Green Packaging Market Forecasts to 2030 – Global Analysis By Type (Recycled Content Packaging, Reusable Packaging, Degradable Packaging and Other Types), Material, Application and By Geography
According to Stratistics MRC, the Global Green Packaging Market is accounted for $330.2 million in 2024 and is expected to reach $538.8 million by 2030 growing at a CAGR of 8.5% during the forecast period. Green packaging, also known as sustainable or eco-friendly packaging, is a sustainable solution that minimizes environmental impact by using recyclable, biodegradable, or renewable materials. It aims to reduce waste and carbon footprints associated with traditional packaging methods. Common materials used include recycled paper, plant-based plastics, and biodegradable substances from organic materials. Green packaging practices often involve energy-efficient manufacturing processes using renewable energy sources.
According to a report published by the National Bureau of Statistics of China, 4.89 million tons of plastic were produced in China in 2019 compared to 6.12 million in 2020, which represents a significant percentage of the global plastic production.
Market Dynamics:Driver:Increasing consumer demand for sustainable packaging solutions
Consumer behaviour is shifting towards sustainable packaging, with a significant percentage willing to pay a premium for products made from sustainable materials. This trend encourages companies to adopt green packaging solutions like biodegradable materials and recycled content. Companies are also incorporating sustainability into their business models, with major brands committing to eco-friendly materials and pledging to transition entirely to eco-friendly materials by specific deadlines.
Restraint:Limited availability of sustainable materials
Sustainable materials like bioplastics, recycled materials, and plant-based alternatives are expensive to source and produce due to limited supply, making it difficult for companies to maintain competitive pricing. This may reduce the adoption of green packaging solutions, especially among cost-sensitive businesses and consumers. In addition supply chain constraints can also arise due to the scarcity of sustainable materials, affecting production schedules and limiting the ability to scale up green packaging offerings.
Opportunity:Stricter regulations around waste management
Stricter regulations encourage companies to invest in sustainable materials like biodegradable plastics, recycled content, and compostable solutions. Packaging manufacturers are innovating to meet regulatory standards while maintaining durability, safety, and appeal. This focus on recyclable and biodegradable packaging materials increases demand, benefiting companies specializing in recyclable plastics, compostable containers, or fiber-based packaging, and expanding market share for these products.
Threat:Infrastructure challenges
Increased landfill trash results from regions' frequent lack of suitable recycling facilities and waste management systems for environmentally friendly packaging materials. By resulting in materials ending up in landfills rather than being recycled or composted, this undercuts the environmental advantages of green packaging. Disparities in consumer access to sustainable packaging alternatives are another effect of infrastructure issues, which restricts market demand and may discourage manufacturers from making investments in sustainable materials.
Covid-19 Impact
The market for green packaging was damaged by COVID-19 because it momentarily shifted focus toward safety and cleanliness, which raised demand for plastics and single-use packaging. But it also raised awareness of sustainability, which prompted many firms to restate their environmentally friendly objectives. Reusable, recyclable, and biodegradable packaging is growing as businesses try to strike a balance between sustainability and safety as a result of the post-pandemic consumer and regulatory attention on waste reduction and environmental effect.
The recycled content packaging segment is expected to be the largest during the forecast period
Over the estimation period, the recycled content packaging segment is likely to capture the largest market share because recycled content packaging is a sustainable and environmentally friendly alternative to virgin materials. It reduces energy consumption and greenhouse gas emissions, aligns with regulatory standards, and appeals to environmentally conscious consumers. This approach also supports circular economy initiatives, encourages continuous material reuse, reduces landfill waste, and drives innovation in packaging design and material recovery processes.
The paper & paperboard segment is expected to have the highest CAGR during the forecast period
The paper & paperboard segment is projected to have the highest CAGR in the green packaging market during the extrapolated period, since paper and paperboard are renewable materials that come from forests that are managed responsibly. About 75% of paperboard goods are recycled, supporting a circular economy and the Forest Stewardship Council (FSC) guarantees ethical harvesting. With one of the greatest recycling rates (68–81%) in different locations each year, paper and paperboard are a popular choice for customers who care about the environment since they reduce waste and conserve resources.
Region with largest share:The Asia Pacific region is projected to account for the largest market share during the forecast period because of the high population density and rising consumption of convenient foods and drinks. Furthermore, as consumer concerns about the environment rise, green packaging producers in China, India, Japan, and South Korea are focusing more on sustainable packaging solutions, which is expected to help the regional market. Asia has easy access to the raw materials needed to make cartons, bags, boxes, and other packaging equipment. Positive effects on the market are also anticipated.
Region with highest CAGR:Over the forecasted timeframe, the North America region is anticipated to exhibit the highest CAGR, owing to governments in the U.S. and Canada are implementing strict regulations to reduce plastic waste and promote recycling, including bans on single-use plastics and incentives for recycled materials. Businesses are also adopting green packaging as part of their corporate social responsibility (CSR) strategies to enhance brand image and meet consumer expectations propelling the markets regional growth.
Key players in the marketSome of the key players profiled in the Green Packaging Market include Amcor plc, Ardagh Group SA, Ball Corporation, Be Green Packaging, Bemis Company, Inc., Caraustar Industries Incorporated, Cargill Incorporated, DS Smith Plc, DuPont, Evergreen Packaging LLC, Mondi, Nampak Ltd., PlastiPak Holdings, Inc., Sealed Air Corporation, Tetra Laval and Uflex limited
Key Developments:In October 2024, Cargill launched new cocoa production line in Indonesia to meet growing Asian consumers’ demand for indulgent foods. Cargill expects high growth in these indulgence categories in coming years, driven by consumer demand for multi-sensorial experiences, healthy indulgence, and conscious consumption.
In May 2024, Amcor is developing and producing responsible packaging solutions, and AVON, a cosmetics, skin care and personal care pioneer with a 135-year history, and announced the launch of the AmPrima™ Plus refill pouch for the AVON Little Black Dress classic shower gels in China.
In April 2024, Amcor together with Kimberly Clark has launched packaging for its Eco Protect diapers with 30% recycled materials in Peru. The bags contain post-consumer recycled content and provide a more sustainable packaging solution for the hypoallergenic diapers made with certified, plant-based fibers.
Types Covered:
• Recycled Content Packaging
• Reusable Packaging
• Degradable Packaging
• Other Types
Materials Covered:
• Paper & Paperboard
• Plastic
• Metal
• Glass
• Other Materials
Applications Covered:
• Food & Beverage
• Personal Care
• Healthcare
• Electronics
• Other Applications
Regions Covered:
• North America
US
Canada
Mexico
• Europe
Germany
UK
Italy
France
Spain
Rest of Europe
• Asia Pacific
Japan
China
India
Australia
New Zealand
South Korea
Rest of Asia Pacific
• South America
Argentina
Brazil
Chile
Rest of South America
• Middle East & Africa
Saudi Arabia
UAE
Qatar
South Africa
Rest of Middle East & Africa
What our report offers:- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements