India Advertising Market: Market Size, Forecast, Insights, Segmentation, and Competitive Landscape with Impact of COVID-19 & Russia-Ukraine

India Advertising Market: Market Size, Forecast, Insights, Segmentation, and Competitive Landscape with Impact of COVID-19 & Russia-Ukraine


The India advertising market is expected to grow at a CAGR of around 9.3% during 2024-2033. This report on India advertising market report provides holistic understanding of the market along with market sizing, forecast, drivers, challenges, and competitive landscape. The report presents a clear picture of the India advertising market by segmenting the market based on type and region. Also, detailed profiles of companies operating in the advertising market are provided in this report. We believe that this report will aid the professionals and industry stakeholders in making informed decision.

Market Drivers

• Increased Advancement in Technologies
• Increased Utilization of Artificial Intelligence

Market Challenges

• High Costs

Historical & Forecast Period

Base Year: 2023
Historical Period: 2019-2023
Forecast Period: 2024-2033

Market by Type

• Television Advertising
• Print Advertising
• Radio Advertising
• Outdoor Advertising
• Internet Advertising
• Mobile Advertising
• Cinema Advertising

Market by Region

• North India
• South India
• West & Central India
• East India


1. Preface
1.1 Objective
1.2 Target Audience & Key Offerings
1.3 Report’s Scope
1.4 Research Methodology
1.4.1 Phase I
1.4.2 Phase II
1.4.3 Phase III
1.5 Assumptions
2. Key Insights
3. India Advertising Market
3.1. Introduction
3.2. Market Drivers
3.3. Market Challenges
4. India Advertising Market Analysis
4.1. Market Portraiture
4.2. Market Size
4.3. Market Forecast
4.4. Impact of COVID-19
4.5. Impact of Russia-Ukraine War
5. India Advertising Market by Type
5.1. Introduction
5.2. Television Advertising
5.3. Print Advertising
5.4. Radio Advertising
5.5. Outdoor Advertising
5.6. Internet Advertising
5.7. Mobile Advertising
5.8. Cinema Advertising
6. India Advertising Market by Region
6.1. Introduction
6.2. North India
6.3. South India
6.4. West & Central India
6.5. East India
7. SWOT Analysis
8. Porter’s Five Forces
9. Market Value Chain Analysis
10. Competitive Landscape
10.1. Competitive Scenario
10.2. Company Profiles
10.2.1. Avail Advertising India Pvt Ltd
10.2.2. Crayons Advertising Limited
10.2.3. Creation Infoways Pvt. Ltd
10.2.4. Dentsu India
10.2.5. Purnima Advertising Agency Pvt. Ltd
10.2.6. SocialPulsar
10.2.7. The DDB Mudra Group
10.2.8. Triverse Advertising Pvt. Ltd
10.2.9. Urja Communications Pvt. Ltd
10.2.10. Web Cures Digital
List of Figures
Figure 1: India Advertising Market (in US$ Million), 2019-2023
Figure 2: India Advertising Market by Type, 2023
Figure 3: India Advertising Market by Region, 2023
Figure 4: India Advertising Market (in US$ Million), 2024-2033
Figure 5: India Advertising Market by Type (in %), 2023 & 2033
Figure 6: India Television Advertising Market (in US$ Million), 2019-2023
Figure 7: India Television Advertising Market (in US$ Million), 2024-2033
Figure 8: India Print Advertising Market (in US$ Million), 2019-2023
Figure 9: India Print Advertising Market (in US$ Million), 2024-2033
Figure 10: India Radio Advertising Market (in US$ Million), 2019-2023
Figure 11: India Radio Advertising Market (in US$ Million), 2024-2033
Figure 12: India Outdoor Advertising Market (in US$ Million), 2019-2023
Figure 13: India Outdoor Advertising Market (in US$ Million), 2024-2033
Figure 14: India Internet Advertising Market (in US$ Million), 2019-2023
Figure 15: India Internet Advertising Market (in US$ Million), 2024-2033
Figure 16: India Mobile Advertising Market (in US$ Million), 2019-2023
Figure 17: India Mobile Advertising Market (in US$ Million), 2024-2033
Figure 18: India Cinema Advertising Market (in US$ Million), 2019-2023
Figure 19: India Cinema Advertising Market (in US$ Million), 2024-2033
Figure 20: India Advertising Market by Region (in %), 2023 & 2033
Figure 21: North India Advertising Market (in US$ Million), 2019-2023
Figure 22: North India Advertising Market (in US$ Million), 2024-2033
Figure 23: South India Advertising Market (in US$ Million), 2019-2023
Figure 24: South India Advertising Market (in US$ Million), 2024-2033
Figure 25: West & Central India Advertising Market (in US$ Million), 2019-2023
Figure 26: West & Central India Advertising Market (in US$ Million), 2024-2033
Figure 27: East India Advertising Market (in US$ Million), 2019-2023
Figure 28: East India Advertising Market (in US$ Million), 2024-2033
Figure 29: Market Value Chain
List of Tables
Table 1: India Advertising Market Portraiture
Table 2: India Advertising Market by Type (in US$ Million), 2023 & 2033
Table 3: India Advertising Market by Region (in US$ Million), 2023 & 2033
Table 4: List of Key Players

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