U.S. Pet Market Focus: Walmart as Competitor

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $800	58 Pages	Packaged Facts	July, 2018	LA15718687

Best Price Guarantee
Price	from $800
Length	58 Pages
Publisher	Packaged Facts
Published Date	July, 2018
SKU	LA15718687

U.S. Pet Market Focus: Walmart as Competitor

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U.S. Pet Market Focus: Walmart as Competitor assesses Walmart pet products and services offerings within the context of the broader pet market. It focuses on omni-channel (online, in-store, and aggregated) consumer pet products/supplies purchasing trends over time, and includes analysis of click-and-collect, subscription, and private label uptake. Comparative metrics are provided for Walmart and rival major retailers.

Executive Summary
- Introduction
  - Scope of Report
  - Methodology
  - Walmart Leads in Pet Product Sales
  - Sam's Club Pet Product Sales
  - Walmart Share of Pet Product Shoppers
    - Table Top Channel Choices for Pet Product Shopping in Last Three Months: Pet Food vs. Non-Food Pet Supplies, 2016-2018 (percent)
  - Walmart and Pet Medications
  - Customer Base and Pet Ownership Patterns
  - Customers are Buying More Pet Products at Walmart
  - The Pet Parenting Factor
  - Why Consumers Choose Walmart for Pet Care Shopping
    - Table Factors Most Important to Choosing Pet Products Provider, 2018 (percent)
  - Role of Private Label
  - Cross-Retailer Shopping Patterns for Walmart Pet Product Shoppers
  - Omnichannel Is Crucial
  - Pet Product Purchasing In-Store, Online, and Both
    - Table In-Store/Online, In-Store, In-Store Only & Online Pet Product Purchases: Selected Brick-and-Mortar and Internet Retailers, 2018 (percent)
  - Online Purchasing Analysis
  - Walmart Omnichannel Pattern Suggests Online Pet Products Traction
  - Services Key to Competing with Internet
Walmart as Pet Market Competitor
- Walmart Overview
  - Pet Industry Context
  - Pet Product Sales by Channel
    - Table Share of U.S. Retail Channel Sales of Pet Products by Channel Classification, 2017 (percent)
  - Walmart Leads in Pet Product Sales
  - Sam's Club Pet Product Sales
  - Walmart Share of Pet Product Shoppers
    - Table Top Channel Choices for Pet Product Shopping in Last Three Months: Pet Food vs. Non-Food Pet Supplies, 2016-2018 (percent)
  - Walmart and Pet Medications
    - Table Top Brick-and-Mortar Channel Choices for Purchasing Pet Medications in Last Three Months, 2016 vs. 2017 (percent of pet product buyers)
The Walmart Pet Products Shopper
- Shopper Overview
  - Customer Base and Pet Ownership Patterns
    - Table Pet-Owning Customer Base for Walmart and Sam's Club, 2018 (in thousands of households)
    - Table Pet-Owning Customer Base for Other Leading Retailers: PetSmart, Petco, Target, Costco, and Kroger, 2018 (in thousands of households)
    - Table Pet-Ownership Patterns Among Pet Product Customers: Walmart, Pet Superstores, Supermarkets, 2018 (percent and index)
  - Customers Are Buying More Pet Products at Walmart
    - Table Percent Buying More, Less, or Same Amount of Pet Products from Walmart Compared to a Few Years Ago: By Gender and Age Bracket, 2018 (percent and index)
    - Table Percent Buying More, Less, or Same Amount of Pet Products from Walmart Compared to a Few Years Ago, by HH Income and Geographic Density, 2018
  - The Pet Parenting Factor
- Overview: Why Consumers Choose Walmart for Pet Care Shopping
  - Analysis of Key Factors
    - Table Factors Most Important to Choosing Pet Products Provider, 2018 (percent)
  - Price Factors
    - Table Price Factors Most Important to Choosing Pet Products Provider, by Retailer Used Most, 2018 (percent and index)
  - Convenience Factors
    - Table Convenience Factors Most Important to Choosing Pet Products Provider, by Retailer Used Most, 2018 (percent and index)
  - Brand and Selection Factors
    - Table Brand/Selection Factors Most Important to Choosing Pet Products Provider, by Retailer Used Most, 2018 (percent and index)
  - Role of Private Label
  - The Story of Ol' Roy
    - Table Ol' Roy Dog Food Purchasers, 2009-2018 (percent of dog owners)
    - Table Ol' Roy Dog Food Purchasers: By Demographic, 2018(percent and index)
    - Table Cross-Brand Purchasing Patterns Among Ol' Roy Dog Food Customers: By Demographic, 2018 (percent)
  - Staff and In-Store Service Factors
    - Table Staff and Customer Service Factors Most Important to Choosing Pet Products Provider, by Retailer Used Most, 2018 (percent and index)
Retail, Internet, and Omnichannel
- Retail Store Competition
  - Channels Trends
    - Table Pet Product Purchasing Patterns by Channel, 2011-2018 (percent)
  - Channel Loyalty Is Slipping
    - Table Sole Channel Pet Product Purchasers: Usage by Channel and Average Number of Channels Used, 2011-2018 (percent and number
  - Cross-Retailer Shopping Patterns for Walmart Pet Product Shoppers
- Omnichannel Competition
  - Omnichannel Is Crucial
  - Amazon and Chewy as Internet Kingpins
  - In-Store and Online Patterns for Pet Product Purchasing
    - Table Pet Product Purchases: In-Store, In-Store Only, Online, and Online Only, 2018 (percent)
  - In-Store Purchasing Analysis
    - Table In-Store, In-Store-Only, and Online Pet Product Purchasers Who Purchase In-Store: By In-Store Retailer Purchased From and Purchased From Most, 2018 (percent)
  - Pet Product Purchasing In-Store, Online, and Both
    - Table In-Store/Online, In-Store, In-Store Only & Online Pet Product Purchases: Brick-and-Mortar and Internet Retailers, 2018 (percent)
  - Online Purchasing Analysis
    - Table Online Pet Product Purchasers, by Online Retailer Purchased From and Purchased From Most, 2018 (percent)
  - Online Ordering Factors
    - Table Online Ordering Factors Most Important to Choosing Pet Products Provider: by Retailer Used Most, 2018 (percent and index)
  - Walmart Omnichannel Pattern Suggests Online Pet Products Traction
    - Table Walmart Consumables Purchasers: In-Store vs. Online, by Retail Category, 2018 (percent)
  - Role of Subscriptions/Auto-Ship
    - Table Pet Products Subscription Service Usage, by Demographic, 2018 (index)
    - Table Pet Products Subscription Service Usage, by Retailer Where Shop for Pet Products, 2018 (index)
  - Click-and-Collect
    - Table Pet Products Click-and-Collect Usage, by Demographic, 2018 (index)
    - Table Pet Products Click-and-Collect Usage, by Retailer Used for Pet Products, 2018 (index)
Growth of Retailer Pet Services
- Services as Omnichannel Advantage
  - Services Key to Competing with Internet
    - Table Customers Who Consider In-Store Pet Service Factors Most Important to Choosing Pet Products Provider, by Retailer Used Most, 2018 (percent and index)
  - In-Store Pharmacies and Pet Medications
    - Table Pet Owner Walmart Pharmacy Use: Share Who Fill Prescription for Self and for Pet, 2018 (percent)
  - Walmart and the Fairness to Pet Owners Act
  - Veterinary Services