Italy Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q1 2025 Update

According to PayNXT360, loyalty market in Italy is expected to grow by 15.7% on annual basis to reach US$2,006.1 million in 2025.

In value terms, the loyalty market in the country has recorded a CAGR of 17.6% during 2020-2024. The loyalty market in the country will continue to grow over the forecast period and is expected to record a CAGR of 13.4% during 2025-2029. Loyalty market in the country is expected to increase from US$1,733.6 million in 2024 to reach US$3,314.3 million by 2029.

This report provides a detailed data-centric analysis of the loyalty market opportunities and risks across a range of end-use sectors and market segments in Italy. With over 50 KPIs at the country level, this report provides a comprehensive understanding of loyalty market dynamics, market size and forecast, and market share statistics.

PayNXT360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view on emerging business and investment market opportunities.

Scope

This report provides in-depth, data-centric analysis of loyalty programs in Italy. Below is a summary of key market segments:

• Italy Retail Sector Spend Value Trend Analysis
Ecommerce Spend
POS Spend

Italy Loyalty Spend Market Size and Future Growth Dynamics by Key Performance Indicators

Value Accumulated and Value Redemption Rate of Loyalty programs in Italy

• Italy Loyalty Spend Market Size and Future Growth Dynamics by Functional Domains
Loyalty Schemes
Loyalty Platforms

• Italy Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Program Type
Points programs
Tier-based programs
Mission-driven programs
Spend-based programs
Gaming programs
Free perks programs
Subscription programs
Community programs
Refer a friend program
Paid programs
Cashback programs

• Italy Loyalty Spend Market Size and Future Growth Dynamics by Channel
In-Store
Online
Mobile

Italy Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model
Seller Driven
Payment Instrument Driven
Others

• Italy Loyalty Spend Market Size and Future Growth Dynamics by Key Sectors
Retail
Financial Services
Healthcare & Wellness
Restaurants & Food Delivery
Travel & Hospitality (Cabs, Hotels, Airlines)
Telecoms
Media & Entertainment
Others

• Italy Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Online
Retail
Financial Services
Healthcare & Wellness
Restaurants & Food Delivery
Travel & Hospitality (Cabs, Hotels, Airlines)
Telecoms
Media & Entertainment
Others

• Italy Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by In-Store
Retail
Financial Services
Healthcare & Wellness
Restaurants & Food Delivery
Travel & Hospitality (Cabs, Hotels, Airlines)
Telecoms
Media & Entertainment
Others

•Italy Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Mobile App
Retail
Financial Services
Healthcare & Wellness
Restaurants & Food Delivery
Travel & Hospitality (Cabs, Hotels, Airlines)
Telecoms
Media & Entertainment
Others

• Italy Loyalty Spend Market Size and Future Growth Dynamics by Retail
Diversified Retailers
Department Stores
Specialty Stores
Clothing, Footwear & Accessories
Toy & Hobby Shops
Supermarket and Convenience Store
Home Merchandise
Other

• Italy Loyalty Spend Market Size and Future Growth Dynamics by Accessibility
Card Based Access
Digital Access

• Italy Loyalty Spend Market Size and Future Growth Dynamics by Consumer Type
B2C Consumers
B2B Consumers

• Italy Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type
Free
Free + Premium
Premium

• Italy Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use Case
Analytics and AI Driven
Management Platform

• Italy Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/Solution Partner
In House
Third Party Vendor

• Italy Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment
Cloud
On-Premise

• Italy Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Platforms
Software
Services

• Italy Loyalty Spend Market Size and Future Growth Dynamics by Software Use Case Platforms
Custom Built Platform
Off the Shelf Platform

• Italy Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour
By Age Group
By Income Level
By Gender

Reasons to buy

• Insights on Strategy & Innovation: Navigate through future direction of the loyalty programs and platforms market by understanding strategic initiatives taken by key players to gain market share and innovation.

• In-depth Understanding of Loyalty Market Dynamics in Italy: Understand emerging opportunities and future direction of the loyalty programs and platforms market, key drivers, and trends. Benefit from a detailed market segmentation with 50+ KPIs.

• Value and Volume KPIs for Accurate Understanding: Value and volume key performance indicators (KPIs) help in developing an accurate understanding of market dynamics.

• Competitive Landscape: Get a snapshot of competitive landscape with key players and market share in Italy. Formulate your strategy by gaining insights into the current structure of the market.

• Develop Strategies to Gain Market Share: Create and fine tune your targeting strategy in the loyalty sector, identify growth categories and target specific segments across the value chain; evaluate important trends and risks unique to your market.

• Deeper Understanding of Consumer Behaviour: Increase ROI by understanding how consumer attitudes and behaviours are evolving. Get a detailed view on retail spending dynamics across consumer segments.


1 About this Report
1.1 Summary
1.2 Methodology
1.3 Definitions
1.4 Disclaimer
2 Italy Retail Sector Market Size Trend Analysis
2.1 Italy Retail Industry Market Size, 2020-2029
2.2 Italy Ecommerce Market Size, 2020-2029
2.3 Italy POS Market Size Trend Analysis, 2020-2029
3 Italy Loyalty Spend Market Size and Future Growth Dynamics
3.1 Italy Loyalty Spend Market Size and Future Growth Dynamics, 2020-2029
3.2 Italy Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate, 2024
3.3 Italy Loyalty Spend Share by Functional Domains, 2020-2029
3.4 Italy Loyalty Spend by Loyalty Schemes, 2020-2029
3.5 Italy Loyalty Spend by Loyalty Platforms, 2020-2029
4 Italy Loyalty Programs Sector Insights and Outlook: Trends, Strategy, and Competitive Landscape
4.1 Analysis of Key Trends and Drivers
4.2 Competitive Landscape of Loyalty Programs in Italy
4.3 Strategy and Innovation in Loyalty Programs Italy
5 Italy Loyalty Schemes Spend Market Size and Future Growth Dynamics by Loyalty Program Type
5.1 Italy Loyalty Schemes Spend Share by Loyalty Program Type, 2024
5.2 Italy Spend by Point-based Loyalty Program, 2020-2029
5.3 Italy Spend by Tiered Loyalty Program, 2020-2029
5.4 Italy Spend by Mission-driven Loyalty Program, 2020-2029
5.5 Italy Spend by Spend-based Loyalty Program, 2020-2029
5.6 Italy Spend by Gaming Loyalty Program, 2020-2029
5.7 Italy Spend by Free Perks Loyalty Program, 2020-2029
5.8 Italy Spend by Subscription Loyalty Program, 2020-2029
5.9 Italy Spend by Community Loyalty Program, 2020-2029
5.10 Italy Spend by Refer a Friend Loyalty Program, 2020-2029
5.11 Italy Spend by Paid Loyalty Program, 2020-2029
5.12 Italy Spend by Cashback Loyalty Program, 2020-2029
6 Italy Loyalty Schemes Spend Market Size and Future Growth Dynamics by Channel
6.1 Italy Loyalty Schemes Spend Share by Channel, 2020-2029
6.2 Italy Loyalty Spend by In-Store, 2020-2029
6.3 Italy Loyalty Spend by Online, 2020-2029
6.4 Italy Loyalty Spend by Mobile, 2020-2029
7 Italy Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model
7.1 Italy Loyalty Schemes Spend Share by Business Model, 2020-2029
7.2 Italy Loyalty Spend by Seller Driven, 2020-2029
7.3 Italy Payment Instrument Driven Loyalty Program Spend, 2020-2029
7.4 Italy Loyalty Spend by Other Segment, 2020-2029
8 Italy Loyalty Schemes Spend Market Size and Future Growth Dynamics by Key Sectors
8.1 Italy Loyalty Schemes Spend Share by Key Sectors, 2024 & 2029
8.2 Italy Loyalty Schemes Spend in Retail, 2020-2029
8.3 Italy Loyalty Schemes Spend in Financial Services, 2020-2029
8.4 Italy Loyalty Schemes Spend in Healthcare & Wellness, 2020-2029
8.5 Italy Loyalty Schemes Spend in Restaurants & Food Delivery, 2020-2029
8.6 Italy Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2020-2029
8.7 Italy Loyalty Schemes Spend in Telecoms, 2020-2029
8.8 Italy Loyalty Schemes Spend in Media & Entertainment, 2020-2029
8.9 Italy Loyalty Schemes Spend in Other, 2020-2029
9 Italy Loyalty Schemes Spend in Key Sectors by Online Channel, 2024 & 2029
9.1 Italy Online Loyalty Spend in Retail Segment, 2020-2029
9.2 Italy Online Loyalty Spend in Financial Services, 2020-2029
9.3 Italy Online Loyalty Spend in Healthcare & Wellness, 2020-2029
9.4 Italy Online Loyalty Spend in Restaurants & Food Delivery, 2020-2029
9.5 Italy Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2020-2029
9.6 Italy Online Loyalty Spend in Telecoms, 2020-2029
9.7 Italy Online Loyalty Spend in Media & Entertainment, 2020-2029
9.8 Italy Online Loyalty Spend in Other Segment, 2020-2029
10 Italy In-store Loyalty Spend in Key Sectors, 2024 & 2029
10.1 Italy In-store Loyalty Spend in Retail Segment, 2020-2029
10.2 Italy In-store Loyalty Spend in Healthcare & Wellness Segment, 2020-2029
10.3 Italy In-store Loyalty Spend in Restaurants & Food Delivery Segment, 2020-2029
10.4 Italy In-store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2020-2029
10.5 Italy In-store Loyalty Spend in Media & Entertainment Segment, 2020-2029
10.6 Italy In-store Loyalty Spend in Other Sector, 2020-2029
11 Italy Mobile App Loyalty Schemes Spend in Key Sectors, 2024 Vs 2029
11.1 Italy Mobile App Loyalty Spend in Retail Segment, 2020-2029
11.2 Italy Mobile App Loyalty Spend in Financial Services Segment, 2020-2029
11.3 Italy Mobile App Loyalty Spend in Healthcare & Wellness Segment, 2020-2029
11.4 Italy Mobile App Loyalty Spend in Restaurants & Food Delivery Segment, 2020-2029
11.5 Italy Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2020-2029
11.6 Italy Mobile App Loyalty Spend in Telecoms Segment, 2020-2029
11.7 Italy Mobile App Loyalty Spend in Media & Entertainment Segment, 2020-2029
11.8 Italy Mobile App Loyalty Spend in Other Segment, 2020-2029
12 Italy Retail Sector Loyalty Schemes Spend Market Size and Future Growth Dynamics
12.1 Italy Loyalty Schemes Spend Share by Retail Segments, 2020-2029
12.2 Italy Loyalty Retail Schemes Spend by Diversified Retailers, 2020-2029
12.3 Italy Loyalty Retail Schemes Spend by Department Stores, 2020-2029
12.4 Italy Loyalty Retail Schemes Spend by Specialty Stores, 2020-2029
12.5 Italy Loyalty Retail Schemes Spend by Supermarket and Convenience Store, 2020-2029
12.6 Italy Loyalty Retail Schemes Spend by Other, 2020-2029
13 Italy Loyalty Schemes Spend Market Size and Future Growth Dynamics by Digital vs. Card-based
13.1 Italy Loyalty Schemes Spend Share by Digital vs. Card-based, 2024 Vs 2029
13.2 Italy Loyalty Spend by Card Based Access, 2020-2029
13.3 Italy Loyalty Spend by Digital Access, 2020-2029
14 Italy Loyalty Schemes Spend Market Size and Future Growth Dynamics by Consumer Type
14.1 Italy Loyalty Schemes Spend Share by Consumer Type, 2024 Vs 2029
14.2 Italy Loyalty Schemes Spend by B2B Consumers, 2020-2029
14.3 Italy Loyalty Spend by B2C Consumers, 2020-2029
15 Italy Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type
15.1 Italy Loyalty Schemes Spend Share by Membership Type, 2020-2029
15.2 Italy Loyalty Membership Type Schemes Spend by Free, 2020-2029
15.3 Italy Loyalty Membership Type Schemes Spend by Free + Premium, 2020-2029
15.4 Italy Loyalty Membership Type Schemes Spend by Premium, 2020-2029
16 Italy Loyalty Spend Share by Embedded vs. Non-Embedded Loyalty Programs, 2020-2029
16.1 Italy Loyalty Spend by Embedded Loyalty Programs, 2020-2029
16.2 Italy Loyalty Spend by Non-Embedded Loyalty Programs, 2020-2029
17 Italy Loyalty Spend Share by use of AI, 2020-2029
17.1 Italy Loyalty Spend by AI Driven Loyalty Program, 2020-2029
17.2 Italy Loyalty Spend by Blockchain Driven Loyalty Program, 2020-2029
18 Italy Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use case
18.1 Italy Loyalty Platform Spend Share by Software Use Case, 2024 Vs 2029
18.2 Italy Loyalty Software Platform Spend by Analytics and AI Driven, 2020-2029
18.3 Italy Loyalty Software Platform Spend by Management Platform, 2020-2029
19 Italy Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/ Solution Partner
19.1 Italy Loyalty Platform Spend Share by Vendor/ Solution Partner, 2024 Vs 2029
19.2 Italy Loyalty Vendor/ Solution Partner Platform Spend by In-house, 2020-2029
19.3 Italy Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor, 2020-2029
20 Italy Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment
20.1 Italy Loyalty Platform Spend Share by Deployment, 2024 Vs 2029
20.2 Italy Loyalty Deployment Platform Spend by Cloud, 2020-2029
20.3 Italy Loyalty Deployment Platform Spend by On-Premise, 2020-2029
21 Italy Loyalty Spend Market Size and Future Growth Dynamics by Software vs. Services
21.1 Italy Loyalty Spend Share by Software vs. Services, 2024 Vs 2029
21.2 Italy Loyalty Spend by Software, 2020-2029
21.3 Italy Loyalty Spend by Services, 2020-2029
22 Italy Loyalty Spend Market Size and Future Growth Dynamics by Custom vs. Off the Shelf Software Platforms
22.1 Italy Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms, 2024 Vs 2029
22.2 Italy Loyalty Software Platforms Spend by Custom Built Platform, 2020-2029
22.3 Italy Loyalty Software Platforms Spend by Off the Shelf Platform, 2020-2029
23 Italy Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour
23.1 Italy Loyalty Spend Share by Age Group, 2024
23.2 Italy Loyalty Spend Share by Income Level, 2024
23.3 Italy Loyalty Spend Share by Gender, 2024
24 Further Reading
24.1 About PayNXT360
24.2 Related Research
List Of Tables & Figures
Table 1: Italy Retail Industry Market Size (US$ Million), 2020-2029
Table 2: Italy Ecommerce Market Size (US$ Million), 2020-2029
Table 3: Italy POS Market Size (US$ Million), 2020-2029
Table 4: Italy Total Loyalty Spend (US$ Million), 2020-2029
Table 5: Italy Loyalty Spend by Loyalty Schemes (US$ Million), 2020-2029
Table 6: Italy Loyalty Spend by Loyalty Platforms (US$ Million), 2020-2029
Table 7: Italy Spend by Point-based Loyalty Program (US$ Million), 2020-2029
Table 8: Italy Spend by Tiered Loyalty Program (US$ Million), 2020-2029
Table 9: Italy Spend by Mission-driven Loyalty Program (US$ Million), 2020-2029
Table 10: Italy Spend by Spend-based Loyalty Program (US$ Million), 2020-2029
Table 11: Italy Spend by Gaming Loyalty Program (US$ Million), 2020-2029
Table 12: Italy Spend by Free Perks Loyalty Program (US$ Million), 2020-2029
Table 13: Italy Spend by Subscription Loyalty Program (US$ Million), 2020-2029
Table 14: Italy Spend by Community Loyalty Program (US$ Million), 2020-2029
Table 15: Italy Spend by Refer a Friend Loyalty Program (US$ Million), 2020-2029
Table 16: Italy Spend by Paid Loyalty Program (US$ Million), 2020-2029
Table 17: Italy Spend by Cashback Loyalty Program (US$ Million), 2020-2029
Table 18: Italy In-Store Loyalty Spend Value (US$ Million), 2020-2029
Table 19: Italy Online Loyalty Spend Value (US$ Million), 2020-2029
Table 20: Italy Mobile Loyalty Spend Value (US$ Million), 2020-2029
Table 21: Italy Seller Driven Loyalty Program Spend (US$ Million), 2020-2029
Table 22: Italy Payment Instrument Driven Loyalty Program Spend (US$ Million), 2020-2029
Table 23: Italy Loyalty Spend by Other Segment (US$ Million), 2020-2029
Table 24: Italy Loyalty Schemes Spend in Retail (US$ Million), 2020-2029
Table 25: Italy Loyalty Schemes Spend in Financial Services (US$ Million), 2020-2029
Table 26: Italy Loyalty Schemes Spend in Healthcare & Wellness (US$ Million), 2020-2029
Table 27: Italy Loyalty Schemes Spend in Restaurants & Food Delivery (US$ Million), 2020-2029
Table 28: Italy Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2020-2029
Table 29: Italy Loyalty Schemes Spend in Telecoms (US$ Million), 2020-2029
Table 30: Italy Loyalty Schemes Spend in Media & Entertainment (US$ Million), 2020-2029
Table 31: Italy Loyalty Schemes Spend in Other (US$ Million), 2020-2029
Table 32: Italy Online Loyalty Spend in Retail Segment (US$ Million), 2020-2029
Table 33: Italy Online Loyalty Spend in Financial Services (US$ Million), 2020-2029
Table 34: Italy Online Loyalty Spend in Healthcare & Wellness (US$ Million), 2020-2029
Table 35: Italy Online Loyalty Spend in Restaurants & Food Delivery (US$ Million), 2020-2029
Table 36: Italy Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2020-2029
Table 37: Italy Online Loyalty Spend in Telecoms (US$ Million), 2020-2029
Table 38: Italy Online Loyalty Spend in Media & Entertainment (US$ Million), 2020-2029
Table 39: Italy Online Loyalty Spend in Other Segment (US$ Million), 2020-2029
Table 40: Italy In-store Loyalty Spend in Retail Segment (US$ Million), 2020-2029
Table 41: Italy In-store Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2020-2029
Table 42: Italy In-store Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2020-2029
Table 43: Italy In-store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2020-2029
Table 44: Italy In-store Loyalty Spend in Media & Entertainment Segment (US$ Million), 2020-2029
Table 45: Italy In-store Loyalty Spend in Other Sector (US$ Million), 2020-2029
Table 46: Italy Mobile App Loyalty Spend in Retail Segment (US$ Million), 2020-2029
Table 47: Italy Mobile App Loyalty Spend in Financial Services Segment (US$ Million), 2020-2029
Table 48: Italy Mobile App Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2020-2029
Table 49: Italy Mobile App Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2020-2029
Table 50: Italy Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2020-2029
Table 51: Italy Mobile App Loyalty Spend in Telecoms Segment (US$ Million), 2020-2029
Table 52: Italy Mobile App Loyalty Spend in Media & Entertainment Segment (US$ Million), 2020-2029
Table 53: Italy Mobile App Loyalty Spend in Other Segment (US$ Million), 2020-2029
Table 54: Italy Loyalty Retail Schemes Spend by Diversified Retailers (US$ Million), 2020-2029
Table 55: Italy Loyalty Retail Schemes Spend by Department Stores (US$ Million), 2020-2029
Table 56: Italy Loyalty Retail Schemes Spend by Specialty Stores (US$ Million), 2020-2029
Table 57: Italy Loyalty Retail Schemes Spend by Supermarket and Convenience Store (US$ Million), 2020-2029
Table 58: Italy Loyalty Retail Schemes Spend by Other (US$ Million), 2020-2029
Table 59: Italy Loyalty Spend by Card Based Access (US$ Million), 2020-2029
Table 60: Italy Loyalty Spend by Digital Access (US$ Million), 2020-2029
Table 61: Italy Loyalty Schemes Spend by B2B Consumers (US$ Million), 2020-2029
Table 62: Italy Loyalty Schemes Spend by B2C Consumers (US$ Million), 2020-2029
Table 63: Italy Free Membership Category Spend (US$ Million), 2020-2029
Table 64: Italy Free + Premium Membership Category Spend (US$ Million), 2020-2029
Table 65: Italy Premium Membership Category Spend (US$ Million), 2020-2029
Table 66: Italy Embedded Loyalty Programs Spend Value (US$ Million), 2020-2029
Table 67: Italy Non-Embedded Loyalty Programs Spend Value (US$ Million), 2020-2029
Table 68: Italy Loyalty Spend by AI Driven Loyalty Program (US$ Million), 2020-2029
Table 69: Italy Loyalty Spend by Non-Embedded Loyalty Programs (US$ Million), 2020-2029
Table 70: Italy Loyalty Software Platform Spend by Analytics and AI Driven (US$ Million), 2020-2029
Table 71: Italy Loyalty Software Platform Spend by Management Platform (US$ Million), 2020-2029
Table 72: Italy Loyalty Vendor/Solution Partner Platform Spend by In-House (US$ Million), 2020-2029
Table 73: Italy Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor (US$ Million), 2020-2029
Table 74: Italy Loyalty Deployment Platform Spend by Cloud (US$ Million), 2020-2029
Table 75: Italy Loyalty Deployment Platform Spend by On-Premise (US$ Million), 2020-2029
Table 76: Italy Loyalty Spend by Software (US$ Million), 2020-2029
Table 77: Italy Loyalty Spend by Services (US$ Million), 2020-2029
Table 78: Italy Spend on Custom Built Loyalty Platform (US$ Million), 2020-2029
Table 79: Italy Spend on Off the Shelf Loyalty Platform (US$ Million), 2020-2029Figure 1: PayNXT360’s Methodology Framework
Figure 2: Italy Retail Industry Market Size (US$ Million), 2020-2029
Figure 3: Italy Ecommerce Market Size (US$ Million), 2020-2029
Figure 4: Italy POS Market Size (US$ Million), 2020-2029
Figure 5: Italy Total Loyalty Spend (US$ Million), 2020-2029
Figure 6: Italy Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate (%), 2024
Figure 7: Italy Loyalty Spend Share by Functional Domains (%), 2020-2029
Figure 8: Italy Loyalty Spend by Loyalty Schemes (US$ Million), 2020-2029
Figure 9: Italy Loyalty Spend by Loyalty Platforms (US$ Million), 2020-2029
Figure 10: Italy Loyalty Schemes Spend Share by Loyalty Program Type (%), 2024
Figure 11: Italy Spend by Point-based Loyalty Program (US$ Million), 2020-2029
Figure 12: Italy Spend by Tiered Loyalty Program (US$ Million), 2020-2029
Figure 13: Italy Spend by Mission-driven Loyalty Program, 2020-2029
Figure 14: Italy Spend by Spend-based Loyalty Program (US$ Million), 2020-2029
Figure 15: Italy Spend by Gaming Loyalty Program (US$ Million), 2020-2029
Figure 16: Italy Spend by Free Perks Loyalty Program (US$ Million), 2020-2029
Figure 17: Italy Spend by Subscription Loyalty Program (US$ Million), 2020-2029
Figure 18: Italy Spend by Community Loyalty Program (US$ Million), 2020-2029
Figure 19: Italy Spend by Refer a Friend Loyalty Program (US$ Million), 2020-2029
Figure 20: Italy Spend by Paid Loyalty Program (US$ Million), 2020-2029
Figure 21: Italy Spend by Cashback Loyalty Program (US$ Million), 2020-2029
Figure 22: Italy Loyalty Schemes Spend Share by Channel (%), 2020-2029
Figure 23: Italy In-Store Loyalty Spend Value (US$ Million), 2020-2029
Figure 24: Italy Online Loyalty Spend Value (US$ Million), 2020-2029
Figure 25: Italy Mobile Loyalty Spend Value (US$ Million), 2020-2029
Figure 26: Italy Loyalty Schemes Spend Share by Business Model (%), 2020-2029
Figure 27: Italy Seller Driven Loyalty Program Spend (US$ Million), 2020-2029
Figure 28: Italy Payment Instrument Driven Loyalty Program Spend (US$ Million), 2020-2029
Figure 29: Italy Loyalty Spend by Other Segment (US$ Million), 2020-2029
Figure 30: Italy Loyalty Schemes Spend Share by Key Sectors (%), 2024 & 2029
Figure 31: Italy Loyalty Schemes Spend in Retail (US$ Million), 2020-2029
Figure 32: Italy Loyalty Schemes Spend in Financial Services (US$ Million), 2020-2029
Figure 33: Italy Loyalty Schemes Spend in Healthcare & Wellness (US$ Million), 2020-2029
Figure 34: Italy Loyalty Schemes Spend in Restaurants & Food Delivery (US$ Million), 2020-2029
Figure 35: Italy Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2020-2029
Figure 36: Italy Loyalty Schemes Spend in Telecoms (US$ Million), 2020-2029
Figure 37: Italy Loyalty Schemes Spend in Media & Entertainment (US$ Million), 2020-2029
Figure 38: Italy Loyalty Schemes Spend in Other (US$ Million), 2020-2029
Figure 39: Italy Online Cashback Spend by Financial Services (US$ Million), 2024 & 2029
Figure 40: Italy Online Loyalty Spend in Retail Segment (US$ Million), 2020-2029
Figure 41: Italy Online Loyalty Spend in Financial Services (US$ Million), 2020-2029
Figure 42: Italy Online Loyalty Spend in Healthcare & Wellness (US$ Million), 2020-2029
Figure 43: Italy Online Loyalty Spend in Restaurants & Food Delivery (US$ Million), 2020-2029
Figure 44: Italy Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2020-2029
Figure 45: Italy Online Loyalty Spend in Telecoms (US$ Million), 2020-2029
Figure 46: Italy Online Loyalty Spend in Media & Entertainment (US$ Million), 2020-2029
Figure 47: Italy Online Loyalty Spend in Other Segment (US$ Million), 2020-2029
Figure 48: Italy In-store Loyalty Spend in Key Sectors (%), 2024 & 2029
Figure 49: Italy In-store Loyalty Spend in Retail Segment (US$ Million), 2020-2029
Figure 50: Italy In-store Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2020-2029
Figure 51: Italy In-store Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2020-2029
Figure 52: Italy In-store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2020-2029
Figure 53: Italy In-store Loyalty Spend in Media & Entertainment Segment (US$ Million), 2020-2029
Figure 54: Italy In-store Loyalty Spend in Other Sector (US$ Million), 2020-2029
Figure 55: Italy Mobile App Loyalty Schemes Spend in Key Sectors (%), 2024 & 2029
Figure 56: Italy Mobile App Loyalty Spend in Retail Segment (US$ Million), 2020-2029
Figure 57: Italy Mobile App Loyalty Spend in Financial Services Segment (US$ Million), 2020-2029
Figure 58: Italy Mobile App Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2020-2029
Figure 59: Italy Mobile App Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2020-2029
Figure 60: Italy Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2020-2029
Figure 61: Italy Mobile App Loyalty Spend in Telecoms Segment (US$ Million), 2020-2029
Figure 62: Italy Mobile App Loyalty Spend in Media & Entertainment Segment (US$ Million), 2020-2029
Figure 63: Italy Mobile App Loyalty Spend in Other Segment (US$ Million), 2020-2029
Figure 64: Italy Loyalty Schemes Spend Share by Retail Segments (%), 2020-2029
Figure 65: Italy Loyalty Retail Schemes Spend by Diversified Retailers (US$ Million), 2020-2029
Figure 66: Italy Loyalty Retail Schemes Spend by Department Stores (US$ Million), 2020-2029
Figure 67: Italy Loyalty Retail Schemes Spend by Specialty Stores (US$ Million), 2020-2029
Figure 68: Italy Loyalty Retail Schemes Spend by Supermarket and Convenience Store (US$ Million), 2020-2029
Figure 69: Italy Loyalty Retail Schemes Spend by Other (US$ Million), 2020-2029
Figure 70: Italy Loyalty Schemes Spend Share by Accessibility (%), 2024 Vs 2029
Figure 71: Italy Loyalty Spend by Card Based Access (US$ Million), 2020-2029
Figure 72: Italy Loyalty Spend by Digital Access (US$ Million), 2020-2029
Figure 73: Italy Loyalty Schemes Spend Share by Consumer Type (%), 2024 Vs 2029
Figure 74: Italy Loyalty Schemes Spend by B2B Consumers (US$ Million), 2020-2029
Figure 75: Italy Loyalty Schemes Spend by B2C Consumers (US$ Million), 2020-2029
Figure 76: Italy Loyalty Schemes Spend Share by Membership Type (%), 2020-2029
Figure 77: Italy Free Membership Category Spend (US$ Million), 2020-2029
Figure 78: Italy Free + Premium Membership Category Spend (US$ Million), 2020-2029
Figure 79: Italy Premium Membership Category Spend (US$ Million), 2020-2029
Figure 80: Italy Loyalty Spend Share by Embedded vs. Non-Embedded Loyalty Programs (%), 2020-2029
Figure 81: Italy Embedded Loyalty Programs Spend Value (US$ Million), 2020-2029
Figure 82: Italy Non-Embedded Loyalty Programs Spend Value (US$ Million), 2020-2029
Figure 83: Italy Loyalty Spend Share by Embedded vs. Non-Embedded Loyalty (%), 2020-2029
Figure 84: Italy Loyalty Spend by AI Driven Loyalty Program (US$ Million), 2020-2029
Figure 85: Italy Loyalty Spend by Blockchain Driven Loyalty Program (US$ Million), 2020-2029
Figure 86: Italy Loyalty Platform Spend Share by Software Use Case (%), 2024 Vs 2029
Figure 87: Italy Loyalty Software Platform Spend by Analytics and AI Driven (US$ Million), 2020-2029
Figure 88: Italy Loyalty Software Platform Spend by Management Platform (US$ Million), 2020-2029
Figure 89: Italy Loyalty Platform Spend Share by Vendor/ Solution Partner (%), 2024 Vs 2029
Figure 90: Italy Loyalty Vendor/ Solution Partner Platform Spend by In-House (US$ Million), 2020-2029
Figure 91: Italy Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor (US$ Million), 2020-2029
Figure 92: Italy Loyalty Platform Spend Share by Deployment (%), 2024 Vs 2029
Figure 93: Italy Loyalty Deployment Platform Spend by Cloud (US$ Million), 2020-2029
Figure 94: Italy Loyalty Deployment Platform Spend by On-Premise (US$ Million), 2020-2029
Figure 95: Italy Loyalty Spend Share by Software vs. Services (%), 2024 Vs 2029
Figure 96: Italy Loyalty Spend by Software (US$ Million), 2020-2029
Figure 97: Italy Loyalty Spend by Services (US$ Million), 2020-2029
Figure 98: Italy Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms (%), 2024 Vs 2029
Figure 99: Italy Spend on Custom Built Loyalty Platform (US$ Million), 2020-2029
Figure 100: Italy Spend on Off the Shelf Loyalty Platform (US$ Million), 2020-2029
Figure 101: Italy Loyalty Spend Share by Age Group (%), 2024
Figure 102: Italy Loyalty Spend Share by Income Level (%), 2024
Figure 103: Italy Loyalty Spend Share by Gender (%), 2024

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