AI In the Classroom 2023-2024: Promises and Perils

AI In the Classroom 2023-2024: Promises and Perils


Artificial Intelligence is on the rise in education and educational technology companies along with educational publishers are meeting the demand. Simba Information looked into the rise in AI in education in its report AI In the Classroom 2023-2024: Promises and Perils. The report found that the AI in education market is estimated to grow from $3.68 billion in 2023 to $173.39 billion by 2033.

Simba Information’s AI In the Classroom 2023-2024: Promises and Perils report details the trends impacting the market, information on the market landscape, the type of AI applications in the classroom, company profiles on the leading competitors in the market, existing AI teaching and learning products on the market, and one-on-one interviews with representatives in the market from 2020-2023. The data and findings are based on Simba’s internal research and analysis of official data drawn from a wide range of expert timely sources, including interviews with industry executives, trade associations, government data sources, specialized industry databases, trade and publishing trade publications, annual reports, company Websites and marketing materials, earning call presentations, industry surveys and conference proceedings and other authoritative sources.

AI In the Classroom 2023-2024: Promises and Perils covers the following major categories:
  • AI In the Classroom: The Current Landscape
  • What Do Teachers and Students Want and Need From AI
  • Best Practices for Publishers of AI Learning Products
  • Directory and Profiles of AI Enabled Classroom Products and Companies
  • Funding and Investment for AI Enabled Products
  • Public Policy, Guidance, and Ethics
  • Outlook, Opportunities, and Ongoing Concerns


  • Methodology
    • Scope of the Report
    • Sources of Information
  • Executive Summary
    • Introduction
    • Key Findings
  • AI in the Classroom: The Current Landscape
    • Education's Initial Response: Get the Pitchforks
      • SIDEBAR: IS AI IN THE CLASSROOM REALLY NEW?
    • What is the current view on the promise of AI
      • For Teachers
    • The Major Challenges and Cautions
    • Beyond the Classroom: The Big Picture
  • What Do Teachers and Students Want and Need from AI
    • The Current Landscape
    • Beyond the Pros and Cons
    • Teachers Do Need Help
    • What About the Students?
  • Best Practices for Publishers of AI Learning Products
    • The Basics: For All Classroom Products
    • Designing The Product
    • SIDEBAR: An Educational Publisher's Perspective on AI
    • Internal AI Efficiencies
  • Directory and Profiles of AIEnabled Classroom Products and Companies
    • Directory of AI-Enabled Classroom Products: Edtech companies, startups, and major publishers
      • Table K-12 Focused AI- Enabled Teaching and Learning Products: Edtechs and Start Ups
      • Table Higher Ed Focused AI- Enabled Teaching and Learning Products: Major Educational Publishers
    • Savvas Learning Company:
    • Discovery Education:
    • Renaissance Learning:
    • AI Enabled Education Company Product and Strategy Snapshots
    • Anthology (Boca Raton, FL)
    • Cambium Learning Group (Dallas, TX)
    • Cengage (Boston, MA)
    • Discovery Education (Charlotte, NC)
    • Houghton Mifflin Harcourt (Boston, MA)
    • Kahoot! (Oslo, Norway)
    • Knewton Alta (Wiley)
    • McGraw Hill
    • Pearson
    • PowerSchool
    • Savvas Learning Company
    • Scholastic
  • Funding and Investment for AIEnabled Products
    • Some Background
      • Table AI Funding for Edtech by Date; January-September 2023; See EMA 9/15/23
    • A ONE-ON-ONE INTERVIEW WITH REACH CAPITAL'S JENNIFER CAROLAN
  • Public Policy, Guidance, and Ethics
    • SIDEBAR: AI THREATS BEYOND EDUCATION
      • US Federal Regulations
      • EU Regulations
    • Guidance
  • Outlook, Opportunities, and Ongoing Concerns
    • Data Privacy Regulations
    • Teacher Training
    • Student Use of Generative AI for Research and Writing
    • Increasing Reliance on Predictive Analytics
    • New Forms of Generative AI Specifically Geared for Education
    • Looking to the Future:

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings