Global Podcasting Market Size, Trends & Growth Opportunity, By Genre (News & Politics, Society & Culture, Comedy, Sports, and Others), By Format (Interviews, Panels, Solo, Repurposed Content, and Conversational), By Disease Indication, By Region and Forecast till 2027.
Global Podcasting Market
The global Podcasting market was valued at USD 11.46 billion in 2021 and it is expected to reach
at USD 94.88 billion in 2027 at a CAGR of 31.1 % during forecast period 2022-2027.
Podcasting is defined as digital evolution of radio broadcasting, involving making one or more video or audio files which are released episodically and often downloaded by using internet syndication. It offers a clear and concise way for marketers and brands to communicate their value proposition to a captive audience.
Market Drivers
Podcast is a series of spoken word audio files that can be downloaded by using internet on payback devices. Easy accessibility of podcasts during transit time and multitasking like walking, exercising, gardening, or cleaning is the key driving factor which is expected to boost the global podcasting market. Increase in popularity of audio broadcasting content will positively contribute the market growth. Global podcasting market still is in nascent stage it has been tremendous growth in production volume and consumption over the past decade. For instance, as per the report published by the New York City legal body, New York, called as the epicenter of this industry, recorded around 42.0 million weekly listeners in year 2017. Furthermore, increase in adoption of modern consumption patterns will drive the podcasting market during this forecast period.
COVID-19 Impact
Due to COVID-19 pandemic, listeners across the globe are observed to be spending more time at home due to work from home policies and stringent regulations restricting public gatherings which is expected to propel the market growth.
Recent Development
In 2020 Goldhawk Productions was acquired by PODX Group. A podcast network launched by iHeartMedia to expand the creation of Latinx content. Gimlet Media, company was acquired by Spotify AB.
Market Restraints
However, limited resources for creating and compelling content on regular basis is major challenging factor which is expected to hinder the global podcasting market growth during this analysis period. Also, slow internet speed and low storage space issues will hamper the market growth.
Market segmentation
Global Podcasting Market is segmented into Genre such as News & Politics, Society & Culture, Comedy, Sports, and Others. Further, market is segmented into formats such as Interviews, Panels, Solo, Repurposed Content, and Conversational.
Also, Global Podcasting Market is segmented into five regions such as North America, Latin America, Europe, Asia Pacific, and Middle East & Africa.
Market Key Players
Various key players are discussed in this report such as Apple Inc., Amazon. Com, Inc, iHeartMedia. Inc, Pandora Media Inc., Soundcloud Limited, and Spotify AB. Etc.
Market Taxonomy
By Genre
- News & Politics
- Society & Culture
- Comedy
- Sports
- Others
- Interviews
- Panels
- Solo
- Repurposed Content
- Conversational
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East & Africa
- What are the Key Opportunities in Global Podcasting Market?
- What will be the growth rate from 2022 to 2027?
- Which segment/region will have highest growth?
- What are the factors that will impact/drive the Market?
- What is the competitive Landscape in the Industry?
- What is the role of key players in the value chain?
- What are the strategies adopted by key players?
- 1 Introduction
- 1.1 Objective of the Study
- 1.2 Market definition
- 1.3 Market Scope
- 2 Research Methodology
- 2.1 Data Mining
- 2.2 Validation
- 2.3 Primary Interviews
- 2.4 List of Data Sources
- 3 Executive Summary
- 4 Global Podcasting Market Outlook
- 4.1 Overview
- 4.2 Market Dynamics
- 4.2.1 Drivers
- 4.2.2 Restraints
- 4.2.3 Opportunities
- 4.3 Porters Five Force Model
- 4.4 Value Chain Analysis
- 5 Global Podcasting Market, By Genre
- 5.1 Y-o-Y Growth Comparison, By Genre
- 5.2 Global Podcasting Market Share Analysis, By Genre
- 5.3 Global Podcasting Market Size and Forecast, By Genre
- 5.3.1 News & Politics
- 5.3.2 Society & Culture
- 5.3.3 Comedy
- 5.3.4 Sports
- 5.3.5 Others
- 6 Global Podcasting Market, By Format
- 6.1 Y-o-Y Growth Comparison, By Format
- 6.2 Global Podcasting Market Share Analysis, By Format
- 6.3 Global Podcasting Market Size and Forecast, By Format
- 6.3.1 Interviews
- 6.3.2 Panels
- 6.3.3 Repurposed Content
- 6.3.4 Conversational
- 7 Global Podcasting Market, By Region
- 7.1 Global Podcasting Market Share Analysis, By Region
- 7.2 Global Podcasting Market Share Analysis, By Region
- 7.3 Global Podcasting Market Size and Forecast, By Region
- 8 North America Podcasting Market Analysis and Forecast (2022 – 2027)
- 8.1 Introduction
- 8.2 North America Podcasting Market Share Analysis, By Genre
- 8.3 North America Podcasting Market Size and Forecast, By Format
- 8.4 North America Podcasting Market Size and Forecast, By Country
- 8.4.1 U.S
- 8.4.2 Canada
- 8.4.3 Mexico
- 9 Europe Podcasting Market Analysis and Forecast (2022 – 2027)
- 9.1 Introduction
- 9.2 Europe Podcasting Market Share Analysis, By Genre
- 9.3 Europe Podcasting Market Size and Forecast, By Format
- 9.4 Europe Podcasting Market Size and Forecast, By Country
- 9.4.1 Germany
- 9.4.2 France
- 9.4.3 UK
- 9.4.4. Rest of Europe
- 10 Asia Pacific Podcasting Market Analysis and Forecast (2022 – 2027)
- 10.1 Introduction
- 10.2 Asia Pacific Podcasting Market Share Analysis, By Genre
- 10.3 Asia Pacific Podcasting Market Size and Forecast, By Format
- 10.4 Asia Pacific Podcasting Market Size and Forecast, By Country
- 10.4.1 China
- 10.4.2 Japan
- 10.4.3 India
- 10.4.4. Rest of Asia Pacific
- 11 Latin America Podcasting Market Analysis and Forecast (2022 – 2027)
- 11.1 Introduction
- 11.2 Latin America Podcasting Market Share Analysis, By Genre
- 11.3 Latin America Podcasting Market Size and Forecast, By Format
- 11.4 Latin America Podcasting Market Size and Forecast, By Country
- 12 Middle East Podcasting Market Analysis and Forecast (2022 – 2027)
- 12.1 Introduction
- 12.2 Middle East Podcasting Market Share Analysis, By Genre
- 12.3 Middle East Podcasting Market Size and Forecast, By Format
- 12.4 Middle East Podcasting Market Size and Forecast, By Country
- 13 Competitive Analysis
- 13.1 Competition Dashboard
- 13.2 Market share Analysis of Top Vendors
- 13.3 Key Development Strategies
- 14 Company Profiles
- 15.1 Apple Inc
- 15.1.1 Overview
- 15.1.2 Offerings
- 15.1.3 Key Financials
- 15.1.4 Business Segment & Geographic Overview
- 15.1.5 Key Market Developments
- 15.1.6 Key Strategies
- 15.2 Amazon. Com, Inc
- 15.2.1 Overview
- 15.2.2 Offerings
- 15.2.3 Key Financials
- 15.2.4 Business Segment & Geographic Overview
- 15.2.5 Key Market Developments
- 15.2.6 Key Strategies
- 15.3 iHeartMedia. Inc
- 15.3.1 Overview
- 15.3.2 Offerings
- 15.3.3 Key Financials
- 15.3.4 Business Segment & Geographic Overview
- 15.3.5 Key Market Developments
- 15.3.6 Key Strategies
- 15.4 Pandora Media Inc
- 15.4.1 Overview
- 15.4.2 Offerings
- 15.4.3 Key Financials
- 15.4.4 Business Segment & Geographic Overview
- 15.4.5 Key Market Developments
- 15.4.6 Key Strategies
- 15.5 Soundcloud Limited
- 15.5.1 Overview
- 15.5.2 Offerings
- 15.5.3 Key Financials
- 15.5.4 Business Segment & Geographic Overview
- 15.5.5 Key Market Developments
- 15.5.6 Key Strategies
- 15.6 Spotify AB
- 15.6.1 Overview
- 15.6.2 Offerings
- 15.6.3 Key Financials
- 15.6.4 Business Segment & Geographic Overview
- 15.6.5 Key Market Developments
- 15.6.6 Key Strategies
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