Pet Population & Ownership Trends in the US, 8th Edition

Pet Population & Ownership Trends in the US, 8th Edition


Focusing on dogs and cats, this report provides comprehensive and up-to-date analysis of pet ownership rates, pet population characteristics, and pet owner demographics. It includes tables showing historically trended household ownership rates and pet owner demographics across several metrics:
  • ownership of dogs and/or cats
  • number of dogs or cats owned
  • age of dogs or cats owned, including puppy/kitten and senior pet trends
  • size of dogs or cats owned in pounds
The analysis also covers demographic shifts across key pet owner variables, and topline ownership rates for other types of pets (fish, birds, herptiles, and small mammals) are provided.

This report features results from Packaged Facts’ proprietary consumer surveys dated January 2024 through November 2023-24, as well as Fall 2024 and historically trended syndicated pet ownership data from MRI-Simmons.


  • Executive Summary
    • Scope and Methodology
      • Scope of Report
      • Methodology
      • Generational Cohorts and Geographic Regional Breakouts
      • Pets as Family
      • National Population Growth
      • Macroeconomics and Pet Population Growth
      • Ownership Rates and Pet Household Growth for Dogs vs. Cats
      • Distribution Trends by Dog vs. Cat Ownership
      • Trends by Number of Dogs Owned
      • Puppy and Senior Dog Populations
      • Trends by Number of Cats Owned
      • Kitten and Senior Cat Populations
      • 14% of Pet Households Have Pets Other Than Dogs or Cats
    • Opportunities
      • Supporting Pet Parenting
      • Growth in Cat Ownership
      • Growth in Gen Z and Millennial Pet Ownership
      • Senior Pets and Pet Owners
  • Overview
    • Chapter Highlights
    • Pet Owner Psychographics
      • Pets as Family
        • Table Selected Pet Owner Psychographics: Dog Owners vs. Cat Owners, 2024 (percent agreeing)
      • Generational Trends in Psychographics
        • Table Selected Dog Owner Psychographics, 2024 (percent agreeing)
        • Table Selected Cat Owner Psychographics, 2024 (percent agreeing)
      • Pets in the House
    • National Population and Household Trends
      • Population Growth and International Migration
        • Table National Population at Decennial Censuses, 1910 –2020 (number and percent change)
        • Table Projected Population Change for the US, 2025 –2034 (thousands and percent change)
      • Number of Households
        • Table Annual Estimates of Housing Units for the US: Overall and by Region, 2018 –2023 (thousands and percent change)
        • Table Household Population Patterns for the US: Pet Ownership Indexes and Projected Change in Household Population by Selected Demographics, 2023 -2028 and 2028-2033 (index, million households, and percent change)
    • Overview of Pet Ownership Trends
      • Topline Pet Ownership Rates
        • Table Topline Pet Ownership Rates by Type: Overall, Dogs, and Cats, 2019 – 2024 (percent of overall households)
        • Table Number of Pet-Owning Households by Type: Overall, Dogs, and Cats, 2019 – 2024 (millions)
      • Historical Dog vs. Cat Ownership Rates
        • Table Household Ownership Rates for Dogs vs. Cats, 1990 – 2024 (percent)
      • Widening Ownership by Age Bracket Drove Dog Population Growth
        • Table Household Ownership Rates for Dogs by Pet Owner Age Bracket, 1990 – 2023 (percent)
      • Generational Trends in Pet Ownership
        • Table Dog/Cat-Owning Household Population by Generational Cohort, 2010 – 2014 (thousands)
        • Table Dog/Cat-Owning Household Population by Generational Cohort, 2015 – 2019 (thousands)
        • Table Dog/Cat-Owning Household Population by Generational Cohort, 2020 – 2024 (thousands)
      • Puppy vs. Kitten Adoption Trends
        • Table Number of US Households with Dogs/Puppies vs. Cats/Kittens, 2010 –2024 (thousands)
      • Cats Gain Market Representation
        • Table Share of Cat Owners Who Agree That Pet Industry Sectors Sometimes Treat Cats as Second Class Citizens, 2024 (percent)
    • Macroeconomics and Pet Population
      • Housing Affordability
      • Consumer Credit and Debt
        • Table Student Loan Patterns by Generation, 2024 (percent with loans, thousands of borrowers, percent of total borrowers, and index)
      • Pet Shelter Data as Indicator
      • Consumer Sentiment Trends
  • Patterns by Dog or Cat Ownership Classification
    • Chapter Highlights
    • Overview by Dog/Cat Ownership Classification
      • Topline Ownership Rates and Population
        • Table Household Ownership Rates by Dog/Cat-Keeping Classification, 2018 – 2024 (percent)
        • Table Household Ownership Base by Dog/Cat-Keeping Classification, 2018 – 2024 (thousands)
        • Table Household Ownership Rates by Dog/Cat Ownership Classification, 2003 – 2024 (percent)
        • Table Number of Pet-Owning Households by Dog/Cat-Keeping Classification, 2003 – 2024 (thousands)
      • Distribution Trends by Dog vs. Cat Ownership
        • Table Distribution Trends by Dog vs. Cat Ownership, 2018 – 2024 (percent of overall dog/cat households)
      • Key Demographics by Dog/Cat Ownership Classification
        • Table Pet Ownership Rates by Dog/Cat Ownership Classification and Demographic, 2018 vs. 2024 (percent)
        • Table Pet Ownership Rates by Dog/Cat Ownership Classification and Demographic, 2018 vs. 2024 (percent)
        • Table Pet Ownership Propensity by Dog/Cat Ownership Classification and Demographic, 2018 vs. 2024 (index)
        • Table Pet Ownership Propensity by Dog/Cat Ownership Classification and Demographic, 2018 vs. 2024 (index)
  • Focus on Dog Population Trends
    • Chapter Highlights
    • Dog Ownership Overview
      • Topline Ownership Rates and Population
        • Table Dog Ownership, 2018 – 2024 (percent and million households)
      • Trends by Number of Dogs Owned
        • Table Household Ownership Rates for Dogs: Overall and by Number of Dogs, 2018 – 2024 (percent of US households)
        • Table Dog Ownership Distribution by Number of Dogs, 2018 – 2024 (percent of dog-owning households)
        • Table Household Base of Dog Owners: Overall and by Number of Dogs, 2018 – 2024 (thousands)
      • Size of Dogs Owned
      • Puppy and Senior Dog Populations
        • Table Percentage of Dog-Owning Households With Puppies Under Age 1 or Senior Dogs Age 7+, 2019 – 2024 (percent)
        • Table Number of Dog-Owning Households With Puppies Under Age 1 or Senior Dogs Age 7+, 2019 – 2024 (thousands)
      • Overweight and Special Needs Dogs
        • Table Share of Dog Owners With Special-Need Dogs, 2024 (percent)
    • Dog Ownership Demographics
      • Patterns for Dog Ownership Demographics
        • Table Overview of Dog Ownership by Selected Demographics, 2018 vs. 2024 (percent who own, percent of owners, and index)
        • Table Dog Ownership Trends by Key Demographic Variables: Gender of Adults in Household, 2018 – 2024 (percent who own, share of total owners, thousand households, and index)
        • Table Dog Ownership Trends by Key Demographic Variables: Generational Cohort, 2018 – 2024 (percent who own, share of total owners, thousand households, and index)
        • Table Dog Ownership Trends by Key Demographic Variables: Race/Ethnicity, 2018 – 2024 (percent who own, share of total owners, thousand households, and index)
        • Table Dog Ownership Trends by Key Demographic Variables: Census Region 2018 – 2024 (percent who own, share of total owners, thousand households, and index)
        • Table Dog Ownership Trends by Key Demographic Variables: Household Income, 2018 – 2024 (percent who own, share of total owners, thousand households, and index)
        • Table Dog Ownership Trends by Key Demographic Variables: Household Composition, 2018 – 2024 (percent who own, share of total owners, thousand households, and index)
        • Table Dog Ownership Trends by Key Demographic Variables: Ownership of Residence,2018 – 2024 (percent who own, share of total owners, thousand households, and index)
  • Focus on Cat Population Trends
    • Chapter Highlights
    • Cat Ownership Overview
      • Topline Ownership Rates and Population
        • Table Cat Ownership, 2018 – 2024 (percent and million households)
      • Trends by Number of Cats Owned
        • Table Household Ownership Rates for Cats: Overall and by Number of Cats, 2018 – 2024 (percent of US households)
        • Table Cat Ownership Distribution: Overall and by Number of Cats, 2018 – 2024 (percent of cat-owning households)
        • Table Household Base of Cat Owners: Overall and by Number of Cats, 2018 – 2024 (thousands)
      • Size of Cats Owned
      • Kitten and Senior Cat Populations
        • Table Percentage of Cat-Owning Households With Kittens Under Age 1 or Senior Cats Age 7+, 2019 – 2024 (percent)
        • Table Number of Cat-Owning Households With Kittens Under Age 1 or Senior Cats Age 7+, 2019 – 2024 (thousands)
      • Overweight and Special Needs Cats
        • Table Share of Cat Owners With Special-Needs Cats, 2024 (percent)
    • Cat Ownership Demographics
      • Patterns for Cat Ownership Demographics
        • Table Overview of Cat Ownership by Selected Demographics, 2018 vs. 2024 (percent who own, percent of owners, and index)
        • Table Cat Ownership Trends by Key Demographic Variables: Adult Gender(s) in Household, 2018 – 2024 (percent who own, share of total owners, thousand households, and index)
        • Table Cat Ownership Trends by Key Demographic Variables: Generational Cohort, 2018 – 2024 (percent who own, share of total owners, thousand households, and index)
        • Table Cat Ownership Trends by Key Demographic Variables: Race/Ethnicity, 2018 – 2024 (percent who own, share of total owners, and thousand households)
        • Table Cat Ownership Trends by Key Demographic Variables: Census Region 2018 – 2024 (percent who own, share of total owners, thousand households, and index)
        • Table Cat Ownership Trends by Key Demographic Variables: Household Income, 2018 – 2024 (percent who own, share of total owners, thousand households, and index)
        • Table Cat Ownership Trends by Key Demographic Variables: Household Composition, 2018 – 2024 (percent who own, share of total owners, thousand households, and index)
        • Table Cat Ownership Trends by Key Demographic Variables: Ownership of Residence, 2018 – 2024 (percent who own, share of total owners, thousand households, and index)
  • Ownership of Other Pets
    • Chapter Highlights
    • Ownership Rates for Pets Other Than Dogs or Cats
      • 14% of Pet Households Have Pets Other Than Dogs or Cats
        • Table Topline Ownership Rates for Pets Other Than Dogs or Cats, 2024 (percent of pet-owning households)
      • Types of Freshwater Fish Owned
      • Types of Birds Owned
      • Types of Small Mammals Owned
      • Types of Herptiles Owned
      • Skew to Newer Pet Owners
        • Table Ownership Indices by Types of Pets Owned: Selected Demographics, 2024 (index)

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