Advertising Market: Global Market Size, Forecast, Insights, Segmentation, and Competitive Landscape with Impact of COVID-19 & Russia-Ukraine
The global advertising market is expected to grow at a CAGR of around 4.8% during 2024-2033. This report on global advertising market report provides holistic understanding of the market along with market sizing, forecast, drivers, challenges, and competitive landscape. The report presents a clear picture of the global advertising market by segmenting the market based on type and region. Also, detailed profiles of companies operating in the advertising market are provided in this report. We believe that this report will aid the professionals and industry stakeholders in making informed decision.
Market Drivers
• Increased Advancement in Technologies
• Increased Utilization of Artificial Intelligence
Market Challenges
• High Costs
Historical & Forecast Period
Base Year: 2023
Historical Period: 2019-2023
Forecast Period: 2024-2033
Market by Type
• Television Advertising
• Print Advertising
• Radio Advertising
• Outdoor Advertising
• Internet Advertising
• Mobile Advertising
• Cinema Advertising
Market by Region
• Europe
Germany
United Kingdom
France
Italy
Spain
Russia
Netherlands
Rest of Europe
• North America
United States
Canada
• Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Rest of Asia Pacific
• Latin America
Mexico
Brazil
Argentina
Rest of Latin America
• Middle East & Africa
Saudi Arabia
Turkey
Iran
United Arab Emirates
Rest of Middle East & Africa
- 1. Preface
- 1.1 Objective
- 1.2 Target Audience & Key Offerings
- 1.3 Report’s Scope
- 1.4 Research Methodology
- 1.4.1 Phase I
- 1.4.2 Phase II
- 1.4.3 Phase III
- 1.5 Assumptions
- 2. Key Insights
- 3. Global Advertising Market
- 3.1. Introduction
- 3.2. Market Drivers
- 3.3. Market Challenges
- 4. Global Advertising Market Analysis
- 4.1. Market Portraiture
- 4.2. Market Size
- 4.3. Market Forecast
- 4.4. Impact of COVID-19
- 4.5. Impact of Russia-Ukraine War
- 5. Global Advertising Market by Type
- 5.1. Introduction
- 5.2. Television Advertising
- 5.3. Print Advertising
- 5.4. Radio Advertising
- 5.5. Outdoor Advertising
- 5.6. Internet Advertising
- 5.7. Mobile Advertising
- 5.8. Cinema Advertising
- 6. Global Advertising Market by Region
- 6.1. Introduction
- 6.2. Europe
- 6.2.1. Germany
- 6.2.2. United Kingdom
- 6.2.3. France
- 6.2.4. Italy
- 6.2.5. Spain
- 6.2.6. Russia
- 6.2.7. Netherlands
- 6.2.8. Rest of the Europe
- 6.3. North America
- 6.3.1. United States
- 6.3.2. Canada
- 6.4. Asia Pacific
- 6.4.1. China
- 6.4.2. Japan
- 6.4.3. India
- 6.4.4. South Korea
- 6.4.5. Australia
- 6.4.6. Indonesia
- 6.4.7. Rest of the Asia Pacific
- 6.5. Latin America
- 6.5.1. Mexico
- 6.5.2. Brazil
- 6.5.3. Argentina
- 6.5.4. Rest of Latin America
- 6.6. Middle East & Africa
- 6.6.1. Saudi Arabia
- 6.6.2. Turkey
- 6.6.3. Iran
- 6.6.4. United Arab Emirates
- 6.6.5. Rest of Middle East & Africa
- 7. SWOT Analysis
- 8. Porter’s Five Forces
- 9. Market Value Chain Analysis
- 10. Competitive Landscape
- 10.1. Competitive Scenario
- 10.2. Company Profiles
- 10.2.1. Avail Advertising India Pvt Ltd
- 10.2.2. Creation Infoways Pvt. Ltd
- 10.2.3. Omnicom Group Inc.
- 10.2.4. Publicis Groupe
- 10.2.5. Purnima Advertising Agency Pvt. Ltd
- 10.2.6. The DDB Mudra Group
- 10.2.7. The Interpublic Group of Companies, Inc.
- 10.2.8. Triverse Advertising Pvt. Ltd
- 10.2.9. WPP Group PLC
- List of Figures
- Figure 1: Global Advertising Market (in US$ Million), 2019-2023
- Figure 2: Global Advertising Market by Type, 2023
- Figure 3: Global Advertising Market by Region, 2023
- Figure 4: Global Advertising Market (in US$ Million), 2024-2033
- Figure 5: Global Advertising Market by Type (in %), 2023 & 2033
- Figure 6: Global Television Advertising Market (in US$ Million), 2019-2023
- Figure 7: Global Television Advertising Market (in US$ Million), 2024-2033
- Figure 8: Global Print Advertising Market (in US$ Million), 2019-2023
- Figure 9: Global Print Advertising Market (in US$ Million), 2024-2033
- Figure 10: Global Radio Advertising Market (in US$ Million), 2019-2023
- Figure 11: Global Radio Advertising Market (in US$ Million), 2024-2033
- Figure 12: Global Outdoor Advertising Market (in US$ Million), 2019-2023
- Figure 13: Global Outdoor Advertising Market (in US$ Million), 2024-2033
- Figure 14: Global Internet Advertising Market (in US$ Million), 2019-2023
- Figure 15: Global Internet Advertising Market (in US$ Million), 2024-2033
- Figure 16: Global Mobile Advertising Market (in US$ Million), 2019-2023
- Figure 17: Global Mobile Advertising Market (in US$ Million), 2024-2033
- Figure 18: Global Cinema Advertising Market (in US$ Million), 2019-2023
- Figure 19: Global Cinema Advertising Market (in US$ Million), 2024-2033
- Figure 20: Global Advertising Market by Region (in %), 2023 & 2033
- Figure 21: Europe Advertising Market (in US$ Million), 2019-2023
- Figure 22: Europe Advertising Market (in US$ Million), 2024-2033
- Figure 23: Europe Advertising Market by Country (in %), 2023 & 2033
- Figure 24: Germany Advertising Market (in US$ Million), 2019-2033
- Figure 25: United Kingdom Advertising Market (in US$ Million), 2019-2033
- Figure 26: France Advertising Market (in US$ Million), 2019-2033
- Figure 27: Italy Advertising Market (in US$ Million), 2019-2033
- Figure 28: Spain Advertising Market (in US$ Million), 2019-2033
- Figure 29: Russia Advertising Market (in US$ Million), 2019-2033
- Figure 30: Netherlands Advertising Market (in US$ Million), 2019-2033
- Figure 31: North America Advertising Market (in US$ Million), 2019-2023
- Figure 32: North America Advertising Market (in US$ Million), 2024-2033
- Figure 33: North America Advertising Market by Country (in %), 2023 & 2033
- Figure 34: United States Advertising Market (in US$ Million), 2019-2033
- Figure 35: Canada Advertising Market (in US$ Million), 2019-2033
- Figure 36: Asia Pacific Advertising Market (in US$ Million), 2019-2023
- Figure 37: Asia Pacific Advertising Market (in US$ Million), 2024-2033
- Figure 38: Asia Pacific Advertising Market by Country (in %), 2023 & 2033
- Figure 39: China Advertising Market (in US$ Million), 2019-2033
- Figure 40: Japan Advertising Market (in US$ Million), 2019-2033
- Figure 41: India Advertising Market (in US$ Million), 2019-2033
- Figure 42: South Korea Advertising Market (in US$ Million), 2019-2033
- Figure 43: Australia Advertising Market (in US$ Million), 2019-2033
- Figure 44: Indonesia Advertising Market (in US$ Million), 2019-2033
- Figure 45: Latin America Advertising Market (in US$ Million), 2019-2023
- Figure 46: Latin America Advertising Market (in US$ Million), 2024-2033
- Figure 47: Latin America Advertising Market by Country (in %), 2023 & 2033
- Figure 48: Mexico Advertising Market (in US$ Million), 2019-2033
- Figure 49: Brazil Advertising Market (in US$ Million), 2019-2033
- Figure 50: Argentina Advertising Market (in US$ Million), 2019-2033
- Figure 51: Middle East & Africa Advertising Market (in US$ Million), 2019-2023
- Figure 52: Middle East & Africa Advertising Market (in US$ Million), 2024-2033
- Figure 53: Middle East & Africa Advertising Market by Country (in %), 2023 & 2033
- Figure 54: Saudi Arabia Advertising Market (in US$ Million), 2019-2033
- Figure 55: Turkey Advertising Market (in US$ Million), 2019-2033
- Figure 56: Iran Advertising Market (in US$ Million), 2019-2033
- Figure 57: UAE Advertising Market (in US$ Million), 2019-2033
- Figure 58: Market Value Chain
- List of Tables
- Table 1: Global Advertising Market Portraiture
- Table 2: Global Advertising Market by Type (in US$ Million), 2023 & 2033
- Table 3: Global Advertising Market by Region (in US$ Million), 2023 & 2033
- Table 4: Europe Advertising Market by Country (in US$ Million), 2023 & 2033
- Table 5: North America Advertising Market by Country (in US$ Million), 2023 & 2033
- Table 6: Asia Pacific Advertising Market by Country (in US$ Million), 2023 & 2033
- Table 7: Latin America Advertising Market by Country (in US$ Million), 2023 & 2033
- Table 8: Middle East & Africa Advertising Market by Country (in US$ Million),
- 2023 & 2033
- Table 9: List of Key Players
Research Assistance
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