K-12 Market Research Reports & Industry Analysis

The education sector reported favorable trends in recent years, particularly among K-12 educational facilities. In 2011, it was reported there were 132,183 K-12 schools with more than 88,000 of them being elementary, more than 27,000 being secondary and an estimated 14,000 being a combination of the two. Of the total number of K-12 schools reported in 2011, approximately 98,817 were public schools, 33,370 were private schools and 6,187 were charter schools. Total K-12 enrollment in 2011 was more than 54.8 million in 2011. Of those enrolled, more than 38 million were in elementary schools while more than 16 million were enrolled in secondary schools. Total K-12 public school enrollment was listed at more than 49 million while private school enrollment reached more than 5 million in 2011. While enrollment remains high in public and private schools, the education sector has also seen an increase in charter school enrollment. Data shows that the number of students enrolled had grown to nearly 2.3 million in 2013, which means that one in every 20 public school students in the country attends a charter school. Online education is also becoming a popular trend in the education sector. Estimates show that more than 275,000 were enrolled in grades K-12 in the United States during the 2013-2014 school year, which represents a significant increase in online attendance compared with enrollment of just $50,000 during the 2006-2007 school year. As of 2012, 31 states had multi-district fully online schools, compared with just 18 in 2007. MarketResearch.com provides access to a wide variety of K-12 reports, including information on grade levels, public and private schools, language schools, online learning, ed tech startups and learning management systems. Find survey reports, monitor reports, industry reports, forecasts, quarterlies and more on schools in the United States and around the world.
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K-12 Industry Research & Market Reports

  • Deployment of Desktops, Laptops and Chromebooks in K-12 Schools 2017

    ... and Chromebooks, and information on what brands of laptops and Chromebooks are most used in schools. The data comes from a large-scale survey of educators and Simba Information’s ongoing research on the K-12 education market. Read More

  • Publishing for the PreK-12 Market 2017

    ... policies. The updated annual report from Simba Information offers the most comprehensive analysis of the drivers of demand for instructional materials in the school market and the strategies instructional materials providers are employing to meet ... Read More

  • Lessons Learned: Selecting and Deploying K12 Science and Social Studies Content

    ... 31 school districts and six state or regional education agencies across 20 states. The findings provide a window into current review/selection practices in districts and the important considerations that are part of the current thinking. ... Read More

  • PreK-12 Enrollment & Demographics, 2017-2018

    ... projected future enrollment of PreK-12 students in public, private, charter and virtual schools. Information also is provided on subgroups of students, including English-language learners and students attending preschool. The data comes from respected third-party sources. Read More

  • Deployment of Tablets/Mobile Devices in K-12 Schools 2017

    ... and information on what funding sources are tapped to make technology purchases. The data comes from a large-scale survey of K-12 educators that is part of Simba Information’s ongoing research on the K-12 education market. Read More

  • K-12 Reading Market Survey Report 2017

    ... publication from Education Market Research, an acquired Simba property, offers a fresh look at: Whether core reading instructional materials have switched from print to digital What reading assessments are being used to track student progress ... Read More

  • Simba Information’s 2016 National Instructional Materials Adoption Scorecard and 2017 Outlook

    ... in 2016: Alabama, North Carolina, South Carolina and West Virginia. In addition to a breakdown of sales by grade levels, the 2016 edition of the annual report includes the annual publisher scorecard, background on the ... Read More

  • PreK-12 Testing Market Forecast 2016-2017

    ... examination of the testing market offers fresh insight in: The evolution of high stakes statewide tests Increasing customization in classroom-level assessments Progress in online testing at both the state and local levels Simba Information defines ... Read More

  • Deployment of Display Technologies in K-12 Schools 2017

    ... players, are in use in schools, what brands of those devices are most popular, and what funding sources are tapped to make those technology purchases. The data comes from a large-scale survey of K-12 educators. Read More

  • PreK-12 Professional Learning Market 2016

    ... is widely accepted as being more effective. PreK-12 Professional Learning Market 2106 from Simba Information delves into the estimated $5.3 billion market for professional learning that is collaborative, data-driven, intensive, individualized, and an ongoing process. Read More

  • K-12 Classroom Technology Survey Report and Data Appendix, 2016

    ... as projectors and interactive whiteboards) to personal options (laptops and tablets), schools and students are becoming increasingly wired. Noting that trend, Simba Information partnered with MCH Strategic Data on a survey to better understand what ... Read More

  • Publishing for the PreK-12 Market 2016-2017

    ... traditional technology (print) in the school market. The updated annual report provides the most recent comprehensive overview of the U.S. school market and the instructional materials providers that serve it. Topics of relevance for emerging, ... Read More

  • Ed Tech Startup Dashboard 2015-2016

    ... all the activity. The report focuses on the activity in the fourth quarter of 2015, reviews overall activity in 2015—including the startup IPO of the year—and takes an initial look at 2016 activity through the ... Read More

  • Simba Information's 2015 National Textbook Adoption Scorecard with 2016 Outlook

    ... process, examines in detail the sales results of specific state adoptions Simba tracked in 2015 and previews the landscape and trends in instructional materials adoptions in 2016 and beyond. The 2015 edition can stand alone ... Read More

  • New Teachers, Getting Adjusted, 2015-2016

    ... student achievement. This report examines responses teachers gave to an exclusive Simba survey about their classroom experiences, expectations and needs. The survey and report addresses how the experiences and responses differ among teachers new to ... Read More

  • K12 Mathematics Market Report 2016

    ... educators use to help them choose one product over another. The report is built around the results of a survey of mathematics educators with Simba’s ongoing research providing added context to the analysis and commentary. ... Read More

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