Mobile Analytics Market: Global Market Size, Forecast, Insights, Segmentation, and Competitive Landscape with Impact of COVID-19 & Russia-Ukraine War
The global mobile analytics market is expected to grow at a CAGR of around 19.2% during 2025-2034. This report on global mobile analytics market report provides holistic understanding of the market along with market sizing, forecast, drivers, challenges, and competitive landscape. The report presents a clear picture of the global mobile analytics market by segmenting the market based on offering, enterprise, type, deployments mode, industry and region. Also, detailed profiles of companies operating in the mobile analytics market are provided in this report. We believe that this report will aid the professionals and industry stakeholders in making informed decision.
Market Drivers
• Shift towards Mobile Apps
• Increasing Investments in Digital Advertisements
Market Challenges
• Privacy Concerns
Historical & Forecast Period
Base Year: 2024
Historical Period: 2020-2024
Forecast Period: 2025-2034
Market by Offering
• Solution
• Service
Market by Enterprise
• Large Enterprises
• SMEs
Market by Type
• Application Analytics
• Campaign Analytics
• Service Analytics
• Other Applications
Market by Deployment Mode
• Cloud
• On-premise
Market by End-User
• By End-User Vertical
• Retail
• BFSI
• Government
• IT and Telecom
• Media and Entertainment
• Other End-User Verticals
Market by Region
• Europe
Germany
United Kingdom
France
Italy
Spain
Russia
Netherlands
Rest of Europe
• North America
United States
Canada
• Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Rest of Asia Pacific
• Latin America
Mexico
Brazil
Argentina
Rest of Latin America
• Middle East & Africa
Saudi Arabia
Turkey
Iran
United Arab Emirates
Rest of Middle East & Africa
- 1. Preface
- 1.1 Objective
- 1.2 Target Audience & Key Offerings
- 1.3 Report’s Scope
- 1.4 Research Methodology
- 1.4.1 Phase I
- 1.4.2 Phase II
- 1.4.3 Phase III
- 1.5 Assumptions
- 2. Key Insights
- 3. Global Mobile Analytics Market
- 3.1. Introduction
- 3.2. Market Drivers
- 3.3. Market Challenges
- 4. Global Mobile Analytics Market Analysis
- 4.1. Market Portraiture
- 4.2. Market Size
- 4.3. Market Forecast
- 4.4. Impact of COVID-19
- 4.5. Impact of Russia-Ukraine War
- 5. Global Mobile Analytics Market by Offering
- 5.1. Introduction
- 5.2. Solution
- 5.3. Service
- 6. Global Mobile Analytics Market by Enterprise
- 6.1. Introduction
- 6.2. Large Enterprises
- 6.3. SMEs
- 7. Global Mobile Analytics Market by Type
- 7.1. Introduction
- 7.2. Application Analytics
- 7.3. Campaign Analytics
- 7.4. Service Analytics
- 7.5. Other Applications
- 8. Global Mobile Analytics Market by Deployment Mode
- 8.1. Introduction
- 8.2. Cloud
- 8.3. On-premise
- 9. Global Mobile Analytics Market by End-User
- 9.1. Introduction
- 9.2. Retail
- 9.3. BFSI
- 9.4. Government
- 9.5. IT and Telecom
- 9.6. Media and Entertainment
- 9.7. Other End-User Verticals
- 10. Global Mobile Analytics Market by Region
- 10.1. Introduction
- 10.2. Europe
- 10.2.1. Germany
- 10.2.2. United Kingdom
- 10.2.3. France
- 10.2.4. Italy
- 10.2.5. Spain
- 10.2.6. Russia
- 10.2.7. Netherlands
- 10.2.8. Rest of the Europe
- 10.3. North America
- 10.3.1. United States
- 10.3.2. Canada
- 10.4. Asia Pacific
- 10.4.1. China
- 10.4.2. Japan
- 10.4.3. India
- 10.4.4. South Korea
- 10.4.5. Australia
- 10.4.6. Indonesia
- 10.4.7. Rest of the Asia Pacific
- 10.5. Latin America
- 10.5.1. Mexico
- 10.5.2. Brazil
- 10.5.3. Argentina
- 10.5.4. Rest of Latin America
- 10.6. Middle East & Africa
- 10.6.1. Saudi Arabia
- 10.6.2. Turkey
- 10.6.3. Iran
- 10.6.4. United Arab Emirates
- 10.6.5. Rest of Middle East & Africa
- 11. SWOT Analysis
- 12. Porter’s Five Forces
- 13. Market Value Chain Analysis
- 14. Competitive Landscape
- 14.1. Competitive Scenario
- 14.2. Company Profiles
- 14.2.1. Adobe Systems Incorporated
- 14.2.2. Alphabet Inc. (Google LLC)
- 14.2.3. Amazon Web Services Inc
- 14.2.4. Apple Inc.
- 14.2.5. Contentsquare SaaS
- 14.2.6. Facebook Inc.
- 14.2.7. IBM Corporation
- 14.2.8. Localytics
- 14.2.9. Microsoft Corporation
- 14.2.10. Mixpanel
- 14.2.11. OpenText Corporation
- 14.2.12. Oracle Corporation
- 14.2.13. Yahoo! Inc. (Flurry ANalytics)
- List of Figures
- Figure 1: Global Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 2: Global Mobile Analytics Market by Offering, 2024
- Figure 3: Global Mobile Analytics Market by Enterprise, 2024
- Figure 4: Global Mobile Analytics Market by Type, 2024
- Figure 5: Global Mobile Analytics Market by Deployment Mode, 2024
- Figure 6: Global Mobile Analytics Market by End-User, 2024
- Figure 7: Global Mobile Analytics Market by Region, 2024
- Figure 8: Global Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 9: Global Mobile Analytics Market by Offering (in %), 2024 & 2034
- Figure 10: Global Solution Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 11: Global Solution Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 12: Global Service Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 13: Global Service Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 14: Global Mobile Analytics Market by Enterprise (in %), 2024 & 2034
- Figure 15: Global Large Enterprises Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 16: Global Large Enterprises Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 17: Global SMEs Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 18: Global SMEs Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 19: Global Mobile Analytics Market by Type (in %), 2024 & 2034
- Figure 20: Global Application Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 21: Global Application Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 22: Global Campaign Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 23: Global Campaign Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 24: Global Service Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 25: Global Service Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 26: Global Other Types Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 27: Global Other Types Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 28: Global Mobile Analytics Market by Deployment Mode (in %), 2024 & 2034
- Figure 29: Global Cloud Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 30: Global Cloud Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 31: Global On-premise Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 32: Global On-premise Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 33: Global Mobile Analytics Market by End-User (in %), 2024 & 2034
- Figure 34: Global Retail Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 35: Global Retail Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 36: Global BFSI Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 37: Global BFSI Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 38: Global Government Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 39: Global Government Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 40: Global IT and Telecom Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 41: Global IT and Telecom Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 42: Global Media and Entertainment Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 43: Global Media and Entertainment Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 44: Global Other End-User Verticals Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 45: Global Other End-User Verticals Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 46: Global Mobile Analytics Market by Region (in %), 2024 & 2034
- Figure 47: Europe Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 48: Europe Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 49: Europe Mobile Analytics Market by Country (in %), 2024 & 2034
- Figure 50: Germany Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 51: United Kingdom Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 52: France Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 53: Italy Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 54: Spain Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 55: Russia Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 56: Netherlands Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 57: North America Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 58: North America Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 59: North America Mobile Analytics Market by Country (in %), 2024 & 2034
- Figure 60: United States Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 61: Canada Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 62: Asia Pacific Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 63: Asia Pacific Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 64: Asia Pacific Mobile Analytics Market by Country (in %), 2024 & 2034
- Figure 65: China Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 66: Japan Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 67: India Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 68: South Korea Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 69: Australia Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 70: Indonesia Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 71: Latin America Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 72: Latin America Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 73: Latin America Mobile Analytics Market by Country (in %), 2024 & 2034
- Figure 74: Mexico Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 75: Brazil Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 76: Argentina Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 77: Middle East & Africa Mobile Analytics Market (in US$ Million), 2020-2024
- Figure 78: Middle East & Africa Mobile Analytics Market (in US$ Million), 2025-2034
- Figure 79: Middle East & Africa Mobile Analytics Market by Country (in %), 2024 & 2034
- Figure 80: Saudi Arabia Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 81: Turkey Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 82: Iran Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 83: UAE Mobile Analytics Market (in US$ Million), 2020-2034
- Figure 84: Market Value Chain
- List of Tables
- Table 1: Global Mobile Analytics Market Portraiture
- Table 2: Global Mobile Analytics Market by Offering (in US$ Million), 2024 & 2034
- Table 3: Global Mobile Analytics Market by Enterprise (in US$ Million), 2024 & 2034
- Table 4: Global Mobile Analytics Market by Type (in US$ Million), 2024 & 2034
- Table 5: Global Mobile Analytics Market by Deployment Mode (in US$ Million), 2024 & 2034
- Table 6: Global Mobile Analytics Market by End-User (in US$ Million), 2024 & 2034
- Table 7: Global Mobile Analytics Market by Region (in US$ Million), 2024 & 2034
- Table 8: Europe Mobile Analytics Market by Country (in US$ Million), 2024 & 2034
- Table 9: North America Mobile Analytics Market by Country (in US$ Million), 2024 & 2034
- Table 10: Asia Pacific Mobile Analytics Market by Country (in US$ Million), 2024 & 2034
- Table 11: Latin America Mobile Analytics Market by Country (in US$ Million), 2024 & 2034
- Table 12: Middle East & Africa Mobile Analytics Market by Country (in US$ Million), 2024 & 2034
- Table 13: List of Key Players
Research Assistance
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