China Prepaid Card and Digital Wallet Business and Investment Opportunities Databook – Market Size and Forecast, Consumer Attitude & Behaviour, Retail Spend

China Prepaid Card and Digital Wallet Business and Investment Opportunities Databook – Market Size and Forecast, Consumer Attitude & Behaviour, Retail Spend

Report Description

With the rise in the demand for contactless payments in China, the demand for prepaid cards is also increasing. The country has witnessed different prepaid card product launches in the last eight quarters, such as crypto-based prepaid cards, contactless transit cards, etc. Moreover, the Chinese government is also taking initiatives to inject gift cards into the economy to boost the usage of digital yuan. PayNXT360 expects that the country's prepaid card market will grow further in the next four to six quarters.

Central Bank of China introduced digital yuan wallet app

China will continue the digitization process through the release of the wallet app. For instance,
In January 2022, The People’s Bank of China (PBOC) launched a digital yuan wallet app on various app stores.
The app will help the bank to carry out trials of digital wallets, exchanges, and circulation services through digital currency.
Moreover, the app was developed by PBOC’s Digital Currency Institute, which also developed the national digital currency.

Global technology providers are launching crypto linked prepaid cards to expand their market in China

In China, demand for crypto-based prepaid cards increased many folds in the last four quarters. With rising market attractiveness, global technology providers are launching crypto-based prepaid cards solutions to attract consumers in China. For instance,
In December 2021, Mastercard, has partnered with Hong Kong-based crypto finance firm Amber Group to launch cryptocurrency-linked prepaid cards for both individuals and businesses.
The partnership will help the users to convert Bitcoin and other digital currencies into fiat currency.
Moreover, the cardholders can use these prepaid cards to make transactions in online platforms as well as physical retail outlets with merchants wherever Mastercard payments are accepted.

Cryptocurrency is soaring high in the Asia Pacific region as they provide people with greater choice and flexibility in making payments. PayNXT360 expects this collaboration will turn out to be productive in 2022 and beyond.

Smart card operators launching contactless transit cards in the Chinese market

With the changing digital payments landscape in China, demand for prepaid transit cards is also increasing. Therefore, various transit card providers are launching contactless transit cards to expand their market share. For instance,
In April 2021, Hong Kong-based smart card operator Octopus introduced transit cards that can be used in public transports in approximately 300 cities in China.
The company opined that these transit cards can be used to make payments in buses, rails, and ferries in mainland China by the end of this year or early 2022.
Initially, this Octopus card can be loaded with a maximum value of HK$ 3,000 (US$ 386).

The company has planned to develop a one-card payment system led by the Ministry of Transport. Moreover, the company plans to launch an interconnected technology platform with digital payment companies, which will benefit eWallet users.

According to PayNXT360, the prepaid card market (value terms) in China increased at a CAGR of 9.7% during 2017-2021. Over the forecast period of 2022 to 2026, the market is expected to record a CAGR of 9.4%, increasing from US$282.11 billion in 2022 to reach US$404.63 billion by 2026.

This report provides a detailed data centric analysis of prepaid payment instruments, covering spend through prepaid cards and digital wallets across retail and corporate consumer segments. In addition, it provides a snapshot of consumer behaviour and retail spend dynamics in China. With over 100 KPIs at country level, this report provides comprehensive understanding of prepaid card and digital wallet card market dynamics.
Market dynamics: Provides a comprehensive view on size and structure, industry dynamics, market trends, consumer attitude and behaviour, and competitive landscape in prepaid card and digital wallet industry in China.
Digital wallet segments: Provides value, volume and average value per transaction across 5 key spend categories in digital wallet. This includes retail, travel, entertainment and gaming, restaurant, and recharge and bill payment.
Open loop and closed loop prepaid cards: market estimates and forecasts to assess opportunities 13 open loop and closed loop prepaid market segments. Details four essential KPIs – number of cards in circulation, number of transactions, load value, and value of transactions.
Consumer attitude and behaviour: Drawing from proprietary survey results, this report identifies and interprets key prepaid KPIs, including spend by age, gender, and income level.
Retail spend: Breaks down retail spend across 11 categories to provide detailed insights on consumer behaviour and changing dynamics of prepaid card spend.

Scope

This report provides a detailed data centric analysis of prepaid payment instruments, covering spend through prepaid cards and digital wallets across retail and corporate consumer segments. In addition, it provides a snapshot of consumer behaviour and retail spend dynamics in China. With over 100 KPIs at country level, this report provides comprehensive understanding of prepaid card and digital wallet card market dynamics.

China Digital Wallet Market Size and Forecast
Transaction Value Trend Analysis
Transaction Volume Trend Analysis
Average Value per Transaction

China Digital Wallet Market Size and Forecast by Key Segments
Retail Shopping (Value, Volume, Avg. Value)
Travel (Value, Volume, Avg. Value)
Entertainment and Gaming (Value, Volume, Avg. Value)
Restaurant (Value, Volume, Avg. Value)
Recharge and Bill Payment (Value, Volume, Avg. Value)

China Prepaid Card Industry Market Attractiveness
Load Value Trend Analysis
Transaction Value Trend Analysis
Transaction Volume Trend Analysis
Average Value per Transaction
Number of Cards

Market Share Analysis by Functional Attributes – Open Loop vs. Closed Loop, 2016 – 2025

Market Share Analysis by Prepaid Card Categories

China Open Loop Prepaid Card Future Growth Dynamics, 2016 – 2025
Transaction Value Trend Analysis
Transaction Volume Trend Analysis
Average Value per Transaction
Number of Cards

China Closed Loop Prepaid Card Future Growth Dynamics, 2016 – 2025
Transaction Value Trend Analysis
Transaction Volume Trend Analysis
Average Value per Transaction
Number of Cards

China Prepaid Card Consumer Usage Trends
By Age Group
By Income Group
By Gender

China General Purpose Prepaid Card Market Size and Forecast

China Gift Card Market Size and Forecast
Gift Card Market Size and Forecast by Functional Attribute
By Open Loop Gift Card
By Closed Loop Gift Card
Gift Card Market Size and Forecast by Consumer Segments
By Retail Consumer Segment
By Corporate Consumer Segment
Gift Card Market Share Analysis by Retail Categories
Gift Card Market Share Analysis by Gifting Occasion
Gift Card Market Share Analysis by Purchase Location

China Entertainment and Gaming Prepaid Card Market Size and Forecast

China Teen and Campus Prepaid Card Market Size and Forecast
Teen and Campus Prepaid Card Market Size and Forecast by Functional Attribute
By Open Loop Teen and Campus Prepaid Card
By Closed Loop Teen and Campus Prepaid Card

China Business and Administrative Expense Prepaid Card Market Size and Forecast
Business and Administrative Expense Prepaid Card Market Size and Forecast by Consumer Segments
By Small Scale Business Segment
By Mid-Tier Business Segment
By Enterprise Business Segment
By Government Segment

China Payroll Prepaid Card Market Size and Forecast
Payroll Prepaid Card Market Size and Forecast by Consumer Segments
By Small Scale Business Segment
By Mid-Tier Business Segment
By Enterprise Business Segment
By Government Segment

China Meal Prepaid Card Market Size and Forecast
Meal Prepaid Card Market Size and Forecast by Consumer Segments
By Small Scale Business Segment
By Mid-Tier Business Segment
By Enterprise Business Segment
By Government Segment

China Travel Forex Prepaid Card Market Size and Forecast
Travel Forex Prepaid Card Market Size and Forecast by Consumer Segments
By Retail
By Small Scale Business Segment
By Mid-Tier Business Segment
By Enterprise Business Segment
By Government Segment

China Transit and Tolls Prepaid Card Market Size and Forecast

China Healthcare and Wellness Prepaid Card Market Size and Forecast

China Social Security and Other Government Benefit Programs Prepaid Card Market Size and Forecast

China Fuel Prepaid Cards Market Size and Forecast

China Utilities, and Other Prepaid Cards Market Size and Forecast

Reasons to buy
In-depth understanding of prepaid card and digital wallet market dynamics: Understand market opportunity, industry dynamics, key trends and drivers across 75+ market segments and sub-segments of prepaid payment instrument in China.
Develop market specific strategies: Identify growth segments and target specific opportunities to formulate your prepaid card and digital wallet strategy; assess market specific key trends, drivers and risks in the industry.
Get insights into consumer attitude and behaviour: Understand changing consumer attitude and behaviour and boost ROI. Get detailed insights into retail spend through prepaid cards and digital wallets.


1. Aout this Report
1.1. Mthodology
1.2. Dfinitions
1.3. Dsclaimer
2. Pepaid Payment Instrument Market Size and Future Growth Dynamics by Key Performance Indicators
2.1. Cina Prepaid Payment Instrument – Transaction Value Trend Analysis, 2017-2026
2.2. Cina Prepaid Payment Instrument – Transaction Volume Trend Analysis, 2017-2026
2.3. Cina Prepaid Payment Instrument – Average Value per Transaction, 2017-2026
2.4. Mrket Share Analysis by Prepaid Card vs. Digital Wallet, 2017 – 2026
3. Dgital Wallet Market Size and Future Growth Dynamics by Key Performance Indicators
3.1. Cina Digital Wallet – Transaction Value Trend Analysis, 2017-2026
3.2. Cina Digital Wallet – Transaction Volume Trend Analysis, 2017-2026
3.3. Cina Digital Wallet – Average Value per Transaction, 2017-2026
3.4. Cina Digital Wallet Market Share Analysis by Key Segments
4. Dgital Wallet Market Size and Future Growth Dynamics by Key Segments
4.1. Rtail Payments Market Size and Future Growth Dynamics by Key Performance Indicators
4.1.1. Rtail Payments – Transaction Value Trend Analysis, 2017-2026
4.1.2. Rtail Payments – Transaction Volume Trend Analysis, 2017-2026
4.1.3. Rtail Payments – Average Value per Transaction, 2017-2026
4.2. Tavel Payments Market Size and Future Growth Dynamics by Key Performance Indicators
4.2.1. Tavel Payments – Transaction Value Trend Analysis, 2017-2026
4.2.2. Tavel Payments – Transaction Volume Trend Analysis, 2017-2026
4.2.3. Tavel Payments – Average Value per Transaction, 2017-2026
4.3. Rstaurants & Bars payments Market Size and Future Growth Dynamics by Key Performance Indicators
4.3.1. Rstaurants & Bars payments – Transaction Value Trend Analysis, 2017-2026
4.3.2. Rstaurants & Bars payments – Transaction Volume Trend Analysis, 2017-2026
4.3.3. Rstaurants & Bars payments – Average Value per Transaction, 2017-2026
4.4. Etertainment, Gaming, & Event Payments Market Size and Future Growth Dynamics by Key Performance Indicators
4.4.1. Etertainment, Gaming, & Event Payments – Transaction Value Trend Analysis, 2017-2026
4.4.2. Etertainment, Gaming, & Event Payments – Transaction Volume Trend Analysis, 2017-2026
4.4.3. Etertainment, Gaming, & Event Payments – Average Value per Transaction, 2017-2026
4.5. Rcharge and Bill Payments Market Size and Future Growth Dynamics by Key Performance Indicators
4.5.1. Rcharge and Bill Payments – Transaction Value Trend Analysis, 2017-2026
4.5.2. Rcharge and Bill Payments – Transaction Volume Trend Analysis, 2017-2026
4.5.3. Rcharge and Bill Payments – Average Value per Transaction, 2017-2026
5. Cina Prepaid Card Industry Market Attractiveness
5.1. Pepaid Card Market Size and Future Growth Dynamics by Key Performance Indicators
5.1.1. Cina Prepaid Card – Transaction Value Trend Analysis, 2017-2026
5.1.2. Cina Prepaid Card – Transaction Volume Trend Analysis, 2017-2026
5.1.3. Cina Prepaid Card – Average Value per Transaction, 2017-2026
5.1.4. Cina Prepaid Card – Number of Cards, 2017-2026
5.2. Mrket Share Analysis by Functional Attributes – Open Loop vs. Closed Loop, 2017 – 2026
5.3. Mrket Share Analysis by Prepaid Card Categories
6. Cina Open Loop Prepaid Card Future Growth Dynamics, 2017 – 2026
6.1. Tend Analysis by Key Performance Indicators
6.1.1. Oen Loop Prepaid Card – Transaction Value Trend Analysis, 2017-2026
6.1.2. Oen Loop Prepaid Card – Transaction Volume Trend Analysis, 2017-2026
6.1.3. Oen Loop Prepaid Card – Average Value per Transaction, 2017-2026
6.1.4. Oen Loop Prepaid Card – Number of Cards, 2017-2026
7. Cina Closed Loop Prepaid Card Future Growth Dynamics, 2017 – 2026
7.1. Tend Analysis by Key Performance Indicators
7.1.1. Cosed Loop Prepaid Card – Transaction Value Trend Analysis, 2017-2026
7.1.2. Cosed Loop Prepaid Card – Transaction Volume Trend Analysis, 2017-2026
7.1.3. Cosed Loop Prepaid Card – Average Value per Transaction, 2017-2026
7.1.4. Cosed Loop Prepaid Card – Number of Cards, 2017-2026
8. Cina Prepaid Card Consumer Usage Trends
8.1. Pepaid Card Spend Analysis by Age Group
8.2. Pepaid Card Transaction Value Analysis by Income Group
8.3. Pepaid Card Transaction Value Analysis by Gender
9. Cina Prepaid Card Retail Spend Dynamics
10. Cina General Purpose Prepaid Card Market Size and Forecast, 2017-2026
10.1. Gneral Purpose Prepaid Card – Transaction Value Trend Analysis, 2017-2026
10.2. Gneral Purpose Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026
10.2.1. Gneral Purpose Prepaid Card Market Size and Forecast – Unbanked / Underbanked Segment, 2017-2026
10.2.2. Gneral Purpose Prepaid Card Market Size and Forecast – Banked Segment, 2017-2026
11. Cina Gift Card Market Size and Forecast, 2017-2026
11.1. Gft Card – Transaction Value Trend Analysis, 2017-2026
11.2. Gft Card Market Size and Forecast by Functional Attribute
11.2.1. Oen Loop Gift Card – Transaction Value Trend Analysis, 2017-2026
11.2.2. Cosed Loop Gift Card – Transaction Value Trend Analysis, 2017-2026
11.3. Gft Card Market Size and Forecast by Consumer Segments
11.3.1. Gft Card Market Size Trend Analysis by Retail Consumer Segment
11.3.2. Gft Card Market Size Trend Analysis by Corporate Consumer Segment
11.4. Gft Card Market Share Analysis by Retail Categories
11.5. Gft Card Market Share Analysis by Gifting Occasion
11.5.1. Rtail Gift Card Market Share Analysis by Gifting Occasion
11.5.2. Crporate Gift Card Market Share Analysis by Gifting Occasion
12. Cina Entertainment and Gaming Prepaid Card Market Size and Forecast, 2017-2026
13. Cina Teen and Campus Prepaid Card Market Size and Forecast, 2017-2026
13.1. Ten and Campus Prepaid Card – Transaction Value Trend Analysis, 2017-2026
13.2. Ten and Campus Prepaid Card Market Size and Forecast by Functional Attribute
13.2.1. Oen Loop Teen and Campus Prepaid Card – Transaction Value Trend Analysis, 2017-2026
13.2.2. Cosed Loop Teen and Campus Prepaid Card – Transaction Value Trend Analysis, 2017-2026
14. Cina Business and Administrative Expense Prepaid Card Market Size and Forecast, 2017-2026
14.1. Bsiness and Administrative Expense Prepaid Card – Transaction Value Trend Analysis, 2017-2026
14.2. Bsiness and Administrative Expense Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026
14.2.1. Bsiness and Administrative Expense Prepaid Card Market Size and Forecast – Small Scale Business Segment, 2017-2026
14.2.2. Bsiness and Administrative Expense Prepaid Card Market Size and Forecast – Mid-Tier Business Segment, 2017-2026
14.2.3. Bsiness and Administrative Expense Prepaid Card Market Size and Forecast – Enterprise Business Segment, 2017-2026
14.2.4. Bsiness and Administrative Expense Prepaid Card Market Size and Forecast – Government Segment, 2017-2026
15. Cina Payroll Prepaid Card Market Size and Forecast, 2017-2026
15.1. Pyroll Prepaid Card – Transaction Value Trend Analysis, 2017-2026
15.2. Pyroll Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026
15.2.1. Pyroll Prepaid Card Market Size and Forecast – Small Scale Business Segment, 2017-2026
15.2.2. Pyroll Prepaid Card Market Size and Forecast – Mid-Tier Business Segment, 2017-2026
15.2.3. Pyroll Prepaid Card Market Size and Forecast – Enterprise Business Segment, 2017-2026
15.2.4. Pyroll Prepaid Card Market Size and Forecast – Government Segment, 2017-2026
16. Cina Meal Prepaid Card Market Size and Forecast, 2017-2026
16.1. Mal Prepaid Card – Transaction Value Trend Analysis, 2017-2026
16.2. Mal Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026
16.2.1. Mal Prepaid Card Market Size and Forecast – Small Scale Business Segment, 2017-2026
16.2.2. Mal Prepaid Card Market Size and Forecast – Mid-Tier Business Segment, 2017-2026
16.2.3. Mal Prepaid Card Market Size and Forecast – Enterprise Business Segment, 2017-2026
16.2.4. Mal Prepaid Card Market Size and Forecast – Government Segment, 2017-2026
17. Cina Travel Forex Prepaid Card Market Size and Forecast, 2017-2026
17.1. Tavel Forex Prepaid Card – Transaction Value Trend Analysis, 2017-2026
17.2. Tavel Forex Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026
17.2.1. Tavel Forex Prepaid Card Market Size and Forecast – Retail, 2017-2026
17.2.2. Tavel Forex Prepaid Card Market Size and Forecast – Small Scale Business Segment, 2017-2026
17.2.3. Tavel Forex Prepaid Card Market Size and Forecast – Mid-Tier Business Segment, 2017-2026
17.2.4. Tavel Forex Prepaid Card Market Size and Forecast – Enterprise Business Segment, 2017-2026
17.2.5. Tavel Forex Prepaid Card Market Size and Forecast – Government Segment, 2017-2026
18. Cina Transit and Tolls Prepaid Card Market Size and Forecast, 2017-2026
19. Cina Healthcare and Wellness Prepaid Card Market Size and Forecast, 2017-2026
20. Cina Social Security and Other Government Benefit Programs Prepaid Card Market Size and Forecast, 2017-2026
21. Cina Fuel Prepaid Cards Market Size and Forecast, 2017-2026
22. Cina Utilities, and Other Prepaid Cards Market Size and Forecast, 2017-2026
23. Frther Reading
23.1. Aout PayNXT360
23.2. Rlated Research

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings