Plant-Based Ham Market Share, Size, Trends, Industry Analysis Report, By Product Type (Slices and Strips, Rolls, Roasts); By Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Retail); By Region; Segment Forecast, 2023 - 2032

Plant-Based Ham Market Share, Size, Trends, Industry Analysis Report, By Product Type (Slices and Strips, Rolls, Roasts); By Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Retail); By Region; Segment Forecast, 2023 - 2032

The global plant-based ham market size is expected to reach USD 1,610.39 million by 2032, according to a new study by Polaris Market Research. The report “Plant-Based Ham Market Share, Size, Trends, Industry Analysis Report, By Product Type (Slices and Strips, Rolls, Roasts); By Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Retail); By Region; Segment Forecast, 2023 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

The growing consumption of plant-based beverages and foods is one of the key factors driving the growth of the plant-based ham market. With an increasing awareness of the environmental impact of animal-based products and concerns over animal welfare, more consumers are opting for plant-based alternatives. This trend is particularly strong among younger consumers, who are more likely to prioritize ethical and sustainable products. About 25 million consumers consume plant-based beverages and foods on a regular basis as an ingredient or as part of a meal, according to a press release from IRI and The NPD Group in 2023.

In addition, roughly one in five customers indicate they wish to eat more plant-based foods. Plant-based products are often lower in saturated fats and higher in fiber, vitamins, and minerals than their animal-based counterparts. This has led to a surge in demand for plant-based alternatives across a range of food categories, including meat substitutes such as plant-based ham.

Many consumers are becoming more aware of the negative impacts of meat consumption on health, the environment, and animal welfare, and are actively seeking out plant-based alternatives. Plant-based ham offers a similar taste and texture to traditional ham but is made from plant-based ingredients such as soy, wheat, and pea protein, which are perceived as healthier and more sustainable. As a result, more consumers are incorporating plant-based hams into their diets, driving the growth of the market.

According to research gathered by YouGov, 20% of young people in Britain do not eat meat, while another 20% only do so occasionally as part of a flexitarian diet. Based on data collected up to January 2023, 9% of 18 to 24-year-olds identified as vegetarian, 4% as pescatarian, and 3% as vegan or plant-based. This will further fuel the growth of the market in the coming years.

Plant-Based Ham Market Report Highlights

Slices and Strips segment is anticipated to witness faster growth in the study period owing to the convenience and taste.

Supermarkets and Hypermarkets segment accounted for the higher growth rate owing to a wide range of products and dedicated sections.

APAC registered with the highest growth in the study period owing to a growing demand for plant-based meat in this region.

North America and Europe are expected to have larger revenue share owing to the increasing consumer demand and favorable regulatory environments.

The global players include Tofurky, Nestlé, The Very Good Butchers, Yves Veggie Cuisine, Quorn Foods, Before the Butcher, Plant Chef, Fable Food, Hooray Foods, Vbites Food, Gourmet Evolution, Meliora Foods, Zebra Food, Light Life Foods & Hain Celestial Canada.

Polaris Market Research has segmented the plant-based ham market report based on product type, distribution channel and region:

Plant-Based Ham, Product Type Outlook (Revenue - USD Million, 2019 - 2032)

Slices and Strips

Rolls

Roasts

Plant-Based Ham, Distribution Channel Outlook (Revenue - USD Million, 2019 - 2032)

Supermarkets and Hypermarkets

Convenience Stores

Online Retail

Plant-Based Ham, Regional Outlook (Revenue - USD Million, 2019 - 2032)

North America

U.S.

Canada

Europe

Germany

UK

France

Italy

Spain

Russia

Netherlands

Asia Pacific

China

India

Japan

South Korea

Indonesia

Malaysia

Latin America

Argentina

Brazil

Mexico

Middle East & Africa

UAE

Saudi Arabia

Israel

South Africa