The State of the K-12 Supplemental Materials Market:2024
Simba has estimated the size of the K-12 instructional supplemental materials market to be $4.62 billion in 2024 and is forecast to grow to $4.98 billion in 2026, representing a CAGR of 2.9% and increase its the share of the total K-12 instructional materials market from 45.04% to 45.18%.
Simba Information’s The State of the K-12 Supplemental Materials Market:2024 uncovers several reasons for the continued increase, including: the vast among to content available through simple internet searches the rise of Open Education Resources (OER) and a shift towards new teaching and learning best practices, such as engagement and inquiry-based learning, which often necessitate supplemental materials.
Simba’s The State of the K-12 Supplemental Materials Market:2024 report also examines: definitions of supplemental material; various types and sources of resources; size of market by key subject areas: science, reading, math, and social studies; teachers’ practices and perspectives when using supplemental resources: when educators seek it; where do they search; and how they search and browse; downsides and drawbacks with supplemental materials, including issues around quality and alignment to standards; problems with virtual resource pools; the role of generative AI, and implications and opportunities for states, school districts, and educational publishers to assist teachers in locating appropriate supplemental materials.
The report provides an analysis of what teachers look for when choosing a supplemental resource based on subject area; the problems with user ratings on unregulated supplementary web sites like Teachers Pay Teachers; and opportunities for educational materials publishers to play a larger role in assisting schools and teachers in choosing supplemental materials.
Simba Information’s The State of the K-12 Supplemental Materials Market:2024 report covers major themes and elements impacting the supplemental materials market, including.:
Digital instructional materials
Open web resources
Open Education Resources (OER)
Engagement-based learning
Inquiry-based learning
NGSS (Next Generation Science Standards)
Remote learning
Market dynamics
Teacher practices
Material quality
Curriculum alignment
Political influences on education
AI integration in supplemental materials
Virtual resource collections
The State of the K-12 Supplemental Materials Market:2024 report also identified and profiles major educational material publishers and small innovators in the supplemental market. The major businesses profiled include:
Boxlight
Cengage
Discovery Education
Houghton Mifflin Harcourt
Imagine Learning
McGraw Hill
Pearson
Renaissance Learning
Savvas
Scholastic
Stride Learning Solutions
Publishers and investment professionals can trust Simba Information’s State of K-12 Supplemental Materials Market 2024 to provide the inside intelligence needed to evaluate the growth potential and understand the trends impacting the market for the K-12 supplemental instructional materials market. This report is an essential tool for publishing executives, M&A advisors, market analysts, and industry consultants who need to understand the larger trends and necessary business strategies when considering the supplemental materials instructional market.
About Simba Information
Simba Information is widely recognized as the authoritative source for market intelligence in the education, media, and publishing industries. The company’s extensive information network delivers thoughtful, independent perspectives on the people, events and alliances shaping the industries. In addition, Simba Information assists clients and the press with analysis of educational, publishing and media industry trends.
Methodology
Executive Summary
What Are Supplemental Materials?
Background
What is "Supplemental Material"?
Some Distinctions
Why Supplementary Materials Matter - and Why They Matter So Much Today
Where do Supplemental Resources Come From?
The Supplementary Materials Market: Sales, Spending, and Forecasts
Table Total Size & Share of Supplementary Materials Market 2021-2026 (in millions)
Looking Forward
Looking at the Future- and The Present - What About Generative AI?
Off the Shelf AI Enabled Supplemental Materials
Teachers' Practices and Perspectives
Why and When Teachers Seek Out Supplementary Materials
Supplemental Materials in Science and Math
Where Do Teachers Search?
How Do Teachers Search and Browse for Materials?
ELA Instruction
Table Most Commonly Selected ELA Resources by Teachers (Beyond Curriculum) Top 10
Mathematics Instruction
Table Most Commonly Selected Math Resources by Teachers (Beyond Curriculum) Top 10
Science Instruction
Table Most Commonly Selected ELA Science Resource by Teachers (Beyond Curriculum) Top 10
Establishing Criteria for a Quality/Desirable Source
Table Criteria for Selecting Supplemental Reading Resources
Table Most Important Criteria in Selecting Supplemental Social Studies Materials % Response
After Selection
Downsides and Drawbacks with Supplementary Materials
The Research
Strengths
Weaknesses
Causes of the Weaknesses
Ineffective Resource Rating Methods
Incorrect or misleading resource descriptions
Poor Google Search Capabilities
Time Stresses
Other Reasons Teachers Not Using High Quality Supplementary Materials
Other Approaches for Addressing Quality Shortfalls