Tissue Paper Market: Global Market Size, Forecast, Insights, Segmentation, and Competitive Landscape with Impact of COVID-19 & Russia-Ukraine War

Tissue Paper Market: Global Market Size, Forecast, Insights, Segmentation, and Competitive Landscape with Impact of COVID-19 & Russia-Ukraine War


The global tissue paper market is expected to grow at a CAGR of around 5.7% during 2025-2034. This report on global tissue paper market report provides holistic understanding of the market along with market sizing, forecast, drivers, challenges, and competitive landscape. The report presents a clear picture of the global tissue paper market by segmenting the market based on raw material, product type, application, distribution channel and region. Also, detailed profiles of companies operating in the tissue paper market are provided in this report. We believe that this report will aid the professionals and industry stakeholders in making informed decision.

Market Drivers

• Increased Spending on Hygiene
• Technological Developments

Market Challenges

• Paper Production Impacts on The Environment

Historical & Forecast Period

Base Year: 2024
Historical Period: 2020-2024
Forecast Period: 2025-2034

Market by Raw Material

• Bleached Softwood Kraft Pulp (BSK)
• Birch Hardwood Kraft Pulp (BHK)
• High Yield Pulp (HYP)
• Other Raw Materials

Market by Product Type

• Bathroom Tissue
• Paper Napkins
• Paper Towels
• Facial Tissues
• Speciality and Wrapping Tissue

Market by Application

• Household
• Commercial

Market by Distribution Channel

• Hypermarkets/Supermarkets
• Convenience Stores
• Departmental Stores
• Retail Stores
• Online Stores
• Other Channels

Market by Region

• Europe
Germany
United Kingdom
France
Italy
Spain
Russia
Netherlands
Rest of Europe
• North America
United States
Canada
• Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Rest of Asia Pacific
• Latin America
Mexico
Brazil
Argentina
Rest of Latin America
• Middle East & Africa
Saudi Arabia
Turkey
Iran
United Arab Emirates
Rest of Middle East & Africa


1. Preface
1.1 Objective
1.2 Target Audience & Key Offerings
1.3 Report’s Scope
1.4 Research Methodology
1.4.1 Phase I
1.4.2 Phase II
1.4.3 Phase III
1.5 Assumptions
2. Key Insights
3. Global Tissue Paper Market
3.1. Introduction
3.2. Market Drivers
3.3. Market Challenges
4. Global Tissue Paper Market Analysis
4.1. Market Portraiture
4.2. Market Size
4.3. Market Forecast
4.4. Impact of COVID-19
4.5. Impact of Russia-Ukraine War
5. Global Tissue Paper Market by Raw Material
5.1. Introduction
5.2. Bleached Softwood Kraft Pulp (BSK)
5.3. Birch Hardwood Kraft Pulp (BHK)
5.4. High Yield Pulp (HYP)
5.5. Other Raw Materials
6. Global Tissue Paper Market by Product Type
6.1. Introduction
6.2. Bathroom Tissue
6.3. Paper Napkins
6.4. Paper Towels
6.5. Facial Tissues
6.6. Speciality and Wrapping Tissue
7. Global Tissue Paper Market by Application
7.1. Introduction
7.2. Household
7.3. Commercial
8. Global Tissue Paper Market by Distribution Channel
8.1. Introduction
8.2. Hypermarkets/Supermarkets
8.3. Convenience Stores
8.4. Departmental Stores
8.5. Retail Stores
8.6. Online Stores
8.7. Other Channels
9. Global Tissue Paper Market by Region
9.1. Introduction
9.2. Europe
9.2.1. Germany
9.2.2. United Kingdom
9.2.3. France
9.2.4. Italy
9.2.5. Spain
9.2.6. Russia
9.2.7. Netherlands
9.2.8. Rest of the Europe
9.3. North America
9.3.1. United States
9.3.2. Canada
9.4. Asia Pacific
9.4.1. China
9.4.2. Japan
9.4.3. India
9.4.4. South Korea
9.4.5. Australia
9.4.6. Indonesia
9.4.7. Rest of the Asia Pacific
9.5. Latin America
9.5.1. Mexico
9.5.2. Brazil
9.5.3. Argentina
9.5.4. Rest of Latin America
9.6. Middle East & Africa
9.6.1. Saudi Arabia
9.6.2. Turkey
9.6.3. Iran
9.6.4. United Arab Emirates
9.6.5. Rest of Middle East & Africa
10. SWOT Analysis
11. Porter’s Five Forces
12. Market Value Chain Analysis
13. Competitive Landscape
13.1. Competitive Scenario
13.2. Company Profiles
13.2.1. Angel Soft
13.2.2. Charmin Paper
13.2.3. Clearwater Paper Corporation
13.2.4. Essity
13.2.5. Georgia- Pacific
13.2.6. Kimberly-Clark Corporation
13.2.7. Kirkland Signature (Costco)
13.2.8. Naturelle
13.2.9. Procter & Gamble (Cascade)
13.2.10. Seventh Generation
13.2.11. Sofidel Group
13.2.12. Solaris Paper
13.2.13. Wausau Paper Corporation
List of Figures
Figure 1: Global Tissue Paper Market (in US$ Million), 2020-2024
Figure 2: Global Tissue Paper Market by Raw Material, 2024
Figure 3: Global Tissue Paper Market by Product Type, 2024
Figure 4: Global Tissue Paper Market by Application, 2024
Figure 5: Global Tissue Paper Market by Distribution Channel, 2024
Figure 6: Global Tissue Paper Market by Region, 2024
Figure 7: Global Tissue Paper Market (in US$ Million), 2025-2034
Figure 8: Global Tissue Paper Market by Raw Material (in %), 2024 & 2034
Figure 9: Global Bleached Softwood Kraft Pulp (BSK) Tissue Paper Market (in US$ Million), 2020-2024
Figure 10: Global Bleached Softwood Kraft Pulp (BSK) Tissue Paper Market (in US$ Million), 2025-2034
Figure 11: Global Birch Hardwood Kraft Pulp (BHK) Tissue Paper Market (in US$ Million), 2020-2024
Figure 12: Global Birch Hardwood Kraft Pulp (BHK) Tissue Paper Market (in US$ Million), 2025-2034
Figure 13: Global High Yield Pulp (HYP) Tissue Paper Market (in US$ Million), 2020-2024
Figure 14: Global High Yield Pulp (HYP) Tissue Paper Market (in US$ Million), 2025-2034
Figure 15: Global Other Raw Materials Tissue Paper Market (in US$ Million), 2020-2024
Figure 16: Global Other Raw Materials Tissue Paper Market (in US$ Million), 2025-2034
Figure 17: Global Tissue Paper Market by Product Type (in %), 2024 & 2034
Figure 18: Global Bathroom Tissue Paper Market (in US$ Million), 2020-2024
Figure 19: Global Bathroom Tissue Paper Market (in US$ Million), 2025-2034
Figure 20: Global Paper Napkins Tissue Paper Market (in US$ Million), 2020-2024
Figure 21: Global Paper Napkins Tissue Paper Market (in US$ Million), 2025-2034
Figure 22: Global Paper Towels Tissue Paper Market (in US$ Million), 2020-2024
Figure 23: Global Paper Towels Tissue Paper Market (in US$ Million), 2025-2034
Figure 24: Global Facial Tissues Tissue Paper Market (in US$ Million), 2020-2024
Figure 25: Global Facial Tissues Tissue Paper Market (in US$ Million), 2025-2034
Figure 26: Global Speciality and Wrapping Tissue Paper Market (in US$ Million), 2020-2024
Figure 27: Global Speciality and Wrapping Tissue Paper Market (in US$ Million), 2025-2034
Figure 28: Global Tissue Paper Market by Application (in %), 2024 & 2034
Figure 29: Global Household Tissue Paper Market (in US$ Million), 2020-2024
Figure 30: Global Household Tissue Paper Market (in US$ Million), 2025-2034
Figure 31: Global Commercial Tissue Paper Market (in US$ Million), 2020-2024
Figure 32: Global Commercial Tissue Paper Market (in US$ Million), 2025-2034
Figure 33: Global Tissue Paper Market by Distribution Channel (in %), 2024 & 2034
Figure 34: Global Hypermarkets/Supermarkets Tissue Paper Market (in US$ Million), 2020-2024
Figure 35: Global Hypermarkets/Supermarkets Tissue Paper Market (in US$ Million), 2025-2034
Figure 36: Global Convenience Stores Tissue Paper Market (in US$ Million), 2020-2024
Figure 37: Global Convenience Stores Tissue Paper Market (in US$ Million), 2025-2034
Figure 38: Global Departmental Stores Tissue Paper Market (in US$ Million), 2020-2024
Figure 39: Global Departmental Stores Tissue Paper Market (in US$ Million), 2025-2034
Figure 40: Global Retail Stores Tissue Paper Market (in US$ Million), 2020-2024
Figure 41: Global Retail Stores Tissue Paper Market (in US$ Million), 2025-2034
Figure 42: Global Online Stores Tissue Paper Market (in US$ Million), 2020-2024
Figure 43: Global Online Stores Tissue Paper Market (in US$ Million), 2025-2034
Figure 44: Global Other Channels Tissue Paper Market (in US$ Million), 2020-2024
Figure 45: Global Other Channels Tissue Paper Market (in US$ Million), 2025-2034
Figure 46: Global Tissue Paper Market by Region (in %), 2024 & 2034
Figure 47: Europe Tissue Paper Market (in US$ Million), 2020-2024
Figure 48: Europe Tissue Paper Market (in US$ Million), 2025-2034
Figure 49: Europe Tissue Paper Market by Country (in %), 2024 & 2034
Figure 50: Germany Tissue Paper Market (in US$ Million), 2020-2034
Figure 51: United Kingdom Tissue Paper Market (in US$ Million), 2020-2034
Figure 52: France Tissue Paper Market (in US$ Million), 2020-2034
Figure 53: Italy Tissue Paper Market (in US$ Million), 2020-2034
Figure 54: Spain Tissue Paper Market (in US$ Million), 2020-2034
Figure 55: Russia Tissue Paper Market (in US$ Million), 2020-2034
Figure 56: Netherlands Tissue Paper Market (in US$ Million), 2020-2034
Figure 57: North America Tissue Paper Market (in US$ Million), 2020-2024
Figure 58: North America Tissue Paper Market (in US$ Million), 2025-2034
Figure 59: North America Tissue Paper Market by Country (in %), 2024 & 2034
Figure 60: United States Tissue Paper Market (in US$ Million), 2020-2034
Figure 61: Canada Tissue Paper Market (in US$ Million), 2020-2034
Figure 62: Asia Pacific Tissue Paper Market (in US$ Million), 2020-2024
Figure 63: Asia Pacific Tissue Paper Market (in US$ Million), 2025-2034
Figure 64: Asia Pacific Tissue Paper Market by Country (in %), 2024 & 2034
Figure 65: China Tissue Paper Market (in US$ Million), 2020-2034
Figure 66: Japan Tissue Paper Market (in US$ Million), 2020-2034
Figure 67: India Tissue Paper Market (in US$ Million), 2020-2034
Figure 68: South Korea Tissue Paper Market (in US$ Million), 2020-2034
Figure 69: Australia Tissue Paper Market (in US$ Million), 2020-2034
Figure 70: Indonesia Tissue Paper Market (in US$ Million), 2020-2034
Figure 71: Latin America Tissue Paper Market (in US$ Million), 2020-2024
Figure 72: Latin America Tissue Paper Market (in US$ Million), 2025-2034
Figure 73: Latin America Tissue Paper Market by Country (in %), 2024 & 2034
Figure 74: Mexico Tissue Paper Market (in US$ Million), 2020-2034
Figure 75: Brazil Tissue Paper Market (in US$ Million), 2020-2034
Figure 76: Argentina Tissue Paper Market (in US$ Million), 2020-2034
Figure 77: Middle East & Africa Tissue Paper Market (in US$ Million), 2020-2024
Figure 78: Middle East & Africa Tissue Paper Market (in US$ Million), 2025-2034
Figure 79: Middle East & Africa Tissue Paper Market by Country (in %), 2024 & 2034
Figure 80: Saudi Arabia Tissue Paper Market (in US$ Million), 2020-2034
Figure 81: Turkey Tissue Paper Market (in US$ Million), 2020-2034
Figure 82: Iran Tissue Paper Market (in US$ Million), 2020-2034
Figure 83: UAE Tissue Paper Market (in US$ Million), 2020-2034
Figure 84: Market Value Chain
List of Tables
Table 1: Global Tissue Paper Market Portraiture
Table 2: Global Tissue Paper Market by Raw Material (in US$ Million), 2024 & 2034
Table 3: Global Tissue Paper Market by Product Type (in US$ Million), 2024 & 2034
Table 4: Global Tissue Paper Market by Application (in US$ Million), 2024 & 2034
Table 5: Global Tissue Paper Market by Distribution Channel (in US$ Million), 2024 & 2034
Table 6: Global Tissue Paper Market by Region (in US$ Million), 2024 & 2034
Table 7: Europe Tissue Paper Market by Country (in US$ Million), 2024 & 2034
Table 8: North America Tissue Paper Market by Country (in US$ Million), 2024 & 2034
Table 9: Asia Pacific Tissue Paper Market by Country (in US$ Million), 2024 & 2034
Table 10: Latin America Tissue Paper Market by Country (in US$ Million), 2024 & 2034
Table 11: Middle East & Africa Tissue Paper Market by Country (in US$ Million),
2024 & 2034
Table 12: List of Key Players

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