Japan Ecommerce Market Opportunities Databook - 100+ KPIs on Ecommerce Verticals (Shopping, Travel, Food Service, Media & Entertainment, Technology), Market Share by Key Players, Sales Channel Analysis, Payment Instrument, Consumer Demographics - Q2 2023

Japan Ecommerce Market Opportunities Databook - 100+ KPIs on Ecommerce Verticals (Shopping, Travel, Food Service, Media & Entertainment, Technology), Market Share by Key Players, Sales Channel Analysis, Payment Instrument, Consumer Demographics - Q2 2023 Update


According to PayNXT360’s, Ecommerce market in Japan is expected to grow by 8.49% on annual basis to reach US$240.6 billion in 2022. Medium to long term growth story of Ecommerce industry in Japan promises to be attractive. The Ecommerce is expected to grow steadily over the forecast period, recording a CAGR of 7.31% during 2023-2027. The Ecommerce gross merchandise value in the country will increase from US$221.7 billion in 2022 to reach US$319.0 billion by 2027.This report provides a detailed data centric analysis of Ecommerce market dynamics, covering over 100 KPIs in Japan. It details market opportunity across key Ecommerce verticals - Retail Shopping, Travel & Hospitality, Online Food Service, Media and Entertainment, Healthcare and Wellness, and Technology Products and Services. It provides market share by key players across key verticals along with sales channels (Platform to Consumer, Direct to Consumer, Consumer to Consumer). In addition, it provides spending pattern by payment instruments along with a snapshot of consumer behaviour in Japan.

The report also covers niche trends such as market size by live streaming engagement model and cross border purchases. It also covers ecommerce spend share by operating systems, device (mobile vs desktop) and cities.

In addition, to detailed data-centric analysis, this report provides analyst commentary on key trends, drivers, strategies, and innovations in the Ecommerce industry in Japan.
Scope

This report provides a detailed data-driven look at the Japan Ecommerce industry, covering various segments and highlighting areas of interest across the verticals in the industry. In addition, it provides a comprehensive understanding of market dynamics and future forecast.

Japan Ecommerce Market Size and Future Growth Dynamics
• Gross Merchandise Value Trend Analysis
• Average Value Per Transaction Trend Analysis
• Gross Merchandise Volume Trend Analysis

Japan User Statistics and Ratios of Key Performance Indicators
• User Statistics
• Card Abandonment Rate and Product Return Rate
• Ecommerce Per Capita and GDP Per Capita
• GDP Per Capita Trend Analysis

Japan Ecommerce Market Share by Key Players
• Japan Retail Shopping Ecommerce Market Share by Key Players (Amazon, DMM.com, Mercari, Rakuten, Yahoo! Shopping )
• Japan Travel Ecommerce Market Share by Key Players (DiDi Mobility, GO, Jalan, Kayak, Line Taxi)
• Japan Food Service Ecommerce Market Share by Key Players (Demae-Can, DoorDash, Fine Dine, Uber Eats, Wolt)

Japan Ecommerce Market Size and Forecast by Ecommerce Segments (Gross Merchandise Value Trend Analysis, 2018-2027)
• Retail Shopping ( breakdown by clothing, footwear & accessories, health, beauty and personal care, food & beverage, appliances and electronics, home improvement, books, music & video, toys & hobby, auto)
• Travel and Hospitality (breakdown by air travel, train & bus, taxi service, hotels & resorts)
• Online Food Service (breakdown by aggregators, direct to consumer)
• Media and Entertainment (breakdown by streaming services, movies & events, theme parks & gaming)
• Healthcare and Wellness
• Technology Products and Services
• Other segments

Japan Ecommerce Market Size and Forecast by Retail Shopping Sales Channel
• Platform to Consumer
• Direct to Consumer
• Consumer to Consumer

Japan Ecommerce Market Share by Travel and Hospitality Sales Channel
• Market Share by Travel and Hospitality Sales Channel
• Aggregator App - Gross Merchandise Value Trend Analysis
• Direct to Consumer - Gross Merchandise Value Trend Analysis

Japan Ecommerce Market Size and Forecast by Online Food Service Sales Channel
• Aggregator App
• Direct to Consumer

Japan Ecommerce Market Size and Forecast by Engagement Model (Gross Merchandise Value Trend Analysis, 2018-2027)
• Website Based
• Live Streaming

Japan Ecommerce Market Size and Forecast by Location (Gross Merchandise Value Trend Analysis, 2018-2027)
• Cross Border
• Domestic

Japan Ecommerce Market Size and Forecast by Device (Gross Merchandise Value Trend Analysis, 2018-2027)
• Mobile
• Desktop

Japan Ecommerce Market Size and Forecast by Operating System
• iOS/macOS
• Android
• Other Operating Systems

Japan Ecommerce Market Size and Forecast by City
• Tier 1
• Tier 2
• Tier 3

Japan Ecommerce Market Size and Forecast by Payment Instrument (Gross Merchandise Value Trend Analysis, 2018-2027)
• Credit Card
• Debit Card
• Bank Transfer
• Prepaid Card
• Digital & Mobile Wallet
• Cash
• Other Digital Payment

Japan Ecommerce Consumer Demographics
• Market Share by Age Group
• Market Share by Income Level
• Market Share by Gender

Reasons to buy

• In-depth Understanding of Ecommerce Market Dynamics: Understand market opportunities and key trends along with forecast (2018-2027). Understand market dynamics through essential KPIs such as Gross Merchandise Value, Volume, and Average Value Per Transaction.

• Insights into Opportunity by Ecommerce Categories: Get market dynamics by sales channel to assess emerging opportunities across various segments.

• Detailed analysis of market share by key players across key Ecommerce verticals.

• Insights into Opportunities across key Ecommerce verticals: Retail shopping, travel & hospitality, online food service, media and entertainment, healthcare and wellness, and technology products & services.

• Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate a Ecommerce strategy; assess market-specific key trends, drivers, and risks in the Ecommerce industry.

• Get Insights into Consumer Attitude and Behaviour: Drawing from proprietary survey results, this report identifies and interprets key Ecommerce KPIs, including spend by age, gender, and income level.


1. About this Report
1.1 Summary
1.2 Methodology
1.3 Ecommerce Definitions
1.4 Disclaimer
2. Japan Ecommerce Market Size and Future Growth Dynamics
2.1 Japan Ecommerce – Gross Merchandise Value Trend Analysis, 2018-2027
2.2 Japan Ecommerce – Average Value Per Transaction Trend Analysis, 2018-2027
2.3 Japan Ecommerce – Gross Merchandise Volume Trend Analysis, 2018-2027
3. Japan Social Commerce Market Size and Forecast
3.1 Japan Social Commerce – Gross Merchandise Value Trend Analysis, 2018-2027
3.2 Japan Social Commerce – Average Value Per Transaction Trend Analysis, 2018-2027
3.3 Japan Social Commerce – Gross Merchandise Volume Trend Analysis, 2018-2027
4. Japan User Statistics and Ratios Of Key Performance Indicators
4.1 Japan User Statistics, 2022
4.2 Japan User Statistics of Card Abandonment Rate and Product Return Rate
4.3 Japan Ecommerce Per Capita and GDP Per Capita, 2022
4.4 Japan GDP Per Capita Trend Analysis, 2018-2027
5. Japan Ecommerce Market Share by Key Players, 2022
5.1 Japan Retail Shopping Ecommerce Market Share by Key Players, 2022
5.2 Japan Travel Ecommerce Market Share by Key Players, 2022
5.3 Japan Food Service Ecommerce Market Share by Key Players, 2022
6. Japan Ecommerce Market Size and Forecast by Ecommerce Segments
6.1 Japan Ecommerce Market Share by Ecommerce Segments, 2022
6.2 Japan Ecommerce Retail Shopping – Gross Merchandise Value Trend Analysis, 2018-2027
6.3 Japan Travel and Hospitality – Gross Merchandise Value Trend Analysis, 2018-2027
6.4 Japan Online Food Service – Gross Merchandise Value Trend Analysis, 2018-2027
6.5 Japan Media and Entertainment – Gross Merchandise Value Trend Analysis, 2018-2027
6.6 Japan Healthcare and Wellness – Gross Merchandise Value Trend Analysis, 2018-2027
6.7 Japan Technology Products and Services – Gross Merchandise Value Trend Analysis, 2018-2027
6.8 Japan Other segment Gross Merchandise Value Trend Analysis, 2018-2027
7. Japan Ecommerce Market Size and Forecast by Retail Shopping Categories
7.1 Japan Ecommerce Market Share by Retail Shopping Categories, 2022
7.2 Japan Clothing, Footwear & Accessories – Gross Merchandise Value Trend Analysis, 2018-2027
7.3 Japan Health, Beauty and Personal Care – Gross Merchandise Value Trend Analysis, 2018-2027
7.4 Japan Food & Beverage – Gross Merchandise Value Trend Analysis, 2018-2027
7.5 Japan Appliances and Electronics – Gross Merchandise Value Trend Analysis, 2018-2027
7.6 Japan Home Improvement – Gross Merchandise Value Trend Analysis, 2018-2027
7.7 Japan Books, Music & Video – Gross Merchandise Value Trend Analysis, 2018-2027
7.8 Japan Toys & Hobby – Gross Merchandise Value Trend Analysis, 2018-2027
7.9 Japan Auto – Gross Merchandise Value Trend Analysis, 2018-2027
7.10 Japan Ecommerce Other – Gross Merchandise Value Trend Analysis, 2018-2027
8. Japan Ecommerce Market Size and Forecast by Retail Shopping Sales Channel
8.1 Japan Ecommerce Market Share by Retail Shopping Sales Channel, 2022 vs. 2027
8.2 Japan Ecommerce Platform to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
8.3 Japan Ecommerce Direct to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
8.4 Japan Ecommerce Consumer to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
9. Japan Ecommerce Market Size and Forecast by Travel and Hospitality Categories
9.1 Japan Ecommerce Market Share by Travel and Hospitality Categories (%), 2022
9.2 Japan Air Travel – Gross Merchandise Value Trend Analysis, 2018-2027
9.3 Japan Train & Bus – Gross Merchandise Value Trend Analysis, 2018-2027
9.4 Japan Taxi Service – Gross Merchandise Value Trend Analysis, 2018-2027
9.5 Japan Hotels & Resorts – Gross Merchandise Value Trend Analysis, 2018-2027
9.6 Japan Travel and Hospitality Other – Gross Merchandise Value Trend Analysis, 2018-2027
10. Japan Ecommerce Market Share by Travel and Hospitality Sales Channel
10.1 Japan Ecommerce Market Share by Travel and Hospitality Sales Channel
10.1.1 Japan Ecommerce Market Share by Travel and Hospitality Sales Channel, 2022 vs. 2027
10.1.2 Japan Ecommerce Aggregator App – Gross Merchandise Value Trend Analysis, 2018-2027
10.1.3 Japan Ecommerce Direct to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
10.2 Japan Air Travel Market Share by Sales Channel
10.2.1 Japan Air Travel Market Share by Sales Channel, 2022 vs. 2027
10.2.2 Japan Air Travel- Aggregator App – Gross Merchandise Value Trend Analysis, 2018-2027
10.2.3 Japan Air Travel- Direct to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
10.3 Japan Hotels & Resorts Market Share by Sales Channel
10.3.1 Japan Hotels & Resorts Market Share by Sales Channel, 2022 vs. 2027
10.3.2 Japan Hotels & Resorts - Aggregator App – Gross Merchandise Value Trend Analysis, 2018-2027
10.3.3 Japan Hotels & Resorts - Direct to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
10.4 Japan Taxi Service Market Share by Sales Channel
10.4.1 Japan Taxi Service Market Share by Sales Channel, 2022 vs. 2027
10.4.2 Japan Taxi Service - Aggregator App – Gross Merchandise Value Trend Analysis, 2018-2027
10.4.3 Japan Taxi Service - Direct to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
10.5 Japan Other Segment Market Share by Sales Channel
10.5.1 Japan Other Segment Market Share by Sales Channel, 2022 vs. 2027
10.5.2 Japan Other- Aggregator App – Gross Merchandise Value Trend Analysis, 2018-2027
10.5.3 Japan Other- Direct to Consumer – Gross Merchandise Value Trend Analysis, 2018-2027
11. Japan Ecommerce Market Size and Forecast by Online Food Service Sales Channel
11.1 Japan Market Share by Online Food Service Sales Channels, 2022 vs. 2027
11.2 Japan Aggregator App – Gross Merchandise Value Trend Analysis, 2018-2027
11.3 Japan Ecommerce Direct to Consumer– Gross Merchandise Value Trend Analysis, 2018-2027
12. Japan Ecommerce Market Size and Forecast by Media and Entertainment Sales Channel
12.1 Japan Market Share by Media and Entertainment Sales Channel, 2022
12.2 Japan Streaming Services – Gross Merchandise Value Trend Analysis, 2018-2027
12.3 Japan Movies & Events – Gross Merchandise Value Trend Analysis, 2018-2027
12.4 Japan Theme Parks & Gaming – Gross Merchandise Value Trend Analysis, 2018-2027
12.5 Japan Ecommerce Other – Gross Merchandise Value Trend Analyses, 2018-2027
13. Japan Ecommerce Market Size and Forecast by Engagement Model
13.1 Japan Ecommerce Market Share by Engagement Model, 2022 vs. 2027
13.2 Japan Ecommerce Website Based – Gross Merchandise Value Trend Analysis, 2018-2027
13.3 Japan Ecommerce Live Streaming – Gross Merchandise Value Trend Analysis, 2018-2027
14. Japan Ecommerce Market Size and Forecast by Location
14.1 Japan Ecommerce Market Share by Location, 2022 vs. 2027
14.2 Japan Ecommerce Cross Border – Gross Merchandise Value Trend Analysis, 2018-2027
14.3 Japan Ecommerce Domestic – Gross Merchandise Value Trend Analysis, 2018-2027
15. Japan Ecommerce Market Size and Forecast by Device
15.1 Japan Ecommerce Market Share by Device, 2022 vs. 2027
15.2 Japan Ecommerce Mobile – Gross Merchandise Value Trend Analysis, 2018-2027
15.3 Japan Ecommerce Desktop – Gross Merchandise Value Trend Analysis, 2018-2027
16. Japan Ecommerce Market Size and Forecast by Operating System
16.1 Japan Ecommerce Market Share by Operating System, 2022 vs. 2027
16.2 Japan Ecommerce iOS/macOS – Gross Merchandise Value Trend Analysis, 2018-2027
16.3 Japan Ecommerce Android – Gross Merchandise Value Trend Analysis, 2018-2027
16.4 Japan Ecommerce by Other Operating Systems – Gross Merchandise Value Trend Analysis, 2018-2027
17. Japan Ecommerce Market Size and Forecast by City
17.1 Japan Ecommerce Market Share by City, 2022 vs. 2027
17.2 Japan Ecommerce Tier 1 – Gross Merchandise Value Trend Analysis, 2018-2027
17.3 Japan Ecommerce Tier 2 – Gross Merchandise Value Trend Analysis, 2018-2027
17.4 Japan Ecommerce Tier 3 – Gross Merchandise Value Trend Analysis, 2018-2027
18. Japan Ecommerce Market Size and Forecast by Payment Instrument
18.1 Japan Ecommerce Market Share by Payment Instrument, 2022
18.2 Japan Ecommerce Credit Card – Gross Merchandise Value Trend Analysis, 2018-2027
18.3 Japan Ecommerce Debit Card – Gross Merchandise Value Trend Analysis, 2018-2027
18.4 Japan Ecommerce Bank Transfer – Gross Merchandise Value Trend Analysis, 2018-2027
18.5 Japan Ecommerce Prepaid Card – Gross Merchandise Value Trend Analysis, 2018-2027
18.6 Japan Ecommerce Digital & Mobile Wallet – Gross Merchandise Value Trend Analysis, 2018-2027
18.7 Japan Ecommerce Other Digital Payment – Gross Merchandise Value Trend Analysis, 2018-2027
18.8 Japan Ecommerce Cash – Gross Merchandise Value Trend Analysis, 2018-2027
19. Japan Ecommerce by Consumer Demographics
19.1 Japan Ecommerce Market Share by Age Group, 2022
19.2 Japan Ecommerce Market Share by Income Level, 2022
19.3 Japan Ecommerce Market Share by Gender, 2022
20. Further Reading
2.1 About PayNXT360
20.2 Related Research

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