Mobile Analytics Market: Global Market Size, Forecast, Insights, Segmentation, and Competitive Landscape with Impact of COVID-19 & Russia-Ukraine War

Mobile Analytics Market: Global Market Size, Forecast, Insights, Segmentation, and Competitive Landscape with Impact of COVID-19 & Russia-Ukraine War


The global mobile analytics market is expected to grow at a CAGR of around 20.3% during 2024-2033. This report on global mobile analytics market report provides holistic understanding of the market along with market sizing, forecast, drivers, challenges, and competitive landscape. The report presents a clear picture of the global mobile analytics market by segmenting the market based on offering, enterprise, type, deployments mode, industry and region. Also, detailed profiles of companies operating in the mobile analytics market are provided in this report. We believe that this report will aid the professionals and industry stakeholders in making informed decision.

Market Drivers

• Shift towards Mobile Apps
• Increasing Investments in Digital Advertisements

Market Challenges

• Privacy Concerns

Historical & Forecast Period

Base Year: 2023
Historical Period: 2019-2023
Forecast Period: 2024-2033

Market by Offering

• Solution
• Service

Market by Enterprise

• Large Enterprises
• SMEs

Market by Type

• Application Analytics
• Campaign Analytics
• Service Analytics
• Other Applications

Market by Deployment Mode

• Cloud
• On-premise

Market by End-User

• By End-User Vertical
• Retail
• BFSI
• Government
• IT and Telecom
• Media and Entertainment
• Other End-User Verticals

Market by Region

• Europe
Germany
United Kingdom
France
Italy
Spain
Russia
Netherlands
Rest of Europe
• North America
United States
Canada
• Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Rest of Asia Pacific
• Latin America
Mexico
Brazil
Argentina
Rest of Latin America
• Middle East & Africa
Saudi Arabia
Turkey
Iran
United Arab Emirates
Rest of Middle East & Africa


1. Preface
1.1 Objective
1.2 Target Audience & Key Offerings
1.3 Report’s Scope
1.4 Research Methodology
1.4.1 Phase I
1.4.2 Phase II
1.4.3 Phase III
1.5 Assumptions
2. Key Insights
3. Global Mobile Analytics Market
3.1. Introduction
3.2. Market Drivers
3.3. Market Challenges
4. Global Mobile Analytics Market Analysis
4.1. Market Portraiture
4.2. Market Size
4.3. Market Forecast
4.4. Impact of COVID-19
4.5. Impact of Russia-Ukraine War
5. Global Mobile Analytics Market by Offering
5.1. Introduction
5.2. Solution
5.3. Service
6. Global Mobile Analytics Market by Enterprise
6.1. Introduction
6.2. Large Enterprises
6.3. SMEs
7. Global Mobile Analytics Market by Type
7.1. Introduction
7.2. Application Analytics
7.3. Campaign Analytics
7.4. Service Analytics
7.5. Other Applications
8. Global Mobile Analytics Market by Deployment Mode
8.1. Introduction
8.2. Cloud
8.3. On-premise
9. Global Mobile Analytics Market by End-User
9.1. Introduction
9.2. Retail
9.3. BFSI
9.4. Government
9.5. IT and Telecom
9.6. Media and Entertainment
9.7. Other End-User Verticals
10. Global Mobile Analytics Market by Region
10.1. Introduction
10.2. Europe
10.2.1. Germany
10.2.2. United Kingdom
10.2.3. France
10.2.4. Italy
10.2.5. Spain
10.2.6. Russia
10.2.7. Netherlands
10.2.8. Rest of the Europe
10.3. North America
10.3.1. United States
10.3.2. Canada
10.4. Asia Pacific
10.4.1. China
10.4.2. Japan
10.4.3. India
10.4.4. South Korea
10.4.5. Australia
10.4.6. Indonesia
10.4.7. Rest of the Asia Pacific
10.5. Latin America
10.5.1. Mexico
10.5.2. Brazil
10.5.3. Argentina
10.5.4. Rest of Latin America
10.6. Middle East & Africa
10.6.1. Saudi Arabia
10.6.2. Turkey
10.6.3. Iran
10.6.4. United Arab Emirates
10.6.5. Rest of Middle East & Africa
11. SWOT Analysis
12. Porter’s Five Forces
13. Market Value Chain Analysis
14. Competitive Landscape
14.1. Competitive Scenario
14.2. Company Profiles
14.2.1. Adobe Systems Incorporated
14.2.2. Alphabet Inc. (Google LLC)
14.2.3. Amazon Web Services Inc
14.2.4. Apple Inc.
14.2.5. Contentsquare SaaS
14.2.6. Facebook Inc.
14.2.7. IBM Corporation
14.2.8. Localytics
14.2.9. Microsoft Corporation
14.2.10. Mixpanel
14.2.11. OpenText Corporation
14.2.12. Oracle Corporation
14.2.13. Yahoo! Inc. (Flurry ANalytics)
List of Figures
Figure 1: Global Mobile Analytics Market (in US$ Million), 2019-2023
Figure 2: Global Mobile Analytics Market by Offering, 2023
Figure 3: Global Mobile Analytics Market by Enterprise, 2023
Figure 4: Global Mobile Analytics Market by Type, 2023
Figure 5: Global Mobile Analytics Market by Deployment Mode, 2023
Figure 6: Global Mobile Analytics Market by End-User, 2023
Figure 7: Global Mobile Analytics Market by Region, 2023
Figure 8: Global Mobile Analytics Market (in US$ Million), 2024-2033
Figure 9: Global Mobile Analytics Market by Offering (in %), 2023 & 2033
Figure 10: Global Solution Mobile Analytics Market (in US$ Million), 2019-2023
Figure 11: Global Solution Mobile Analytics Market (in US$ Million), 2024-2033
Figure 12: Global Service Mobile Analytics Market (in US$ Million), 2019-2023
Figure 13: Global Service Mobile Analytics Market (in US$ Million), 2024-2033
Figure 14: Global Mobile Analytics Market by Enterprise (in %), 2023 & 2033
Figure 15: Global Large Enterprises Mobile Analytics Market (in US$ Million), 2019-2023
Figure 16: Global Large Enterprises Mobile Analytics Market (in US$ Million), 2024-2033
Figure 17: Global SMEs Mobile Analytics Market (in US$ Million), 2019-2023
Figure 18: Global SMEs Mobile Analytics Market (in US$ Million), 2024-2033
Figure 19: Global Mobile Analytics Market by Type (in %), 2023 & 2033
Figure 20: Global Application Mobile Analytics Market (in US$ Million), 2019-2023
Figure 21: Global Application Mobile Analytics Market (in US$ Million), 2024-2033
Figure 22: Global Campaign Mobile Analytics Market (in US$ Million), 2019-2023
Figure 23: Global Campaign Mobile Analytics Market (in US$ Million), 2024-2033
Figure 24: Global Service Mobile Analytics Market (in US$ Million), 2019-2023
Figure 25: Global Service Mobile Analytics Market (in US$ Million), 2024-2033
Figure 26: Global Other Types Mobile Analytics Market (in US$ Million), 2019-2023
Figure 27: Global Other Types Mobile Analytics Market (in US$ Million), 2024-2033
Figure 28: Global Mobile Analytics Market by Deployment Mode (in %), 2023 & 2033
Figure 29: Global Cloud Mobile Analytics Market (in US$ Million), 2019-2023
Figure 30: Global Cloud Mobile Analytics Market (in US$ Million), 2024-2033
Figure 31: Global On-premise Mobile Analytics Market (in US$ Million), 2019-2023
Figure 32: Global On-premise Mobile Analytics Market (in US$ Million), 2024-2033
Figure 33: Global Mobile Analytics Market by End-User (in %), 2023 & 2033
Figure 34: Global Retail Mobile Analytics Market (in US$ Million), 2019-2023
Figure 35: Global Retail Mobile Analytics Market (in US$ Million), 2024-2033
Figure 36: Global BFSI Mobile Analytics Market (in US$ Million), 2019-2023
Figure 37: Global BFSI Mobile Analytics Market (in US$ Million), 2024-2033
Figure 38: Global Government Mobile Analytics Market (in US$ Million), 2019-2023
Figure 39: Global Government Mobile Analytics Market (in US$ Million), 2024-2033
Figure 40: Global IT and Telecom Mobile Analytics Market (in US$ Million), 2019-2023
Figure 41: Global IT and Telecom Mobile Analytics Market (in US$ Million), 2024-2033
Figure 42: Global Media and Entertainment Mobile Analytics Market (in US$ Million), 2019-2023
Figure 43: Global Media and Entertainment Mobile Analytics Market (in US$ Million), 2024-2033
Figure 44: Global Other End-User Verticals Mobile Analytics Market (in US$ Million), 2019-2023
Figure 45: Global Other End-User Verticals Mobile Analytics Market (in US$ Million), 2024-2033
Figure 46: Global Mobile Analytics Market by Region (in %), 2023 & 2033
Figure 47: Europe Mobile Analytics Market (in US$ Million), 2019-2023
Figure 48: Europe Mobile Analytics Market (in US$ Million), 2024-2033
Figure 49: Europe Mobile Analytics Market by Country (in %), 2023 & 2033
Figure 50: Germany Mobile Analytics Market (in US$ Million), 2019-2033
Figure 51: United Kingdom Mobile Analytics Market (in US$ Million), 2019-2033
Figure 52: France Mobile Analytics Market (in US$ Million), 2019-2033
Figure 53: Italy Mobile Analytics Market (in US$ Million), 2019-2033
Figure 54: Spain Mobile Analytics Market (in US$ Million), 2019-2033
Figure 55: Russia Mobile Analytics Market (in US$ Million), 2019-2033
Figure 56: Netherlands Mobile Analytics Market (in US$ Million), 2019-2033
Figure 57: North America Mobile Analytics Market (in US$ Million), 2019-2023
Figure 58: North America Mobile Analytics Market (in US$ Million), 2024-2033
Figure 59: North America Mobile Analytics Market by Country (in %), 2023 & 2033
Figure 60: United States Mobile Analytics Market (in US$ Million), 2019-2033
Figure 61: Canada Mobile Analytics Market (in US$ Million), 2019-2033
Figure 62: Asia Pacific Mobile Analytics Market (in US$ Million), 2019-2023
Figure 63: Asia Pacific Mobile Analytics Market (in US$ Million), 2024-2033
Figure 64: Asia Pacific Mobile Analytics Market by Country (in %), 2023 & 2033
Figure 65: China Mobile Analytics Market (in US$ Million), 2019-2033
Figure 66: Japan Mobile Analytics Market (in US$ Million), 2019-2033
Figure 67: India Mobile Analytics Market (in US$ Million), 2019-2033
Figure 68: South Korea Mobile Analytics Market (in US$ Million), 2019-2033
Figure 69: Australia Mobile Analytics Market (in US$ Million), 2019-2033
Figure 70: Indonesia Mobile Analytics Market (in US$ Million), 2019-2033
Figure 71: Latin America Mobile Analytics Market (in US$ Million), 2019-2023
Figure 72: Latin America Mobile Analytics Market (in US$ Million), 2024-2033
Figure 73: Latin America Mobile Analytics Market by Country (in %), 2023 & 2033
Figure 74: Mexico Mobile Analytics Market (in US$ Million), 2019-2033
Figure 75: Brazil Mobile Analytics Market (in US$ Million), 2019-2033
Figure 76: Argentina Mobile Analytics Market (in US$ Million), 2019-2033
Figure 77: Middle East & Africa Mobile Analytics Market (in US$ Million), 2019-2023
Figure 78: Middle East & Africa Mobile Analytics Market (in US$ Million), 2024-2033
Figure 79: Middle East & Africa Mobile Analytics Market by Country (in %), 2023 & 2033
Figure 80: Saudi Arabia Mobile Analytics Market (in US$ Million), 2019-2033
Figure 81: Turkey Mobile Analytics Market (in US$ Million), 2019-2033
Figure 82: Iran Mobile Analytics Market (in US$ Million), 2019-2033
Figure 83: UAE Mobile Analytics Market (in US$ Million), 2019-2033
Figure 84: Market Value Chain
List of Tables
Table 1: Global Mobile Analytics Market Portraiture
Table 2: Global Mobile Analytics Market by Offering (in US$ Million), 2023 & 2033
Table 3: Global Mobile Analytics Market by Enterprise (in US$ Million), 2023 & 2033
Table 4: Global Mobile Analytics Market by Type (in US$ Million), 2023 & 2033
Table 5: Global Mobile Analytics Market by Deployment Mode (in US$ Million), 2023 & 2033
Table 6: Global Mobile Analytics Market by End-User (in US$ Million), 2023 & 2033
Table 7: Global Mobile Analytics Market by Region (in US$ Million), 2023 & 2033
Table 8: Europe Mobile Analytics Market by Country (in US$ Million), 2023 & 2033
Table 9: North America Mobile Analytics Market by Country (in US$ Million), 2023 & 2033
Table 10: Asia Pacific Mobile Analytics Market by Country (in US$ Million), 2023 & 2033
Table 11: Latin America Mobile Analytics Market by Country (in US$ Million), 2023 & 2033
Table 12: Middle East & Africa Mobile Analytics Market by Country (in US$ Million), 2023 & 2033
Table 13: List of Key Players

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