The Direct to Garment (DTG) Printer Market is poised for significant growth from 2025 to 2030, driven by advancements in printing technology, increasing demand for customized apparel, and the rising adoption of digital printing solutions. DTG printing is a process where ink is directly applied to garments, offering high-quality prints with intricate details. This method is gaining traction due to its cost-effectiveness for small to medium-sized orders and its ability to produce vibrant, durable designs.
The global DTG printer market was valued at approximately $1.2 billion in 2025 and is projected to grow at a compound annual growth rate (CAGR) of 8.5%-10% from 2025 to 2030, reaching an estimated market size of $1.8 billion by 2030. This growth is fueled by the increasing demand for personalized clothing, the expansion of the e-commerce sector, and the growing popularity of on-demand printing services.
The DTG printer market is segmented into single-pass and multi-pass printers. Single-pass printers dominate the market with a share of 65%-70% in 2025, owing to their faster printing speeds and higher efficiency. Multi-pass printers, while slower, are preferred for their ability to produce more detailed and high-quality prints, capturing a market share of 30%-35%.
The market is highly competitive, with key players such as ROQ International, SinoColor, Mimaki Engineering, Epson, M&R Printing Equipment, Kornit Digital, Aeoon Technologies, ColDesi, Scalable Press, Brother, RICOH, and OmniPrint leading the industry. These companies are focusing on innovation, product development, and strategic partnerships to strengthen their market position. In 2025, Kornit Digital held the largest market share at 20%-25%, followed by Epson with 15%-18%.
The DTG printing process is categorized into water-based and solvent-based inks. Water-based inks are more widely used, accounting for 75%-80% of the market share in 2025, due to their eco-friendliness and ability to produce vibrant colors. Solvent-based inks, although less popular, are expected to grow at a CAGR of 5%-7% due to their durability and resistance to fading.
The primary applications of DTG printers include garment factories and households. Garment factories account for the majority of the market share at 60%-65%, driven by the need for bulk production and customization. Household usage is growing steadily, with a market share of 35%-40%, as more consumers invest in personal DTG printers for small-scale customization projects.
The end-use segments of the DTG printer market include fashion, sports, and promotional products. The fashion industry holds the largest share at 50%-55%, followed by sports at 25%-30%, and promotional products at 15%-20%. The increasing demand for branded and customized apparel in these sectors is driving market growth.
Geographically, North America leads the DTG printer market with a share of 35%-40% in 2025, driven by the high adoption rate of advanced printing technologies and the presence of major market players. Europe follows with a market share of 25%-30%, while the Asia-Pacific region is expected to witness the highest growth rate of 10%-12% due to the expanding textile industry and increasing disposable incomes.
Recent developments in the DTG printer market include:
The DTG printer market is expected to witness robust growth across all segments:
The Direct to Garment Printer Market is set for substantial growth from 2025 to 2030, driven by technological advancements, increasing demand for customized apparel, and the expansion of the e-commerce sector. Key players are focusing on innovation and sustainability to capture a larger market share, while regional markets are experiencing varying growth rates. With a projected CAGR of 8.5%-10%, the DTG printer market presents lucrative opportunities for investors and stakeholders.
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