Hand Sanitizer Market Share, Size, Trends, Industry Analysis Report, By Product (Gel, Liquid, Foam, Spray); By Distribution Channel (E-Commerce, Hospital Pharmacies, Retail Suppliers, Supermarket, Others); By Region; Segment Forecast, 2023 - 2032

Hand Sanitizer Market Share, Size, Trends, Industry Analysis Report, By Product (Gel, Liquid, Foam, Spray); By Distribution Channel (E-Commerce, Hospital Pharmacies, Retail Suppliers, Supermarket, Others); By Region; Segment Forecast, 2023 - 2032

The global hand sanitizer market size is expected to reach USD 12.55 billion by 2032, according to a new study by Polaris Market Research. The report “Hand Sanitizer Market Share, Size, Trends, Industry Analysis Report, By Product (Gel, Liquid, Foam, Spray); By Distribution Channel (E-Commerce, Hospital Pharmacies, Retail Suppliers, Supermarket, Others); By Region; Segment Forecast, 2023 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

The market growth is driven by increased awareness regarding hand hygiene among the general public. Education campaigns, health initiatives, and personal cleanliness awareness have emphasized the importance of regular hand sanitization, leading to a surge in demand for hand sanitizers.

The COVID-19 pandemic has been pivotal in driving the hand sanitizer market. The highly contagious nature of the virus has made hand sanitizers an essential tool in preventing its transmission. Governments and health organizations worldwide have recommended and mandated the use of hand sanitizers, resulting in a sharp increase in production and consumption globally. The pandemic has ingrained the habit of using hand sanitizers in daily routines, contributing to the market's sustained growth.

Additionally, the convenience and portability of hand sanitizers have been significant factors in their rising popularity. Hand sanitizers are available in various forms, such as gels, liquids, foams, and sprays; hand sanitizers offer a convenient solution for maintaining hand hygiene, especially when access to soap and water is limited or unavailable.

The growing demand for natural and organic hand sanitizers drives the market. Consumers are increasingly concerned about using harsh chemicals and seek sanitizers that utilize plant-based ingredients and are environmentally friendly. This trend aligns with the rising focus on sustainability and health-conscious consumer preferences.

With the development of alcohol-free hand sanitizers, while alcohol-based sanitizers have been prevalent, an increasing demand exists for alternatives that use active ingredients like benzalkonium chloride or quaternary ammonium compounds. This shift caters to individuals with sensitive skin or those seeking non-irritating options. Moreover, hand sanitizer brands are expanding their product offerings to include travel-sized options, sanitizing wipes, and foaming sanitizers, providing consumers with a wider range of choices to suit their needs and preferences.

Hand Sanitizer Market Report Highlights

Gel segment is anticipated to dominate the market during forecast period due to these sanitizers are favored for their immediate and skin-friendly eradication of bacteria, viruses, and other harmful germs.

Supermarket segment anticipated to hold the largest shares of the market. Increasing hand hygiene awareness and convenient access to disinfectants in supermarkets drive their preference, offering a diverse range of products and customer services.

North America is projected to dominate the market during the forecast period. Due to the rise in Covid-19 cases and increased personal hand hygiene practices drove a surge in demand for disinfecting gel in the United States.

The global key market players include Byotrol plc, Deb Group Ltd., Unilever plc, Best Sanitizers, Inc., The Clorox Company, Henkel AG & Co. KGaA, Zep, Inc., SC Johnson & Son, Inc., Medline Industries, Inc., Godrej Consumer Products Ltd, and others.

Polaris Market Research has segmented the hand sanitizer market report based on product, distribution channel, and region:

Hand Sanitizer, Product Outlook (Revenue - USD Billion, 2019 - 2032)

Gel

Liquid

Foam

Spray

Hand Sanitizer, Distribution Channel Outlook (Revenue - USD Billion, 2019 - 2032)

E-Commerce

Hospital Pharmacies

Retail Suppliers

Supermarket

Others

Hand Sanitizer, Regional Outlook (Revenue - USD Billion, 2019 - 2032)

North America

U.S.

Canada

Europe

Germany

UK

France

Italy

Spain

Russia

Netherlands

Asia Pacific

China

India

Japan

South Korea

Indonesia

Malaysia

Latin America

Argentina

Brazil

Mexico

Middle East & Africa

UAE

Saudi Arabia

Israel

South Africa