Category: Generation Y
Generation Y market research reports by Packaged Facts
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Gen Z and Millennials as Pet Care Consumers
Packaged Facts - Gen Z and Millennials as Pet Care Consumers This report focuses on Gen Z and Millennials in contrast to Gen X and Boomers and provides a data-rich analysis of dog and cat owners as consumers, both generally and within pet product and pet service categories. The perennial interest in ... Read More
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Pet Litter, Clean-Up, and Odor Control: U.S. Market Trends and Opportunities, 2nd Edition
Pet Litter, Clean-up, and Odor-Control Products: U.S. Market Trends, 2nd Edition Special offer: now 10% off original full report price This report analyzes the U.S. market for pet clean-up and odor-control products sold across the full retail spectrum, including mass-market outlets (supercenters, ma ... Read More
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Eating Trends: Generational Food Shopping
Special offer: now 10% off original full report price This Eating Trends report provides a topline data overview of U.S. adult (age 18+) patterns for grocery shopping, with a focus on Gen Z (age 18-24) and Millennials/Gen Y (age 25-39). For context and comparison, in addition, parallel data are pro ... Read More
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U.S. Pet Market Outlook, 2018-2019
Special offer: now 20% off original full report price U.S. Pet Market Outlook, 2018-2019 The U.S. pet industry continued along a healthy growth trajectory in 2017, with overall sales of pet products and services rising 5%. Burgeoning online sales and strong numbers in veterinary services and pet foo ... Read More
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Looking Ahead to Gen Z: Demographic Patterns and Spending Trends
Looking Ahead to Gen Z: Demographic Patterns and Spending Trends Special offer: now 20% off original full report price There are 52 million Americans in the 13- to 24-year-old age group that comprises the Gen Z demographic. They account for 16% of the U.S. population. The 21 million teens in the 13- ... Read More
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Gen Z and Millennials as Pet Market Consumers: Dogs, Cats, Other Pets
Gen Z and Millennials as Pet Market Consumers: Dogs, Cats, Other Pets Special offer: now 20% off original full report price This Packaged Facts report explores what makes Gen Z and Millennial pet owners unique and highlights how pet product and service marketers can best appeal to these 57 million p ... Read More
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Millennials and Financial Services: Reclaiming the "Unbanked"
The theory that Millennials are abandoning banks is overblown, hinging on how banking relationships are defined. Younger adults of the Millennial generation, those currently age 18-34, do continue to trend away from traditional checking and savings accounts. As of 2015, 55% of 18- to 34-year-olds we ... Read More
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Millennial Menus: Culinary Trend Tracking Series
Special offer: now 20% off original full report price Millennial Menus: Culinary Trend Tracking Series Demanding what you want, how you do and don’t want it, and when you want it are hallmarks of Millennials, the 69 million U.S. adults currently age 18-34, and it’s not just about food. Simmons data ... Read More
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Millennials as Pet Market Consumers
Special offer: now 20% off original full report price Millennials as Pet Market Consumers The millennial generation has become a driving force in the American pet industry. Between 2007 and 2015, millennials were responsible for 43% of the growth in the number of pet owners in the United States. The ... Read More
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