Fruit Beer Market Share, Size, Trends, Industry Analysis Report, By Flavor (Cherries, Blueberries, Peaches, Raspberries, Plums, Apples, Strawberries, Apricots, Others); By Distribution Channel; By Region; Segment Forecast, 2023 - 2032
The global fruit beer market size is expected to reach USD 444.97 million by 2032, according to a new study by Polaris Market Research. The report “Fruit Beer Market Share, Size, Trends, Industry Analysis Report, By Flavor (Cherries, Blueberries, Peaches, Raspberries, Plums, Apples, Strawberries, Apricots, Others); By Distribution Channel; By Region; Segment Forecast, 2023 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.
Several types of products have been launched in the market by the industry participants which is significantly contributing the market to propel with a considerable growth rate. Companies are constantly looking for ways to diversify their product offerings and tap into new markets. It is a relatively new category that has gained popularity in recent years, so launching fruit beer can help companies expand their portfolio and reach a new consumer base. For example, in September 2022, AB InBev India has launched new range of fruit-flavored beers from Hoegaarden. Likewise, many other firms are also participating in the market by launching different types of fruit beer. This is likely to augment the growth of market across the world.
Many consumers are looking for healthier alcoholic beverage options, and fruit beer can be perceived as a healthier alternative to traditional beer because it often contains natural fruit flavors and lower alcohol content. As a result, health consciousness among huge number of population is driving the growth of global market. As consumers become more interested in unique and interesting flavor experiences, they are turning to fruit beer as a way to satisfy their taste buds. This has driven demand for fruit beer, leading to an increase in production and sales.
In order to counteract the rising demand for low alcohol beer, vendors in the fruit beer industry have started introducing alcohol-free drinks in a variety of flavors. An example is the non-alcoholic beer that Anheuser-Busch InBev and Heineken launched in India in June 2019. This beer will compete with other beverage producers like The Coca-Cola Company and PepsiCo Inc. in physical stores and dining establishments.
Fruit Beer Market Report Highlights
Raspberries segment is accounted for largest share of total global revenue. This is linked to exceptional nutritional benefits of raspberries such as high concentration of vitamins, fiber, and minerals
On-trade segment is emerged as largest distribution channel in the global market due to largely enhancing the numbers of cafes and restaurants, and huge availability of beer flavor options among various countries
Europe held the largest share in 2022 due to huge consumption of fruit beer products, launches of various flavors by market players, and rising demand for alcohol-free beverages among the consumers
The global fruit beer market involves Carlsberg Group, Coolberg Beverages Private Limited, Abita Brewing Company, Founders Brewing Company., St Peter's Brewery Co Ltd., Allagash Brewing Company, Sapporo Breweries Ltd., New Glarus Brewing Company, New Belgium Brewing Company, and Magic Hat Brewing Company.
Polaris Market Research has segmented the Fruit Beer market report based on flavor, distribution channel, and region:
Fruit Beer, Flavor Outlook (Revenue - USD Million, 2019-2032)
Cherries
Blueberries
Peaches
Raspberries
Plums
Apples
Strawberries
Apricots
Others
Fruit Beer, By Distribution Channel Outlook (Revenue - USD Million, 2019-2032)
On-Trade
Pubs
Bars
Restaurants
Others (Cafes, Institutions)
Off-Trade
Supermarkets/ Hypermarkets
Specialty Stores
Fruit Beer, Regional Outlook (Revenue - USD Million, 2019-2032)
North America
U.S.
Canada
Europe
Germany
UK
France
Italy
Spain
Russia
Netherlands
Asia Pacific
China
India
Japan
South Korea
Indonesia
Malaysia
Latin America
Argentina
Brazil
Mexico
Middle East & Africa
UAE
Saudi Arabia
Israel
South Africa