Video On Demand Market: Global Market Size, Forecast, Insights, Segmentation, and Competitive Landscape with Impact of COVID-19 & Russia-Ukraine War

Video On Demand Market: Global Market Size, Forecast, Insights, Segmentation, and Competitive Landscape with Impact of COVID-19 & Russia-Ukraine War


The global video on demand market is expected to grow at a CAGR of around 15.2% during 2025-2034. This report on global video on demand market report provides holistic understanding of the market along with market sizing, forecast, drivers, challenges, and competitive landscape. The report presents a clear picture of the global video on demand market by segmenting the market based on type, revenue model, content type, application and region. Also, detailed profiles of companies operating in the video on demand market are provided in this report. We believe that this report will aid the professionals and industry stakeholders in making informed decision.

Market Drivers

● Increasing consumption of online videos in developing nations
● Increasing use of mobile based internet users

Market Challenges

● Piracy issues

Historical & Forecast Period

Base Year: 2024
Historical Period: 2020-2024
Forecast Period: 2025-2034

Market by Type

● Internet Protocol TV
● Over-the-Top (OTT)
● Pay TV

Market by Revenue Model

● Subscription Video on Demand (SVoD)
● Transactional Video on Demand (TVoD)
● Advertising-based Video on Demand (AVoD)

Market by Content Type

● Sports
● Music
● TV Entertainment
● Kids
● Movies
● Others

Market by Application

● Media and Entertainment
● Education and Training
● Health and Fitness
● Others


Market by Region

● Europe
Germany
United Kingdom
France
Italy
Spain
Russia
Netherlands
Rest of Europe
● North America
United States
Canada
● Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Rest of Asia Pacific
● Latin America
Mexico
Brazil
Argentina
Rest of Latin America
● Middle East & Africa
Saudi Arabia
Turkey
Iran
Rest of Middle East & Africa


1. Preface
1.1 Objective
1.2 Target Audience & Key Offerings
1.3 Report’s Scope
1.4 Research Methodology
1.4.1 Phase I
1.4.2 Phase II
1.4.3 Phase III
1.5 Assumptions
2. Key Insights
3. Global Video on Demand Market
3.1. Introduction
3.2. Market Drivers
3.3. Market Challenges
4. Global Video on Demand Market Analysis
4.1. Market Portraiture
4.2. Market Size
4.3. Market Forecast
4.4. Impact of COVID-19
4.5. Impact of Russia-Ukraine War
5. Global Video on Demand Market by Type
5.1. Introduction
5.2. Internet Protocol TV
5.3. Over-the-Top (OTT)
5.4. Pay TV
6. Global Video on Demand Market by Revenue Model
6.1. Introduction
6.2. Subscription Video on Demand (SVoD)
6.3. Transactional Video on Demand (TVoD)
6.4. Advertising-based Video on Demand (AVoD)
7. Global Video on Demand Market by Content Type
7.1. Introduction
7.2. Sports
7.3. Music
7.4. TV Entertainment
7.5. Kids
7.6. Movies
7.7. Others
8. Global Video on Demand Market by Application
8.1. Introduction
8.2. Media and Entertainment
8.3. Education and Training
8.4. Health and Fitness
8.5. Others
9. Global Video on Demand Market by Region
9.1. Introduction
9.2 Europe
9.2.1 Germany
9.2.2 United Kingdom
9.2.3 France
9.2.4 Italy
9.2.5 Spain
9.2.6 Russia
9.2.7 Netherlands
9.2.8 Rest of the Europe
9.3 North America
9.3.1 United States
9.3.2 Canada
9.4 Asia Pacific
9.4.1 China
9.4.2 Japan
9.4.3 India
9.4.4 South Korea
9.4.5 Australia
9.4.6 Indonesia
9.4.7 Rest of the Asia Pacific
9.5 Latin America
9.5.1 Mexico
9.5.2 Brazil
9.5.3 Argentina
9.5.4 Rest of Latin America
9.6 Middle East & Africa
9.6.1 Saudi Arabia
9.6.2 Turkey
9.6.3 Iran
9.6.4 Rest of Middle East & Africa
10. SWOT Analysis
11. Porter’s Five Forces
12. Market Value Chain Analysis
13. Competitive Landscape
13.1 Competitive Scenario
13.2 Company Profiles
13.2.1 Netflix
13.2.2 Amazon
13.2.3 Google
13.2.4 Youtube
13.2.5 Apple
13.2.6 HBO
13.2.7 Cisco
13.2.8 Roku
13.2.9 IndieFlix
13.2.10 Vudu
13.2.11 Hulu
13.2.12 Comcast
13.2.13 Akamai
13.2.14 Huawei
13.2.15 Fujitsu
13.2.16 CenturyLink
13.2.17 Muvi
List of Figures
Figure 1: Global Video on Demand Market (in US$ Million), 2020-2024
Figure 2: Global Video on Demand Market by Type, 2024
Figure 3: Global Video on Demand Market by Revenue Model, 2024
Figure 4: Global Video on Demand Market by Content Type, 2024
Figure 5: Global Video on Demand Market by Application, 2024
Figure 6: Global Video on Demand Market by Region, 2024
Figure 7: Global Video on Demand Market (in US$ Million), 2025-2034
Figure 8: Global Video on Demand Market by Type (in %), 2024 & 2034
Figure 9: Global Internet Protocol TV Video on Demand Market (in US$ Million), 2020-2024
Figure 10: Global Internet Protocol TV Video on Demand Market (in US$ Million), 2025-2034
Figure 11: Global Over-the-Top (OTT) Video on Demand Market (in US$ Million), 2020-2024
Figure 12: Global Over-the-Top (OTT) Video on Demand Market (in US$ Million), 2025-2034
Figure 13: Global Pay TV Video on Demand Market (in US$ Million), 2020-2024
Figure 14: Global Pay TV Video on Demand Market (in US$ Million), 2025-2034
Figure 15: Global Video on Demand Market by Revenue Model (in %), 2024 & 2034
Figure 16: Global Subscription Video on Demand Market (in US$ Million), 2020-2024
Figure 17: Global Subscription Video on Demand Market (in US$ Million), 2025-2034
Figure 18: Global Transactional Video on Demand Market (in US$ Million), 2020-2024
Figure 19: Global Transactional Video on Demand Market (in US$ Million), 2025-2034
Figure 20: Global Advertising-based Video on Demand Market (in US$ Million), 2020-2024
Figure 21: Global Advertising-based Video on Demand Market (in US$ Million), 2025-2034
Figure 22: Global Video on Demand Market by Content Type (in %), 2024 & 2034
Figure 23: Global Sports Video on Demand Market (in US$ Million), 2020-2024
Figure 24: Global Sports Video on Demand Market (in US$ Million), 2025-2034
Figure 25: Global Music Video on Demand Market (in US$ Million), 2020-2024
Figure 26: Global Music Video on Demand Market (in US$ Million), 2025-2034
Figure 27: Global TV Entertainment Video on Demand Market (in US$ Million), 2020-2024
Figure 28: Global TV Entertainment Video on Demand Market (in US$ Million), 2025-2034
Figure 29: Global Kids Video on Demand Market (in US$ Million), 2020-2024
Figure 30: Global Kids Video on Demand Market (in US$ Million), 2025-2034
Figure 31: Global Movies Video on Demand Market (in US$ Million), 2020-2024
Figure 32: Global Movies Video on Demand Market (in US$ Million), 2025-2034
Figure 33: Global Others Market (in US$ Million), 2020-2024
Figure 34: Global Others Market (in US$ Million), 2025-2034
Figure 35: Global Video on Demand Market by Application (in %), 2024 & 2034
Figure 36: Global Media and Entertainment Users Video on Demand Market (in US$ Million), 2020-2024
Figure 37: Global Media and Entertainment Users Video on Demand Market (in US$ Million), 2025-2034
Figure 38: Global Education and Training Video on Demand Market (in US$ Million), 2020-2024
Figure 39: Global Education and Training Video on Demand Market (in US$ Million), 2025-2034
Figure 40: Global Health and Fitness Users Video on Demand Market (in US$ Million), 2020-2024
Figure 41: Global Health and Fitness Users Video on Demand Market (in US$ Million), 2025-2034
Figure 42: Global Others Market (in US$ Million), 2020-2024
Figure 43: Global Others Market (in US$ Million), 2025-2034
Figure 44: Global Video on Demand Market by Region (in %), 2024 & 2034
Figure 45: Europe Video on Demand Market (in US$ Million), 2020-2024
Figure 46: Europe Video on Demand Market (in US$ Million), 2025-2034
Figure 47: Europe Video on Demand Market by Country (in %), 2024 & 2034
Figure 48: Germany Video on Demand Market (in US$ Million), 2020-2034
Figure 49: United Kingdom Video on Demand Market (in US$ Million), 2020-2034
Figure 50: France Video on Demand Market (in US$ Million), 2020-2034
Figure 51: Italy Video on Demand Market (in US$ Million), 2020-2034
Figure 52: Spain Video on Demand Market (in US$ Million), 2020-2034
Figure 53: Russia Video on Demand Market (in US$ Million), 2020-2034
Figure 54: Netherlands Video on Demand Market (in US$ Million), 2020-2034
Figure 55: North America Video on Demand Market (in US$ Million), 2020-2024
Figure 56: North America Video on Demand Market (in US$ Million), 2025-2034
Figure 57: North America Video on Demand Market by Country (in %), 2024 & 2034
Figure 58: United States Video on Demand Market (in US$ Million), 2020-2034
Figure 59: Canada Video on Demand Market (in US$ Million), 2020-2034
Figure 60: Asia Pacific Video on Demand Market (in US$ Million), 2020-2024
Figure 61: Asia Pacific Video on Demand Market (in US$ Million), 2025-2034
Figure 62: Asia Pacific Video on Demand Market by Country (in %), 2024 & 2034
Figure 63: China Video on Demand Market (in US$ Million), 2020-2034
Figure 64: Japan Video on Demand Market (in US$ Million), 2020-2034
Figure 65: India Video on Demand Market (in US$ Million), 2020-2034
Figure 66: South Korea Video on Demand Market (in US$ Million), 2020-2034
Figure 67: Australia Video on Demand Market (in US$ Million), 2020-2034
Figure 68: Indonesia Video on Demand Market (in US$ Million), 2020-2034
Figure 69: Latin America Video on Demand Market (in US$ Million), 2020-2024
Figure 70: Latin America Video on Demand Market (in US$ Million), 2025-2034
Figure 71: Latin America Video on Demand Market by Country (in %), 2024 & 2034
Figure 72: Mexico Video on Demand Market (in US$ Million), 2020-2034
Figure 73: Brazil Video on Demand Market (in US$ Million), 2020-2034
Figure 74: Argentina Video on Demand Market (in US$ Million), 2020-2034
Figure 75: Middle East & Africa Video on Demand Market (in US$ Million), 2020-2024
Figure 76: Middle East & Africa Video on Demand Market (in US$ Million), 2025-2034
Figure 77: Middle East & Africa Video on Demand Market by Country (in %), 2024 & 2034
Figure 78: Saudi Arabia Video on Demand Market (in US$ Million), 2020-2034
Figure 79: Turkey Video on Demand Market (in US$ Million), 2020-2034
Figure 80: Iran Video on Demand Market (in US$ Million), 2020-2034
Figure 81: Market Value Chain
List of Tables
Table 1: Global Video on Demand Market Portraiture
Table 2: Global Video on Demand Market by Type (in US$ Million), 2024 & 2034
Table 3: Global Video on Demand Market by Revenue Model (in US$ Million), 2024 & 2034
Table 4: Global Video on Demand Market by Content Type (in US$ Million), 2024 & 2034
Table 5: Global Video on Demand Market by Application (in US$ Million), 2024 & 2034
Table 6: Global Video on Demand Market by Region (in US$ Million), 2024 & 2034
Table 7: Europe Video on Demand Market by Country (in US$ Million), 2024 & 2034
Table 8: North America Video on Demand Market by Country (in US$ Million), 2024 & 2034
Table 9: Asia Pacific Video on Demand Market by Country (in US$ Million), 2024 & 2034
Table 10: Latin America Video on Demand Market by Country (in US$ Million), 2024 & 2034
Table 11: Middle East & Africa Video on Demand Market by Country (in US$ Million), 2024 & 2034
Table 12: List of Key Players

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