The global protein ice cream market size is expected treach USD 4,943.90 million by 2034, according ta new study by Polaris Market Research. The report “Protein Ice Cream Market Share, Size, Trends, Industry Analysis Report – by Source (Whey Protein, Casein Protein, Plant-Based Proteins, Milk Protein, and Others), Flavor, Packaging Type, Packing Size, Distribution Channel, and Region; Segment Forecast, 2025–2034” gives a detailed insight intcurrent market dynamics and provides analysis on future market growth.
Protein ice cream is a type of frozen dessert that is formulated tcontain higher levels of protein compared ttraditional ice cream. It is designed tprovide the indulgence of ice cream while offering added nutritional benefits. Protein ice cream typically includes ingredients such as whey protein, casein, or plant-based protein sources tboost its protein content. It often aims tcater thealth-conscious consumers, fitness enthusiasts, and those willing tincrease their protein intake without compromising on taste.
Consumers are becoming more aware of their dietary choices and seeking products that align with their health goals. Protein ice cream offers a way tindulge in a sweet treat while meeting nutritional needs. With the growing emphasis on fitness, people are looking for convenient ways tenhance their protein intake for muscle recovery and overall health. Protein ice cream serves as a post-workout snack that combines enjoyment with nutritional benefits.
The endorsement of protein by fitness clubs as a meal substitute has significantly increased product sales. The US has witnessed a notable surge in consumers embracing fitness and health clubs, making them the primary target market. With the growing number of health clubs and heightened awareness about protein ice cream, the protein ice cream market is projected texperience increased demand during the forecast period.
According tresearch from the IHRSA Global Health and Fitness Association, in 2022, there will be 31,028 health clubs in the US. Given the importance of protein in supporting fitness goals, consumers are turning tweight management and energy products, such as protein ice cream, tmaintain their overall health and fitness. Such awareness contributes tthe protein ice cream market demand.
Protein Ice Cream Market Report Highlights
By source, in 2024, the whey protein segment accounted for the largest protein ice cream market share due tits superior aminacid profile and digestibility, which makes it a popular choice for enhancing protein content in ice cream.
By flavor, in 2024, the vanilla segment held the largest share and is anticipated texperience the highest CAGR during the forecast period due trising consumer preference for the vanilla flavor in ice cream.
North America accounted for the largest share of the protein ice cream market revenue in 2024 due ta high level of health awareness and a strong market for health-focused products. The demand for protein-enriched foods and beverages, including ice cream, is significant in this region.
The Asia Pacific protein ice cream market is expected tregister the highest CAGR during the forecast period due tincreasing health and wellness trends, with consumers becoming more health-conscious and seeking products that offer nutritional benefits. Protein ice cream aligns with these trends, contributing tits rapid growth.
Arctic Zero; Peanut Butter and Jelly (Get-A-Way); HalTop; KetFoods; Peak Protein; PROTEIN PINTS, LLC; Smart for Life, Inc.; Skinny Cow; SDelicious; Wheyhey; Yasso; The Brooklyn Creamery; and Perfect Day, Inc. are among the global key market players.
Polaris Market Research has segmented the protein ice cream market report on the basis of source, flavor, packaging type, packing size, distribution channel, and region:
By Source Outlook (Revenue – USD Million, 2020–2034)
Whey Protein
Casein Protein
Plant-Based Proteins
Milk Protein
Others
By Flavor Outlook (Revenue – USD Million, 2020–2034)
Chocolate
Strawberry
Vanilla
Peanut Butter
Caramel
Nuts
Others
By Packaging Type Outlook (Revenue – USD Million, 2020–2034)
Single Serve Cups
Bars
Cone
Sticks
Others
By Packing Size Outlook (Revenue – USD Million, 2020–2034)
Less Than 125 ml
125 ml–250 ml
More Than 250 ml
By Distribution Channel Outlook (Revenue – USD Million, 2020–2034)
Ice Cream Shops
Hypermarket/Supermarkets
Convenience Stores
Grocery Stores
Online
Others
By Regional Outlook (Revenue – USD Million, 2020–2034)
North America
US
Canada
Europe
Germany
France
UK
Italy
Spain
Netherlands
Russia
Rest of Europe
Asia Pacific
China
Japan
India
Malaysia
South Korea
Indonesia
Australia
Vietnam
Rest of Asia Pacific
Middle East & Africa
Saudi Arabia
UAE
Israel
South Africa
Rest of Middle East & Africa
Latin America
Mexico
Brazil
Argentina
Rest of Latin America
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