Global Sales Intelligence Market Size, Trends & Growth Opportunity, By Organization Size (large Enterprise, and Small and Medium Size Enterprises), By Application(Data Management, Analytics, and Reporting, Lead Management, and Others), By Industry Vertica

Global Sales Intelligence Market Size, Trends & Growth Opportunity, By Organization Size (large Enterprise, and Small and Medium Size Enterprises), By Application(Data Management, Analytics, and Reporting, Lead Management, and Others), By Industry Vertical (BFSI, IT & Telecomm, Healthcare, Retail, Manufacturing, and Others), By Region and Forecast till 2027.

Global Sales Intelligence Market

The global Sales Intelligence market was valued at US$ 2.78 billion in 2021 and it is expected to reach at US$ 7.35 billion in 2027 at a CAGR of 10.6% during forecast period 2022-2027.

Sale intelligence is an important tool for any competent business in a marketplace. It has capacity to collect accurate data through research predictive intelligence, and integrations and utilize it to address challenges in terms of sales and marketing. Sales intelligence can help identify profiles of ideal customers. Growing concerns about the growth of marketing and advertising strategies and increase in software innovations will grow the demand for sales intelligence solutions in market.

Market Drivers

Sales intelligence helps target high-value accounts based on specific preferences and needs and generate higher quality leads. It is considered as key driving factor which expected to boost the global sales intelligence market growth. Furthermore, these solutions provide high user engagement due to their easily customizable user interface. They also provide clear visibility into critical sales data such as retail account depletions, shipments, accounts sold, point of distribution, distributor inventory, and velocity of sales which is expected to significantly drive the market growth. Moreover, increase in adoption of machine learning and artificial intelligence in organizations will fuel the market growth in near future.

Market Restraints

However, complexities of the processes involved in maintaining data integrity is the major challenging factor which is expected to hinder the global sales intelligence market growth. Also, achieving 100% accuracy of company and customer contact information act as challenging factor and which is expected to hamper the market growth during this analysis period. In addition to that, lack of awareness regarding sales intelligence solutions will obstruct the market growth.

COVID-19 Impact

Due to outbreak of covid-19 the sale intelligence market show a stable growth due to increasing investments in new technology like AI and Machine learning. Additionally the increasing demand of sale Intelligence software fuels the market growth.

Recent development

Machine learning( ML) and Natural Language Processing (NLP) are adopted by several companies which improve sales intelligence software and services. In 2019, China Asset Management paterned with Microsoft’s researchers to develop an AI model which analyzes the vast amount of real-time data of financial transactions, to provide insights about clients’ budget and financial status.

Market Segmentation

Global Sales Intelligence Market is segmented into organization size such as large Enterprise, and Small and Medium Size Enterprises, by application such as Data Management, Analytics, and Reporting, Lead Management, and Others. Further, market is segmented into industry vertical such as BFSI, IT & Telecomm, Healthcare, Retail, Manufacturing, and Others.

Also, Global Sales Intelligence Market is segmented into five regions such as North America, Latin America, Europe, Asia Pacific, and Middle East & Africa.

Market Key Players

Various key players are discussed in this report such as Oracle, Linkedin, Dun & Bradstreet, Demand base, Clearbit, Insideview, Leadgenius, and Infogroup etc.

Market Taxonomy

By Organization size

• Large Enterprises
• Small and Medium Size Enterprises

By Application

• Data Management
• Analytics and Reporting
• Lead Management
• Others

By Industry Vertical

• BFSI
• IT & Telecomm
• Healthcare
• Retail
• Manufacturing
• Others

By Region

• North America
• Latin America
• Europe
• Asia Pacific
• Middle East & Africa

Key Questions Addressed by the Report

• What are the Key Opportunities in Global Sales Intelligence Market?
• What will be the growth rate from 2022 to 2027?
• Which segment/region will have highest growth?
• What are the factors that will impact/drive the Market?
• What is the competitive Landscape in the Industry?
• What is the role of key players in the value chain?
• What are the strategies adopted by key players?