Broth Market Share, Size, Trends, Industry Analysis Report, By Type (Chicken Broth, Beef Broth, Seafood Broth, Vegetable Broth); By Category (Organic, Conventional); By Distribution Channel; By Region; Segment Forecast, 2023 - 2032
The global broth market size is expected to reach USD 10.86 billion by 2032, according to a new study by Polaris Market Research. The report “Broth Market Share, Size, Trends, Industry Analysis Report, By Type (Chicken Broth, Beef Broth, Seafood Broth, Vegetable Broth); By Category (Organic, Conventional); By Distribution Channel; By Region; Segment Forecast, 2023 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.
The growing need for plant-based diets is driving the growth of the broth market because it has led to the emergence of vegetable-based broths, which are made from plant-based ingredients and are suitable for those following a vegan or vegetarian diet. Growing demand for plant-based products in developing countries also drives the market's growth. There is a rising need for and acceptance of plant-based food items in India. Despite its small size — new launches in this category only made up 0.7% of all debuts in November 2019, but that percentage increased to 2.1% in October 2022 — analysts anticipate that this figure will rise over the next several years.
According to a study published by Financial Express, 34% of Indian customers want to transition entirely to a plant-based diet, and the demand for plant-based alternatives to traditional animal-based broths has increased.
The growing bone broth diet craze has fueled the growth of the broth market as consumers look to incorporate bone broth into their diets to improve their health and well-being. Some individuals may be aware of the current bone broth diet craze, which has received more than 155 million views on TikTok.
In addition to having a big internet presence, it is also being promoted by famous people like Gwyneth Paltrow and Kylie Jenner. There are claims that it can help people lose weight, alleviate bloating, and give them bright skin. The beverage produced from animal bones is becoming more common in supermarkets and health food stores as more people want to get in on the newest wellness craze. This will further fuel the growth of the market in coming years.
Broth Market Report Highlights
Chicken broth segment is anticipated to grow at a faster rate due to its popularity and growing consumer interests on natural and organic products.
Conventional segment accounted for the higher growth rate owing to its wide availability and growing product innovation.
Supermarkets and Hypermarkets segment is projected to experience larger revenue share due to the attractive promotional offers.
APAC garnered the highest growth rate owing to the growing demand for plant-based broth due reduction in the meat consumption in the region.
North America and Europe are expected to have larger revenue share due to growing health consciousness due to pandemic.
The global players include Ancient Nutrition, Osius Bone Broth, Manischewits, The Hain Celestial, Look's Gourmet Food Company, Del Monte Foods, Zoup Specialty Products, Unilever, knorr, General Mills & Epic Provisions.
Polaris Market Research has segmented the broth market report based on type, category, distribution channel and region:
Broth, Type Outlook (Revenue - USD Billion, 2019 - 2032)
Chicken Broth
Beef Broth
Seafood Broth
Vegetable Broth
Broth, Category Outlook (Revenue - USD Billion, 2019 - 2032)
Organic
Conventional
Broth, Distribution Channel Outlook (Revenue - USD Billion, 2019 - 2032)
Supermarkets and Hypermarkets
Convenience Stores
Online Retail
Broth, Regional Outlook (Revenue - USD Billion, 2019 - 2032)
North America
U.S.
Canada
Europe
Germany
UK
France
Italy
Spain
Russia
Netherlands
Asia Pacific
China
India
Japan
South Korea
Indonesia
Malaysia
Latin America
Argentina
Brazil
Mexico
Middle East & Africa
UAE
Saudi Arabia
Israel
South Africa