Global Branded Generics Market Size, Trends & Growth Opportunity, By Product Type, By Drug Class, Route of Administration, Distribution Channel, Application, By Region and Forecast till 2027.

Global Branded Generics Market Size, Trends & Growth Opportunity, By Product Type, By Drug Class, Route of Administration, Distribution Channel, Application, By Region and forecast till 2027.

Global Branded Generics Market

Global Branded Generics Market was valued at USD 229.06 billion in 2021 and is expected to expand at USD 430.7 billion at a CAGR of 5.2% from 2022-2027.

Medications or pharmaceutical products that have been re-released on the market under a different brand name are known as branded generics. Even if the drug is the same, these are re-released at a lower price, and the shape, size, colour, and flavour may change. This is because the patent on the drug or medication has come to an end. Drugs that can be used to treat a variety of illnesses, including arthritis, thyroid disease, back pain, and hypertension, are re-released at lower prices in an effort to remain on the market and compete. It is crucial to stress that the drug's quality has not changed despite the changes made in its re-release. Nothing compromises the medicine's ability to perform its intended activities.

Market Drivers

Some of the main factors driving market growth include the increased incidence of chronic diseases, rising branded generic drug penetration, rising government actions to promote generic medicines, and the patent expiration of important drugs. Another significant driver of market expansion is the high frequency of ANDA approvals and the introduction of generic medicines. Other factors driving the market's expansion include the entry of new companies, straightforward marketing authorization procedures, changing medical practices, and higher profit margins.

The expansion of the branded generics market will benefit from the increase in research and development activities. The growth rate of the market will be accelerated in the upcoming years by the expansion and modernisation of healthcare infrastructure across emerging economies. The growth rate of the branded generics market will also increase in the future due to technological improvement and the emergence of new markets.

Market Restraints

On the other hand, the introduction of new market participants and evolving medical practices would hinder market expansion. The market for branded generics will also face significant challenges from rigorous regulatory guidelines and tough competition from branded medications. However, during the projection period of 2022–2029, the appearance of unfavorable conditions brought on by the COVID-19 outbreak and a lack of awareness would serve as a restraint and further hinder the growth rate of the market. The improper use of risk evaluation and mitigation techniques (REMS) to branded generics market entry is a significant factor that is anticipated to restrain market expansion over the forecast period.

Impact of COVID-19

Taking into account the fact that COVID-19 will have detrimental effects on people's health, a significant percentage of patients have benefited from its impact. Pharmaceuticals and APIs are in greater demand as a result of COVID-19; those used to treat malaria are the most popular, followed by bronchodilators, antibiotics, and antivirals. Sedatives, analgesics, anaesthetics, and muscle relaxants—drugs that are needed to treat patients who are on ventilators—are going through a second wave of shortage. Due to the ongoing shortage, demand for generic drugs has increased, hastened FDA approval, and led to the removal of the present import warnings.

Market Segmentation

The Global Branded Generics Market is segmented into Product Type, Drug Class, Route of Administration, Distribution Channel, Application. By Product Type such as Value-Added Branded Generics, Trade Named Generics. By Drug Class such as Alkylating Agents, Antimetabolites, Hormones, Anti-Hypertensive, Lipid Lowering Drugs, Anti-Depressants, Anti-Psychotics, Anti-Epileptic, Others. By Route of Administration such as Oral, Parenteral, Topical, Others. By Distribution Channel such as Hospital Pharmacies, Retail Pharmacies, Online Pharmacies, Drug Stores. By Application such as Oncology, Cardiovascular Diseases, Diabetes, Neurology, Gastrointestinal Diseases, Dermatology Diseases, Analgesics and Anti-inflammatory, Others.

Regional Analysis

The Global Branded Generics Market is segmented into five regions North America, Latin America, Europe, Asia Pacific, and Middle East & Africa. North America had a 19.83 percent revenue share in the global market in 2021 and is anticipated to grow at a constant CAGR throughout the projected period. One of the main drivers of growth is the somewhat high penetration of branded generic medications. Another is the rising disease burden and geriatric population in the area. During the projection years, the Asia Pacific market is anticipated to grow at the highest CAGR of 6.4 percent. Products' rising market share in nations like Japan and India is anticipated to be a key development driver. In order to combat the lack of life-saving medications, governments in this region are also concentrating on the growth of their industrial hubs, thereby meeting unmet demands. There is a stronger demand for branded generic drugs in nations like India where doctors typically prescribe medications under brand names rather than INN.

Key Players

Various Key Players are listed in this report such as Teva Pharmaceutical Industries Ltd., Lupin, Sanofi, Sun Pharmaceutical Industries Ltd., Dr. Reddy's Laboratories Ltd., Endo International plc, GlaxoSmithKline plc, Pfizer, Inc., Apotex, Inc., Viatris, Inc.

Market Taxonomy

By Product Type

  • Value-Added Branded Generics
  • Trade Named Generics.
By Drug Class
  • Alkylating Agents
  • Antimetabolites
  • Hormones
  • Anti-Hypertensive
  • Lipid Lowering Drugs
  • Anti-Depressants
  • Anti-Psychotics
  • Anti-Epileptic
  • Others
By Route of Administration
  • Oral
  • Parenteral
  • Topical
  • Others
By Distribution Channel
  • Hospital Pharmacies
  • Retail Pharmacies
  • Online Pharmacies
  • Drug Stores
By Application
  • Oncology
  • Cardiovascular Diseases
  • Diabetes
  • Neurology
  • Gastrointestinal Diseases
  • Dermatology Diseases
  • Analgesics and Anti-inflammatory
  • Others.
By Region
  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East & Africa


1 Introduction
1.1 Objective of the Study
1.2 Market definition
1.3 Market Scope
2 Research Methodology
2.1 Data Mining
2.2 Validation
2.3 Primary Interviews
2.4 List of Data Sources
3 Executive Summary
4 Global Branded Generics Market Outlook
4.1 Overview
4.2 Market Dynamics
4.2.1 Drivers
4.2.2 Restraints
4.2.3 Opportunities
4.3 Porters Five Force Model
4.4 Value Chain Analysis
5 Global Branded Generics Market, Product Type
5.1 Y-o-Y Growth Comparison, Product Type
5.2 Global Branded Generics Market Share Analysis, Product Type
5.3 Global Branded Generics Market Size and Forecast, Product Type
5.3.1 Value-Added Branded Generics
5.3.2 Trade Named Generics.
6 Global Branded Generics Market, By Drug Class
6.1 Y-o-Y Growth Comparison, By Drug Class
6.2 Global Branded Generics Market Share Analysis, By Drug Class
6.3 Global Branded Generics Market Size and Forecast, By Drug Class
6.3.1 Alkylating Agents
6.3.2 Antimetabolites
6.3.3 Hormones
6.3.4 Anti-Hypertensive
6.3.5 Lipid Lowering Drugs
6.3.6 Anti-Depressants
6.3.7 Anti-Psychotics
6.3.8 Anti-Epileptic
6.3.9 Others
7 Global Branded Generics Market, By Route of Administration
7.1 Y-o-Y Growth Comparison, By Route of Administration
7.2 Global Branded Generics Market Share Analysis, By Route of Administration
7.3 Global Branded Generics Market Size and Forecast, By Route of Administration
7.3.1 Oral
7.3.2 Parenteral
7.3.3 Topical
7.3.4 Others
8 Global Branded Generics Market, By Distribution Channel
8.1 Y-o-Y Growth Comparison, By Distribution Channel
8.2 Global Branded Generics Market Share Analysis, By Distribution Channel
8.3 Global Branded Generics Market Size and Forecast, By Distribution Channel
8.3.1 Hospital Pharmacies
8.3.2 Retail Pharmacies
8.3.3 Online Pharmacies
8.3.4 Drug Stores
9 Global Branded Generics Market, By Application
9.1 Y-O-Y Growth Comparison, By Application
9.2 Global Branded Generics Market Share Analysis, By Application
9.3 Global Branded Generics Market Size and Forecast, By Application
9.3.1 Oncology
9.3.2 cardiovascular diseases
9.3.3 Diabetes
9.3.4 Neurology
9.3.5 Gastrointestinal Diseases
9.3.6 Dermatology Diseases
9.3.7 Analgesics and Anti-inflammatory
9.3.8 Others.
10 Global Branded Generics Market, By Region
10.1 Global Branded Generics Market Share Analysis, By Region
10.2 Global Branded Generics Market Share Analysis, By Region
10.3 Global Branded Generics Market Size and Forecast, By Region
11 North America Branded Generics Market Analysis and Forecast (2022-2027)
11.1 Introduction
11.2 North America Branded Generics Market Share Analysis, Product Type
11.3 North America Branded Generics Market Size and Forecast, Drug Class
11.4 North America Branded Generics Market Size and Forecast, By Route of Administration Type
11.5 North America Branded Generics Market Size and Forecast, By Distribution Channel
11.6 North America Branded Generics Market Size and Forecast, By Application
11.7 North America Branded Generics Market Size and Forecast, By Country
11.7.1 U.S.
11.7.2 Canada
11.7.3 Mexico
12 Europe Branded Generics Market Analysis and Forecast (2022-2027)
12.1 Introduction
12.2 Europe Branded Generics Market Share Analysis, Product Type
12.3 Europe Branded Generics Market Size and Forecast, Drug Class
12.4 Europe Branded Generics Market Size and Forecast, By Route of Administration Type
12.5Europe Branded Generics Market Size and Forecast, By Distribution Channel
12.6 Europe Branded Generics Market Size and Forecast, By Application
12.7 Europe Branded Generics Market Size and Forecast, By Country
12.7.1 Germany
12.7.2 France
12.7.3 UK
12.7.4. Rest of Europe
13 Asia Pacific Branded Generics Market Analysis and Forecast (2022-2027)
13.1 Introduction
13.2 Asia Pacific Branded Generics Market Share Analysis, Product Type
13.3 Asia Pacific Branded Generics Market Size and Forecast, Drug Class
13.4 Asia Pacific Branded Generics Market Size and Forecast, By Route of Administration Type
13.5 Asia Pacific Branded Generics Market Size and Forecast, By Distribution Channel
13.6 Asia Pacific Branded Generics Market Size and Forecast, By Application
13.7 Asia Pacific Branded Generics Market Size and Forecast, By Country
13.7.1 China
13.7.2 Japan
13.7.3 India
13.7.4. Rest of Asia Pacific
14 Latin America Branded Generics Market Analysis and Forecast (2022-2027)
14.1 Introduction
14.2 Latin America Branded Generics Market Share Analysis, Product Type
14.3 Latin America Branded Generics Market Size and Forecast, Drug Class
14.4 Latin America Branded Generics Market Size and Forecast, By Route of Administration Type
14.5 Latin America Branded Generics Market Size and Forecast, By Distribution Channel
14.6 Latin America Branded Generics Market Size and Forecast, By Application
14.7 Latin America Branded Generics Market Size and Forecast, Country
14.7.1. Brazil
14.7.2. Rest of Latin America
15 Middle East Branded Generics Market Analysis and Forecast (2022-2027)
15.1 Introduction
15.2 Middle East Branded Generics Market Share Analysis, Product Type
15.3 Middle East Branded Generics Market Size and Forecast, Drug Class
15.4 Middle East Branded Generics Market Size and Forecast, By Route of Administration Type
15.5 Middle East Branded Generics Market Size and Forecast, By Distribution Channel
15.6 Middle East Branded Generics Market Size and Forecast, By Application
15.7 Middle East Branded Generics Market Size and Forecast, By Country
15.7.1. Saudi Arabia
15.7.2. UAE
15.7.3. Egypt
15.7.4. Kuwait
15.7.5. South Africa
16 Competitive Analysis
16.1 Competition Dashboard
16.2 Market share Analysis of Top Vendors
16.3 Key Development Strategies
17 Company Profiles
17.1 Teva Pharmaceutical Industries Ltd
17.1.1 Overview
17.1.2 Offerings
17.1.3 Key Financials
17.1.4 Business Segment & Geographic Overview
17.1.5 Key Market Developments
17.1.6 Key Strategies
17.2 Lupin
17.2.1 Overview
17.2.2 Offerings
17.2.3 Key Financials
17.2.4 Business Segment & Geographic Overview
17.2.5 Key Market Developments
17.2.6 Key Strategies
17.3 Sanofi
17.3.1 Overview
17.3.2 Offerings
17.3.3 Key Financials
17.3.4 Business Segment & Geographic Overview
17.3.5 Key Market Developments
17.3.6 Key Strategies
17.4 Sun Pharmaceutical Industries, Ltd
17.4.1 Overview
17.4.2 Offerings
17.4.3 Key Financials
17.4.4 Business Segment & Geographic Overview
17.4.5 Key Market Developments
17.4.6 Key Strategies
17.5 Dr. Reddy's Laboratories Ltd
17.5.1 Overview
17.5.2 Offerings
17.5.3 Key Financials
17.5.4 Business Segment & Geographic Overview
17.5.5 Key Market Developments
17.5.6 Key Strategies
17.6 Endo International plc
17.6.1 Overview
17.6.2 Offerings
17.6.3 Key Financials
17.6.4 Business Segment & Geographic Overview
17.6.5 Key Market Developments
17.6.6 Key Strategies
17.7 GlaxoSmithKline plc
17.7.1 Overview
17.7.2 Offerings
17.7.3 Key Financials
17.7.4 Business Segment & Geographic Overview
17.7.5 Key Market Developments
17.7.6 Key Strategies
17.8 Pfizer, Inc
17.8.1 Overview
17.8.2 Offerings
17.8.3 Key Financials
17.8.4 Business Segment & Geographic Overview
17.8.5 Key Market Developments
17.8.6 Key Strategies
17.9 Apotex, Inc
17.9.1 Overview
17.9.2 Offerings
17.9.3 Key Financials
17.9.4 Business Segment & Geographic Overview
17.9.5 Key Market Developments
17.9.6 Key Strategies

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings