Global Sales Enablement Software Market Size, Trends and Growth opportunity, By component(platform, training and support), By organization size (large enterprises and small and medium sizedenterprises), By deployment type (on premises and cloud),By end user industry (BFSI, consumer>goods and retail, IT and Telecom, media and entertainment, healthcare and life sciences,manufacturing and other end-user industries),By region and forecast till 2027.
Global Sales Enablement Software Market
The global sales enablement software market was valued at US$2.02 billion in 2021 and it is
expected to reach at US$9.8 billion in 2027 at a CAGR of 18% during forecast period 2022-2027.
The sales enablement software is a strong instrument that is employed to improve the operational
performance for sales in any corporate organisation through the successful alignment of the sales
and marketing teams. The marketing and sales teams' strategic alignment helped the company, and
this in turn benefited the organization. The global digital transformation has led to a huge increase in
the use of sales enablement platforms. One of the factors driving the market's growth is the
increasing demand from businesses to improve their business processes.
Market Drivers
A consolidated platform for effectively managing sales processes is provided by the sales
enablement platform for organizations. The demand for sales enablement platforms in the global
market is anticipated to increase as firms place a greater emphasis on automating and improving
their sales processes. The sales enablement software has been embraced by the IT and telecom
sector vertical to significantly increase their subscriber business value through a creative sales
approach. The sales enablement platform gives sales teams better content, which, when combined
with recommendations from content engagement analytics, helps close transactions more quickly.
Market Restraints
The shifting consumer tastes brought on by the rise in lifestyle because inconsistent user
experiences are predicted to impede market expansion, sales enablement platforms must provide a
customer-centric experience. The use of a poor user interface restricts the adoption of software
products and reduces productivity.
Market Segmentation
The global sales enablement software market segmented on the basis of component, organization
size and deployment type. On the basis of component it segmented into platform, training and
support. On the basis of organization size it segmented into large enterprises and small and medium
sized enterprises. On the basis of deployment type it segmented into on premises and cloud. On the
basis of end user industry it segmented into BFSI, consumer goods and retail, IT and Telecom, media
and entertainment, healthcare and life sciences, manufacturing and other end-user industries.
Regional Analysis
The global sales enablement software market segmented into five regions North America, Europe,
Latin America, Asia Pacific, Middle East and Africa. The sales enablement software market is
predicted to be dominated by North America. Businesses are focusing on offering the best goods
and services to stay ahead in the region's fiercely competitive industry. Customers' purchasing habits
have altered as a result of the increased use of communication, Internet, and mobile devices. Due to
the region's rapid economic development and increasing use of cutting-edge technology to enhance
corporate operations, the Asia Pacific sales enablement software market is anticipated to expand at
a noteworthy CAGR during the forecast period.
Key Players
Various key players are listed in this report such as SAP SE, Highspot, Agile CRM, verbTEAMS, Upland
Software, Inc., Seismic, Bigtincan, Holdings Limited, Mindtickle Inc., and Showpad.
Market Taxonomy
By Component
Platform
Training
Support
By Organization Size
Large Enterprises
Small And Medium Sized Enterprises
By Deployment Type
On Premises
Cloud
By End User Industry
BFSI
Consumer Goods And Retail
IT And Telecom
Media And Entertainment
Healthcare And Life Sciences
Manufacturing
Other End-User Industries
By Region
North America
Latin America
Europe
Asia Pacific
Middle East
Key Question Addressed by the Report
What are the Key Opportunities in Global Sales Enablement Software Market?
What will be the growth rate from 2022 to 2027.
Which segment/region will have highest growth?
What are the factors that will impact/drive the Market?
What is the role of key players in the value chain?
What is the competitive Landscape in the industry?
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