Simba Information – Reports

Leading Authority for Market Intelligence on the Education and Professional Publishing Industries

Since its inception in 1989, Simba Information has served as a trusted source for market insights into the educational publishing arena and assisted key decision-makers at over 15,000 client companies across the globe with timely news, analysis, exclusive statistics, and proprietary industry forecasts. Through a bimonthly newsletter, off-the-shelf market research reports, and custom research capabilities, Simba Information ensures clients have access to hard-to-find, granular data on the highly dynamic educational instructional materials and professional publishing industries.

Key topics covered by Simba include the changing market for reading, math, science, and social studies instructional materials; social and emotional learning; supplementary materials; enrollment and demographics; federal and state public policies and budgeting; AI and learning; state textbook adoptions, the changing testing market; ongoing cultural and political textbook issues; professional development; and college course materials.

Gain a Competitive Edge with Simba Information

Actionable insights: Making informed decisions requires a comprehensive understanding of the market landscape. That’s why Simba Information’s research goes beyond surface-level data and analysis. Simba’s research covers market sizing and forecasts; industry structure; the competitive landscape; company financials and profiles of leading edtech, start-ups, and traditional educational publishers; new product development; government regulations; market challenges and opportunities; digital vs. print trends; educator and student stresses; and other key social and political trends impacting the classroom. Moreover, Simba Information carefully tracks policies and disruptive technologies that could reshape the overall business environment.

Rigorous methodology: The Simba team specializes in education instructional materials and professional publishing markets, providing a higher level of precision and expertise than general-purpose research firms. Simba Information uses a combination of primary and secondary research and competitor interviews to gather financial data and strategic information. Simba’s analysts put the data in historical context and explain the impact of trends and events, so clients can accurately gauge the potential effect on their position in the market.

Strong credibility: As an independent, third-party market research firm, Simba Information’s only goal is to help publishers and tech companies achieve their business objectives and sharpen their go-to-market strategies. With a solid reputation and consistent quality of service, Simba Information has built lasting relationships with top industry players that span decades.

Special Focus on the Professional Publishing Industry

In addition to our expertise on the K-12 and higher education instructional materials and textbook markets, Simba also researches and publishes in-depth market analyses on professional publishing segments including scholarly e-books; global professional publishing; open access books and journals; STM online services; global medical publishing; global scientific and technical publishing; and global social sciences and humanities publishing.

Unparalleled Collection of Education Market Research

Simba Information’s research provides authoritative data and analysis that clients cannot find anywhere else — including market size estimates, forecasts, and revenue breakdowns — that can help business strategists make important business decisions with confidence and stay ahead of the competition. Choose Simba Information as your trusted partner in market research and unlock the insights needed to achieve growth and long-term success.