Non-Thermal Pasteurization Market Share, Size, Trends, Industry Analysis Report, By Form (Solid, Liquid); By Technique; By Application; By Region; Segment Forecast, 2024 - 2032
Non-Thermal Pasteurization Market Share, Size, Trends, Industry Analysis Report, By Form (Solid, Liquid); By Technique; By Application; By Region; Segment Forecast, 2024 - 2032
The global non-thermal pasteurization market size is expected to reach USD 10.77 Billion by 2032, according to a new study by Polaris Market Research. The report “Non-Thermal Pasteurization Market Share, Size, Trends, Industry Analysis Report, By Form (Solid, Liquid); By Technique; By Application; By Region; Segment Forecast, 2024 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.
The non-thermal pasteurization market is experiencing rapid growth spurred by heightened consumer demand for food products that are safe and healthy. One of the primary trends in this industry is the rising preference for natural and organic food products. In response to consumer demands, food manufacturers are seeking ways to extend the shelf life of these products without compromising their natural quality. Non-thermal pasteurization provides a viable solution that allows for the preservation of these products without the addition of artificial preservatives or additives. Another critical factor driving the growth of the non-thermal pasteurization market is the growing awareness surrounding food safety. With the rise in foodborne illnesses, consumers are now more informed about the importance of food safety. Non-thermal pasteurization is a reliable method for killing harmful bacteria and ensuring the safety of food products.
Despite the advantages, the main hurdle is to raise awareness about non-thermal pasteurization among consumers and food manufacturers. A significant number of individuals should be informed about the benefits of this technology, which may restrict its adoption. Furthermore, considerable initial investment costs are necessary for equipment and infrastructure. Although non-thermal pasteurization techniques are cost-effective in the long run, they involve substantial upfront expenses. Overall, the global market is predicted to continue its growth in the forecast period since consumers are becoming more health-conscious and have concerns about food safety.
Consumers are becoming increasingly aware of the importance of safe food handling practices in light of the rise of foodborne illnesses and recalls. Consequently, there is a growing demand for food products that do not contain harmful contaminants and pathogens. Non-thermal pasteurization methods like pulsed electric field and high-pressure processing are gaining popularity as they can effectively eliminate microorganisms and extend the shelf life of food products without compromising their quality and nutritional value. These techniques have been shown to be highly effective in reducing the risk of food poisoning outbreaks, prompting many food processors to adopt them.
In 2023, the high-pressure processing (HPP) segment dominated the market owing to its ability to deactivate spoilage microorganisms using high pressure. HPP is an effective method for extending the shelf life of food products.
The beverage industry is expected to expand significantly in the forecasted years due to the surge in demand for safe and nutritious drinks, in line with the growing trend of consuming easily accessible and ready-to-drink beverages.
In 2023, the North American region emerged as the dominant region in the global market due to the presence of a well-established food processing industry, particularly in the United States.
The global key market players include American Pasteurization Company, AseptoRay, Elea, HIPERBARIC, JBT, Lyras, OPTICEPT TECHNOLOGIES, Pulsemaster, Syntegon, thyssenkrupp AG, among others.
Polaris Market Research has segmented the non-thermal pasteurization market report based on form, technique, application, and region:
Non-Thermal Pasteurization, Form Outlook (Revenue - USD Billion, 2019 - 2032)