Organic Coconut Water Market Forecasts to 2030 – Global Analysis By Type (Pure and Mixed), Form (Liquid and Powder), Flavour, Packaging, Distribution Channel, Application and By Geography
According to Stratistics MRC, the Global Organic Coconut Water Market is accounted for $8.31 billion in 2023 and is expected to reach $26.61 billion by 2030 growing at a CAGR of 18.1% during the forecast period. The transparent fluid found inside coconuts is called coconut water. It tastes a little bit sweet. Coconut water contains little calories, little fat, and little sugar. Coconut water is marketed as a natural energy or sports drink with high electrolyte content and minimal amounts of carbs, fat, and calories. Organic coconut water is an excellent source of many healthy minerals and antioxidants that reduce the risk of a number of diseases. They are freely accessible, and some street sellers even sell them fresh. Additionally, they come wrapped.
Market Dynamics:Driver:Increasing health awareness
Due to a surge in consumer health consciousness, consumers are choosing a healthy lifestyle that includes utilizing natural foods and beverages like coconut water. Organic coconut water is one of the healthier products consumers are yearning for as their health consciousness rises globally. It is advertised as a dehydrator, a natural diuretic, a digestive aid, and it has a reducing effect on cholesterol. A great source of various healthy minerals and antioxidants that reduce the risk of heart attack and prevent the body from creating free radicals is organic coconut water. Due to the various health advantages of organic coconut water, it is predicted that the market would expand throughout the course of the forecasted period.
Restraint:Environmental factors restraining the coconut supply
Numerous environmental conditions and illnesses collectively have a significant impact on fruit production globally. Diseases may also develop from this, which may affect the yield or even the quality of organic coconut water. The organic coconut water industry has a particularly serious problem with this that might hurt sales globally. Unpredictable climatic fluctuations have an influence on the availability of essential raw materials, which impacts the coconut market.
Opportunity:Growing preference for natural drinks
Globally, consumers are becoming more health-conscious and seeking healthier products such as coconut water, which is marketed as a dehydrator, a natural diuretic, a digestive soother, and a cholesterol-lowering effect. Low-sugar products are appreciated by consumers, which are quite seen in the increase in sales of coconut water across various countries in recent years. Moreover, coconut is widely preferred by consumers with inclinations towards sports as coconut water is commonly referred to as a natural energy drink as it contains antioxidants and other nutritional properties which help regain lost energy during sports participation. This accelerated the usage of coconut water among consumers in the market.
Threat:Risk of health issues
Coconut water overconsumption can cause diarrhoea. It has diuretic qualities and might lead to an electrolyte imbalance. Blood sugar levels may go up or down if coconut water is consumed in large quantities. Coconut water can raise blood potassium levels if consumed in significant quantities. Kidney issues as well as an erratic pulse may result from this. Its immediate side effects include diarrhoea, upset stomach, nausea, vomiting, and an erratic heartbeat. The market's expansion is being hampered by all these health hazards.
Covid-19 Impact
The covid-19 epidemic led to a rise in the demand for coconut water. People began devouring all the nutritious meals and beverages to keep healthy because of the virus. Consumers have grown to consider fitness and health to be vital elements. To capitalize on the market potential, well-known companies gradually included coconut water in the usual healthy hydration category because it is also recognized for enhancing immunity. Unwillingly, the demand for coconut water increased because of its nutritive qualities, including its electrolytes and minerals.
The powder segment is expected to be the largest during the forecast period
The powder segment is estimated to have a lucrative growth. Carrying coconut water can be a tedious affair. To eliminate this issue, the players are introducing dried coconut water powder which is mixed into water and then consumed. For increased convenience, they are also offered in beautiful packaging and little sachets. As a result, the introduction of dry organic coconut water powder will contribute to enhancing the market's trajectory of growth. The participants in the organic coconut water market are also attempting to attract customers by including flavours like mango, coffee, and aloevera. This tactic is a crucial growth booster for the market for organic coconut water.
The tetra pack segment is expected to have the highest CAGR during the forecast period
The tetra pack segment is anticipated to witness the fastest CAGR growth during the forecast period, due to its ideal packaging. The tetra pack is made of multiple layers. Each layer is made of different components, including paperboard made from wood, polyethylene, which is a kind of polymer, and aluminum. The component selection also contributes to the packaging's reduced weight. Its paper-based packaging offers it a good environmental profile and makes it incredibly simple to open and handle. The container gives the liquid it contains a lengthy shelf life, preventing germs and other organisms from contaminating the substance. It protects the merchandise for several months. These factors are boosting the sector demand.
Region with largest share:Asia Pacific is projected to hold the largest market share during the forecast period. As one of the healthiest drinks, coconut water is highly prized in China, India, Indonesia, and Australia. The green coconut's clear, slightly sweet-tasting juice is isotonic and contains a lot of potassium. This makes it an ideal refresher for the region's millennial population to restore the body's nutritional balance following sports. Since Asia-Pacific is one of the region's top manufacturers of coconut water, the standard of goods exported from the nation heavily depends on the processing techniques used by big businesses. The market growth for these products will accelerate as more international corporations establish production facilities in the area.
Region with highest CAGR:Europe is projected to have the highest CAGR over the forecast period, owing to the rising demand for healthy beverages among youngsters. The product is now readily available in practically all stores as a result of the enormous demand. The beverage is primarily used to treat hangovers in addition to being used as a nourishing health beverage. The largest producers of organic coconut water are found in Europe. The organic coconut water market in the European area also has the biggest market share in Germany and the quickest rate of growth in the UK. Additionally, growing urbanization and increased health consciousness are boosting market demand in the area.
Key players in the market
Some of the key players profiled in the Organic Coconut Water Market include The Coco Cola Company, Naked Juice Company, Taste Nirvana, Pepsi Co, Del Monte Foods, All Market Inc, Pulse Beverage Corp, Amy & Brian Naturals, Celebes Coconut Corporation, C2O Pure Coconut Water, LLC, Elegance Brands, Inc., Kalbe Farma, Harmless Harvest, Inc, B Natural, Vaivai SAS, MOJO Organics Inc and New Age Beverages Corporation.
Key Developments:In April 2023, B Natural, a juices and beverages brand of ITC, has introduced packaged tender coconut water across India. The packaged coconut water category has emerged as a promising segment in recent years driven by convenience and consistency vectors.
In January 2022, Kalbe Farma launched coconut water, Hydro Coco, with vitamin D3. Indonesia’s Kalbe Farma has introduced Hydro Coco VITA-D, which is said to be the first vitamin D3 drink. Coconut water offers 600 IU of vitamin D3, meeting 100% of the RDI for vitamin D3, which helps to improve immunity. The beverage comes with the Healthier Choice logo.
In June 2021, Del Monte, the premium packaged foods brands from FieldFresh Foods, announced the launch of its packaged King Coconut Water, which is renowned for its superior health and taste benefits. Del Monte is the first brand in India to offer King Coconut Water and raises the bar in the fast-growing packaged coconut water segment as consumers increasingly adopt healthier lifestyles.
Types Covered:
• Pure
• Mixed
Forms Covered:
• Liquid
• Powder
Flavours Covered:
• Natural
• Aloe Vera
• White Grape
• Grape & Pear
• Pineapple
• Mango
• Coffee
Packagings Covered:
• Bottles
• Cartons
• Tetra Pack
• Other Packagings
Distribution Channels Covered:
• Direct Sales
• Indirect Sales
Applications Covered:
• Food
• Beverages
• Cosmetics & Personal Care
• Nutraceutical
• Animal Feed & Pet Food
• Retail
Regions Covered:
• North America
US
Canada
Mexico
• Europe
Germany
UK
Italy
France
Spain
Rest of Europe
• Asia Pacific
Japan
China
India
Australia
New Zealand
South Korea
Rest of Asia Pacific
• South America
Argentina
Brazil
Chile
Rest of South America
• Middle East & Africa
Saudi Arabia
UAE
Qatar
South Africa
Rest of Middle East & Africa
What our report offers:- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Companies MentionedThe Coco Cola Company
Naked Juice Company
Taste Nirvana
Pepsi Co
Del Monte Foods
All Market Inc
Pulse Beverage Corp
Amy & Brian Naturals
Celebes Coconut Corporation
C2O Pure Coconut Water, LLC
Elegance Brands, Inc.
Kalbe Farma
Harmless Harvest, Inc
B Natural
Vaivai SAS
MOJO Organics Inc
New Age Beverages Corporation