Cookies Market Share, Size, Trends, Industry Analysis Report, By Product (Bar, Molded, Rolled, Drop), By Distribution Channel (Offline, Online), By Region, And Segment Forecasts, 2023 - 2032

Cookies Market Share, Size, Trends, Industry Analysis Report, By Product (Bar, Molded, Rolled, Drop), By Distribution Channel (Offline, Online), By Region, And Segment Forecasts, 2023 - 2032

The global cookies market size is expected to reach USD 56.9 billion by 2032, according to a new study by Polaris Market Research. The report “Cookies Market Share, Size, Trends, Industry Analysis Report, By Product (Bar, Molded, Rolled, Drop), By Distribution Channel (Offline, Online), By Region, And Segment Forecasts, 2023 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

Market is anticipated to experience growth in the forecast years, primarily due to the rising popularity of the product and the increasing demand for on-the-go snacks in developed markets such as Germany & the U.K. These factors are expected to be significant driving forces for the market. Furthermore, the growing demand for gluten-free cookies as an alternative to conventional counterparts is presenting opportunities for market growth. With increasing concerns over glutamic disorders, consumers are seeking gluten-free options, thereby driving the demand for these products.

Rise in the cases of glutamic disorders & the lactose intolerance in developed nations of Europe is driving the demand for the gluten-free & dairy-free cookies. Celiac disease is a significant concern, with the Celiac Disease Foundation projecting that nearly, 1 in 100 people in the U.K expected to suffer with this condition in 2022, and this number is expected to rise. As a result, the market for gluten-free and dairy-free cookies is experiencing growth due to the growing need for alternative options for individuals with dietary restrictions or sensitivities.

The rising concerns related to obesity, poor diet, and other health issues have led to a notable shift among consumers towards healthier food alternatives. This shift is a key driver for the growth of the healthy cookies market. Consumers are becoming more conscious of their health and are actively seeking out food options that offer functional benefits. The changing consumer mindset towards healthy living has resulted in a growing demand for food products that are associated with positive attributes and health benefits. This trend is particularly noticeable in the healthy cookies segment, as consumers are increasingly looking for cookies that align with their nutritional goals and offer functional advantages.

The product demand is expected to receive a significant boost from rapid urbanization and increasing disposable income levels in emerging economies like China and India. These factors create favorable conditions for market growth. Major companies in the market are implementing innovative marketing strategies to attract new customers, further contributing to market expansion. Manufacturers are primarily concentrating on product innovations, including flavors, ingredients, and packaging, among others. These efforts are anticipated to drive market development in the coming years.

Cookies Market Report Highlights

Bar segment dominated the market, due to its increased popularity among younger generation

Online channels held the largest share, owing to the emergence of e-commerce sites, heavy discounts, festival offers, and influencer-based marketing & promotions

APAC will grow at the highest pace, primarily due to higher proportion of young population with high discretionary income

North America dominated the market, due to higher disposable income and impulsive purchases

Key players include include Kellogg Company, Nestle, PepsiCo; Britannia Industries; The Campbell Soup.

Cookies, Product Outlook (Revenue - USD Billion, 2019 - 2032)

Bar

Molded

Rolled

Drop

Others

Cookies, Distribution Channel Outlook (Revenue - USD Billion, 2019 - 2032)

Offline

Online

Cookies, Regional Outlook (Revenue - USD Billion, 2019 - 2032)

North America

U.S.

Canada

Europe

Germany

UK

France

Italy

Spain

Russia

Netherlands

Asia Pacific

China

India

Japan

South Korea

Indonesia

Malaysia

Latin America

Argentina

Brazil

Mexico

Middle East & Africa

UAE

Saudi Arabia

Israel

South Africa