Global Wipes Market Size, Trends and Growth opportunity, By types (disposable and non-
disposable), By application (personal care, household and industrial) By distribution channel
(supermarket/hypermarket, speciality store, convenience store, online channel and others), By
region and forecast till 2027.
Global Wipes Market
The global wipes market was valued at US$3.8 billion in 2021 and it is expected to reach at US$7.5
billion in 2027 at a CAGR of 7.6 % during forecast period 2022-2027.
Wipes are a particular kind of material that are used for dabbing or scrubbing to remove liquid or
dirt. Both woven and non-woven textiles are available for them. They work to maintain the
cleanliness of the surroundings. They are extensively utilised in both household and commercial
settings. Sales are predicted to increase quickly due to rising investments in technological
advancements, rising numbers of wet wipes manufacturing firms, rising healthcare management
initiatives, rising awareness of health and hygiene, and increasing knowledge of the importance of
wet wipes.
Market Drivers
The usage of wipes is expanding not only in industrial settings but also in the healthcare and food
service sectors. During food handling and storage, they are employed in the food business to lower
the danger of infection. The difficult chemicals that leak during industrial procedures are also
cleaned up using them. Consumers are also being persuaded to buy more personal care wipes due
to the advantages of these products for preventing infections and their disposable nature. Increased
female consumer spending on personal hygiene products, urbanization, and the infant population
boom are all factors affecting the personal care wipes market category.
Market Restraint
It is anticipated that the demand for the product will be restrained by the widespread availability of
hygiene and cleaning supplies such towels, handkerchiefs, brushes, and other surface cleaners.
COVID-19 Impact on Wipes Market
Due to supply chain problems during the lockdown, the COVID-19 pandemic had a significantly
unfavourable effect on the expansion of the wet wipes market. The outbreak has changed the
operations of distribution channels and redirected customer traffic to e-commerce platforms. Wet
wipe demand grew somewhat as a result of the pandemic, although supply chains were hindered
during the second quarter of 2020 due to staff shortages, lockdowns, and trade restrictions that
were implemented globally to stop the virus's spread.
Market Segmentation
The global wipes market segmented on the basis of types, application and distribution channel. On
the basis of types it segmented into disposable and non-disposable. On the basis of application it
segmented into personal care, household and industrial. On the basis of distribution channel it
segmented into supermarket/hypermarket, speciality store, convenience stores, online channel and
others.
Regional Analysis
The global wipes goods market segmented into five regions North America, Europe, Latin America,
Asia Pacific, Middle East and Africa. Due to the rising need for tablecloths to make dining spaces
more appealing, North America now holds a majority on the wiping industry. Due to the increasing
number of restaurants and hotels in this region, the Asia-Pacific region is also witness a significant
rise in this segment.
Key Players
Various key players are listed in this report such as Unilever Group, Edgewell Personal Care, Procter
and Gamble Co., Suominen Corporation, Johnson & Johnson Inc., Du Point, 3M, KCWW, The Clorox
Company and Sofidel Group.
Market Taxonomy
By Types
· Disposable
· Non-Disposable
By Application
· Personal Care
· Household
· Industrial
By Distribution Channel
· Supermarket/Hypermarket
· Speciality Store
· Retail Store
· E-Commerce
· Others.
By Region
· North America
· Latin America
· Europe
· Asia Pacific
· Middle East
- 1 Introduction
- 1.1 Objective of the Study
- 1.2 Market definition
- 1.3 Market Scope
- 2 Research Methodology
- 2.1 Data Mining
- 2.2 Validation
- 2.3 Primary Interviews
- 2.4 List of Data Sources
- 3 Executive Summary
- 4 Global Wipes Market Outlook
- 4.1 Overview
- 4.2 Market Dynamics
- 4.2.1 Drivers
- 4.2.2 Restraints
- 4.2.3 Opportunities
- 4.3 Porters Five Force Model
- 4.4 Value Chain Analysis
- 5 Global Wipes Market, By Types
- 5.1 Y-o-Y Growth Comparison, By Types
- 5.2 Global Wipes Market Share Analysis, By Types
- 5.3 Global Wipes Market Size and Forecast, By Types
- 5.3.1 Disposable
- 5.3.2 Non- Disposable
- 6 Global Wipes Market, By Application
- 6.1 Y-o-Y Growth Comparison, By Application
- 6.2 Global Wipes Market Share Analysis, By Application
- 6.3 Global Wipes Market Size and Forecast, By Application
- 6.3.1 Personal Care
- 6.3.2 Household
- 6.3.3 Industrial
- 7 Global Wipes Market, By Distribution Channel
- 7.1 Y-o-Y Growth Comparison, By Distribution Channel
- 7.2 Global Wipes Market Share Analysis, By Distribution Channel
- 7.3 Global Wipes Market Share Analysis, By Distribution Channel
- 7.3.1 Supermarket/Hypermarket
- 7.3.2 Specialty Store
- 7.3.3 Retail Store
- 7.3.4 E-commerce
- 7.3.5 Others
- 8 Global Wipes Market, By Region
- 8.1 Global Wipes Market Share Analysis, By Region
- 8.2 Global Wipes Market Share Analysis, By Region
- 9 North America Wipes Analysis and Forecast (2022-2027)
- 9.1 Introduction
- 9.2 North America Wipes Market Share Analysis, By Types
- 9.3 North America Wipes Market Size and Forecast, By Application
- 9.4 North America Wipes Market Size and Forecast, By Distribution Channel
- 9.5 North America Wipes Market Size and Forecast, By Country
- 9.5.1 U.S
- 9.5.2 Canada
- 9.5.3 Mexico
- 10 Europe Wipes Market Analysis and Forecast (2022-2027)
- 10.1 Introduction
- 10.2 Europe Wipes Market Share Analysis, By Types
- 10.3 Europe Wipes Market Size and Forecast, By Application
- 10.4 Europe Wipes Market Size and Forecast, By Distribution Channel
- 10.5 Europe Wipes Market Size and Forecast, By Country
- 10.5.1 Germany
- 10.5.2 France
- 10.5.3 UK
- 10.5.4 Rest of Europe
- 11 Asia Pacific Wipes Market Analysis and Forecast (2022-2027)
- 11.1 Introduction
- 11.2 Asia-Pacific Wipes Market Size and Forecast, By Types
- 11.3 Asia-Pacific Wipes Market Size and Forecast, By Application
- 11.4 Asia-Pacific Wipes Market Size and Forecast, By Distribution Channel
- 11.5 Asia-Pacific Wipes Market Size and Forecast, By Country
- 11.5.1 China
- 11.5.2 Japan
- 11.5.3 India
- 11.5.4. Rest of Asia Pacific
- 12 Latin America Wipes Market Analysis and Forecast (2022-2027)
- 12.1 Introduction
- 12.2 Latin America Wipes Market Size and Forecast, By Types
- 12.3 Latin America Wipes Market Size and Forecast, By Application
- 12.4 Latin America Wipes Market Size and Forecast, By Distribution Channel
- 12.5 Latin America Wipes Market Size and Forecast, By Country
- 12.5.1 Brazil
- 12.5.2. Rest of Latin America
- 13 Middle East Wipes Market Analysis and Forecast (2022-2027)
- 13.1 Introduction
- 13.2 Middle Wipes Market Share Analysis, By Types
- 13.3 Middle Wipes Market Size and Forecast, By Application
- 13.4 Middle Wipes Market Size and Forecast, By Distribution Channel
- 13.5 Middle Wipes Market Size and Forecast, By Country
- 13.5.1. Saudi Arabia
- 13.5.2. UAE
- 13.5.3. Egypt
- 13.5.4. Kuwait
- 13.5.5. South Africa
- 14 Competitive Analysis
- 14.1 Competition Dashboard
- 14.2 Market share Analysis of Top Vendors
- 14.3 Key Development Strategies
- 15 Company Profiles
- 15.1 Unilever Group
- 15.1.1 Overview
- 15.1.2 Offerings
- 15.1.3 Key Financials
- 15.1.4 Business Segment & Geographic Overview
- 15.1.5 Key Market Developments
- 15.1.6 Key Strategies
- 15.2. Edgewell Personal Care
- 15.2.1 Overview
- 15.2.2 Offerings
- 15.2.3 Key Financials
- 15.2.4 Business Segment & Geographic Overview
- 15.2.5 Key Market Developments
- 15.2.6 Key Strategies
- 15.3. Procter and Gamble Co.
- 15.3.1 Overview
- 15.3.2 Offerings
- 15.3.3 Key Financials
- 15.3.4 Business Segment & Geographic Overview
- 15.3.5 Key Market Developments
- 15.3.6 Key Strategies
- 15.4. Suominen Corporation
- 15.4.1 Overview
- 15.4.2 Offerings
- 15.4.3 Key Financials
- 15.4.4 Business Segment & Geographic Overview
- 15.4.5 Key Market Developments
- 15.4.6 Key Strategies
- 15.5. Johnson & Johnson Inc.
- 15.5.1 Overview
- 15.5.2 Offerings
- 15.5.3 Key Financials
- 15.5.4 Business Segment & Geographic Overview
- 15.5.5 Key Market Developments
- 15.5.6 Key Strategies
- 15.6. Du Point
- 15.1 Overview
- 15.6.2 Offerings
- 15.6.3 Key Financials
- 15.6.4 Business Segment & Geographic Overview
- 15.6.5 Key Market Developments
- 15.6.6 Key Strategies
- 15.7. 3M
- 15.7.1 Overview
- 15.7.2 Offerings
- 15.7.3 Key Financials
- 15.7.4 Business Segment & Geographic Overview
- 15.7.5 Key Market Developments
- 15.7.6 Key Strategies
- 15.8. KCWW
- 15.8.1 Overview
- 15.8.2 Offerings
- 15.8.3 Key Financials
- 15.8.4 Business Segment & Geographic Overview
- 15.8.5 Key Market Developments
- 15.8.6 Key Strategies
- 15.9. The Clorox Company
- 15.9.1 Overview
- 15.9.2 Offerings
- 15.9.3 Key Financials
- 15.9.4 Business Segment & Geographic Overview
- 15.9.5 Key Market Developments
- 15.9.6 Key Strategies
- 15.10. Sofidel Group
- 15.10.1 Overview
- 15.10.2 Offerings
- 15.10.3 Key Financials
- 15.10.4 Business Segment & Geographic Overview
- 15.10.5 Key Market Developments
- 15.10.6 Key Strategies
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