during the forecast period. A print label is a software or hardware tool used to generate and produce labels for various purposes, such as shipping, product identification, or organizing items. It allows users to design and customize labels according to their specific requirements, incorporating text, graphics, barcodes, and other relevant information. Print label systems are commonly integrated with databases or inventory management systems to streamline the labeling process and ensure accuracy. They are widely used in industries like manufacturing, retail, logistics, and healthcare to improve efficiency, traceability, and brand presentation.

According to Invest India, the e-commerce market in India is also set to witness a CAGR of 30% for the gross merchandise value to reach USD 200 billion by 2026 and have a market penetration of 12%, as compared to the current 2%. According to the Federation of Indian Chambers of Commerce & Industry (FICCI), the expenditure on packaged foods is increasing (at an inflection point) due to increased per capita income, urbanization, and working hours for women.

Market Dynamics:

Driver:

E-commerce growth

The print label market's growth in e-commerce is driven by several factors. Firstly, as online shopping continues to surge, there's a heightened demand for efficient shipping and logistics, necessitating clear and accurate labeling for packages. Additionally, customization options for labels cater to the diverse branding needs of online businesses, enhancing their visibility and brand recognition. Moreover, the rise of direct-to-consumer brands in e-commerce fuels the demand for personalized and eye-catching labels to differentiate products in a crowded marketplace. Furthermore, technological advancements in printing processes have made it easier and more cost-effective to produce high-quality labels, further fueling market growth.

Restraint:

Brand loyalty

Brand loyalty can serve as a restraint in the print label market due to the strong attachment consumers develop toward particular brands. When customers are deeply committed to a brand, they may be less inclined to switch to alternatives, limiting the opportunities for new entrants or smaller players to gain traction. Established brands with loyal customer bases often command premium prices, making it challenging for competitors to penetrate the market with lower-priced offerings. Additionally, brand loyalty can lead to repeat purchases, further solidifying the dominance of established players in the print label market.

Opportunity:

Digital printing

Digital printing has revolutionized the print label market by offering unparalleled flexibility, customization, and speed. Unlike traditional methods like flexography, digital printing enables on-demand printing with minimal setup costs and no need for printing plates. This means shorter lead times, reduced waste, and cost-effectiveness for shorter print runs. Additionally, digital technology allows for variable data printing, enabling personalized labels for each item in a batch, perfect for targeted marketing or tracking purposes. With advancements in quality and versatility, digital printing presents a significant opportunity for label printers to meet evolving consumer demands and stand out in a competitive market.

Threat:

Competition from alternate technologies

The threat of competition from alternate technologies in the print label market arises from advancements in digital printing, RFID (Radio Frequency Identification), and smart packaging solutions. Digital printing offers faster turnaround times and customization options challenging traditional print methods. RFID technology enables real-time tracking and data collection, offering efficiency and accuracy advantages. Smart packaging integrates technology like sensors and NFC (near-field communication), enhancing product visibility and consumer engagement. These alternatives pose a significant threat to traditional print labels by offering innovative solutions that cater to evolving consumer demands and industry needs.

Covid-19 Impact:

The COVID-19 pandemic significantly impacted the print label market in several ways. With disruptions in supply chains and manufacturing, demand for labels for certain products surged, such as pharmaceuticals and essential goods, while demand for others, like retail and hospitality, plummeted. The shift towards e-commerce also influenced label needs, with an increased demand for shipping labels. Moreover, safety regulations prompted the need for labels indicating hygiene practices and social distancing guidelines. The print label market experienced a mixed bag of challenges and opportunities due to the pandemic's wide-ranging effects on consumer behaviour and industry dynamics.

The plastic segment is expected to be the largest during the forecast period

The plastic segment in the print label market has experienced significant growth due to several factors. Plastic labels offer durability and versatility, making them suitable for various applications across industries such as food and beverage, cosmetics, and pharmaceuticals. Advancements in printing technologies have enabled high-quality graphics and customization options on plastic labels, meeting the demand for attractive packaging. Environmental concerns have also driven the adoption of recyclable and eco-friendly plastic materials, further boosting the segment's growth.

The automotive segment is expected to have the highest CAGR during the forecast period

The growth in the automotive segment can be attributed to increasing demand for vehicle customization that drives the need for labels for branding, safety, and regulatory compliance. Additionally, advancements in printing technologies allow for more intricate and durable labels suitable for automotive applications. The rise of electric and autonomous vehicles necessitates specialized labelling for components and systems. Furthermore, stringent regulations regarding traceability and product information boost the demand for high-quality labels in the automotive sector.

Region with largest share:

The print label market in North America has experienced robust growth due to the increasing demand for packaged goods across various industries, including food and beverage, pharmaceuticals, and retail. Moreover, stringent regulations regarding product labeling and traceability have necessitated the adoption of high-quality printing labels, further boosting market growth. The rise of e-commerce has also played a significant role, with online retailers requiring labels for shipping and branding purposes. Furthermore, the growing trend of product personalization and customization has spurred demand for unique and eye-catching labels, contributing to the market's upward trajectory in North America.

Region with highest CAGR:

The Asia-Pacific region has experienced significant growth in the print label market due to several factors. The expansion of industries such as food and beverage, pharmaceuticals, and retail has driven the demand for product labeling. Additionally, advancements in printing technology have made label production more efficient and cost-effective, attracting businesses to invest in labeling solutions. Moreover, increasing consumer awareness and demand for product information and branding have fuelled the need for high-quality labels. Furthermore, globalization has led to the emergence of Asia Pacific as a manufacturing hub, creating a vast market for printed labels to cater to both domestic and international customers.

Key players in the market

Some of the key players in Print Label market include 3M Company, Ahlstrom-Munksjö, AUTAJON GROUP, Avery Dennison, Brady Corporation, CCL Industries, Fort Dearborn Company, Fuji Seal International, Inc., Klöckner Pentaplast Europe GmbH & Co. KG, Mondi Group, Resource Label Group, SATO Holdings Corporation, UPM Raflatac and Weber Packaging Solutions, Inc.

Key Developments:

In May 2024, CCL Industries Inc, a world leader in specialty label, security and packaging solutions for global corporations announced that it has signed a binding agreement to acquire the remaining 50% equity interest in its Middle East joint venture, Pacman-CCL (""PCCL""), from its partner, Albwardy Investment LLC headquartered in Dubai.

In May 2024, UPM Raflatac, a self-adhesive paper and film products manufacturer, has unveiled its New Wave paper label material, which is said to be compatible with recycling systems. The new label material will deliver functionality for the full life cycle of products, particularly for home and personal care products such as soap bottles and washing detergent containers. According to UPM, the material is designed to ensure the purity of recycled materials, washing off cleanly at 40°C with plain water, without the need for chemicals.

Products Covered:
• Wet-glue labels
• Linerless labels
• Multi-part tracking labels
• Shrink and Stretch Sleeves
• In-mold labels
• Pressure-sensitive labels
• Other products

Technologies Covered:
• Gravure
• Screen
• Electrophotography
• Offset lithography
• Flexography
• Letterpress
• Inkjet

Materials Covered:
• Paper
• Aluminum
• Plastic

End Users Covered:
• Beverage
• Cosmetics
• Industrial
• Food
• Healthcare
• Househlod
• Automotive
• Other End Users

Regions Covered:
• North America
US
Canada
Mexico
• Europe
Germany
UK
Italy
France
Spain
Rest of Europe
• Asia Pacific
Japan
China
India
Australia
New Zealand
South Korea
Rest of Asia Pacific
• South America
Argentina
Brazil
Chile
Rest of South America
• Middle East & Africa
Saudi Arabia
UAE
Qatar
South Africa
Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements