Razor Market Share, Size, Trends, Industry Analysis Report, By Product Type (Cartridge, Disposable, Electric), By Consumer, By Distribution Channel (Supermarkets & Hypermarkets, Online), And Segment Forecasts, 2023-2032
The global razor market size is projected to cross USD 16.85 billion by 2032, as per research report by Polaris Market Research.
The report “Razor Market Share, Size, Trends, Industry Analysis Report, By Product Type (Cartridge, Disposable, Electric), By Consumer, By Distribution Channel (Supermarkets & Hypermarkets, Online), And Segment Forecasts, 2024-32” offers an in-depth examination of the present market dynamics while delivering an analysis of anticipated future market expansion.
Robust expansion of the men's grooming products market can be attributed to a confluence of factors that have significantly amplified consumer demand. Notably, an upsurge in awareness concerning personal hygiene and aesthetics has played a pivotal role in shaping consumer preferences. This heightened consciousness has prompted individuals to seek effective and convenient solutions for their grooming needs. In parallel, the market has been invigorated by the availability of a diverse range of brands, both local and international, catering to this burgeoning demand.
Philips, Braun, Syska, & Nova have established themselves as frontrunners, providing a wide array of grooming products designed to cater to various needs. This diverse selection includes offerings such as electric shavers, trimmers, and epilators tailored to deliver efficient and hassle-free grooming experiences. This trend is further fortified by the globalization of grooming standards, wherein countries like the U.K., U.S., and Germany have witnessed a flourishing personal care industry.
While men's grooming has indeed been a driving force, the expansion of the personal care industry has transcended gender boundaries. Countries where this industry has attained paramount significance are experiencing robust demand for grooming products, regardless of gender. This underscores the universal appeal of grooming products as individuals across diverse demographics seek products that align with their personal care preferences.
Surge in product demand driven by the ready availability of cutting-edge grooming solutions and an escalating awareness of personal care practices. This heightened consciousness has translated into a significant uptick in the desire for grooming products within the region. Moreover, the adoption of electric trimmers has experienced a notable rise, both in households and professional salons across the United States. This surge is attributed to the electric trimmers' capacity to deliver rapid and efficient results, meeting the evolving grooming needs of consumers.
Substantial increase in the number of internet users has created a vast and accessible online market. Allowing consumers to shop at their convenience without being bound by traditional store hours. The prevalence of discounts & offers further entices customers, enhancing their purchasing experience and value proposition.
Razor Market: Key Report Highlights
Cartridges segment held the largest share, as they being used in most of the products
Online channels will grow at the substantial pace, primarily due to huge discounts, offers and cash backs
Female segment will grow at the robust pace, owing to rise in female working population, beauty salons & parlors
The key market players include Procter & Gamble, Philips, Edgewell Disposable Company, Harry’s Inc., Societe BIC, Supermax Limited, and Dorco.
Polaris Market Research has segmented the Razor market report based on type, consumer, distribution channel, and region:
Razor Market Analysis by Product Type Outlook (Revenue - USD Billion, 2019 - 2032)
Cartridge
Disposable
Electric
Razor Market Analysis by Consumer Outlook (Revenue - USD Billion, 2019 - 2032)
Men
Women
Razor Market Growth Analysis by Distribution Channel Outlook (Revenue - USD Billion, 2019 - 2032)
Supermarkets & Hypermarkets
Convenience stores
Online
Razor Market Trends Analysis by Regional Outlook (Revenue - USD Billion, 2019 - 2032)
North America
U.S.
Canada
Europe
Germany
UK
France
Italy
Spain
Russia
Netherlands
Asia Pacific
China
India
Japan
South Korea
Indonesia
Malaysia
Latin America
Argentina
Brazil
Mexico
Middle East & Africa
UAE
Saudi Arabia
Israel
South Africa