Automotive Films Market Forecasts to 2030 – Global Analysis By Flim Type (Automotive Wrap Flims, Automotive Window Flims and Paint Protection Flims), Vehicle Type (Commercial Vehicles and Passenger Vehicles), Material, Application and By Geography

Automotive Films Market Forecasts to 2030 – Global Analysis By Flim Type (Automotive Wrap Flims, Automotive Window Flims and Paint Protection Flims), Vehicle Type (Commercial Vehicles and Passenger Vehicles), Material, Application and By Geography


According to Stratistics MRC, the Global Automotive Films Market is accounted for $7.43 billion in 2023 and is expected to reach $13.9 billion by 2030 growing at a CAGR of 9.4% during the forecast period. Automotive films are specialized, thin coatings or layers applied to various surfaces of vehicles. These films are designed to enhance the performance, appearance, and functionality of different vehicle components. Ceramic automotive films and other heat-rejecting films reduce interior heat build up by blocking infrared rays, enhancing comfort for occupants, and reducing the need for excessive air conditioning.

Market Dynamics:

Driver:

Rising demand for vehicle customization

Vehicle owners are increasingly seeking ways to personalize and enhance the appearance of their vehicles. Automotive films provide a layer of protection for the vehicle's original paint. These films act as a barrier against scratches, rock chips, and other minor damages, preserving the vehicle's exterior and maintaining its value. Moreover, automotive films offer a reversible modification option. Unlike permanent alterations such as painting, automotive films can be easily removed or replaced, allowing vehicle owners to change their vehicle's appearance whenever they desire.

Restraint:

Quality concerns

Quality concerns pose a notable restraint in the automotive film market, impacting consumer trust and hindering widespread adoption. Low-quality films may fail to provide the promised UV protection, heat rejection, or longevity, compromising the value proposition for consumers. However, consumers may hesitate to invest in automotive films due to fears of purchasing inferior products that do not meet their expectations. These factors hamper market expansion.

Opportunity:

Technological advancements

Continuous innovation in film technologies has led to the development of products with enhanced functionalities, durability, and performance. Films with embedded sensors, responsive to environmental conditions, contribute to adaptive functionalities such as automatic tint adjustments based on sunlight intensity. This not only enhances the user experience but also aligns with the broader trend of smart and connected vehicles. Therefore, technological innovations are a significant factor accelerating the market demand.

Threat:

Installation complexity

Installing automotive films is a delicate process. Even minor errors during installation, such as bubbles, creases, or contamination, can compromise the film's appearance and performance. Poorly installed films can damage an organization's image and bottom line by resulting in warranty claims and unhappy customers. The business needs skilled labourers with film application training and experience to install automotive films correctly. These factors hamper market growth.

Covid-19 Impact

The global automotive film market experienced a significant impact due to the COVID-19 pandemic. During the initial phases of the pandemic, many automotive plants shut down or operated at reduced capacities, leading to a decline in the installation of automotive films in new vehicles. Moreover, the increased awareness of health and safety measures during the pandemic further fuelled the demand for films providing features like anti-bacterial properties and UV protection.

The paint protection flims segment is expected to be the largest during the forecast period

The paint protection flims segment is estimated to hold the largest share. Paint Protection Films (PPF) plays a crucial role in automotive film, providing advanced protection to vehicle exteriors. These transparent polyurethane films are applied to the painted surfaces of automobiles, forming a durable shield against road debris, stone chips, bug splatter, and harsh weather conditions. The primary purpose of PPF is to prevent scratches, swirl marks, and other minor damages that can degrade the appearance and value of a vehicle.

The ceramic segment is expected to have the highest CAGR during the forecast period

The ceramic segment is anticipated to have lucrative growth during the forecast period. The ceramic technology enables these films to effectively block infrared rays, minimizing interior heat build up and creating a more comfortable driving experience. The high-tech composition also ensures exceptional optical clarity, preserving the true colors of the vehicle's interior while reducing glare for improved visibility. Furthermore, ceramic automotive films contribute to energy efficiency by reducing the need for air conditioning, thereby enhancing fuel efficiency in vehicles.

Region with largest share:

Asia Pacific commanded the largest market share during the extrapolated period due to the rising automotive industry, increasing consumer awareness, and a surge in aftermarket customization. Rising awareness of energy efficiency and environmental sustainability propels the adoption of films designed to reduce solar heat, contributing to fuel efficiency and a decreased reliance on air conditioning. Moreover, the region experiences high solar radiation levels, making automotive films crucial for mitigating heat and protecting occupants from harmful UV rays.

Region with highest CAGR:

North America is expected to witness profitable growth over the projection period, owing to the strong presence of the automotive industry. The region is home to several major automobile manufacturers, including General Motors, Ford, and Fiat Chrysler Automobiles. The robust automotive manufacturing sector leads to a high demand for automotive films for various applications such as window tinting, paint protection, and wraps. Additionally, the presence of a large aftermarket industry further boosts the demand for automotive films in North America.

Key players in the market

Some of the key players in the Automotive Films Market include 3M, Toray Industries Inc., Eastman Chemical Company, ADS Window Films Ltd., Johnson Window Films Inc., Nexfil USA, Filmtack PTE Ltd., All Pro Window Films, Avery Dennison Corporation, Global Window Films, Lintec Corporation and Saint-Gobain.
Key Developments:

In June 2023, Toray Industries, Inc. developed a high heat-insulating solar control film PICASUS for advanced mobility applications. The film helped the company’s innovative nano-multilayer technology to deliver a transparency that is comparable to that of glass. It also offers world-class thermal insulation from the sun’s infrared rays.

In February 2023, Eastman Chemical Company acquired Ai-Red Technology (Dalian) Co., Ltd., a manufacturer and supplier of paint protection and window film for auto and architectural markets in the Asia Pacific region. The acquisition helped Eastman Chemical Company to increase its presence in China and enhance its earning strength.

In January 2023, 3M Health Information Systems (HIS) and Edifecs, Inc., a global health information technology solution announced a collaboration to integrate their leading technologies to provide a unique solution for both payers and providers to accelerate the adoptions of value-based payment (VBP) models.

In July 2020, Lilium and Toray Industries, the world’s leading manufacturer of carbon fiber, announced that the two companies have signed an agreement for the supply of higher performance carbon fiber composite.

Flim Types Covered:
• Automotive Wrap Flims
• Automotive Window Flims
• Paint Protection Flims

Vehicle Types Covered:
• Commercial Vehicles
• Passenger Vehicles

Materials Covered:
• Metalized
• Dyed
• Ceramic

Applications Covered:
• Interior
• Exterior

Regions Covered:
• North America
US
Canada
Mexico
• Europe
Germany
UK
Italy
France
Spain
Rest of Europe
• Asia Pacific
JapanChinaIndiaAustralia
New Zealand
South Korea
Rest of Asia Pacific• South America
Argentina
Brazil
Chile
Rest of South America
• Middle East & Africa
Saudi Arabia
UAE
Qatar
South Africa
Rest of Middle East & Africa

What our report offers:
- Market share assessments for the regional and country-level segments
- Strategic recommendations for the new entrants
- Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements


1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Application Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Automotive Films Market, By Flim Type
5.1 Introduction
5.2 Automotive Wrap Flims
5.3 Automotive Window Flims
5.3.1 Metalized Flims
5.3.2 Dyed Flims
5.3.3 Hybrid Flims
5.3.4 Ceramic Flims
5.4 Paint Protection Flims
6 Global Automotive Films Market, By Vehicle Type
6.1 Introduction
6.2 Commercial Vehicles
6.3 Passenger Vehicles
7 Global Automotive Films Market, By Material
7.1 Introduction
7.2 Metalized
7.3 Dyed
7.4 Ceramic
8 Global Automotive Films Market, By Application
8.1 Introduction
8.2 Interior
8.3 Exterior
9 Global Automotive Films Market, By Geography
9.1 Introduction
9.2 North America
9.2.1 US
9.2.2 Canada
9.2.3 Mexico
9.3 Europe
9.3.1 Germany
9.3.2 UK
9.3.3 Italy
9.3.4 France
9.3.5 Spain
9.3.6 Rest of Europe
9.4 Asia Pacific
9.4.1 Japan
9.4.2 China
9.4.3 India
9.4.4 Australia
9.4.5 New Zealand
9.4.6 South Korea
9.4.7 Rest of Asia Pacific
9.5 South America
9.5.1 Argentina
9.5.2 Brazil
9.5.3 Chile
9.5.4 Rest of South America
9.6 Middle East & Africa
9.6.1 Saudi Arabia
9.6.2 UAE
9.6.3 Qatar
9.6.4 South Africa
9.6.5 Rest of Middle East & Africa
10 Key Developments
10.1 Agreements, Partnerships, Collaborations and Joint Ventures
10.2 Acquisitions & Mergers
10.3 New Product Launch
10.4 Expansions
10.5 Other Key Strategies
11 Company Profiling
11.1 3M
11.2 Toray Industries Inc.
11.3 Eastman Chemical Company
11.4 ADS Window Films Ltd.
11.5 Johnson Window Films Inc.
11.6 Nexfil USA
11.7 Filmtack PTE Ltd.
11.8 All Pro Window Films
11.9 Avery Dennison Corporation
11.10 Global Window Films
11.11 Lintec Corporation
11.12 Saint-Gobain
List of Tables
Table 1 Global Automotive Films Market Outlook, By Region (2021-2030) ($MN)
Table 2 Global Automotive Films Market Outlook, By Flim Type (2021-2030) ($MN)
Table 3 Global Automotive Films Market Outlook, By Automotive Wrap Flims (2021-2030) ($MN)
Table 4 Global Automotive Films Market Outlook, By Automotive Window Flims (2021-2030) ($MN)
Table 5 Global Automotive Films Market Outlook, By Metalized Flims (2021-2030) ($MN)
Table 6 Global Automotive Films Market Outlook, By Dyed Flims (2021-2030) ($MN)
Table 7 Global Automotive Films Market Outlook, By Hybrid Flims (2021-2030) ($MN)
Table 8 Global Automotive Films Market Outlook, By Ceramic Flims (2021-2030) ($MN)
Table 9 Global Automotive Films Market Outlook, By Paint Protection Flims (2021-2030) ($MN)
Table 10 Global Automotive Films Market Outlook, By Vehicle Type (2021-2030) ($MN)
Table 11 Global Automotive Films Market Outlook, By Commercial Vehicles (2021-2030) ($MN)
Table 12 Global Automotive Films Market Outlook, By Passenger Vehicles (2021-2030) ($MN)
Table 13 Global Automotive Films Market Outlook, By Material (2021-2030) ($MN)
Table 14 Global Automotive Films Market Outlook, By Metalized (2021-2030) ($MN)
Table 15 Global Automotive Films Market Outlook, By Dyed (2021-2030) ($MN)
Table 16 Global Automotive Films Market Outlook, By Ceramic (2021-2030) ($MN)
Table 17 Global Automotive Films Market Outlook, By Application (2021-2030) ($MN)
Table 18 Global Automotive Films Market Outlook, By Interior (2021-2030) ($MN)
Table 19 Global Automotive Films Market Outlook, By Exterior (2021-2030) ($MN)
Table 20 North America Automotive Films Market Outlook, By Country (2021-2030) ($MN)
Table 21 North America Automotive Films Market Outlook, By Flim Type (2021-2030) ($MN)
Table 22 North America Automotive Films Market Outlook, By Automotive Wrap Flims (2021-2030) ($MN)
Table 23 North America Automotive Films Market Outlook, By Automotive Window Flims (2021-2030) ($MN)
Table 24 North America Automotive Films Market Outlook, By Metalized Flims (2021-2030) ($MN)
Table 25 North America Automotive Films Market Outlook, By Dyed Flims (2021-2030) ($MN)
Table 26 North America Automotive Films Market Outlook, By Hybrid Flims (2021-2030) ($MN)
Table 27 North America Automotive Films Market Outlook, By Ceramic Flims (2021-2030) ($MN)
Table 28 North America Automotive Films Market Outlook, By Paint Protection Flims (2021-2030) ($MN)
Table 29 North America Automotive Films Market Outlook, By Vehicle Type (2021-2030) ($MN)
Table 30 North America Automotive Films Market Outlook, By Commercial Vehicles (2021-2030) ($MN)
Table 31 North America Automotive Films Market Outlook, By Passenger Vehicles (2021-2030) ($MN)
Table 32 North America Automotive Films Market Outlook, By Material (2021-2030) ($MN)
Table 33 North America Automotive Films Market Outlook, By Metalized (2021-2030) ($MN)
Table 34 North America Automotive Films Market Outlook, By Dyed (2021-2030) ($MN)
Table 35 North America Automotive Films Market Outlook, By Ceramic (2021-2030) ($MN)
Table 36 North America Automotive Films Market Outlook, By Application (2021-2030) ($MN)
Table 37 North America Automotive Films Market Outlook, By Interior (2021-2030) ($MN)
Table 38 North America Automotive Films Market Outlook, By Exterior (2021-2030) ($MN)
Table 39 Europe Automotive Films Market Outlook, By Country (2021-2030) ($MN)
Table 40 Europe Automotive Films Market Outlook, By Flim Type (2021-2030) ($MN)
Table 41 Europe Automotive Films Market Outlook, By Automotive Wrap Flims (2021-2030) ($MN)
Table 42 Europe Automotive Films Market Outlook, By Automotive Window Flims (2021-2030) ($MN)
Table 43 Europe Automotive Films Market Outlook, By Metalized Flims (2021-2030) ($MN)
Table 44 Europe Automotive Films Market Outlook, By Dyed Flims (2021-2030) ($MN)
Table 45 Europe Automotive Films Market Outlook, By Hybrid Flims (2021-2030) ($MN)
Table 46 Europe Automotive Films Market Outlook, By Ceramic Flims (2021-2030) ($MN)
Table 47 Europe Automotive Films Market Outlook, By Paint Protection Flims (2021-2030) ($MN)
Table 48 Europe Automotive Films Market Outlook, By Vehicle Type (2021-2030) ($MN)
Table 49 Europe Automotive Films Market Outlook, By Commercial Vehicles (2021-2030) ($MN)
Table 50 Europe Automotive Films Market Outlook, By Passenger Vehicles (2021-2030) ($MN)
Table 51 Europe Automotive Films Market Outlook, By Material (2021-2030) ($MN)
Table 52 Europe Automotive Films Market Outlook, By Metalized (2021-2030) ($MN)
Table 53 Europe Automotive Films Market Outlook, By Dyed (2021-2030) ($MN)
Table 54 Europe Automotive Films Market Outlook, By Ceramic (2021-2030) ($MN)
Table 55 Europe Automotive Films Market Outlook, By Application (2021-2030) ($MN)
Table 56 Europe Automotive Films Market Outlook, By Interior (2021-2030) ($MN)
Table 57 Europe Automotive Films Market Outlook, By Exterior (2021-2030) ($MN)
Table 58 Asia Pacific Automotive Films Market Outlook, By Country (2021-2030) ($MN)
Table 59 Asia Pacific Automotive Films Market Outlook, By Flim Type (2021-2030) ($MN)
Table 60 Asia Pacific Automotive Films Market Outlook, By Automotive Wrap Flims (2021-2030) ($MN)
Table 61 Asia Pacific Automotive Films Market Outlook, By Automotive Window Flims (2021-2030) ($MN)
Table 62 Asia Pacific Automotive Films Market Outlook, By Metalized Flims (2021-2030) ($MN)
Table 63 Asia Pacific Automotive Films Market Outlook, By Dyed Flims (2021-2030) ($MN)
Table 64 Asia Pacific Automotive Films Market Outlook, By Hybrid Flims (2021-2030) ($MN)
Table 65 Asia Pacific Automotive Films Market Outlook, By Ceramic Flims (2021-2030) ($MN)
Table 66 Asia Pacific Automotive Films Market Outlook, By Paint Protection Flims (2021-2030) ($MN)
Table 67 Asia Pacific Automotive Films Market Outlook, By Vehicle Type (2021-2030) ($MN)
Table 68 Asia Pacific Automotive Films Market Outlook, By Commercial Vehicles (2021-2030) ($MN)
Table 69 Asia Pacific Automotive Films Market Outlook, By Passenger Vehicles (2021-2030) ($MN)
Table 70 Asia Pacific Automotive Films Market Outlook, By Material (2021-2030) ($MN)
Table 71 Asia Pacific Automotive Films Market Outlook, By Metalized (2021-2030) ($MN)
Table 72 Asia Pacific Automotive Films Market Outlook, By Dyed (2021-2030) ($MN)
Table 73 Asia Pacific Automotive Films Market Outlook, By Ceramic (2021-2030) ($MN)
Table 74 Asia Pacific Automotive Films Market Outlook, By Application (2021-2030) ($MN)
Table 75 Asia Pacific Automotive Films Market Outlook, By Interior (2021-2030) ($MN)
Table 76 Asia Pacific Automotive Films Market Outlook, By Exterior (2021-2030) ($MN)
Table 77 South America Automotive Films Market Outlook, By Country (2021-2030) ($MN)
Table 78 South America Automotive Films Market Outlook, By Flim Type (2021-2030) ($MN)
Table 79 South America Automotive Films Market Outlook, By Automotive Wrap Flims (2021-2030) ($MN)
Table 80 South America Automotive Films Market Outlook, By Automotive Window Flims (2021-2030) ($MN)
Table 81 South America Automotive Films Market Outlook, By Metalized Flims (2021-2030) ($MN)
Table 82 South America Automotive Films Market Outlook, By Dyed Flims (2021-2030) ($MN)
Table 83 South America Automotive Films Market Outlook, By Hybrid Flims (2021-2030) ($MN)
Table 84 South America Automotive Films Market Outlook, By Ceramic Flims (2021-2030) ($MN)
Table 85 South America Automotive Films Market Outlook, By Paint Protection Flims (2021-2030) ($MN)
Table 86 South America Automotive Films Market Outlook, By Vehicle Type (2021-2030) ($MN)
Table 87 South America Automotive Films Market Outlook, By Commercial Vehicles (2021-2030) ($MN)
Table 88 South America Automotive Films Market Outlook, By Passenger Vehicles (2021-2030) ($MN)
Table 89 South America Automotive Films Market Outlook, By Material (2021-2030) ($MN)
Table 90 South America Automotive Films Market Outlook, By Metalized (2021-2030) ($MN)
Table 91 South America Automotive Films Market Outlook, By Dyed (2021-2030) ($MN)
Table 92 South America Automotive Films Market Outlook, By Ceramic (2021-2030) ($MN)
Table 93 South America Automotive Films Market Outlook, By Application (2021-2030) ($MN)
Table 94 South America Automotive Films Market Outlook, By Interior (2021-2030) ($MN)
Table 95 South America Automotive Films Market Outlook, By Exterior (2021-2030) ($MN)
Table 96 Middle East & Africa Automotive Films Market Outlook, By Country (2021-2030) ($MN)
Table 97 Middle East & Africa Automotive Films Market Outlook, By Flim Type (2021-2030) ($MN)
Table 98 Middle East & Africa Automotive Films Market Outlook, By Automotive Wrap Flims (2021-2030) ($MN)
Table 99 Middle East & Africa Automotive Films Market Outlook, By Automotive Window Flims (2021-2030) ($MN)
Table 100 Middle East & Africa Automotive Films Market Outlook, By Metalized Flims (2021-2030) ($MN)
Table 101 Middle East & Africa Automotive Films Market Outlook, By Dyed Flims (2021-2030) ($MN)
Table 102 Middle East & Africa Automotive Films Market Outlook, By Hybrid Flims (2021-2030) ($MN)
Table 103 Middle East & Africa Automotive Films Market Outlook, By Ceramic Flims (2021-2030) ($MN)
Table 104 Middle East & Africa Automotive Films Market Outlook, By Paint Protection Flims (2021-2030) ($MN)
Table 105 Middle East & Africa Automotive Films Market Outlook, By Vehicle Type (2021-2030) ($MN)
Table 106 Middle East & Africa Automotive Films Market Outlook, By Commercial Vehicles (2021-2030) ($MN)
Table 107 Middle East & Africa Automotive Films Market Outlook, By Passenger Vehicles (2021-2030) ($MN)
Table 108 Middle East & Africa Automotive Films Market Outlook, By Material (2021-2030) ($MN)
Table 109 Middle East & Africa Automotive Films Market Outlook, By Metalized (2021-2030) ($MN)
Table 110 Middle East & Africa Automotive Films Market Outlook, By Dyed (2021-2030) ($MN)
Table 111 Middle East & Africa Automotive Films Market Outlook, By Ceramic (2021-2030) ($MN)
Table 112 Middle East & Africa Automotive Films Market Outlook, By Application (2021-2030) ($MN)
Table 113 Middle East & Africa Automotive Films Market Outlook, By Interior (2021-2030) ($MN)
Table 114 Middle East & Africa Automotive Films Market Outlook, By Exterior (2021-2030) ($MN)

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