Dehydrated Potato Market Forecasts to 2030 – Global Analysis By Nature (Organic and Conventional), Form, Flavour, Distribution Channel and By Geography

Dehydrated Potato Market Forecasts to 2030 – Global Analysis By Nature (Organic and Conventional), Form, Flavour, Distribution Channel and By Geography

According to Stratistics MRC, the Global Dehydrated Potato Market is accounted for $6.02 billion in 2023 and is expected to reach $11.06 billion by 2030 growing at a CAGR of 9.03% during the forecast period. Potassium, carbohydrates, and vitamins are abundant in potatoes. Fresh potatoes are completely dried and dehydrated during the dehydration process, which removes moisture while retaining nutritional content. Quick potatoes, which are dehydrated potatoes, are a common processed food in many nations. Because they are simpler to stomach than raw potatoes, people prefer these.

According to the International Food Information Council (PBFA), plant-based food sales grew three times faster than retail food sales in 2021, stating high demand for plant-based foods.

Market Dynamics:

Driver:

Growing demand for plant-based products

Growing consumer preferences for flexitarian and plant-based diets have helped the market expand. For the vegan community, potatoes are the ideal food. They offer a number of options for serving delectable sides and inventive entrees in a variety of all-day portions, formats, and cuisines. The growing consumer awareness of the beneficial fiber and starch content of potatoes is also expected to increase demand for the food.

Restraint:

Health concerns

Customers are becoming more knowledgeable of the potential health risks associated with processed items, especially dried potatoes. An increased risk of heart disease, obesity, and other health issues is linked to eating processed foods. Fresh potatoes are widely available, and their adaptability may lower the demand for dehydrated potatoes. Customers could be hesitant to purchase processed items like dry potatoes as a result.

Opportunity:

Growth in demand for convenience foods and packaged snacks

Convenience meals have become more popular as a result of the rising demand for ready-to-eat food products. Food tasks including meal preparation, cooking, and post-meal activities can be made easier and faster for consumers by convenience foods. Consumers' increasing gross household disposable income and the expanding urbanization of the world have increased their spending on processed and ready-to-eat food goods. Dehydrated potatoes are primarily driven by the rise in demand for foods that are ready to eat.

Threat:

Cost Variations

Labour limitations, logistical problems, and a lack of raw materials all have an impact on this market's ability to expand. Additionally, the market is harmed by supply chain constraints caused by fluctuating raw material prices. Additionally, consumers who are concerned about their health avoid processed meals that are heavy in calories and additives in favor of wholesome options, which hamper market expansion.

Covid-19 Impact:

The COVID-19 pandemic had a negligible effect on the world economy. There has been a shortage of food due to the restrictions on dining experiences at restaurants, mass-feeding enterprises, and grocery shops. Due to limitations on facilities for food production, financial constraints, and travel bans, the food supply chain, availability of various processed food products, and economic activities have all been put on hold. Due to their longer shelf lives, processed and frozen items like frozen fries, instant mashed potatoes, and others saw an increase in demand during the lockdown.

The conventional segment is expected to be the largest during the forecast period

The conventional segment is expected to be the largest during the forecast period. As technology has recently been shown to be permeating the food sector at a rapid rate, food producers are now better equipped to create novel and inventive products. These are currently offered by commercial vendors for a variety of purposes. To improve their brand positioning, the major market competitors are focusing their efforts on developing new products as well as a unique and original product portfolio.

The powder segment is expected to have the highest CAGR during the forecast period

The powder segment is expected to have the highest CAGR during the forecast period. Powdered dehydrated potatoes are more widely consumed than other forms because they are easier to digest. These dehydrated potatoes are powdered, which encourages hair growth and delays early greying. These dried potato powders include a high concentration of vitamin C, which supports the stimulation of the immune system. Additionally, it contains a flavonoid that regulates the body's cholesterol levels.

Region with largest share:

North America is projected to hold the largest market share during the forecast period. As the demand for instant soups and salads rises, the U.S. has the greatest market share in the region. To preserve the fresh-potato texture and flavor in the rehydrated product, the processors use cutting-edge techniques, technologies, and rigid standards. In response to the consumer's growing worries regarding additives, the potato manufacturers create a number of clean-label dehydrated choices.

Region with highest CAGR:

Asia Pacific is projected to hold the highest CAGR over the forecast period. Manufacturers of quick potatoes anticipate considerable contributions from the area. The potato is a significant vegetable that is farmed in these nations as a source of revenue and a staple diet, particularly for farmers in hilly regions with poor soil. The increased use of potato starch as a thickening for sauces and stews and as a binding ingredient in dough, biscuits, and cake mixes drives up demand in the region.

Key players in the market

Some of the key players in Dehydrated Potato Market include Lamb Weston, Idaho Supreme Potatoes, McCain Foods, Pacific Valley Foods, Aviko BV, Basic American Foods, Idahoan Foods, Nestle SA, Pepsico, Inc, Augason Farms, Lamb Weston Holdings, Inc., Texas A&M, Emsland Group, Pringles, Everest Spices

Key Developments:

In March 2023, Lamb Weston, a significant potato processor, has invested $250 million in Argentina's potato industry to strengthen its presence in the international processing market. This significant investment will enable Lamb Weston to expand its processing capabilities in Argentina and improve its supply chain efficiency, which will ultimately help meet the growing demand for frozen potato products worldwide.

In March 2023, McCain Foods, a global food company, is making the most significant investment in its 65-year history by investing CAD$600 million (US$436 million) to expand its Coaldale facility in Alberta, Canada. The expansion will double the facility's size and output. McCain operates a processing facility in Coaldale, which has been in operation since 2000 and has 225 employees.

In November 2022, Lutosa, a potato processing company acquired by McCain, opened a new flakes facility in Belgium. The new unit comprises an investment of USD 44.7 million by McCain Foods. The new facility would help meet the globally rising dehydrated products demand, improve working conditions, and enhance its product range.

Nature Covered:
• Organic
• Conventional

Forms Covered:
• Dices
• Powder
• Shreds
• Flakes
• Other Forms

Flavours Covered:
• Sweet Potato
• Regular Potato

Distribution Channels Covered:
• Retail
• Food Services

Regions Covered:
• North America
US
Canada
Mexico
• Europe
Germany
UK
Italy
France
Spain
Rest of Europe
• Asia Pacific
Japan
China
India
Australia
New Zealand
South Korea
Rest of Asia Pacific
• South America
Argentina
Brazil
Chile
Rest of South America
• Middle East & Africa
Saudi Arabia
UAE
Qatar
South Africa
Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements


Companies Mentioned
Lamb Weston
Idaho Supreme Potatoes
McCain Foods
Pacific Valley Foods
Aviko BV
Basic American Foods
Idahoan Foods
Nestle SA
Pepsico, Inc
Augason Farms
Lamb Weston Holdings, Inc.
Texas A&M
Emsland Group
Pringles
Everest Spices